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					DENSO Press Conference
AAPEX 2010
                   Richard Shiozaki
                   Senior Vice President
                   DENSO Sales California

                   Las Vegas, Nevada
                   November 3, 2010
  North American Sales and Operating Income Improving


                                    Millions                            32.7%
First-half FY2010 Results Show
                                                    $3,300             Increase
Improvement                          $3,500
                                     $3,000    $2,500                             First-half 2009
                                     $2,500
• North American Sales totaled                                                    First-half 2010
                                     $2,000
  $3.3 billion, a 32.7 percent
  increase from 2009                 $1,500
                                     $1,000                                         $200.1
                                                                                    million
• Operating Income totaled $           $500                           $168.4       Increase
  168.4 million, a $200.1 million        $0
  increase from 2009                                            -$31.7
                                      -$500
                                                  Sales          Income
                                               North American Sales and Income
 2010 Sales Forecast Revised Upward


• 2010 Sales forecast revised upward 4.1
  percent to $35 billion
• Operating Income forecast revised upward
  29.6 percent to $2.0 billion



                   Forecast for Fiscal Year Ending March 31, 2011
                                     FY Forecast      FY Forecast      Changes from
                                      (Original)       (Revised)        Previous FY



                   Net Sales
                                    US$34.6billion   US$35.0 billion   +4.1 percent

                   Operating
                    Income          US$1.6billion    US$2.0 billion    +29.6 percent

                 Income before
               income taxes and     US$1.7billion    US$2.1 billion    +28.9 percent
               minority interests

                  Net Income
                                    US$1.1billion    US$1.4 billion    +68.9 percent
 Automotive News Ranks DENSO No. 1 in the World




                                                  (Source: Automotive News 6/14/10)

Based on 2009 global OEM Automotive parts sales
DENSO Is OE On Many Domestic Vehicles

• DENSO is the original equipment
  component supplier on many GM,
  Ford and Chrysler vehicles




•A/C Compressors
•Radiators
•GPS Navigation
•Spark Plugs
•Fuel Pumps
•Starters
•Alternators
•Filters
•Electric Motors
•And many more. . .
DENSO Awards


 • 2009 GM Supplier of the
   Year
 • 13 time winner


                               •2009 Ford World
                                Excellence Award

              • 2009 Toyota Global
                Contribution Award
     DENSO In India, China and Brazil
• DENSO builds wiper
  motor and link for the
  Tata Nano in India
• DENSO now has 25
  companies in China
• Will support the
  production of the Fiat 500
  in Mexico for delivery to
  Brazil                                   Tata
                                           Nano
• DENSO makes the
  alternator, front-wiper,
  compressor, HVAC and         Nano Wiper Motor & Link
                                                         Fiat
  climate control panel for                              500
  the Fiat 500
Global Aftermarket Expansion
                        • New aftermarket sales company in
                          Dubai
                        • DENSO Aftermarket spark plugs,
                          automotive air-conditioning and bus
                          air-conditioning products now being
                          offered in Middle Eastern and North
                          African Countries




     • Newly acquired aftermarket
       distribution company with locations in
       Italy, Spain and France will deliver
       aftermarket climate control products
       throughout Europe
New Aftermarket Product - Ignition Coils


• DENSO developed the auto
  industry’s first compact stick-
  type ignition coil
• Small size, light weight, easy
  to install
• Expanding to 60 part
  numbers in 2011 for Ford,
  GM, Nissan, Honda, Mazda
  and Toyota
New Aftermarket Product - Mass Air Flow Sensors


• Introduced in September 2010
• 95 percent coverage for Toyota
  and other brands including
  Chevrolet, Mazda, Honda,
  Acura, Suzuki and Subaru
• 18 million UIO
New Aftermarket Product - DENSO Platinum TT Spark Plug

 • Unique Twin-Tip design
   means better ignitability

 • 13 part numbers cover 90 percent
   of all vehicles in North America
New Aftermarket Compressor Program


•Number 1 world market share
 in OE AC Compressors
 New for 2011
 Expanded New Unit Coverage:

 • All DENSO Variable Type
   compressors convert from
   Reman to New
 • Bringing our product coverage
   to 97 percent new units
 • All Reman units are Coreless
New Aftermarket Product - Condensers

•Seamless integration
 into the vehicle’s
 original air conditioning
 system
•Premium aluminum
 construction improves
 reliability
•Superior fin wave
 design offers higher
 heat transfer
•No adapters required
New Aftermarket Product - Radiators

• World’s No. 1 OE market
  share in 2009
• Now available in the
  aftermarket
• DENSO offers three basic
  radiator types:
   • Plastic tank with aluminum
     core
   • Plastic tank with copper core
   • Cross-flow and down-flow
     configurations
   Latin and South America Growth



• 15 percent sales increase in 2009
• 26 percent growth Y.T.D. in 2010
• We currently sell spark plugs, diesel
  injection and oxygen sensors into
  these markets
• Looking to expand AC compressor
  business in South America
   Enhanced Training Program

• Taught by real technicians
• No sales pitch
• 16 Product areas covered


• Unique tips
   – Reduce diagnostic time
   – Insure first-time repair
     success



                     97 Percent Satisfaction Rating!
   DENSO Parts Professional (DPP)




• DPP offers online technical info to
  professional techs 24/7
• What’s available is OE information for:
     •Wiring diagrams
     •Service bulletins
     •Engine specs
     •DENSO product information and specs
• Access to our database requires a yearly
  subscription that is less than 75 percent the
  cost of next our closest competitor’s rate
DENSO Aftermarket Products More Easily Available




• Awarded OE Supplier of the Year
  4 of the last 5 years from the
  Pronto Buying Group
• Expanded product lines with
  national retailers
• DENSO products are now
  available at more than 10,000
  outlets in North America
 New Market – New Product


• Iridium Saver Spark
  Plug – New product for
  Natural Gas Engines
  used in Pipelines, Bio-
  gas, Co-generation
  and the Transit market
• Iridium alloy –
  developed and
  patented by DENSO
    Thank You

Questions & Answers

				
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posted:4/18/2011
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