Know Your Library... It's Good for Business

Know Your Library… It’s Good for Business Joan C. Divor Business Services Librarian Burlington County Library System 2/29/2008 Joan C. Divor, BCLS Do you want answers? Start-up? Financing? Marketing? Managing? Growing? 2/29/2008 Joan C. Divor, BCLS Know Your Library Thousands of dollars of up-to-the minute knowledge - customer demographics, contacts, how-to guides, market research, trade magazines, and more to help you succeed – all FREE with your library card… 2/29/2008 Joan C. Divor, BCLS Know Your Library …often from newspapers, journals, magazines, and reports that are NOT available for free on the Internet. Online – from your home or office computer! 2/29/2008 Joan C. Divor, BCLS Know Your Library Librarians are expert research guides – saving you time and frustration 2/29/2008 Joan C. Divor, BCLS Synergy Resources + Expertise = INFOPOWER The best money you’ve already spent! 2/29/2008 Joan C. Divor, BCLS Know Your Library Answers. Phone Visit Email Instant Messaging Live Chat – 24-7 2/29/2008 Joan C. Divor, BCLS Know-how you can use – Now! Start-up? Financing? Marketing? Managing? Growing? 2/29/2008 Joan C. Divor, BCLS Know-how you can use – Now! Small Business Resource Center 24/7 online business guides & tools All major areas of starting, running and growing a business Easy to use Pre-compiled info on popular topics 2/29/2008 Joan C. Divor, BCLS Know-how you can use – Now! Small Business Resource Center Entrepreneurship for Dummies Unofficial Guide to Marketing Your Small Business Small Business Answer Book…. “For Dummies” series 75+ biz eBooks; 200 biz journals 200 + plus sample business plans 2/29/2008 Joan C. Divor, BCLS Small Business Resource Center 2/29/2008 Joan C. Divor, BCLS Small Business Resource Center Design Services 2/29/2008 Joan C. Divor, BCLS Small Business Resource Center 2/29/2008 Joan C. Divor, BCLS Small Business Resource Center 2/29/2008 Joan C. Divor, BCLS Small Business Resource Center 2/29/2008 Joan C. Divor, BCLS Find New Customers Reference USA online directories let you create and download prospect lists you tailor to your needs. 2/29/2008 Joan C. Divor, BCLS Find New Customers Largest New Jerseyowned hotels 2/29/2008 Joan C. Divor, BCLS Find New Customers Detailed profile & contact information 2/29/2008 Joan C. Divor, BCLS Gauge Local Market Potential Demographics Now Who are my customers? Where do they live? How much do they spend? What do they buy? Where should I sell (location, territory)? 2/29/2008 Joan C. Divor, BCLS Gauge Local Market Potential Demographics Now Geographic Business Intelligence Pre-formatted demographic reports Geographically customizable Summary, comparison, or ranking formats ‘Express’ packages 2/29/2008 Joan C. Divor, BCLS Gauge Local Market Potential Stopped here in prep for 2/20/08 2/29/2008 Joan C. Divor, BCLS Know-how you can use – Now! Start-up? Financing? Marketing? Managing? Growing? How do I recruit and retain talent? 2/29/2008 Joan C. Divor, BCLS Latest Trends / Expert Analyses EBSCOHost Business Source Premier Over 2,000 trade magazines and business journals – current articles (not summaries) YOUR industry! Cuts across all business topics – practical, comprehensive. 2/29/2008 Joan C. Divor, BCLS InfoPower …online through our website in the convenience of your home or office… …and help if you need it – 24-7… …all you need is your library card! 2/29/2008 Joan C. Divor, BCLS Help for Your Business Business 1 to 1: Your “Personal Trainer” Business programs; networking Small business counseling 2/29/2008 Joan C. Divor, BCLS Help for Your Business Meeting rooms: interview potential hires “Branch office”: hotspot, computers…stop by while you’re on the road Adjunct break-room: Café 2/29/2008 Joan C. Divor, BCLS What are the “Gurus” saying? •FICTION •TEEN •ROMANCE •MYSTERY •NONFICTION •AUDIO •SCIENCE FICTION 2/29/2008 Joan C. Divor, BCLS Not Just Business – Life! Learn a new language – Rosetta Stone Legal forms Downloadable theatre, movies, music, books No time to come in: Ebooks; digital audio 2/29/2008 Joan C. Divor, BCLS Not Just Business – Life! Web homework center Teen programs Family & kids programs 2/29/2008 Joan C. Divor, BCLS When you need to know for… Business planning Market research Industry regulation & trends Competitive analysis …plus… 2/29/2008 Joan C. Divor, BCLS When you need to know for… Investing Careers…in fact… 2/29/2008 Joan C. Divor, BCLS When you need to know to 2/29/2008 Joan C. Divor, BCLS When you need to know… …you need to know your library! 2/29/2008 Joan C. Divor, BCLS burlington county library system What can we do for you today? 2/29/2008 Joan C. Divor, BCLS burlington county library system 2/29/2008 Joan C. Divor, BCLS