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WeddingChannel Couture Show Unveils New Luxury Experience for Bridal Fashion Week

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					WeddingChannel Couture Show Unveils New
Luxury Experience for Bridal Fashion Week
April 08, 2011 02:30 PM Eastern Daylight Time 

NEW YORK--(EON: Enhanced Online News)--The WeddingChannel Couture Show
(www.wccoutureshow.com), the number-one wedding fashion trade show, today unveiled an exciting new concept
for New York Bridal Fashion Week. This year, the WeddingChannel Couture Show has added several
enhancements to provide an unparalleled luxury experience so the best names in bridal can connect in the ultimate,
one-stop destination.

“For the past 16 years, WeddingChannel Couture Show has been the definitive venue and marketing partner for
nearly 400 bridal designers,” said Carley Roney, cofounder of The Knot Inc. “This year, we wanted to truly push the
boundaries of what the ultimate bridal fashion show should be and have partnered with an award-winning event
designer, created a luxury bridal lounge and added attendee promotions and rewards—all along with all of the
benefits that exhibitors and buyers have enjoyed for years.” 

NEW FEATURES AT THE WEDDINGCHANNEL COUTURE SHOW

   l   Luxury Event Design: Award-winning event designers Eyal Tessler and Leslie Price from In Any Event will
       be partnering up with WeddingChannel Couture Show to create a uniquely designed reception space, as well
       as an amazing wedding dress exhibition in the heart of the show, featuring more than 30 designer gowns and
       accessories as inspiration.
   l   Ultimate Buyers Lounge: Exhibitors and attendees can relax and regroup in the luxe Presidential Suite,
       where they can receive massages and makeup retouches as well as enjoy food and refreshments.
   l   Promotions & Rewards: Attendees can pick up a “Passport to Fashion” game card so each exhibitor they
       visit will bring them one stamp closer to winning amazing prizes from celebrity accessory designers Judith
       Leiber and Erin Cole, valued at over $5,000.
   l   Sneak Peek at the New Bridal Fashion Week: Tune in to Carley Roney, celebrity wedding expert and
       cofounder of The Knot Inc., as she provides a preview of what’s in store for Bridal Fashion Week in
       October.

WHAT TO ALWAYS EXPECT AT THE WEDDINGCHANNEL COUTURE SHOW

   l   Nearly 100 Bridal Collections: The top designers and retailers connect at the WeddingChannel Couture
       Show, including Rosa Clara, Halo & Co., Anais Collezioni, Paloma Blanca, Simone Carvalli, Jasmine and
       more.
   l   More Than 1,000 Attendees: National and international designers—just about anyone who’s anyone in the
       bridal fashion world—come to the WeddingChannel Couture Show. Plus, hundreds of press members know
       this is the event for seeking out the latest designs and trends.
   l   FREE Bridal Insight Manual: Each WeddingChannel Couture Show exhibitor will receive TheKnot.com
       & WeddingChannel.com Bridal Fashion Study—valued at $1,500. This must-have manual asked 5,000+
       brides about their attitudes, shopping and budget behavior, providing bridal designers and retailers insight into
       the $5 billion wedding fashion market.
   l   Exclusive Editorial Coverage: Exhibitors can showcase their designs to 2 million brides by receiving
       exclusive editorial coverage on the top two wedding planning websites, TheKnot.com and
       WeddingChannel.com.
   l   Ultimate Convenience: The WeddingChannel Couture Show is located in the heart of Manhattan and even
       provides convenient shuttles to take guests to other Bridal Fashion Week partner locations.
The premier luxury Fall 2011 WeddingChannel Couture Show will run from April 9 to 11, 2011, at the legendary
InterContinental Barclay New York.

About WeddingChannel Couture Show

Founded in 1995, WeddingChannel Couture Show is the most established, premier bridal industry trade show in
New York and has been the launching pad for legendary wedding dress designers such as Monique Lhuillier, Reem
Acra and Lela Rose. Held twice a year, thousands of national and international designers, retailers and press attend
WeddingChannel Couture Show to introduce, buy and announce the latest fashion trends of the bridal world.
WeddingChannel Couture Show is part of The Knot Inc. (NASDAQ: KNOT; http://www.theknot.com), the
premier media company devoted to weddings, pregnancy and everything in between, providing young women with
the trusted information, products and advice they need to guide them through the most transformative events of their
lives.

Contacts
WeddingChannel.com
Melissa Bach, 212-515-3594
mbach@theknot.com

				
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