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                  Connected TV
                  SUMMIT

                  Delivering the post-convergence TV experience

                  Connected TV
                  18th & 19th May 2011 / RIBA, London
                  Twitter hashtag – #CTVS11
                  WORLD SUMMIT
                  WWW.CONNECTEDTVSUMMIT.COM


                  Connected TV
                          SUMMIT



                  Connected TV
                     WORLD SUMMIT




Diamond Sponsor            Gold Sponsors                             Exhibitors




Silver Sponsors




                                           Lanyard & Badge Sponsor
  agenda: Day 1 - May 18th
                                                                                                                                                                                                                                                                                                                 Connected TV
  PREPARING FOR THE MASS MARKET                                                                                                                                                                                                                                                                                  SUMMIT



  The market for connected devices and services is taking off and it is imperative that
  Pay-TV operators, broadcasters and online content providers are ready to exploit        1130		     BREAKOUT SESSIONS:	                                                                1230		 KEYNOTE	SESSION:	
                                                                                                                                                                                                                                                                                                                 Connected TV
                                                                                                                                                                                                                                                                                   Stephen Petheran, Marketing	Director, MGt
                                                                                                                                                                                                                                                                                   Yariv Erel,	CEO,	Justad.tv
  this new distribution model as a complement to their existing businesses. Day One                                                                                                            A	Pay-TV	operator’s	perspective	on	connected	TVs
                                                                                                                                                                                                                                                                                                                 WORLD SUMMIT
                                                                                                                                                                                                                                                                                   Mihai Crasneanu,	CEO,	Grey Juice Labs
  looks at how these key stakeholders are responding, and the challenges of turning
                                                                                              STREAM ONE:                                                                                     • DIRECTV’s hybrid delivery (satellite and broadband) strategy
  Connected TV into a serious business including the role of QoE and apps.                                                                                                                                                                                                 1520		 AFTERNOON	BREAK,	REFRESHMENTS	&	NETWORKING	
                                                                                              MEETING HIGHER QUALITY EXPECTATIONS                                                             • Putting DIRECTV services and branding onto more TVs in the home
                                                                                                                                                                                              • DVRs, set-tops and connected TVs: what are their respective roles?
                                                                                              LOCATION:	MAIN	CONFERENCE	THEATRE	
                                                                                                                                                                                                                                                                                                                 Connected TV
                                                                                                                                                                                                                                                                               3
  0905	 Chairman’s	opening	remarks:	                                                          CHAIR:	BENJAMIN	SCHWARZ,	CEO,	CTOi	Consulting                                                   • Standards considerations for the multi-screen home:
  	        Barry Flynn, Principal	Consultant,	Farncombe Consulting Group
           	
                                                                                                                                                                                                                                                                                   SESSION THREE:
                                                                                                                                                                                                MoCA, RVU, DLNA, DTCP, etc.
                                                                                              To succeed, Connected TV/Hybrid Broadcast Broadband services have to deliver
                                                                                                                                                                                              • DIRECTV’s multi-room server product roadmap and home
                                                                                                                                                                                                                                                                                                         SUMMIT
                                                                                                                                                                                                                                                                                   CONNECTING BROADCASTERS AND AUDIENCES
  0910		 Connected	TV:	Smart,	Cloud	or	Intelligent?                                           the kind of picture quality and reliability viewers are accustomed to on their
                                                                                                                                                                                                networking evolution
         • Early adopter feedback and lessons learned                                         living room widescreen TV. This session considers how content delivery is
                                                                                                                                                                                              Steve Dulac,	Director	Engineering,	DIRECTV                                   Broadcasters could be the biggest winners from the convergence of Internet
         • Assessing the future impact on the industry value chain                            evolving to improve Quality of Experience (QoE) for over-the-top video to
                                                                                                                                                                                                                                                                           and television, providing the means to deliver catch-up TV and more compelling
         • What Connected TV needs to become
         • Prospects for market growth
                                                                                              connected TVs and their companion screens.
                                                                                                                                                                                        1250		 Q&A	WITH	STEVE	DULAC,	Director	Engineering,	DIRECTV
                                                                                                                                                                                                                                                                                                                 Connected TV
                                                                                                                                                                                                                                                                           interactive TV services with direct customer relationships. This session assesses
                                                                                                                                                                                                                                                                           the opportunities and accompanying challenges for the broadcast industry.
  	        David Mercer,	VP,	Principal	Analyst,	Strategy Analytics                            1130	 Delivering	a	unified	and	quality	multiscreen	TV	experience                                                                                                                                                         WORLD SUMMIT
                                                                                                    • Consumer attitudes to multi-screen video:                                     	         LUNCH,	REFRESHMENTS	&	NETWORKING	
                                                                                                                                                                                                                                                                           1550		 Lessons	learned	from	pioneering	Connected	TV	in	Spain	



      1
                                                                                                       Ericsson Consumer Lab findings
          SESSION ONE:                                                                                                                                                                                                                                                            • Reaching out to new audiences through multiplatform TV



                                                                                                                                                                                        2
                                                                                                     • Network and content management implications:
          PAY-TV IN THE CONNECTED WORLD                                                                delivering quality content everywhere
                                                                                                                                                                                              SESSION TWO:                                                                        • The impact of Connected TV on audience reach and share: first year
                                                                                                     • When will Connected TV be ready for prime-time?                                        GIVING ONLINE CONTENT A NEW HOME                                                       statistics
                                                                                                     Noel Matthews, Head	of	TV	Business	Development,	CTO	Group, Ericsson                                                                                                           • What connected TVs mean for catch-up TV and linear viewing
  Pay-TV providers are responding to the need to deliver more online video and make                                                                                                                                                                                                • Applying the lessons of MHP to a new world of interactivity and
                                                                                                                                                                                    Connected TV devices give online video providers the chance to reach consumers
  content available on different screens, often using their own next-generation               1150	 PANEL:	Is	Internet	delivery	the	future	for	all	television?                                                                                                                       engagement
                                                                                                                                                                                    where they are most receptive to movies and TV entertainment – on the television.
  platforms. They can also harness Connected TV to extend their reach within                        • The role of new streaming technologies in delivering consistent OTT video                                                                                                    • Getting onto every screen possible: the technology choices and lessons
                                                                                                                                                                                    We consider the implications for mainstream VOD services and for long-tail and
  existing and non-customer homes, but is this enough to maintain their pre-                        • The impact of new CDN models on QoE for Connected TV                                                                                                                         Santiago Miralles, General	Manager,	CCRTV	Interactiva,	
                                                                                                                                                                                    niche content that traditionally was found on the PC. This session also looks at
  eminence as content aggregators?                                                                  • Are new business models and partnerships needed to                                                                                                                           Catalan Broadcasting Corporation
                                                                                                                                                                                    how Pay-TV operators can harness developments in connected devices, OTT and
                                                                                                       take CTV mainstream?                                                         social media.
  0930	 Building	the	next	generation	of	Pay	TV                                                       • What is the future for private network VOD – will it migrate                                                                                                               N
                                                                                                                                                                                                                                                                           1620		 	 ew	models	for	consumer	reach	and	engagement	
        • Building the next generation of Pay-TV                                                       to Internet delivery?                                                                                                                                                      for	cable	operators
        • Blending the best of Pay-TV and Web entertainment                                                                                                                               T
                                                                                                                                                                                    1400	 	 he	Connected	TV	VOD	opportunity:	it's	not	just	about	the	rentals
                                                                                                     • Is Internet video the future for all television?                                                                                                                           • Delivering the right TV experience on the right screen at the right time
        • The importance of whole-home viewing for managed and OTT fcontent                                                                                                               • Consumer VOD usage on connected TV screens versus the PC
                                                                                              	      Lesley Mackenzie,	Group	Digital	Officer,	LOVEFiLM                                                                                                                            • What connected TV devices enable that is unique and compelling
        • Harnessing the power of HFC to give the best broadband                                                                                                                          • Making VOD views available on multiple devices from one account
                                                                                              	      Norocel Munteanu,	Former	Product	Development	Manager,	RomTelecom                                                                                                             • Opportunities presented both within the network and over-the-top
            entertainment experience                                                                                                                                                      • Beyond movie rental: breakthrough year for digital content sales
                                                                                              	      Fearghal Kelly,	Vice	President	Media	Solutions,	ioko                                                                                                                         • Multi-screen options and solutions for cable operators
           • Changing the way people discover and engage with content                                                                                                                     • The birth of cloud-based, multi-device and multi-territory movie services
                                                                                              	      Eddie Abrams,	CEO,	IP Vision                                                                                                                                                  Thomas Helbo,	Operations	&	Development	Manager,	Stofa A/S
           • Convergence in practice: Virgin Media and the next-generation TiVo DVR                                                                                                       • Delivering HD quality streamed video to the widescreen TV
                                                                                                     Manjit Sidhu, Head	of	Business	Development	-	Media	Services,
           Ian Mecklenburgh,	Director,	Digital	Entertainment	CPE,	Virgin Media                                                                                                            • Will early-adopter enthusiasm extend to the mass-market?
                                                                                                     TeliaSonera International Carrier                                                                                                                                           P
                                                                                                                                                                                                                                                                           1640	 	 ANEL:	Connected	TV	and	broadcasters:	where	is	technology	
                                                                                                                                                                                    	         Leslie Golding,	Co-Founder	&	CMO,	Acetrax
                                                                                                                                                                                                                                                                                 leading	us?
          C
  0950			 	 onnected	TVs	and	Pay-TV	operators:	marriage	made	in	heaven?                                                                                                                                                                                                          • How does Connected TV change the economics of interactive TV?
          • How Connected TVs can be used to increase revenues for pay-TV operators                                                                                                        O
                                                                                                                                                                                    1420		 	 TT	platforms	–	competition	and	cooperation	
                                                                                              STREAM TWO:                                                                                                                                                                        • Do we need pan-European harmonisation for Hybrid Broadcast
          • A new holistic approach for pay-TV delivery                                                                                                                                    in	the	CE	and	Pay-TV	worlds
          • Supporting new Multi-room offerings with Connected TVs
                                                                                              MAKING APPS PART OF THE TV EXPERIENCE                                                        • What connected consumer electronics devices mean
                                                                                                                                                                                                                                                                                     Broadband?
                                                                                              LOCATION:	UPPER	CONFERENCE	ROOM                                                                                                                                                      • Is Connected TV the beginning of the end for linear TV, or a new dawn?
          • Benefits to the pay-TV operators and consumers                                                                                                                                      for TV platform operators
                                                                                                                                                                                                                                                                                   • How will consumers find content - is the concept of channels out of date?
          • Implementation examples and experience so far                                     Apps are at the heart of the Connected TV experience, providing gateways to                     • Social Media, Internet and television, and next-generation Pay-TV offers
                                                                                                                                                                                                                                                                                   • Can commercial broadcasters monetize Connected TV, and how?
           Vassilis Seferidis, Phd. Director,	European	Business	Development,	                 content and a range of engaging and potentially revenue generating services.                    • Creating companion screen TV experiences with tablets and apps
                                                                                                                                                                                                                                                                                   • Will Connected TV lead to more quality channels and events coverage?
           Samsung Electronics Europe                                                         This session looks at which apps work for TV, how they contribute to the                        • How can TV platform operators counter and embrace connected OTT
                                                                                                                                                                                                                                                                           	       Chair: Bill Scott,	Chief	Operating	&	Commercial	Officer,	easeltv
                                                                                              business model for aggregators and content providers, and whether they                             at the same time?
                                                                                                                                                                                                                                                                           	       Angelo Pettazzi,	Head	of	DTT	Content	Factory,	Mediaset
  1020		 PANEL:	Can	Pay	TV	keep	winning	in	a	connected	world?                                 represent a new economic model for interactivity on TV.                               			       			Jonathan Bevan,	Director	IPTV,	NDS
                                                                                                                                                                                                                                                                           	       Gideon Summerfield,	Project	Manager,	BBC	iPlayer	on	TV,	BBC
         • Can the pay model be sustained in a connected world
                                                                                                                                                                                                                                                                           	       Francisco Asensi,	Strategy	Director,	New Media-RTVE
            – and what about margins?                                                         1135	 PRESENTATION                                                                          P
                                                                                                                                                                                    1440	 	 ANEL:	The	Connected	TV	opportunity	for	VOD	and	mid-tail	content
                                                                                                                                                                                                                                                                           	       Joost Negenman,	Project	Leader	Innovation/Deputy	Head,	
                                                                                                                                                                                                                                                                                   	
           • What is needed to keep consumers within the Pay TV ‘walled garden’?                                                                                                          • What is the market for online entertainment brands moving onto
                                                                                                                                                                                                                                                                                   BNN	New	Media,	BNN
           • What impact will connected devices have on the Connected Home?                   1150	 PANEL:	Engaging	audiences	and	making	money	with	apps                                        connected TVs?
                                                                                                                                                                                                                                                                           	       Adriana Whiteley,	Director,	Farncombe Consulting Group
           • How can Pay TV operators exploit multi-screen TV beyond customer loyalty?              • Making a home for Pay TV on connected devices with apps                                 • Do consumers want the long-tail on the living room TV?
           • What happens when every Pay TV provider is available in every home?                    • Can CE platforms or video providers differentiate through apps?                         • Will established niche channel owners switch to Connected TV?
                                                                                                                                                                                                                                                                           1730 CONNECTED	TV	AWARDS	2011	
  	        Chair: Graham Lovelace,	Director,	Lovelace Consulting                                    • What kind of non-content apps will work for the living room TV?                         • Is new money available or must subscription and ad revenues be spread
                                                                                                                                                                                                                                                                                CEREMONY	THEN	NETWORKING	PARTY		
  	        Paula Byrne,	Managing	Director,	Pushbutton                                               • Consumer engagement and revenue opportunities through apps                                more thinly?
                                                                                                                                                                                                                                                                                	
  	        Andrew Heselwood,	Head	of	Media	&	Entertainment,	BT                                      • The new economics of applications development                                           • How can Connected TV movie services compete with HDTV, Blu-ray or
  	        Paul Bristow,	VP,	Strategy,	ADB
                                                                                                                                                                                                                                                                                	
                                                                                                    • Do we need consolidation of apps development environments?                                3DTV?
  	        Jeremy Toeman,	Founding	Partner,	Stage Two                                                                                                                                                                                                                           	
                                                                                          	          Tassilo Raesig,	Vice	President	&	General	Manager,	
                                                                                                     	                                                                                        • Does the digital movie business mean the end for rental stores
  	        Bo Olofsson,	Director,	Product	Research,	BSkyB                                                                                                                                                                                                                       	
                                                                                                     Sony	Europe	Ltd,	Sony Media Software & Services                                	         Chair: Toby Russell,	CEO,	3Vision
                                                                                                     Brian MacSweeney		MD	&	Founder,	Boolabus                                                 Neale Dennett,	Head	of	Video	on	Demand,	ITV
  1100	 REFRESHMENT	BREAK	AND	NETWORKING                                                                                                                                                      Maria Ingold,	Head	of	Technical	Operations,	FilmFlex Movies
                                                                                          	          Alex Terpstra, CEO,	Civolution,	Civolution
                                                                                                                                                                                              Stacey Seltzer,	Consultant,	Smart	TV,	LG Electronics



CONNECTED TV SUMMIT                                                                                            WWW.CONNECTEDTVSUMMIT.COM | 18TH – 19TH MAY 2011                   WWW.CONNECTEDTVSUMMIT.COM | 18TH – 19TH MAY 2011                                                                                                   CONNECTED TV SUMMIT
  agenda: Day 2 - May 19th
                                                                                                                                                                                                                                                                                                                Connected TV
  COMPETITION AND COOPERATION                                                                                                                                                                                                                                                                                   SUMMIT



  Connected TV will be the key ingredient in any multi-screen TV strategy and on
  Day Two we consider how this platform can be used to extend the reach of             1130		   BREAKOUT SESSIONS:	                                                                        Anthony Smith-Chaigneau, SVP	Business	Development,	MD, Alticast                                                      Connected TV
                                                                                                                                                                                                                                                                                  • How can CE vendors continue to differentiate their own connected services?
                                                                                                                                                                                                                                                                                  • Are CE manufacturers disrupters, partners or just another screen
  premium content without undermining existing business models. The conference
                                                                                                                                                                                           Richard Lindsay-Davies,	Director	General,	Digital TV Group
                                                                                                                                                                                                                                                                                   for TV Everywhere?
                                                                                                                                                                                                                                                                                                                WORLD SUMMIT
                                                                                                                                                                                           Jon Piesing,	Vice-Chair,	HbbTV Consortium	
  considers whether Connected TV is a complement to full IPTV or a potential                                                                                                                                                                                              	       Chair: Alessandro Petazzi,	Managing	Partner,	ON CUBED
  replacement for it, and hears from the CE industry about its strategies for
                                                                                       STREAM ONE:                                                                               	         Olivier Carmona,	Chairman,	Compliance	&	Test	Committee,	DLNA
                                                                                                                                                                                                                                                                          	       Olivier Van Wynendaele,	Manager,	Product	Planning	&	Business	
  competition and cooperation with Pay-TV. We address the practical challenges
                                                                                       CONTENT DISCOVERY BECOMES BUSINESS CRITICAL                                                                                                                                                Development,	Consumer	Products,	Toshiba Europe
  of standards development and content discovery.
                                                                                       LOCATION:	MAIN	CONFERENCE	THEATRE

                                                                                       In front of their television and on tablets and smartphones, consumers have an ever-
                                                                                                                                                                                     1230		 KEYNOTE	SESSION:	
                                                                                                                                                                                     	      How	to	leverage	Connected	TV	to	strengthen	your	own	business
                                                                                                                                                                                                                                                                          	       Vassilis Seferidis,	Phd.	Director,	European	Business	Development,	
                                                                                                                                                                                                                                                                                  Samsung Electronics Europe
                                                                                                                                                                                                                                                                                                                Connected TV
  0905	 Chairman’s	opening	remarks:	                                                   growing choice of content from managed and unmanaged sources. There is a role for                    • Learnings from other digital markets                                        	       Michael Lantz,	CEO,	Accedo Broadband         SUMMIT
  	       Giles Cottle,	Senior	Analyst,	Informa Telecoms & Media                       someone to be their trusted guide, making it easy to explore and consume content                     • Key success factors for players affected by Connected TV                            Senior Representative, Philips Net TV
                                                                                       in a lean-back environment. Content discovery can become a service differentiator,        	         Cedric Ponsot,	CEO,	Vivendi Mobile Entertainment
  0910	 OPENING	KEYNOTE:                                                               and the means by which service providers of all kinds compete for eyeballs.                                                                                                        1540		 AFTERNOON	BREAK,	REFESHMENTS	AND	NETWORKING	
          Senior Representative, Harris Broadcast                                                                                                                                    1250		 Q&A	WITH	CEDRIC	PONSOT,	CEO,	Vivendi Mobile Entertainment
                                                                                                                                                                                                                                                                                                                Connected TV
                                                                                                                                                                                                                                                                              3
                                                                                       1130	 The	content	discovery	challenge	in	a	converged	TV	environment
                                                                                                                                                                                                                                                                                  SESSION THREE:    WORLD SUMMIT

      1
                                                                                             • The future of the EPG, and how broadband-enhanced guides change TV
          SESSION ONE:                                                                       • Why editorialized content discovery can boost video consumption
                                                                                                                                                                                 1300		 LUNCH	&	NETWORKING		                                                                      WHAT CONNECTED TV MEANS FOR IPTV
          MAKING SUBSCRIPTION TV WORK                                                        • The importance of metadata and the difference it makes to a TV business



                                                                                                                                                                                     2
          ON MULTIPLE SCREENS                                                                • How the online and service provider video worlds can be blended                             SESSION TWO:                                                                   As the least mature Pay-TV platform, IPTV has the most to gain from Connected
  Connected TV is a key component of any multi-screen TV strategy and in this                • Combining lean-back and lean-forward content discovery                                      CE STRATEGIES INCLUDING CO-OPETITION                                           TV as a way to rapidly expand reach without upgrading networks. There are
  session we look at what it means for premium content owners and aggregators                • Linear, broadband and personal media: the killer UI application?                                                                                                           already examples of telcos bypassing full IPTV for Connected TV, complementing
  who need to expand service reach beyond the set-top box without undermining          	        Sean Besser,	VP,	Business	Development,	Rovi Corporation
                                                                                                                                                                                                                                                                          full IPTV with a stand-alone Connected TV proposition, and beginning migration
                                                                                                                                                                                 Consumer Electronics companies have their own content and apps services and
  their subscription business. Maintaining the value of content and subscribers in a                                                                                                                                                                                      away from full IPTV to Connected TV. In this session we discover how telcos view
  connected, multi-screen world is the biggest challenge Pay-TV has faced.                   P
                                                                                       1150	 	 ANEL:	The	role	of	content	discovery	in	next-generation	                           deliver the compelling devices that make connected and multi-screen TV a reality.
                                                                                                                                                                                                                                                                          Connected TV and what its long-term impact could be.
                                                                                             TV	experiences                                                                      They are forcing the pace of change and are potential competitors to traditional
  0940	 Connected	TV	as	a	new	distribution	opportunity                                       • The future role of the EPG and how it will evolve                                 TV, yet also partners who can enable not just broadcasters but Pay-TV operators
                                                                                                                                                                                                                                                                          1600	 What	Cubovision	means	for	Telecom	Italia	and	television	in	Italy	
        • How Discovery can broaden its reach without undermining Pay TV partners            • Content discovery beyond the EPG: what will work for the mass market              to extend their reach cost-effectively. Hear about their strategies and whether
                                                                                                                                                                                                                                                                                • A new TV experience: converging DTT, IPTV and Web entertainment
        • Using linear TV as the gateway to new interactive content experiences              • Can Connected TV provide unique solutions for content discovery?                  they deserve a place at the top table of the TV business.
                                                                                                                                                                                                                                                                                • Who are the Cubovision customers and how do they use the service?
        • Harnessing the best of the Web for the 10 foot user experience                     • Lean-forward, lean-back, apps and browsers: what works and when?
                                                                                                                                                                                                                                                                                • The future of managed IPTV and how Cubovision complements
        • What kind of applications will drive consumer engagement for Discovery             • Are we witnessing the end of 'one-size-fits-all' television interfaces?           1400	 Expanding	the	TV	market	through	partnership
                                                                                                                                                                                                                                                                                    current services
            on connected devices?                                                               Chair: Jan Frelek,	Former	Product	Manager,	PTC – T-Mobile                              • The market impact of connected TV devices
                                                                                                                                                                                                                                                                                  • Cubovision across TV, phone and PC: the importance of multi-screen
          John Honeycutt, EVP	&	Head	of	International	Business	Operations,	                     Sabine Anger,	EVP,	Vivendi Mobile Entertainment                                        • Why Pay TV operators should harness this new distribution opportunity
                                                                                                                                                                                                                                                                                    video and apps
          Discovery Networks International                                                      Aurélien Labrunye,	Consultant,	Telecoms	&	Media,	Solucom                               • Working with Samsung: the business model for Pay TV and broadcasters
                                                                                                                                                                                                                                                                                  • Can Telecom Italia become the touch-point for all its customers'
                                                                                                Darren Dadpour,	User	Experience	&	Technical	Lead,	BT Vision                            • The role of 'companion devices' like tablets in a connected TV home
                                                                                                                                                                                                                                                                                   entertainment needs?
  1000	 Outlining	strategies	for	a	connected	future                                                                                                                                    • Can CE manufacturers maintain differentiation for connected devices?
                                                                                                                                                                                                                                                                                  Paolo D’Andrea, Head	of	Broadband	Content, Telecom Italia
        • Connected TVs and the impossible revenue share-equation.                                                                                                               	         Dan Saunders,	Head	of	Content	Services,	Samsung Europe
            Who will be winners and who will lose?                                     STREAM TWO:                                                                                                                                                                              O
                                                                                                                                                                                                                                                                          1620	 	 range	Case	Study:	Social	TV,	taking	TV	beyond	
          • How to get paid in a world of free content: the importance of              THE IMPACT OF CONNECTED TV STANDARDS                                                            P
                                                                                                                                                                                 1420	 	 ay	TV	and	connected	CE	platforms:	check-list	to	an	exciting	journey
                                                                                                                                                                                                                                                                                the	television	screen
            bundling across platforms                                                  LOCATION:	UPPER	CONFERENCE	THEATRE	                                                             • Connected devices: for what use case?
                                                                                                                                                                                                                                                                                • When TV meets Web: the challenges for a service provider
                                                                                       CHAIR:	ANTHONY	ROSE,	EX	CTO,	YouView	&	BBC	iPlayer                                              • How can an operator ensure a consistent level of experience in light
          • Strategic relationships with connected TV manufacturers:                                                                                                                                                                                                            • Orange Social TV (SoTV): philosophy and service design
            a short case study                                                         With few exceptions, the CE industry has built proprietary Connected TV                               of the current device diversity?
                                                                                                                                                                                                                                                                                • Beyond TV with TV apps, 2nd screen and content discovery
          • Can we cope with the vertical movement in digital media and                platforms and apps environments and there are several Hybrid Broadcast                              • How can high-value content be delivered across connected TVs
                                                                                                                                                                                                                                                                                • Challenges when taking TV beyond the television screen
            entertainment: download next episode of Boardwalk Empire at                Broadband standards and specifications to suit local market expectations. In this                     and other devices without compromising on content security?
                                                                                                                                                                                                                                                                                • Is the User Experience key to the future of TV?
            McDonalds…                                                                 session we consider the implications of such diversity for content and apps                         • More devices, more content, more delivery technologies:
                                                                                                                                                                                                                                                                                  Nicolas Bry,	SVP,	Orange Vallée
          • Next generation consumers are already here. How can we serve               distribution, and whether this is a battle for scale that must lead to consolidation,                 what are the tools to keep the costs under control?
            both an ageing TV audience as well as first-mover teenagers ?              and ultimately who will control how services are presented on connected screens.                    • How can continuous innovation be carried out at the speed of the Internet?
                                                                                                                                                                                                                                                                          1640	 PANEL:	Is	Connected	TV	the	future	of	IPTV?
          Tore Meling,	Digital	Entertainment	Director,	Canal Digital                                                                                                                       Thomas Decieux,	Head	of	Product	Marketing,	
                                                                                                                                                                                                                                                                                • Best ways to integrate online video into the classic,
                                                                                             H
                                                                                       1135	 	 ow	can	broadcasters	maintain	control	of	content	                                            Connected	Solutions,	Nagravision
                                                                                                                                                                                                                                                                                    managed IPTV experience
  1020	 PANEL:	Making	the	Pay-TV	model	work	across	multiple	screens                          and	standards	in	the	connected	era?
                                                                                                                                                                                                                                                                                  • What other connected experiences can strengthen the
        • Is multi-screen TV a ‘must-have’ and can Pay-TV operators monetize it?       	        Peter MacAvock,	Program	Manager,	European Broadcast Union                        1440	 Developing	a	Connected	TV	experience	for	every	consumer
                                                                                                                                                                                                                                                                                    classic IPTV ‘walled garden’?
        • Are premium content owners backing the TV Everywhere model?                                                                                                                  • Sony Internet TV and Google TV: how do they complement each other?
                                                                                                                                                                                                                                                                                  • Is Connected TV an alternative to IPTV or just complementary?
        • Are content rights keeping pace with consumer demand for multi-screen TV?          P
                                                                                       1150	 	 ANEL:	Should	the	TV	industry	welcome	platform	diversity	for	                            • Connected TV as a lean-back or lean-forward experience
                                                                                                                                                                                                                                                                                  • When does it make sense to migrate from classic IPTV to Connected TV IPTV?
        • Challenges of moving from single device CA to multiplatform authentication         Connected	TV?                                                                             • What differentiates the Connected TV environment to ordinary television?
                                                                                                                                                                                                                                                                                  • Is Connected TV the future of IPTV, or even the future of all television?
        • Can multi-screen TV expand the audience for subscription TV?                       • Who deserves to control the apps environment around                                     • What next for Sony as a multi-platform content aggregator
                                                                                                                                                                                                                                                                          	       Chair: Jay Chinnadorai,	MD,	Sumtotal
          Chair:	Ben Reneker,	Head	of	Global	Research,	&	Senior	Analyst,	Kagan                   broadcaster content?                                                            	         Edd Uzzell,	Propositions	&	Service	Development	Manager,	Sony	
                                                                                                                                                                                                                                                                          	       Francesco Fraccalvieri,	Domestic	Market	Operations,	
                                                                                                                                                                                                                                                                                  	
          Christopher Schouten,	Senior	Director,	Solutions	Marketing,	Irdeto                    • Does connected TV make ‘build-once, publish anywhere’ more
                                                                                                 or less realistic?                                                                                                                                                               Broadband	Content,	Telecom Italia
          Pierre Hunter, VP	of	Sales	EMEA,	Verimatrix                                                                                                                            1500 PANEL:	Does	the	CE	industry	deserve	a	seat	at	the	television	top	table?	
                                                                                                • Should the TV industry welcome platform diversity, or do we                                                                                                             	       Stephane Cadoch,	Business	Development	&	Partnership	Manager,	
                                                                                                                                                                                                                                                                                  	
          Ian Walker,	Director,	Echostar Europe	                                                                                                                                      • Is there a Connected TV experience for every kind of consumer?
                                                                                                  need consolidation?                                                                                                                                                             IPTV	&	Connected	TV,	TF1
  	       Steve White,	Head	of	Information	Systems	and	Technnology	IPTV,	BT                                                                                                           • How do CE vendors benefit Pay TV operators and broadcasters?
                                                                                                • What standards developments will shape connected TV in 2012-13?                                                                                                                 Nicolas Bry,	SVP,	Orange Vallée
                                                                                                                                                                                      • Can the market sustain multiple aggregators and extreme
                                                                                                • The broadcast and CE industries: competition or cooperation?                                                                                                                    Dr. Randolph Nikutta,	Leader	New	Media,	Innovation	Department,	
  1100	 REFRESHMENT	BREAK	AND	NETWORKING	                                                                                                                                                    content duplication?
                                                                                                David Cutts,	Founder,	IMPALA                                                                                                                                                      Deutsche Telekom




CONNECTED TV SUMMIT                                                                                      WWW.CONNECTEDTVSUMMIT.COM | 18TH – 19TH MAY 2011                      WWW.CONNECTEDTVSUMMIT.COM | 18TH – 19TH MAY 2011                                                                                                      CONNECTED TV SUMMIT
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