www.mwponline.com
2009 EDITORIAL CALENDAR
In print & online the resource for production engineers
Aerospace sector report
Focus on lasers
MACH & MWP Awards reviews: technology with a human touch
Forging ahead in Sheffield
www.mwponline.com
SED and developments in cleaning technology
www.mwponline.com
Online - In print - the world of advanced manufacturing technologies
Online - In print - the world of advanced manufacturing technologies
Online - In print - the world of advanced manufacturing technologies
www.mwponline.com
Subcon show success
How’s your credit rating?
Medical and micro technology reports Fusion project generates subcontract opportunities
The world of advanced manufacturing technologies
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MWP magazine is dedicated to reporting and commenting on the technologies, manufacturing processes, services and support available to the UK’s production engineers. The editorial team works closely with OEMs, technology suppliers and users, and trade and research organisations to source and deliver information on current and emerging technologies. As well as in-depth features and reports on specific production technologies, the magazine reflects industry news in the Production World section; while topics covered in the Production Management section include finance, legal issues, health & safety and the environment. There are special reports on major industry sectors such as Automotive and Aerospace; and the First Tier Focus and Subcon Scene sections provide additional coverage of subcontract companies and their specialisations, as well as regular features about trade associations (eg BTMA, MTA, GTMA & AILU) and their members. With an increasingly global perspective, MWP provides the ideal editorial platform for advertising and inserts to be seen, recognised and read. MWP magazine is 100% requested, with every reader having registered/ re-registered within a 12 month period. It also offers a range of online and internet options that have become powerful marketing tools, developed to suit the needs of advertisers. Immediately after circulation of the printed products, each issue of MWP becomes an online ezine which dramatically extends the circulation, and thereby raises brand awareness for advertisers. The MWP portfolio represents the best media mix available for promoting products and services in the manufacturing sector today - and is committed to the use of best practice in publishing technology to the benefit of production engineers.
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NEW IN 2009
MWP SUMMIT SPONSORSHIP OPTIONS WEBINARS
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MWP NEWSwire
Research from the association of online publishers indicates that the decision makers in business regard business-to- business websites as the most useful media sources for finding work-related information. This is one of the reasons why www.mwponline.com is one of the most searched sites in the manufacturing sector and why NEWSwire, which is directly linked to the home page, has proved to be so successful as an online marketing medium. MWP NEWSwire is a sponsored broadcast of information for advertisers who are interested in putting their message in front of over 16,000 engineers. Each NEWSwire has just two sponsored stories, with banner or tile advertising and hyperlinks after broadcast which also appear on the home page of the MWP website.
JANUARY Production World. Production Management - focus on Management. Software. Mould & Die Sector report. MWP Summit Review. Machining. EDM. Retrofit, Rebuild, Bolt-on. Accessories. Tooling - Tool & Cutter Grinding. Automation & Robotics. Forming & Fabrication. CADCAM & Controls. Quality - including Make Measurement Matter preview. First Tier Focus. Subcon Scene -GTMA report.
MARCH Production World. Production Management - focus on Service & Support. - Cutting Fluids. Medical Sector Report. Advanced Manufacturing UK Exhibition preview. Process Development - focus on Rapid Manufacturing. Energy Sector Report. Machining. Grinding. Cleaning and Finishing. Tooling & Workholding - focus on Cutting Tool Management. Automation & Robotics. Forming & Fabrication - focus on Welding & Joining. CADCAM & Controls. Quality. First Tier Focus. Subcon Scene - BTMA report.
MAY Production World. Production Management - focus on Finance, Training. Aerospace Sector Report - Paris Air Show Preview. Materials of Manufacture. Process Development. Machining. Tooling & Workholding. Sawing & Tubemaking. Automation, Robotics, Assembly & Machine Build. Forming & Fabrication. CADCAM & Controls. Quality. First Tier Focus - Lasers in Manufacturing. Subcon Scene – AILU Report.
JULY Production World. Production Management – incl: focus on Health & Safety, - Cutting Fluids – Environmental Issues. Automotive Sector Report. Machining. Tooling & Workholding. Grinding. EDM. Retrofit, Rebuild, Bolt-on. Accessories. Automation & Robotics. Forming & Fabrication. CADCAM & Controls. Quality. First Tier Focus. Subcon Scene.
MWP SUMMIT CONFERENCE
MWP has created a unique event in ‘Summit’. www. Each event has enabled a limited number of OEM sponsors to benefit from a 5 month package of in print and online marketing which culminates in a full day at a prestigious venue for exhibiting and networking with delegates. MWP ‘Summit’ is branded ‘Sustainable Manufacturing in the 21st Century’. It provides delegates with presentations from technology specialists, managers of successful SMEs and experts on environmental issues. MWP Summit Sponsorship has become an essential part of the marketing strategy for companies who continuously promote their brand and competitive advantages.
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January February March April May June
MWP NEWSwire DATES Please view the dates below and select the best time for your online promotion to start. 6 3 3 7 5 2 & 20 & 17 & 17 & 21 & 19 & 16 July August September October November December 7 & 21 4 & 18 1 & 15 6 & 20 3 & 17 1 & 15
MWP CIRCULATION JOB TITLE Director/Owner/Partner Manager/Chief Engineer Head of Production Engineering Head of Design Engineering Head of Control, automation Head of Process Engineering Head of Technology Head of R&D Engineer INDUSTRY/BUSINESS SECTOR Coke, Refined Products & Nuclear Fuel Chemical/Pharmaceuticals/Man-made Materials Non Metallic Mineral Products Basic Metals & Fabricated Machinery & Equipment Electrical/Optical Components Medical/Precision & Optical Motor Vehicles & Parts Aerospace, Rail, Marine & Parts Military Equipment Food, Drink & Tobacco Textiles Paper & Paper Products Rubber & Plastics Other Manufacturing Electricity, Gas & Water Supply Other Structural/Civil engineering PRODUCT GROUP Metal Cutting Machines Metal Forming Equipment Software EDM Robotics & Automation Ancillary Production Equipment Materials of Manufacture Gauging, Inspection & Test Equipment Tooling CAD/CAM Grinding Welding/Fastening Oils & Cutting Fluids Subcontracting Services REGIONS Scotland Northern North West Yorkshire East Midlands Midlands Wales East Anglia London South East South West Northern Ireland Republic of Ireland 792 730 1559 1398 1623 2666 713 720 257 3881 1667 219 391 13764 9489 9036 2428 3617 3889 5965 8765 10962 2049 890 851 848 4870 569 929 151 1302 5804 1311 911 2444 2376 1299 825 136 214 931 3129 689 491 722 2961 5238 3473 2955 715 1025 910 1066 5957
SEPTEMBER Production World. Production Management - focus on Management Software, Cutting Fluids. Medical, Electronics, and Instrumentation Sector Report. MWP Summit Preview. EMO preview - Process Development. Machining. Tooling & Workholding - focus on Toolholding. Grinding. Cleaning and Finishing. Automation & Robotics. Forming & Fabrication. CADCAM & Controls. Quality. First Tier Focus. Subcon Scene - BTMA report.
NOVEMBER Production World. Production Management - focus on Service & Support, - Finance. Aerospace Sector Report Process Development. - focus on Additive Processes - Materials of Manufacture. Machining. Tooling & Workholding. Sawing & Tubemaking. Automation, Robotics, Assembly & Machine Build. Forming & Fabrication - focus on Welding & Joining. CADCAM & Controls. Quality. First Tier Focus. Subcon Scene - AILU report.
Image supplied by Bond Bryan Architects.
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www.mwponline.com
The MWP website receives over 150,000 visitors annually. It has become an essential point of contact for news about machines, equipment and services. The site contains a vast range of information for manufacturers from each issue of MWP magazine and is also updated daily to provide a comprehensive and fully searchable archive. Advertisers benefit from the promotion of the site with each issue of the magazine and through every NEWswire broadcast. Use the channels of MWP website to extend your branding and advertise your specialisation.
NEWS CHANNEL This information is updated daily.
BANNER ADVERTISING Highlight your Brand at the top of the page.
PRODUCTION ZONE & DIRECTORY Make sure you are listed in your speciailist channel.
MWP EZINE See the latest issue online.
MWP NEWSwire After broadcast each story is shown on the Home Page and then archived
TILE ADVERTISING Choose your position, channels and frequency
1 month MWP HOME PAGE BANNER 468 x 60 pixels TILE 138 x 100 pixels £300 £450
3 months
6 months
12 months
£1000
£1600
£3000
£600
£1200
£2000
NEWS - NEW PRODUCTS & SERVICES - CASE STUDIES - FEATURES - PRODUCTION ZONES - EVENTS Category Sponsorship BANNER Category Sponsorship TILE DIRECTORY Category Sponsorship TILE Enhanced Entry £200 £400 £600 £250 £950 £450 £800 £200 £1000 £400 £1400 £600 £2000 £950
2009
MAGAZINE ADVERTISEMENT SIZE TYPE PAGE SIZE BLEED SIZE TRIM SIZE HALF PAGE (Horizontal) HALF PAGE (Vertical) QUARTER PAGE 254 x 178mm 292 x 213mm 286 x 210mm 124 x 178mm 254 x 86mm 124 x 86mm
RATES FULL PAGE HALF PAGE QUARTER PAGE EMO CLASSIFIED RECRUITMENT INSERTS TWO COLOUR BLACK & WHITE SPECIAL POSITIONS £ x1 2205 1323 794 P.O.A. 32 cm 32 cm P.O.A. - 5% - 10% + 30% Covers + 25% Specified + 20% Facing Matter £ x3 2160 1297 778 £ x6 1950 1270 762
STUDIO WORK Origination, artwork, amendments and design are all chargeable unless agreed with the salesperson prior to publication. MWP WEBINARS
The ultimate online communication medium that provides the individual sponsor of each broadcast with the highest level of brand and product marketing, up to and during the event. Webinars consist of a live one-hour, interactive audio visual presentation delivered over the internet. They are fully arranged by MWP so that the sponsor can produce a timed online promotion to a target audience. This, invited, and individually identified audience from the MWP circulation have the opportunity of participating in a question and answer session during the broadcast. Webinars sponsorship advantages include all the attributes of live presentation on whatever scale is determined and knowing that the viewers are genuinely interested and can become valuable sales leads. Sponsors and viewers also benefit from limited disruption to the working day and the elimination of valuable time spent travelling. P.O.A.
MWP E-Product BULLETINS
This is online ‘impact’ marketing where each advertiser is given a full page in an advertorial style. A style sheet is available and MWP will also be pleased to assist customers with a layout facility. The Bulletin is mailed to a requested circulation by over 10,000 production engineers.
ISSUE DATES: FRONT COVER PAGE
FEBRUARY – JUNE – OCTOBER 1 £350 £525 2 £250 £495 3 £180 £425
All readers of MWP have been registered within the last twelve months, full details of our circulation can be found in our ABC Profile audit. www.abc.org.uk
editor: web editor: national sales manager: marketing & sales manager: production manager: art editor: sales office: head office:
email: mike.excell@centaur.co.uk email: carolyn.ellison@centaur.co.uk email: karl.creamer@centaur.co.uk email: brian.ridout@centaur.co.uk email: jennifer.walker@centaur.co.uk email: emma.lunt@centaur.co.uk
Tel: 0207 970 4420 Tel: 01527 880827 Tel: 01584 879911 Tel: 0121 525 0085 Tel: 01527 880803 Tel: 01527 834422 Tel: 01527 834459 Mob: 07714 660885 Mob: 07714 660898
classified & web sales executive: email: laura.thornton@centaur.co.uk
Units 1,2 & 3 Sugar Brook Court, Aston Road, Bromsgrove, Worcestershire B60 3EX Tel: 01527 880804 Fax: 01527 880 815 Centaur Communications St. Giles House, 50 Poland Street, London W1F 7AX