Independant Contractor Advertising Magazine by xov14698

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									Lisa Killam      Graphic Designer


Lisa Killam is a Graphic Designer residing in downtown Toronto,
Canada. With a fine arts degree and years of success in retail arts
management under her belt, Lisa threw caution to the wind and
decided to go back to school to pursue her dream of becoming
a graphic designer. Emerging with a bold style, her penchant for
globetrotting and obscure adventures, the juxtaposition between her
city and country living, her playful nature, as well as her rapier wit,
are often elements reflected in her work.

Contact Lisa to discuss creative solutions for the following:

    • corporate identity & branding

    • packaging

    • editorial layout

    • advertising

    • special event collateral




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corporaTe


Whisk Catering Stationery                                                                  Thrifty Bitch Stationery

The Whisk logo was developed for the start up of an organic                                This logo concept was designed for an urban used clothing
catering business located in uptown Toronto. The client wanted                             store catering to a younger clientele.
to convey his use of fresh organic ingredients often presented in
whimsical and contemporary ways.




                                                                         Peter LaVecchia
                                                                            416-988-0424
                                                                                                                            used clothing

        Catering




                                                                                                                                                        used clothing
                                                                     Catering



                                                                                                                                                          Jane Miller
                                                                                                                                                              Owner
                                                                                                                                            123 Somestreet Blvd          416-555-1234
                                                                    Peter LaVecchia                                                         Toronto, ON M1M 2M3   www.thriftybitch.ca

                                                                     416-988-0424
         Catering
         123 Yonge Street
      Toronto, ON M1M 2M3




                                                                                                        used clothing




                                                                                                      123 Somestreet Blvd
                                                                                                      Toronto, ON M1M 2M3




                            123 Yonge Street, Toronto, ON M1M 2M2                                123 Somestreet Blvd                                   416-555-1234
                                                                                                 Toronto, ON M1M 2M3                            www.thriftybitch.ca




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corporaTe


Fixx and Fixxe Whiskey


Fixx Whisky labeling was designed to appeal to the evolved
tastes of the Y Generation. Although the recipe for whisky
has remained much the same for generations, the marketing
of the product has morphed into an edgier more culturally                                                                                                                                                                             define yourself
relevant design. Acknowledging the need for individual                                                                             define yourself
uniqueness, while at the same time, the need for belonging,
a tribal tattoo motif was chosen for the logo. Fixx, whose
logo is marketed toward 20 something males uses a firmer
                                                                                                                                                                                                                                         BLENDED WHISKEY
                                                                                                                                                        B L E N D E D              W H I S K E Y




brushstroke to create harsher more masculine lines. Fixxe, the
female alter-ego has softer swirls and curvy lines. The black
logo against the wood grain creates a modern and visually
strong impact, while at the same time, offers a nod to the
tradition and steeped history of how the product was made.




 B L E N D E D   W H I S K E Y        B L E N D E D       W H I S K E Y
                                                                                                                                              BLE
                                                                                                                                                    NDE
                                                                                                               Y                                          D W
                                                                                                         SKE
                                                                                                   WHI                                        1234          HIS
                                                                                                                                                                  KEY
                                                                                             DED                                             Toront Somestree
                                                                                      BLEN                                                         o, ON      t
                                                                                                                                                         M1M Ave
                                                                                                                                                                2M2




                                                define yourself
                                                                                                                                                                                   B L E N D E D   W H I S K E Y


                                                                                                                                                                                                        Lisa Killam
                                                                                                                                                                                                         President


                                                                                                                                                                                                    1234 Somestreet Avenue,
                                                                                                                                                                                          Toronto, ON M1M 2M3 Phone: (416) 555-1234




                   define yourself
                                                                                                                                                                                              m
                                                                                                                                                                                       key.co
                                                                                                                                                                                xxwhis
                                     define yourself                                                                                        (416) 555
                                                                                                                                                     -1234
                                                                                                                                                                Email:
                                                                                                                                                                         info@fi

                                                                                                                                   Phone:
                                                                                                                             2M2
                                                                                                                       M1M
                                                                                                           ont o, ON
                                                                                                   nue, Tor
                                                                                         et Ave
                                                                                   mestre
                                                                            1234 So




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pacKaGinG


Allen’s Juice Redesign                                                          Garneau Beer


Allen’s has been producing fruit and vegetable juice in                         Marc Garneau was the first Canadian in Space in October
Canada for almost one hundred years; marketing themselves                       of 1984, chosen one of seven from over 400 applicants.
as “the Taste of Generations”. To remain competitive, it was                    Now retired, Captain Garneau has taken part in three flights
time for an updated image with a fresher design to reflect this                 aboard NASA Space shuttles and logged almost 678 hours
healthy, nutritious product made with natural ingredients.                      in space. Garneau Lager Beer honors this great Canadian on
The new packaging has a clean, contemporary look and a                          this traditionally styled label. The conservative, navy themed
much stronger in-store presence.                                                colour palette pays tribute to Captain Garneau’s naval service
                                                                                with the Canadian Forces Maritime Command. Space Shuttle
                                                                                Challenger, the focus of the label, is the ship Garneau flew in
                                                                                October of 1984 as Payload Specialist.


                                                    Orange
                                                                100% pure
                                                  ALLEN’S
                                                                 juice from
                                                               concentrate




                                                                    200ml
                                                              pasteurized
                                                             unsweetened
                                                          vitamin C added




                                                    Apple
                                                                100% pure
                                                  ALLEN’S




                                                                 juice from
                                                               concentrate
                                                                                            LAGER BEER
                                                                                              640ml alc. 5% Vol




                                                                                                                                       LAGER BEER
                                                                        200ml                                                           640ml alc. 5% Vol
                                                                 pasteurized
                                                                 natural and
                                                          artificial flavours




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eDiToriaL


GPS Magazine


GPS Magazine was developed for those who seek unforgettable
types of travel experiences away from the resorts.
The feature article focuses on a day spent with a local Cuban
family in the Sierra Maestra Mountains. The varied images and
typography convey the juxtaposition between the extreme
poverty and beauty of the country.




                                                                                                                                                                                                                                                                                                                                       by Lisa Killam




                                                                                                                                                                                                                                                      Photograph by Lisa Killam
gps
APRIL 2009
                       GLOBAL PLEASURE SEEKER
                                                                                          gps          GLOBAL PLEASURE SEEKER
                                                                                                                                MAY 2009




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                                                                                          1234567890

                                                                                                                                                                                       “mi casa es su casa”
                                                                                          gps                                                                                                                        A
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                                                                                                                                                                                        Photographs by Lisa Killam
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             The Road Less Traveled              Playing Ball        Into the Deep                                                                                                                                   dipis ad min heniat. Duis eraessequam quisl utatie con velessequate
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             Into the Sierra Maestra Mountains     at Chichen Itza   A Sacred Cenote
                                                                                          1234567890                                        56 GPS Global Pleasure Seeker April 2009                                                                                                                                           April 2009    GPS Global Pleasure Seeker       57




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             ADvERTiSiNG


             Devilishly Good Radio


             This series of transit shelter ads for a religious radio station
             targets sophisticated urbans while using an oxymoron as                            good radio

d radio
             a tagline.



                                                                                                                                                           good radio
                                                                                                 gracefm105.9
                                                                                                    LO N D O N ’ S P O S I T I V E M U S I C S TAT I O N




                       good radio                                                               good radio

                                                                                                                                                            gracefm105.9
                                                                                                                                                             LO N D O N ’ S P O S I T I V E M U S I C S TAT I O N




m105.9
S I T I V E M U S I C S TAT I O N

                          gracefm105.9
                            L O N D O N ’ S P O S I T I V E M U S I C S T AT I O N               gracefm105.9
                                                                                                  L O N D O N ’ S P O S I T I V E M U S I C S T AT I O N




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                      good radio
ADvERTiSiNG


Goway Travel Campaign


Goway Travel has been offering a wide choice of travel ideas
to over seventy five countries for forty years. This is a select few
from a series of posters targeting college and university aged
adults looking for that unforgetable travel experience.




                                                                        EXPERIENCE
         EXPERIENCE                                       EXPERIENCE
                                                                       NEW ZEALAND
      ARIZONA                                           AFRICA


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ADvERTiSiNG


Garneau Event Campaign


This event campaign promotes Garneau Lager. The target group
is urban middle class adults with an interest in non mainstream
fashion and culture, commonly referred to as the “Hipster”.
Promotional materials include a poster, tent cards, coasters and
                                                                                                                      4
giveaways.




                                                                                 LAUNC
                                                                                       H
                                                                                  PAD

                                                                        EAU
                                                                   GARN       GARN
                                                                                   EAU




                       TAKE OFF WITH
                       GARNEAU




                                                                                           CONTEST DETAILS AT WWW.GARNEAU.COM




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RESuME

                                •   EDuCATiON                                                •   CAREER

                                    George Brown College                                         March 2009 to Present
                                    Graphic Design                                               Copy and Print Associate
                                    January 2008 to April 2010                                   Staples Business Depot, Toronto, Ontario

                                    Queen’s university                                           September 2007 to December 2009
                                    Bachelor of Fine Arts                                        Painter, Faux Finisher
                                    1989                                                         Halstead & Co, Toronto, Ontario

                                                                                                 March 2006 to March 2007
                                •   TECHNiCAL CAPABiLiTiES                                       Store Manager
                                                                                                 Woolfitt’s Art Supplies, Toronto, Ontario
                                    Proficient in Adobe illustrator, Photoshop,
                                    inDesign, Flash, Dreamweaver, Microsoft
                                                                                                 October 2004 to January 2006
                                    Office
                                                                                                 independant contractor
                                                                                                 Freshco Retail Maintenance, Oakville, Ontario
                                •   OTHER ASSETS
                                                                                                 March 2002 to October 2004
                                    Strong leadership and teamwork skills                        Western Canada Sales Representative
                                    Excellent organization skills with attention to detail       Pebeo Canada, Sherbrooke, Quebec
                                    Ability to learn fast and efficiently
                                    Fast adaptation to new working environments                  January 2001 to March 2002
                                                                                                 Educational Sales Representative
                                                                                                 Loomis Art Store, Toronto, Ontario
                                •   WEAKNESSES

                                    Kayaking, Gardening, Guitar, Scrabble,                       March 1993 to Janurary 2001
                                    Travelling, Yorkies                                          Branch Manager
                                                                                                 Loomis Art Store, Halifax, Nova Scotia

                                •   REFERENCES
                                                                                             •   CONTACT
                                    Available upon request
                                                                                                 416–926–8547
                                                                                                 lisakillam@rogers.com
                                                                                                 1012–30 Gloucester Street, Toronto, Ontario M4Y 1L6




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