"Marketing Strategies Icici Bank Vs Axis Bank"
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Register for full access pass before 15 Jan 2010 and save up to SGD1,655 1 # Asia's Payments Convention Presents Conference | 20 – 23 April 2010 Exhibition | 21 – 23 April 2010 5 days superior content SUNTEC Singapore International Convention & Exhibition Centre 3 specialised conferences 3 days comprehensive payments showcase Get smart 2 industry focused workshops + 60 high level speakers + 450 conference attendees Cards & Payments Asia 2010 speakers Nitin Chittal Srinivas Nidugondi Oliver Yu Ali Al Meshal Vice President, Alternate Head of B2 – Direct Chairman Head of IT and Projects, Channels Banking Chunghwa Post, Taiwan Merchant Department Axis Bank, India ICICI Bank, India Credimax, Bahrain Prepaid Cards Asia 2010 speakers Grant Johnstone Vineet Katial Peter Lewis Elena Naumchik Head of Prepaid Cards, Chairman and Managing Oyster Development Head of marketing Macquarie Consumer Director Manager service unit, DBS, Dept of Finance Team Krores, United Kingdom Transport For London, operation and marketing service Macquarie Direct, UK X5 Retail Group N.V. Australia Russia Mobile Money World Asia 2010 speakers Rohit Dadwal Sukanta Dey Satish Menon Aline Rutily Managing Director President Executive Vice President & Chief Executive Ofﬁcer Mobile Marketing Tata Teleservices, India Venture Leader A Bridge Consulting, Association, Singapore Citi Growth Ventures, France Singapore Supported by: Produced by: Held in: BOOK NOW! online www.cardsasia.com.sg | email firstname.lastname@example.org | phone +65 6322 2770 | fax +65 6223 3554 book early and save Cards Asia 2010 5-day pass Maximise your opportunities in Save SGD1,415 Enjoy further discount if you book Asia’s booming payments industry and pay online! The downturn is over, and Asia is poised to the entire value chain. Seize this exceptional grow signiﬁcantly in 2010. Spending is up, opportunity to position your business and yourself payment delinquency rates are down, and as a leader in the industry. “Conference payments technology adoption is at a high. Debit, mobile and prepaid usage is on the rise, These 3 conferences are co-located with the was up to my region’s largest smart cards exhibition. Featuring expectations” and consumers increasingly value convenience and efﬁciency in making their payments. over 250 of the top solutions providers to the Jeni Suriadinato ﬁnancial industry and hosting an expected 6,000 Financial Services 2010 presents many opportunities to proﬁt from attendees from all over the world, Cards Asia 2010 Manager Asia’s booming market – and Cards Asia 2010 is the one-stop venue for all your business needs. Carrefour Indonesia responds to the need of payments professionals to gain knowledge of the region, learn the best No other event in the region brings you this strategies to maximise their revenues in this level of education from leading executives in the increasingly signiﬁcant market. payments arena. Make Cards Asia 2010 your must attend event for the year! "We gained Whether you’re from a retail bank, a some signiﬁcant telecommunications operator, a retailer or a insights from the solutions provider, Cards Asia 2010 is the event topics. In fact, for you! Held from 19-23 April 2010 in the city- state of Singapore, Cards Asia 2010 promises to right after one of be the biggest and best payments event that will the presentation, have the answers to maximise your ROI in 2010. I took the idea With established and brand new conferences – straight to my 15th Cards and Payments Asia, 3rd Prepaid Cards partners and Asia and the inaugural Mobile Money World Asia – the event offers even more content and greater we are now in opportunities to meet with over 250 of the top the midst of decision makers in the payments industry across Learn from the market experts implementing it." Philip Law Senior Market Representative China Unionpay, Singapore, Representative Ofﬁce Cards issuers Retail banks and acquirers Payments networks Banking regulators and Solution trade associations providers Money transfer Who’s Card manufacturers operators attending? Travel and Retailers and hospitality merchants Transport operators Telecom Retailers operators BOOK NOW! online www.cardsasia.com.sg | email email@example.com | phone +65 6322 2770 | fax +65 6223 3554 www.cardsasia.com.sg book early and save Conference Day One Tuesday 20 April 2010 Conference Day Two Wednesday 21 April 2010 Growth strategies in a more conﬁdent 2010 Reinventing business models through innovative product offerings 9:30 Keynote Pan-Asian Banking Panel: Positioning your retail bank for the upswing: 2010 outlook for the Asian cards and payments 9:00 Keynote panel: Building the optimal business model in the market upstream economy 10:10 Keynote address: Introducing innovative cards and payments 9:40 Case study: Winning market share and growing revenues through solutions to grow retail banking proﬁts the introduction of mobile payments products 10:40 Morning refreshments 10:10 Morning refreshments 11:10 Launching new cards and payments products to grow revenues 10:40 Case study: Utilising contactless technology in partnering with and reduce customer churn transit ticketing to encourage customer card take-up 11:40 Building Indonesia’s cards industry: Capitalising on opportunities in Cards marketing and loyalty changing consumer and market dynamics 11:10 Case study: Redeﬁning the loyalty program: Creating meaningful 12:10 Indonesia Leadership Panel: Building proﬁtability and achieving relationships through customised loyalty solutions success in Southeast Asia’s fastest growing retail banking market 11:40 Case study: Promoting one-to-one marketing through advanced Outsourcing: Strategies in improving your bottom line and personalised payment cards 12:50 Improving business performance through outsourcing: Is this a 13:40 Case study: Building a compelling and competitive rewards sustainable trend in the retail banking industry? program to engage customer loyalty 13:20 Networking luncheon 14:10 Merchant panel: Building your brand - Aligning strategies in retailer-bank partnerships for increased revenues 14:20 Making the business case for outsourcing in the recovery market 15:00 Afternoon refreshments Regulating the payment market in asia Reinventing business models through innovative product 14:50 Rolling out new products in a regulatory environment offerings 2 15:20 Regulatory Panel: Payment system regulation, innovation and 15:30 Case study: Promoting debit cards to drive proﬁts competition: Can all three co-exist? 16:00 Investing for future growth: Enhancing transaction value through 15:50 Afternoon refreshments new innovations Mitigating risk & combating rising card fraud 16:30 Case study: Launching remittance services to increase customer 16:20 Developing a cohesive approach to fraud prevention card take up and usage 16:50 Balancing innovation and risk control: Reinventing your business 17:00 Case study: How innovation can help drive business growth with ground-breaking risk analytics practices and tools 17:30 Panel discussion: Positioning for future growth: Capitalising on 17:20 Assesing the effectiveness of payment fraud prevention strategies opportunities in new and innovative payment methods 17:50 Chairperson’s closing remarks and end of conference day one 18:10 Chairperson’s closing remarks and close of conference Conference Day One Thursday 22 April 2010 Conference Day Two Friday 23 April 2010 9:15 Opening keynote address: Identifying the key strategies for Prepaid business models making your prepaid program a huge success 9:15 Opening keynote panel: How to make money from prepaid - Successfully making prepaid a proﬁtable business global success stories 9:45 Tapping into the huge potential of prepaid programs 10:00 Open loop business cards - a business model for the future 10:15 Morning refreshments 10:30 Morning refreshments 11:00 Case study: Examining the key drivers for a prepaid cards Effective prepaid distribution channels program at the Youth Olympics 11:00 Panel discussion: Tailoring an effective distribution strategy for Mobile & contactless: Future of prepaid without a card? each prepaid program 11:30 Developing an effective mobile money transfer product 11:45 Driving consumer adoption of prepaid through effective distribution channels Emerging prepaid applications and case studies 12:30 Networking luncheon and exhibition viewing 12:00 Travel cards: Successfully utilising prepaid programs Security and regulatory challenges 12:30 Networking luncheon and exhibition viewing 14:00 Developing a different set of regulation for different groups of 14:00 Government/disbursement: Can prepaid systems become the prepaid users - corporate vs. the consumer next income management service delivery option? 14:30 Combating prepaid fraud successfully 14:30 Youth segment: Successfully capturing a huge share of the generation Z market using reloadable prepaid cards 15:00 Afternoon refreshments 15:00 Afternoon refreshments Global prepaid case studies 15:30 Remittance and money transfers: Revolutionising the money 15:30 Case study: Winn-Dixie reloadable prepaid debit card, USA transfer model through prepaid 16:00 Case study: Australia Post Prepaid 16:00 Transport Panel: Contrasting and evaluating the beneﬁts and 16:30 Case study: PEX prepaid card, USA differences of various transportation cards 17:00 Chairperson’s closing remarks and close of conference 16:30 Leisure and travel: Understanding the value proposition of prepaid cards in the leisure/travel segment 17:00 Chairperson’s closing remarks and close of conference BOOK NOW! online www.cardsasia.com.sg | email firstname.lastname@example.org | phone +65 6322 2770 | fax +65 6223 3554 www.cardsasia.com.sg book early and save Conference Day One Networking activities Thursday 22 April 2010 nt f mobil mone in t mobile money bile Highlighting the growth and development of mobile money in Asia 09:15 Opening keynote: Successfully capturing the opportunities and Cards Asia Party trends of Mobile Money in Asia We turn 15 this April! 09:45 Keynote panel: Key success factors in creating reliable and And we are going all out safe mobile money transfers for ﬁnancial payments and retail to celebrate!! purchases in Asia Expect the unexpected on 10:30 Morning refreshments 21 April 5.30pm – 7.30 Capitalising on the revenue opportunities in mobile money Mark your calendar now! 11:15 Successfully connecting the bank, the merchant and the payment platforms through mobile commerce for enhanced revenue Cards Asia party is open to opportunities all exhibitors & guests only Business models and mobile money applications 11:45 Developing successful framework for mobile money transfer 5th annual 12:15 Case study: Mobile applications for retailers beyond payments 12:45 Networking luncheon and exhibition viewing Bankers’ Salute 14:00 Mobile bridging 14:30 Successfully using mobile advertising to drive m-commerce revenue generation 15:00 Afternoon refreshments 15:30 Case study: Understanding the mobile banking and payments landscape in India 16:00 Uncovering the value proposition for mobile money transfer in emerging markets Security & regulatory issues Hosted by 16:30 Understanding regulatory issues and its impact on mobile banking and payments 21 April 2010, Pan Paciﬁc Hotel, 6.30 – 9pm 17:00 Chairman’s closing remarks & close of conference An exclusive dinner & wine pairing in honour of Asia’s top retail bankers Workshops Re-evaluating your brand and building strong customer R l ti b d Commercialising open-loop prepaid cards loyalty through more responsive product offerings Maximising opportunities in mobile, remittances, travel and corporate cards 19 April 2010, Monday, 9.00am 21 April 2010, Wednesday, 9.00am With the positive outlook for the Asian cards and payments industry With the recent economic slowdown, government initiatives and changing in 2010, retail banks are set to launch new products and services for consumer preferences, prepaid cards have become widespread in Asia. their consumers to maximising their proﬁts in the growing economy. Closed-loop applications are most popular, and open-loop prepaid – though However, will these up-and-coming products attract new customers and it has the potential for huge proﬁts – has yet to gain critical mass in the build loyalty? How do they tie in with the current offerings and, more region. Serious industry players need to build solid business models importantly, the overall image of the bank? and launch consumer-focused products to maximise their proﬁts. This workshop presents an unrivalled opportunity for you to learn ﬁrsthand This workshop will address the following issues: from the experts in the industry. • Understanding changing consumer demands and assessing the viability of new product launches This workshop will address the following issues: • Positioning your portfolio to optimize opportunities in the upswing • Opportunities and pitfalls in implementing different prepaid programs economy • Key prepaid functionalities for different players in the business • Innovative customer loyalty practices • Future trends, innovations and key factors for success Beneﬁts of attending: Beneﬁts of attending: • Learn strategic market positioning and customer segmentation • Understanding the role of different players in the industry to create • Increase your branding and awareness by learning how to create effective partnerships effective marketing campaigns • Learn strategic market positioning and customer segmentation for your different products Who should attend? • Develop proﬁtable relationships and network with other industry Retail banks professionals • Heads of Retail/Consumer Banking • Heads of Cards Who should attend? • Heads of Marketing • Retail banks • Retailers • Telecommunications providers BOOK NOW! online www.cardsasia.com.sg | email email@example.com | phone +65 6322 2770 | fax +65 6223 3554 book early and save Cards Asia 2010 Event at a glance 19 APRIL 2010 20 APRIL 2010 21 APRIL 2010 22 APRIL 2010 23 APRIL 2010 Workshop • Innovative product launches to • Reinventing business models: Re-evaluating your brand and building grow proﬁts in 2010 mobile, transport, debit and strong customer loyalty through more • Country focus: Indonesia’s massive remittance applications responsive product offerings opportunities • Combating fraud in payments • Outsourcing strategies to improve • Loyalty and customer retention the bottom line • Understanding payment regulation Conferences and reform Workshop • The prepaid card market – State of • Prepaid business models Commercialising open-loop prepaid play • Prepaid marketing, distribution cards: Maximising opportunities • Monetising the prepaid and consumer adoption in mobile, remittances, travel & opportunity • Payment fraud - A review of the corporate cards • Emerging prepaid applications landscape • Capitalising on the revenue opportunities in mobile money • Business models and mobile money applications • Security & regulatory issues Network- Bankers' Salute Cards Asia exhibition party ing Book early and save more! Register for full access pass for all conferences before 15 January 2010 and save up to USD1,655 To book, refer to last page of brochure Why you need to be at Our sponsors for 2010 Cards Asia 2010 conferences 1) Because Cards Asia 2010 conferences will be attended by senior executives and decision makers from key verticals like retail banks, government, mobile operators, and transportation operators and many more. 2) Because Cards Asia 2010 is Asia Paciﬁc's most successful cards and payments event. In its 15th annual year, Cards Asia 2010, being Asia’s most established and leading smart card technology conference and exhibition, will continue to help you keep your business ahead of your competitors. 3) Because over 250 international companies will showcase their solutions and technologies and launch new products at the 6,500sqm exhibit hall. Together with the on-ﬂoor educational seminars, the Cards Asia exhibition and conference will provide visitors with the latest updates on smart cards and payments. We offer customised sponsorship packages to meet your unique requirements. Opportunities include: • Individual presentation or case studies from your senior executive • Participation of a senior executive in a panel discussion • Exhibition space • Hosting a high proﬁle networking function • Branding at the event brochure, website and other collaterals • Inclusion in the extensive pre-event marketing campaigns • Branding onsite of conference and exhibition Please more information on sponsorship and exhibition, please contact Sylwin Ang at +65 6322 2734 or email firstname.lastname@example.org BOOK NOW! online www.cardsasia.com.sg | email email@example.com | phone +65 6322 2770 | fax +65 6223 3554