How Rural Communities Can Make Active Transportation Work - HKPR by gjjur4356


									How Rural
Communities Can
Make Active
Transportation Work
Kate Hall
Sue Shikaze
Communities in Action
Committee, Haliburton
& Minden
Where are we? Haliburton County

•   About 2 hours north of Toronto
•   Very rural area, over 4000 sq. km
•   Population 16,000+ permanent, expands significantly
    during summer with cottagers and summer camps
•   2 tiered government – 4 municipalities, 1 county
•   Beautiful landscape – lakes, forest, hills/highlands
•   Village hubs are Haliburton and Minden, several
    smaller hamlets. Typical distance between is 20 – 25
•   Formed in 2004 to promote active transportation and
    create active transportation plans for the villages of
    Minden and Haliburton
•   Partners – Hal. Cty. Community Co-operative, Hal.
    Highlands Trails and Tours Network, HKPR District
    Health Unit, Hal. Cty. Development Corp., Hal.
    Highlands Health Services, Minden Merchants
    Revitalization Committee, Minden Riverwalk
•   Additional stakeholders: municipalities (2), county,
    school board and schools, Hal. BIA, local community
    college, local art gallery
•   Health, environmental,
    economic benefits
•   Creating walking and biking-
    friendly communities will
    benefit local tourism and also
    attract more permanent
•   Our communities are growing
    – increase in vehicle traffic,
    congestion and smog alert
What have we done?
Phase 1 (05 – 06): Haliburton
• Promotion: “Park the Car
  and Get Movin’!” campaign
• Research: on AT behaviour
  & identification of “hot
• Resource Development:
  map and signage concept
• Vision: illustrations for hot
• Presented
  recommendations to council
Phase 2 (06 – 08) Minden Focus, Haliburton continuation
• Promotion: in both communities
• Research: Minden – focus groups, surveys, observational
• Resource Development: Minden – map and signs
• Active and Safe Routes to School – both communities
• Advocacy: adoption of Active Communities Charter as a
tool for guiding decision making
• development of plan and recommendations for best route
to Haliburton school/hospital zone
Challenges of Active Transportation in a
 Rural Environment
•   Most writing on AT is in urban context
•   Rural “car culture”
•   Limited tax base but extensive road network to keep
•   Lack of experience/expertise at staff and council in
    planning for active transportation
•   Transportation = Roads = Vehicles
•   Mix of municipal, county, provincial roads/highways
    means split responsibility for maintenance and
•   Villages were not located/planned for growth
•   One county planner, only 1 municipality has a planner
•   Achieving outcomes in Phase 1
•   Successful funding to continue to grow the
    project (Communities in Action Fund – provincial,
    Safe Kids Canada, Haliburton County
    Development Corporation, local BIA,
•   Support from decision makers evolved from
    support “in principle” to in-kind support &
    financial support (purchase and installation of
    bike rack)
•   Participating in Walk21 Conference as part of
    Walkability Road Show –
Keys to Success

•   Having a part-time paid coordinator enhances
•   Being creative about sources of funding
•   Looking to all sectors for partners
•   Looking for and using “teachable moments” to
    promote AT
•   On-going communication with local decision
•   Identifying village hubs and promoting a doable
    message “Park the Car and Get Movin’”
Keys to Success

•   Taking advantage of student/youth funded
    positions to enhance capacity and do research
•   Using the nature of small communities to our
    advantage – e.g. committee members wear a
    variety of hats – use them for contacts; find local
    “ambassadors” to act on the message; look for
    high profile locations to hold activities – in a small
    town, people notice!
•   It’s okay to start small, e.g. Walk to School Day
Keys to Success

•   Partnership with our local community economic
    development organization – economic development is
    a priority with local governments and the Haliburton
    CDC recognizes the connection between health and
    economic development
•   Building a network outside local community – seeking
    opportunities to promote our project to a broader
    audience also provides a selling point to local decision
    makers, letting them know that we are showcasing our
    community and getting known provincially, nationally
    and internationally
What’s Next?

•   Continued advocacy with decision makers to build the
    case for walking, biking and creating active
•   Develop more concrete ways to evaluate our project
•   Seek further funding e.g. Heart and Stroke Advocacy
•   Continue to partner with trail groups to build on-the-
    ground infrastructure
•   Build relationships with local schools to involve kids,
    parents, staff in Active & Safe Routes to School
•   Document our work for other communities to learn from
    and build on
                Thank you!
     For more information, contact:
Kate Hall, Project Coordinator 286-2411
  Sue Shikaze, Chair 457-1391 x249

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