Marketing Sales Service Contract

							MARKETING, SALES AND SERVICE PATHWAY: MARKETING COMMUNICATIONS AND PROMOTION This plan of study can serve as a guide, along with other career planning
materials, as learners work to achieve their career goals. Courses listed within this plan are options for recommended coursework. The learner’s plan should be individualized to meet
his/her educational and career goals. This plan should also be customized with the educational institution’s specific course titles and meet college ready/work ready requirements.
Educational levels to be considered (check all that apply): ___ On-the-job training          ___ Apprenticeship        ___ Military Training       ___ Certificate/License
___Associate Degree        ___Bachelor Degree          ___ Professional Degree
                                                            Marketing, Sales And Service – Marketing Communications and Promotion Pathway                                                             SAMPLE OCCUPATIONS
                                                      NOTE: Interest Inventory Administered and Interpreted. Tentative Plan of Study Initiated for all learners.                                ■ Account Executive
                                                                                                                        Career and Technology                                                   ■ Account Supervisor
                                                  English/                                         Social Studies/                                        Other Elective and Required
                                      Grade




                                                                                                                       Education (CTE) Majors
                                      Level




                                                                      Math          Science                                                                                                     ■ Administrative Support
                                               Language Arts                                          Sciences           *Italicized majors hotlink to             Courses                      Representative
                                                                                                                           additional course information
                                                                                                HIGH SCHOOL / TECHNOLOGY CENTER                                                                 ■ Advertising Manager
                                      S    9   English/LA I       Algebra I          Biology I       Oklahoma History *Marketing Assistant                 Computer Technology or               ■ Analyst
                                      E   ↓    English/LA II      Geometry           Chemistry       American History *Marketing Communications             Foreign Language                    ■ Art/Graphics Director
                                      C   10   English/LA III     Algebra II         Physics         U.S. Government Associate                             Fine Arts or Speech                  ■ Circulation Manager
                                      O   ↓    English/LA IV      Trigonometry       (Upper          Economics        *Public Information Specialist       Financial Literacy
                                                                                                                      *Public Relations Manager                                                 ■ Contract Administrator
                                      N   11                      or other upper     division lab    Geography
                                                                                                                                                                                                ■ Co-op Manager
                                                                                                                                                           Additional courses to support
Academic/Career Advisement Provided




                                      D   ↓                       level math         sciences)       World History
                                      A   12                      courses:                                                                                 career goal:                         ■ Copywriter
                                                                                                                         NOTE: Cooperative                 Entrepreneurship                     ■ Creative Director
                                      R                           Pre-Calculus
                                                                                                                         Alliance courses may be
                                      Y                           Calculus                                                                                 Marketing Economics                  ■ Customer Service Representative
                                                                                                                         listed here.                      Sociology/Psychology
                                                                  Statistics                                                                                                                    ■ Interactive Media Specialist
                                                                                        COLLEGE/ UNIVERSITY                                                                                     ■ Marketing Associate
                                      P        -English Comp I    -College           -Lab         -Economics             - Integrated Marketing            TECHNOLOGY CENTER                    ■ Media Buyer/Planner
                                          13
                                      O        -English Comp II   Algebra or         Science      -Psychology            Communications                    NOTE: Attainment of a CTE major
                                      S                           Calculus                                                                                 at a technology center may be        ■ Promotions Manager
                                      T                                                                                  -Consumer Behavior                completed as a high school           ■ Public Information Director
                                      S        -Speech/Oral                                           -Sociology         - Media Buying and                student or an adult. Career Major    ■ Public Relations Manager
                                      E        Communications                                         -Public Policy     Planning                          courses may count for college        ■ Research Assistant
                                          14
                                      C        -Technical                                                                                                  credit.                              ■ Research Specialist
                                                                                                                         -International Marketing
                                      O        Writing                                                                                                                                          ■ Sales Promotion Manager
                                      N   15   Continue courses in your area of specialization                                                             NOTE: Use the postsecondary
                                      D                                                                                                                                                         ■ Sales Representative
                                                                                                                                                           institution’s degree plan to help
                                      A                                                                                                                    customize the learner’s plan with    ■ Trade Show Manager
                                      R   16   Complete Marketing Communications and Promotion Major (4-year degree program)                               regard to degrees, licenses,
                                      Y                                                                                                                    certification, etc.
                                               Opportunities for experience/training for high school or postsecondary learner:
                                               ___Career and Technology Education student organization ___ Internship/work study                ___Job shadowing      ___Mentorship
                                               ___ Part-time employment ___Volunteer work in charitable/community organizations                 ___Work based/work site learning

_________________________________________                                               ____________________________________________                             __________________________________________
(Learner Signature)                                                                     (Parent/Guardian Signature)                                              (School Official Signature)

Dates: Freshman review _______                                       Sophomore review _____        Junior Review _____          Senior Review _____              Grade 13 review ____          Grade 14 review ____
Sample plan adapted from States’ Career Clusters Initiatives Pathway Plans of Study