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					                       Feature/Benefit Chart
Product: ___Chloraseptic Cough Drops________________________


         Feature                                          Benefit
Pharmacist # Recommended      Doctors believe it is safe and effective at helping reduce cough


Fast Acting                   Cough stops quickly


15 lozenges                   One box will last several days

Wild berry flavor             Taste good


Soothing Liquid Center        Helps stop cough and ease sore throat


Tamper Evident                Can safely use without worrying medication has been tampered
                              with.
Maximum throat pain relief    Works for even really sore throats


Cools nasal passages          Makes it easier to breath


Questions and phone number    Easy to have questions about medication answered.

Expiration date               Show how long medication is effective
Product: ____________________________


        Feature                         Benefit
Product: ____________________________


        Feature                         Benefit




Product: ____________________________
Feature   Benefit

				
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