Tips to Enhance Your Booth Traffic and Maximize Leads CME LLC is dedicated to ensuring that exhibitors receive high-quality exposure at the 2009 Treating the Whole Patient conference. To help draw more attention to your company, increase your booth traffic, reach your target audience, and ultimately, maximize your return on investment, be sure to take advantage of one or more marketing opportunities which will help you get full value from your space and time: All-Inclusive Packages: Be sure to make a bigger impact on your target audience by taking advantage of one of our special booth packages, which include: 1. Booth space 2. An identification sign with your company name and booth number 3. An advertisement in the Program Directory 4. Highlighted listing in the Program Directory 5. Company listing on the Treating the Whole Patient Web Site For more information, please see the Booth Selection and Pricing options on page 7 of the Exhibitor Prospectus. Directory and Web Advertising: Place your advertisement in the Treating the Whole Patient Directory, which is given out on-site to every attendee, who uses the Directory to find valuable information about Treating the Whole Patient, such as program schedules, faculty, maps, etc. By taking advantage of advertising opportunities, you’ll reach the largest number of registrants! For ad specifications and submission information, please see the Directory Advertising rate card on page 13 of the Exhibitor Prospectus. Literature Distribution: Put your informational fliers and brochures front and center when you place them on the Take One! Literature Displays, strategically located in high-traffic areas for easy access by attendees. Items for distribution will be made available at two or more locations throughout the convention center, and will be allocated and stocked by CME LLC personnel throughout the event until the supply is exhausted. For more details and pricing, please see the Take One! Literature Distribution Application and Contract on page 14 of the Exhibitor Prospectus. Promotional Sponsorships: To enhance your company image with your target audience, be sure to take advantage of the promotional sponsorship opportunities offered at 2009 Treating the Whole Patient conference. Simply review the list of promotional opportunities located on pages 9-10 of the Exhibitor Prospectus for the best strategy to increase your visibility! Deadline to sponsor a promotional opportunity is August 3, 2009. Raffles and Promotional Giveaways: Raffles and promotional giveaways are a great way to enhance booth traffic and compensate attendees for their attention to your products or services. Raffles and announcements, giveaways, and food or beverages are permitted within your booth only with the consent of CME LLC Show Management. For more information, please reference General Information page 6 of the Exhibitor Prospectus. Registrant Mailings: Exhibitors have the opportunity to gain further exposure to registered attendees and to the universe of CME LLC customers (up to 150,000 names) by sending mailers through Walter Karl, Inc. Lists include physicians under the following categories: • Multimedia Buyers • Mental Health Professionals • Primary Health Care Professionals Pre- and post-event mailers can also be sent to: • Psychiatric Congress Conference Attendees • Treating the Whole Patient Conference Attendees For additional mailing instructions and costs, please reference General Information page 6 of the Exhibitor Prospectus. For more information on these marketing opportunities, please reference the 2009 Exhibitor Prospectus available on-line at www.CMELLC.com/TWP/exhibitor.html or contact: Jennifer Griffith Account Executive, Exhibit and Promotional Sales CME LLC One Park Plaza, Suite 700 ▪ Irvine, CA 92614 714.625.8561 ▪ 949.302.0734 jennifer.griffith@CMELLC.com Thank You!
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