The 2011 Import and Export Market for Printing Ink in Ireland by ICONGroup

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On the demand side, exporters and strategic planners focusing on printing ink in Ireland face a number of questions. Which countries are supplying printing ink to Ireland? How important is Ireland compared to others in terms of the entire global and regional market? How much do the imports of printing ink vary from one country of origin to another in Ireland? On the supply side, Ireland also exports printing ink. Which countries receive the most exports from Ireland? How are these exports concentrated across buyers? What is the value of these exports and which countries are the largest buyers?

This report was created for strategic planners, international marketing executives and import/export managers who are concerned with the market for printing ink in Ireland. With the globalization of this market, managers can no longer be contented with a local view. Nor can managers be contented with out-of-date statistics which appear several years after the fact. I have developed a methodology, based on macroeconomic and trade models, to estimate the market for printing ink for those countries serving Ireland via exports, or supplying from Ireland via imports. It does so for the current year based on a variety of key historical indicators and econometric models.

In what follows, Chapter 2 begins by summarizing where Ireland fits into the world market for imported and exported printing ink. The total level of imports and exports on a worldwide basis, and those for Ireland in particular, is estimated using a model which aggregates across over 150 key country markets and projects these to the current year. From there, each country represents a percent of the world market. This market is served from a number of competitive countries of origin. Based on both demand- and supply-side dynamics, market shares by country of origin are then calculated across each country market destination. These shares lead to a volume of import and export values for each country

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									   The 2011 Import and Export
    Market for Printing Ink in
             Ireland




                                         By
                         Professor Philip M. Parker, Ph. D.
                      Chaired Professor of Management Science
                    INSEAD (Singapore & Fontainebleau, France)




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                                About the Author
Dr. Philip M. Parker is the Eli Lilly Chaired Professor of Innovation, Business and Society at
INSEAD where he has taught courses on multivariate statistics and global competitive strategy
since 1988. He has also taught courses at MIT, Stanford University, Harvard University, UCLA,
UCSD, and the Hong Kong University of Science and Technology. He is the author of six books
on the economic convergence of nations. These books introduce the notion of “physioeconomics”
which foresees a lack of global convergence in economic behaviors due to physiological and
physiographic forces. His latest book is "Physioeconomics: The Basis for Long-Run Economic
Growth" (MIT Press 2000). He has also published numerous articles in academic journals,
including The Rand Journal of Economics, Marketing Science, the Journal of International
Business Studies, Technological Forecasting and Social Change, International Journal of
Forecasting, the European Management Journal, the European Journal of Operational
Research, Journal of Marketing, International Journal of Research in Marketing, and Journal of
Marketing Research. He is also on the editorial boards of several academic journals.

Dr. Parker received his Ph.D. in Business Economics from the Wharton School of the University
of Pennsylvania and has Masters degrees in Finance and Banking (University of Aix-Marseille)
and Managerial Economics (Wharton). His undergraduate degrees are in mathematics, biology
and economics (minor in aeronautical engineering). He has consulted and/or taught courses in
Africa, the Middle East, Asia, Latin America, North America and Europe.



                                 About this Series
This series was created for international firms who rely on foreign export markets for a
substantial portion of their business or who might be threatened by foreign trade competition.
The estimates given in this report were created using a methodology developed by and under the
direct supervision of Professor Philip M. Parker, the Eli Lilly Chaired Professor of Innovation,
Business and Society, at INSEAD. The methodology, relying on historical figures of economic
growth and trade flows, estimates the market shares of some 150 countries for over 500 industrial
or product categories. The figures should be seen as market estimates, as opposed to historical
records, as these are projected for the current year of trade.



                               Acknowledgements
Some of the methodologies and research approaches used in this report have benefited from the
R&D Committee at INSEAD, whose research support is gratefully acknowledged. Additional
editorial assistance from Tiffany LaRochelle, ICON Group International, Inc., is also
acknowledged.



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                                                               Contents        v


Table of Contents
1     INTRODUCTION AND METHODOLOGY                                         6
2     IRELAND AND THE WORLD MARKET                                         8
    2.1        Imports in Ireland in 2011                                  8
    2.2        Exports from Ireland in 2011                                9
3     IMPORTS IN IRELAND                                                  10
    3.1      Asia                                                         10
       3.1.1   Singapore                                                  10
    3.2      Europe                                                       11
       3.2.1   Belgium                                                    11
       3.2.2   Spain                                                      12
       3.2.3   Sweden                                                     13
       3.2.4   the Netherlands                                            14
       3.2.5   the United Kingdom                                         15
4     EXPORTS FROM IRELAND                                                16
    4.1        Asia                                                       16
       4.1.1      Japan                                                   16
       4.1.2      Malaysia                                                17
       4.1.3      Philippines                                             18
       4.1.4      South Korea                                             19
       4.1.5      Thailand                                                20
    4.2        Europe                                                     21
       4.2.1      Austria                                                 21
       4.2.2      Belgium                                                 22
       4.2.3      Finland                                                 23
       4.2.4      France                                                  24
       4.2.5      Iceland                                                 25
       4.2.6      Norway                                                  26
       4.2.7      Spain                                                   27
       4.2.8      the United Kingdom                                      28
    4.3        Latin America                                              29
       4.3.1      Brazil                                                  29
       4.3.2      Mexico                                                  30
    4.4        North America & the Caribbean                              31
       4.4.1      Canada                                                  31
    4.5        Oceana                                                     32
       4.5.1      New Zealand                                             32
    4.6        the Middle East                                            33
       4.6.1      Saudi Arabia                                            33
5     DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS              34
    5.1        Disclaimers & Safe Harbor                                  34
    5.2        ICON Group Ltd. User Agreement Provisions                  35




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                                                                      Printing Ink in Ireland      6


1      INTRODUCTION AND METHODOLOGY
On the demand side, exporters and strategic planners focusing on printing ink in Ireland face a
number of questions. Which countries are supplying printing ink to Ireland? How important is
Ireland compared to others in terms of the entire global and regional market? How much do the
imports of printing ink vary from one country of origin to another in Ireland? On the supply side,
Ireland also exports printing ink. Which countries receive the most exports from Ireland? How
are these exports concentrated across buyers? What is the value of these exports and which
countries are the largest buyers?

This report was created for strategic planners, international marketing executives and
import/export managers who are concerned with the market for printing ink in Ireland. With the
globalization of this market, managers can no longer be contented with a local view. Nor can
managers be contented with out-of-date statistics which appear several years after the fact. I have
developed a methodology, based on macroeconomic and trade models, to estimate the market for
printing ink for those countries serving Ireland via exports, or supplying from Ireland via imports.
It does so for the current year based on a variety of key historical indicators and econometric
models.

In what follows, Chapter 2 begins by summarizing where Ireland fits into the world market for
imported and exported printing ink. The total level of imports and exports on a worldwide basis,
and those for Ireland in particular, is estimated using a model which aggregates across over 150
key country markets and projects these to the current year. From there, each country represents a
percent of the world market. This market is served from a number of competitive countries of
origin. Based on both demand- and supply-side dynamics, market shares by country of origin are
then calculated across each country market destination. These shares lead to a volume of import
and export values for each country and are aggregated to regional and world totals. In doing so,
we are able to obtain maximum likelihood estimates of both the value of each market and the
share that Ireland is likely to receive this year. From these figures, rankings are calculated to
allow managers to prioritize Ireland compared to other major country markets. In this way, all
the figures provided in this report are forecasts that can be combined with internal information
sources for strategic planning purposes.

After the worldwide summary in Chapter 2 of both imports and exports of printing ink, Chapter 3
goes into detail on imports, but for each major country of origin serving Ireland. A “major”
market is defined as a country where Ireland represents a substantially large share of either
imports or exports. For each major country exporting to Ireland, one can thus observe how
important Ireland is to that exporting country compared to other countries of the world. Chapter
4 does the same, but for exports of printing ink originating from Ireland, for each major country
of destination. In doing so, one can discover the share that Ireland has in each major market; this
share value is often used as a measure of competitiveness for Ireland. In all cases, the total dollar
volume and percentage share values by major trading partner are provided. Combined, Chapters
3 and 4 present a the total picture for imports and exports of printing ink to and from Ireland to


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                                                                      Printing Ink in Ireland       7

and from all other major countries in the world. "Printing Ink" as a category is defined in this
report following the definition given by the United Nations Statistics Division Classification
Registry using the Standard International Trade Classification, Revision 3 (SITC, Rev. 3). The
SITC code that defined "printing ink" is 5332 . For more information on this definition, please
refer to the following web site:
http://unstats.un.org/unsd/cr/registry/regcs.asp?Cl=14&Lg=1&Co=533 .

This report is updated on an annual basis. To ensure that you have the most current version,
please check the web site of ICON Group at www.icongrouponline.com.

Important Caveat. The figures should be seen as market estimates, as opposed to historical
records, as these are forecasted for the current year of trade. More importantly, in light of the fact
that unforeseeable factors might interrupt markets in achieving their reported levels, the figures
should be seen as estimates of potential. For example, "mad cow" disease, foot-and-mouth
disease, trade embargoes, military conflicts, acts of terrorism and other events will certainly
affect the actual trade flows recorded for a variety of industry or product categories. In such
cases, the difference between the numbers given in this report and the numbers actually observed
might be interpreted as the "net loss" or "net gain" due to these exogenous events affecting
regular trade flows that would have occurred had these events not have taken place.




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                                                                         Printing Ink in Ireland        8


2       IRELAND AND THE WORLD MARKET
2.1         IMPORTS IN IRELAND IN 2011
                            Imported Printing Ink in Ireland, 2011
                              (Structure of Foreign Import Competition)

Country of Origin             Rank         Value (000 US$)              % Share        Cumulative %
_________________________________________________________________________________________________________
the United Kingdom                1                    24,954               75.05                   75.05
Germany                           2                     2,089                6.28                   81.33
the United States                 3                     1,580                4.75                   86.09
the Netherlands                   4                     1,085                3.26                   89.35
Belgium                           5                       973                2.93                   92.28
Italy                             6                       624                1.88                   94.15
Sweden                            7                       525                1.58                   95.73
France                            8                       430                1.29                   97.03
Japan                             9                       393                1.18                   98.21
Spain                            10                       235                0.71                   98.91
Singapore                        11                       214                0.64                   99.56
India                            12                       101                0.30                   99.86
China                            13                        33                0.10                   99.96
Switzerland                      14                        13                0.04                  100.00
Total                                                  33,249              100.00                  100.00
_________________________________________________________________________________________________________
    Source: Philip M. PARKER, Professor, INSEAD, copyright 2011, www.icongrouponline.com




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                                                                         Printing Ink in Ireland        9


2.2         EXPORTS FROM IRELAND IN 2011
                           Printing Ink Exports from Ireland, 2011
Country of Destination        Rank         Value (000 US$)              % Share        Cumulative %
_________________________________________________________________________________________________________
Spain                             1                    15,021               36.13                   36.13
Thailand                          2                    12,402               29.83                   65.95
France                            3                     6,559               15.77                   81.73
the United Kingdom                4                     5,097               12.26                   93.99
Iceland                           5                       572                1.38                   95.36
Norway                            6                       491                1.18                   96.54
Mexico                            7                       367                0.88                   97.42
Austria                           8                       341                0.82                   98.24
Malaysia                          9                       231                0.56                   98.80
Philippines                      10                       122                0.29                   99.09
Japan                            11                        71                0.17                   99.26
New Zealand                      12                        70                0.17                   99.43
Belgium                          13                        63                0.15                   99.58
Saudi Arabia                     14                        62                0.15                   99.73
the United States                15                        33                0.08                   99.81
Brazil                           16                        24                0.06                   99.87
Australia                        17                        19                0.05                   99.92
South Korea                      18                        19                0.05                   99.96
Finland                          19                        13                0.03                   99.99
Germany                          20                         2                0.00                  100.00
Canada                           21                         1                0.00                  100.00
Total                                                  41,580              100.00                  100.00
_________________________________________________________________________________________________________
   Source: Philip M. PARKER, Professor, INSEAD, copyright 2011, www.icongrouponline.com




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                                                                         Printing Ink in Ireland       10


3       IMPORTS IN IRELAND
3.1         ASIA
3.1.1          Singapore
                          Printing Ink Exports from Singapore, 2011
Country of Destination        Rank         Value (000 US$)              % Share        Cumulative %
_________________________________________________________________________________________________________
Philippines                       1                    14,433               19.99                   19.99
South Korea                       2                    13,450               18.63                   38.62
Thailand                          3                    13,084               18.12                   56.74
the United States                 4                     6,448                8.93                   65.67
China                             5                     5,353                7.41                   73.08
Hong Kong                         6                     4,867                6.74                   79.83
Malaysia                          7                     3,519                4.87                   84.70
Indonesia                         8                     2,332                3.23                   87.93
Mexico                            9                     1,754                2.43                   90.36
India                            10                     1,308                1.81                   92.17
Australia                        11                     1,277                1.77                   93.94
Iceland                          12                     1,003                1.39                   95.33
New Zealand                      13                       555      
								
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