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									                                                                                         DANIELLE COHEN
         WWW.DANIELLEDESIGNZ.COM ● DSHRIRO@HOTMAIL.COM ● PHONE: 617.620.6106

▼ TECHNICAL PROFICIENCY
● SOFTWARE                                                     ● DESIGN PRODUCTION
Design (2D and vector graphics): Adobe Illustrator,            Color separations for screen-printing, offset printing, heat press,
Adobe Photoshop, Adobe ImageReady, Macromedia                  digital printing, and embroidery design. Web production.
FreeHand, Macromedia Fireworks.
                                                               ● COMPUTER OPERATING SYSTEMS
Multimedia and Digital Video: Adobe AfterEffects, Apple        Mac and Windows operating systems.
QuickTime, Macromedia Director, Macromedia Flash,
Macromedia Sound Edit Pro, Microsoft PowerPoint.               ● PROGRAMMING LANGUAGES
                                                               HTML, XHTML, CSS, DHTML, Javascript, Actionscript.
Desktop Publishing, Web Editing and Word Processing:
Adobe Acrobat, Adobe GoLive, Adobe InDesign, Adobe             ● HARDWARE
PageMaker, Macromedia Dreamweaver, Filemaker,                  Digital cameras, zip drives, cd drives, Umax and AGFA flatbed
Microsoft Excel, Microsoft Word, QuarkXpress.                  scanners. Various HP and Epson inkjet and laser printers.
                                                               Various copy/fax machines and office equipment.

▼ WORK EXPERIENCE
4/07 – 8/08      CHILLYBEARS - Needham, MA
                 Art Director/Graphic Designer/ Graphic Artist
                 COMPANY DESCRIPTION: A manufacturer of custom screen-printed and embroidered apparel. Competed
                 in four different markets: local, corporate promotion, resort retail and the branded apparel market.

                 • Created original designs for Chillybears customers and for “It’s a Dog’s Life” and “Blink” brands.
                 • Overseer of quality control standards and prepared customer supplied art files (and original art files) for
                   output for Screen printing, ASI vendors, and embroidery.
                 • Worked on production and design for all apparel design, web design, and printed marketing products.
                 • Interfaced with customers to obtained customer approval for final changes for all designs.
                 • Overseer for all files that were released to outside vendors.
                 • Created marketing and promotional initiatives. Including all sales and marketing pieces, direct mail,
                   newsletters, print ads, signage, catalogs, displays, and support materials for trade shows and special
                   events.
                 NOTABLE CLIENTS: Puma, City Sports, Boston Celtics, Boston Bruins, Sony Music, Dexter Shoes, F.W.
                 Webb, Cingular Wireless, TD BankNorth, Genzyme, and Bose Corporation.


10/06 – 3/07     RSAG (RETAIL SYSTEMS ALERT GROUP) - Newton, MA
                 Art Director/Graphic Designer, Contract
                 COMPANY DESCRIPTION: An integrated media & research company covering the extended retail industry
                 through its conferences, print, and online channels.

                 • Created the conception, design, and execution of all print and web promotions for RSAG events, research
                   and publications.
                 • Designed all web and email graphics. Designed all print collateral including; direct mail marking pieces,
                   brochures, stationery, magazine inserts, advertisements, pre-event and on-site show promotions and
                   signage.
                 • Project manager within multiple channels, implementation of all aspects of design and production, from
                   initial concept to delivered materials.


2/05 – 10/06     AMERASPORT - Norwood, MA
                 Art Director
                 COMPANY DESCRIPTION: Manufacturer and marketer, specializing in the customization of sports apparel,
                 bags and accessories.

                 • Created and managed all aspects of design department projects, from concept through final production.
                   Provided creative and technical direction for all the print and sales staff. Supervised production
                   steps including; editing of proofs, pricing, releasing files to vendors, and color proof changes.
                 • Scheduled and budgeted all design projects. Managing, coordinating print production, print buying,
                   pre-press and vendor management.
                 • Maintained all Mac software, hardware, and art file databases.
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                    • Designed and maintained over fifty shopping cart websites for colleges, summer camps, and corporations.
                    • Designed over 50 full color printed camp and college catalogs.
                    • Photographed apparel and products that were for catalogs and websites.
                    • Designed original logos and artwork for custom screen-printed products including t-shirts, hats, duffel
                      bags, packaging and other specialty items.
                    • Created clothing and bag mock-ups.
                    • Designed advertisements, sales and marketing pieces, banners, direct mail, newsletters, print ads,
                      signage, displays, and support materials for trade shows and special events.* Amerasport gained
                      several new clients due to my superior design skills and creative marketing ideas.
                    NOTABLE CLIENTS: Harvard University, MIT, Edy’s Ice Cream, Head of the Charles Regatta, Boston
                    Lobsters Pro Tennis Team and Leedom Helmets. Also college bookstores, clubs, small and large retailers,
                    corporations, summer camps, destination resorts, and wholesale distributors.


12/04 - 2/05        PETRA FASHIONS - Peabody, MA
                    Graphic Designer, Contract
                    • Created a vast variety of print collateral. Including: direct mail advertising, catalog design and layout,
                      internal collateral projects comprised of brochures, logos, and web advertising.

8/04 - 12/04        BIOGEN IDEC - Cambridge, MA
                    Customer Service/ Graphic Designer, Contract
                    • Organized a computer database of patient information.
                    • Created new logos for the employee website.

3/04 - 12/04        COOLIDGE CORNER CLUBHOUSE RESTAURANT - Brookline, MA
                    Graphic Designer, Contract
                    • Created the in house and take-out menus. Prepared all files for the printer.

1/03 - 12/04        KNOW YOUR BOSTON M AGAZINE - Boston, MA
                    Graphic Designer, Contract
                    •   Designed advertisements for both retail and corporate clients.
                    •   Created the layout and concept for the entire magazine.
                    •   Designed companies marketing/promotional items for both print and web.
                    •   Created cartoons for ads and articles.

4/03 - 8/03         CHARLESBRIDGE PUBLISHING - Watertown, MA
                    Graphic Designer, Contract
                    • Developed conceptual sketches for several children picture books.
                    • Designed covers for several products. Including; a three book series, new educational software program,
                      and an environmental science curriculum.
                    • Developed creative concepts, designs and layouts for a variety of projects.

▼ EDUCATION
April 2005          CLARK UNIVERSITY - Framingham, MA
                    Multimedia & Web Design Master Certificate

May 2004            BROOKLINE CENTER FOR ADULT EDUCATION - Brookline, MA
                    Macromedia Dreamweaver & Macromedia Flash

May 2000            NORTHEASTERN UNIVERSITY - Boston, MA
                    Graphic Design Certificate Program

May 1998            HOFSTRA UNIVERSITY - Hempstead, NY
                    BFA Acting/minor Film Production


▼ CREATIVE INTERESTS & WORK SKILLS
•   Digital photographer                                             •   Strong conceptual skills
•   Creative writer                                                  •   Excellent communication skills
•   Cartoonist                                                       •   Extremely detail orientated
•   Skilled fine artist on the computer and free hand                •   Thrives in a fast pace environment



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