Honeystone Design is a branding and A Selection of Clients and Projects communications agency providing visual Rolls Royce 1 solutions tailored to the needs of the client. Using a blend of creative skills and commercial The BRIT Awards 2 awareness to create, evolve and revitalise City & Islington College 5 brands to achieve your objectives. Sabre Developments 6 Our specific services include Corporate Barclaycard Branding & Promotion, Identity, Corporate Literature, Advertising, Magazines, Direct Mail, Deutsche Bank 8 Exhibitions and Web sites. Selfridges 11 Asian Rich List 12 Greek Rich List Axiom Capital 13 Charles Taylor Consulting plc 14 Sports Media International 15 Flying Pictures Ariba The UK Sports Institute 16 New Bridge Street Pedini 17 Bombardier 18 Le Meridien Spa & Resort 19 Pitmans OceanStyle Yachting Lewis Charles Hudson York Farrell 20 Brahm 23 Kasaka River Lodge 24 Rolls-Royce Motor Cars has an unsurpassed brand image producing cars with supreme refinement. For the launch of the new Rolls Royce Phantom, a 32 page brochure was produced with a luxurious leather embossed cover and a uniquely designed CD pocket to hold digital press releases, specification details and photographs for media and clients. It was housed in a gloss laminated slip case with a silver foil blocked logo. Rolls-Royce’s A4 magazine advert. 1 The BRIT Awards is an annual music awards show that celebrates the successes of UK and overseas music. It is the biggest annual music awards in the UK with the ceremony attracting over 6 million TV viewers every year. Extensive branding across all platforms was provided, from passes to posters, branding boards to 7ft statues. Honeystone Design has unrivalled experience handling major event requirements. A series of promotional items were produced to support the instore promotion of the event, magazine and CD in hundreds of retail stores across the UK. The BRIT Award ticket holders and tickets. 2 Kylie Min ogue pr esented Gabri e the Best lle, B e st F Internat ema le No ional Ne mine e at wcomer the 2 Award at 000 BR IT Aw the 2000 ards BRIT Aw ards TV, pres s, media an d radio back st age at Backstage at the 2000 BRIT Awards digital media area the 2000 BRIT Aw ards on ntral Lond ings in Ce build logo on Awards 99 BRIT Branding has become a key part of sponsor and event awareness. We are well versed in the design, manufacture ed the 19 and installation of branding, signage and associated items. ct Savvas Pavlou, director of Honeystone Design was the We proje official back-stage photographer for The BRIT Awards from 1996 until 2000. 3 The British Phonographic Industries annual report and accounts using photography from the BRIT Awards event. The BRIT Awards guidelines were produced for media, public relations and design agencies who required elements of the brand to create their own advertisements and press releases. 4 The BRIT Awards produce a free magazine that has a distribution of 485,000 copies which is by far the highest print run of any music publication in the UK. City and Islington College is one of London’s leading colleges, with over 21000 full-time and part-time students of all ages and with over 400 qualifications. The brief was to re-design their annual prospectuses for both further and adult education. 5 Sabre Developments is one of the UK’s leading developers of historically important properties. Specialising in the refurbishment and restoration of listed buildings throughout the South of England. We created a luxury 6 page concertina fold brochure held in a stylish silver slip wallet. Barclaycard is a global credit provider owned by Barclays plc in the UK. With 19.2 million customers in the UK it is currently the leading UK credit card issuer. Our brief was to dramatise the association of Barclaycard and Premier League, working on displays at key events, in Barclays buildings and on internal communications promotions, right through to producing the ribbons for the winning trophy. Barclaycard Premiership ticket wallet which was used to hold tickets for Premier League football matches for Barclaycard executives and special guests. Barclaycard Premiership large hanging banners were placed high above the reception area promoting Barclaycard’s sponsorship of 6 the Premier League. Barclaycard and the Young People’s Trust for the Environment produced a series of newsletters and brochures to mark the launch of a £3 million, three year sponsorship programme called Barclaycard LivingLand. Barclaycard’s launch folder for the Sainsbury’s Barclaycard LivingLand was a project to combat Nectar Card. The Nectar loyalty card is a loyalty the lack of environmental awareness among card scheme in the United Kingdom issued by a young people. It provided free educational partnership of suppliers including the supermarket material which was recognised as part of the chain Sainsbury’s. The cover images were taken British National Curriculum. from the Barclaycard television advertising campaigns from 1972 until 1994. 7 Deutsche Bank is one of the world’s leading financial service providers with a broad private clients franchise. It has established itself as one of the world’s leading investment banking houses. We produced Deutsche Bank’s ‘Spotlight’ monthly newsletter that communicated a combination of company news and special features for employees globally. Deutsche Bank hold many global conferences that require branding. The aim of the conferences is to bring together key industry executives, investors, financial and sponsors. We handled all aspects of design and installation. 8 We created Deutsche Bank’s invitation for the annual Wimbledon Tennis Tournament. The ticket holder incorporated an invitation with a programme of the day’s events and a luggage tag that included each guests hotel room number and was sent to executives and special guests. 9 Deutsche Bank asked us to design a set of Corporate Guidelines that their employees could email to the various international design agencies considering all forms of print and web design. It has since evolved into an in depth manual with 72 pages and is now also available as a printed document. A ‘CRE Today Tip Sheet’ for Deutsche Bank’s employees explaining how to use their new intranet system. 10 Selfridges is a chain of department stores in the United Kingdom. The flagship store in London’s Oxford Street is the second largest shop in the UK after Harrods. We designed an internal campaign for employees who work in concessions to show loyalty and to create a set of values for the company. Banner display for the reception and communal areas. Leafets distributed to all employees in branded envelopes. A set of three A2 posters placed around the employee areas of the department store. 11 Asian Rich List Magazine profiles Britain’s Top Greek Rich List Magazine is a luxury 96 page magazine and 300 Asian millionaires and consists of 120 pages website profiling Britain’s Top 100 Greek Millionaires. It is compiled of profiles and articles. by Philip Beresford, Editor of the Sunday Times Rich List. It also featured articles contributed by Forbes in the US, Global Investor in the UK and included the top 10 Wealthiest Greek Americans. Greek Rich List front covers – Issue 1 (left) We handled all elements in the production of Greek Rich List and issue 2 with a gold and black cover with Magazine including design, print buying, print management, the logo silver foil blocked. advertising sales, distribution, copywriting, public relations, marketing, web site design and maintenance. 12 Axiom Capital specialise in providing financial advice to both public and private UK and overseas corporates. We created a new brand for Axiom Capital by designing a six page roll fold brochure which was also carried over into a mini website. 13 Charles Taylor Consulting plc is listed on the London Stock Exchange and provides management and specialist advisory services to a wide variety of industries and their insurers. Previous literature looked dated and uninspiring, continiously repeating the same imagery. They wanted something fresh and modern but keeping within their corporate guidelines. We produced Charles Taylor’s annual company report and account and used creative graphic montages adapting previously supplied shipping images. is a leading Private Equity group, with offices in the UK and France with more than €2 billion of funds under management. We created a set of moving cards using the actual street signs directing you to their new offices. A set of annual reports for Charles Taylor’s club members of The Standard Steamship Owners’ Protection & Indemnity Association (London & Bermuda). 14 is a sports media and marketing company based in Germany. We helped by designing a Branding for Flying Pictures the presentation for them to use for Ford’s World world leader in the provision of Rally Team. aerial filming. The campaign was sponsored by Lurpak. Ariba is a provider of Spend Management solutions which helps companies analyse, understand, and manage their corporate spending to achieve increased cost savings and business process efficiency. Ariba direct mail campaign, by mailing only the remote control and asking potential clients to fill in the reply card to receive the car Ariba got a 95% response rate. 15 The UK Sports Institute is a department of UK Sport and was founded to provide the country’s best sportsmen and women with the support services and facilities. We were asked to design their corporate brochure. New Bridge Street is a leading firm of executive remuneration consultants in the UK, advising over one-third of the FTSE 350. New Bridge Street’s brief was for us to update and brand the many reports and surveys produced every year. Working as a set, complimenting each other and creating a colourful display in the reception area where they would be housed. 16 Pedini has been producing kitchens since 1956 and was one of the first to develop the modular kitchen as it is today. We designed a brochure to launch the ‘Outline Elite’ range of kitchen appliances. 17 Bombardier manufactures state-of-the-art planes and trains and is present in more than 60 countries on five continents. The requirement was for a fresh look at existing branding used for internal communications. The refresh would last for a three year period. The previous look was dry and soulless, images of trains with bland typography. We proposed a fresh and inspiring design concept, incorporating colourful imagery complimented by graphic patterns created from train maps. 18 Various magazine and brochure advertisements can be created for all of our clients. Translation into any language is also available upon request. Pitmans Le Meriden Limassol Spa & Resort OceanStyle Yachting Lewis Charles Securities 19 Hudson York Farrell is a market-leading recruitment consultancy specialising in support staff. We took on board all aspects of design and branding from exhibitions and recruitment drives to adverts in magazines and corporate literature. A selection advertisements in the HYF corporate branding style. 20 A double page advertisement in a free weekly London circular. Variations to the corporate branding style were also considered for A Hudson York Farrell Creative Services department mail shot other departments, special events and exhibitions. sent to clients updating them on the latest candidate profiles. 21 A Hudson York Farrell Human Resources department’s corporate brochure. 22 Brahm is one of London’s leading interior design companies renowned for bespoke luxury and cutting edge creativity. We created a unique bespoke leather folder with an embossed logo on the front to house their portfolio of projects. We also designed company brochures, a website and hand written invitations wrapped with a paper belly band. 23 Kasaka River Lodge is a 22 bed luxury en-suited tented camp nestled on the banks of the Zambezi River in Zambia. Kasaka River Lodge brochure, a multi-fold concept creates a unique look to a brochure with beautiful imagery from our own photographer and specialist image libraries. 24 Honeystone Limited Tel: + 357 25 634 924 email@example.com www.honeystone.co Honeystone is the Sole Authorised Agent of Magic Concept & Rubiks Products in Cyprus. A Magic Concepts brochure is also available to download on our website www.honeystone.co, for more information or to arrange a demonstration please contact us on +357 25 634 924.