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While highlights of the Feb. - 2010 MID-WINTER CONVENTION

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While highlights of the Feb. - 2010 MID-WINTER CONVENTION Powered By Docstoc
					                                                                                                                                  IN THIS ISSUE:
                                                                                                                 AN OKLAHOMA ICE STORM:
                                                                                                                         PG 05 | Getting news to the readers – in an ice storm
                                                                                                                 SOFTWARE WORKSHOP:
                                                                                                                         PG 10 | Software guru Kevin Slimp in OKC for one day training
                                                                                                                 MID-WINTER CONVENTION:
                                                                                                                         PGS 11-28 | Complete coverage: Awards, discussions, panels
                                                                                                                       Official Publication of the Oklahoma Press Association
                                                                                                                       Vol. 81, No. 2 • Twenty-Eight Pages • February 2010
                                                                                                                           Download The Oklahoma Publisher in PDF format at
                                                                                                                              www.OkPress.com/the-oklahoma-publisher




                               2010 MID-WINTER CONVENTION
 23
 WEEKS until the
 Primary Election

Newspapers
are ready to
 talk to you
 about print
  and web
advertising.


Call your local newspaper or
 Oklahoma Press Service at
  (405) 499-0020 for help
  with your ad placement.




                               W
                                          hile highlights of the Feb.   own. The Reed Center and adjoin-          David Arkin from GateHouse        sions I’ve ever attended at a Mid-
                                          4-6 OPA Mid-Winter            ing Sheraton Hotel in Midwest          Media sparked the interest of sev-   Winter Convention,” said Dayva
                                          Convention are featured       City provided a convenient loca-       eral members with his discussion     Spitzer, Sayre Record & Beckham
                               in this issue, nothing compares to       tion for the annual convention.        of Alternative Story Forms. Helen    County Democrat.
                               the camaraderie of being there.              OPA members served as panel-       Barrett from the Alva Review-           “We could have listened to him
                                  From the first educational ses-       ists for many of the educational       Courier said, “Loved this.”          for another hour!”
                               sion on Thursday afternoon to            sessions and provided their opin-         Veteran news correspondent           Gracie Montgomery from The
                               the final one Saturday morning,          ion on a variety of subjects ranging   Mike Boettcher’s session provided    Purcell Register summed up the
                               attendees had the opportunity to         from using social media to giving      inspiration.                         convention with these simple
                               hear new ideas and share their           away content.                              “This was one of the best ses-   words: “One of the best!”
2
     THE OKLAHOMA PUBLISHER, February 2010




 Catseye
                OPA PRESIDENT’S COLUMN                                                           Membership elects Rod Serfoss as OPA president
                                                                                                     Rod Serfoss, publisher of the Clinton
                                                                                                 Daily News, was elected as president of
                                                                                                 the Oklahoma Press Association for the
  BY GLORIA TROTTER,
               TROTTER,
                 O                                                                               2010-2011 term beginning July 1.
                                                                                                     Elections for new officers and a new
  Publisher of The Countywide & Sun                                                              board member were held Feb. 5 at the OPA
                                                                                                 Mid-Winter Convention in Midwest City.
WHAT A GREAT CONVENTION WE HAD!                                                                      Rusty Ferguson, publisher of The
    It was positively energizing to see the huge crowd at the Friday night awards banquet        Cleveland American, was elected as vice
at the Reed Center in Midwest City. The turnout was so good they actually had to set up          president and Barb Walter, co-publisher
an extra table to accommodate everyone. It was not that those folks hadn’t registered.           of The Hennessey Clipper, was elected as
Member Services Director Lisa Potts explained that normally there are quite a few “no            treasurer. Gloria Trotter, publisher of The
shows” – but not this year.                                                                      Countywide & Sun, was elected to serve
    Everyone wanted to be a part of honoring OPA’s best. I had the honor of presenting           as past president.
our prestigious Milt Phillips Award to Leland Gourley, truly a legend in Oklahoma jour-              Brian Blansett, publisher of the Shaw-
nalism. Joe Worley was honored with the foundation’s Beachy Musselman Award, which               nee News-Star, was elected as a new
was well deserved. Both of these fine men have made enormous contributions to our                director for a three-year term. Jeff Mayo,
profession and to the OPA. Congratulations, Leland and Joe.                                      associate publisher of the Sequoyah Coun-
    Then we inducted seven men into the Half Century Club and 15 men and women into              ty Times, and Jeff Funk, publisher of the                   ROD SERFOSS
the Quarter Century Club. At a luncheon earlier in the day, we honored the ONG edito-            Enid News & Eagle, were re-elected to
rial and column writing winners, website winners, OG&E photo of the year winners,                another three-year director term.              eral manager of the Sand Springs Leader
print quality winners and the ONF Joseph H. Edwards Outdoor Writer of the Year. And                  Serfoss has served as publisher of the     from 1988 to 1991, but returned to Clinton
of course, the Blooper Award winner! I’m sorry to say my newspaper was among the                 Clinton Daily News since 2003.                 in 1991 to serve as associate publisher and
contenders for the first time in our 26 years here. We didn’t win, but it’s probably just a          He began working as a carrier for the      part owner of the Daily News.
matter of time.                                                                                  Daily News in 1965 and went on to work            Serfoss and his wife, Jody, have been
    That was followed by the part of the evening the crowd was waiting for: the Better           in the mailroom, pressroom, as a photogra-     married for 36 years and have two chil-
Newspaper Contest awards. There were lots of winners, but the coveted Sequoyah awards            pher, reporter, production manager and as      dren: daughter Amber Turney and son Dr.
for the best newspapers in their divisions went to The Norman Transcript, Stillwater             assistant to the publisher.                    Kyle Serfoss, who both live in Clinton.
NewsPress, The Journal Record, Stigler News-Sentinel, The Cleveland American, The                    In 1983 he was named general manager       They also have five grandchildren with
Newcastle Pacer, Tulsa County News, El Reno Tribune and Mustang Times.                           of the daily paper. Serfoss served as gen-     another due in April.
    I know what a thrill it is to win that beautiful plaque (although it’s been quite a few
years for us). That piece of wood represents a lot of hard work by dedicated professionals
who are committed to bringing the best possible journalism to their communities. It is a
tremendous accomplishment, and I congratulate you all. Keep up the good work!                    Journal Record launches new website
                                                                                                    The Journal Record of Oklahoma City         and an expanded opinion section featuring
WHILE THE AWARDS ARE A HIGHLIGHT of our Mid-Winter Convention,
the meat and potatoes are the educational sessions. We had excellent programs on social          launched a new website in January with         Journal Record columnists and community
media strategy, giving away content, alternative story formats and creating new revenue          updated features.                              contributors.
streams. Most were conducted by our own members, who generously shared what is                      The site is built upon a WordPress             “The site also cleanly separates free
working for them. That sharing is the best part of what we do, in my opinion. In fact, my        blog engine and comes “widget enabled,”        content, such as blogs and columns, from
favorite session is always the roundtable.                                                       meaning that functional portions of the        subscription-based content so it’s easier to
   Our weekly roundtable was really great this year, especially Mark Thomas’ discussion          pages can be moved around by Journal           navigate,” said Editor Ted Streuli.
of an exciting new political advertising program. You’ll be hearing more on that very            Record staff.                                     Subscribers to The Journal Record
soon.                                                                                               “The new platform will allow us to          receive full, free access to website con-
   Saturday was a very special final day. Mike Boettcher gave a moving talk about his            deliver an enhanced video and audio expe-      tent, while the general public has lim-
time on the front lines in war zones that had tears coming to the listeners’ eyes. We con-       rience to our audience,” said Publisher        ited access. To make subscriber-only items
cluded with the annual Congressional Conversations. I wonder if we all realize what a            Mary Mélon.                                    easy to spot, the titles are marked with a
unique opportunity it is to have almost all of our delegation at the same table, answering          The site sports a revamped blog hub         small golden key.
our questions and interacting with us.
                                                                                                 Enter NNA contest early for chance to win free registration
YOU’LL READ ABOUT ALL THIS ELSEWHERE IN THIS EDITION, but                                            Early bird registrations in the National   newspaper’s entries must arrive before
what you won’t read about is all the hard work our staff does to make it happen. I was           Newspaper Association’s annual contests        March 9, 2010, to be eligible for the early
suffering from a very bad cold during the convention and didn’t have all my wits about           will have an opportunity to win a free reg-    bird drawing.
me, so I think I failed to publicly thank Mark, Lisa, Jennifer, Emily, Keith, Wilma, Sarah       istration to the NNA convention in Omaha,         Participation is limited to NNA member
and the Newells for all they did. It’s a huge, challenging job and, as usual, they did it very   Neb., on Sept. 30-Oct. 3.                      newspapers in good standing published
well indeed. Thank you all for everything you do.                                                    One winner will receive a free confer-     Jan. 1 through Dec. 31, 2009, with one
                                                                                                 ence registration and an award ceremony        exception, website categories, which are
A LOT OF EXCITING INFORMATION IS COMING OUR WAY SOON,                                            ticket valued at more than $400.               judged “in place.”
so stay tuned. Meanwhile, keep putting out great newspapers and letting the world know               Entries must be postmarked no later           See complete contest rules at www.
our industry is alive, well and here to stay.                                                    than March 1, 2010, to qualify. All of a       nnaweb.org/?/nnaweb/bncbnac02/581/.
                                                                                                                                                                                                 3
                                                                                                                      THE OKLAHOMA PUBLISHER, February 2010

LETTERS TO THE EDITOR
The Mooreland Leader                           not include letting free circulation publica-    Dear Editor,
P.O. Box 137, Mooreland, OK 73852              tions into our membership.
580-994-5410                                                                                        If there is an OPA award or one that
                                                  Nothing wrong with the current mem-
                                                                                                could be created for a newspaper’s
Gloria Trotter                                 bership requirement. Publish 104 consecu-        response and commitment to a disaster
Publisher of The Countywide & Sun              tive weeks without interruption, then to         in their community and representing the                         ISSN 1526-811X
President, Oklahoma Press Association          maintain your second class permit, more          newspaper print media in our highest               Official Publication of the
Dear Gloria,                                   than 50 percent of circulation must be           tradition, I would like to be the first to
                                                                                                nominate The Duncan Banner.
                                                                                                                                                      OKLAHOMA PRESS
                                               paid. We can be proud of the “paid” cir-
    As a concerned small town newspaper
editor, I am wondering why you would           culation, because people who subscribe                                                                   ASSOCIATION
                                                                                                    Through all the chaos presented
bring up such a touchy subject as allowing     really want the paper.                           [in the January 2010 ice storm], they                 3601 N. Lincoln Blvd.
free circulation publications to become           Many times free circulation papers            went well beyond the call of duty with           Oklahoma City, OK 73105-5499
full-fledged members in Oklahoma Press         wind up in the trash, or scattered around        professionalism and quality reporting          (405) 499-0020 • Fax (405) 499-0048
Association. After all, we SOUNDLY             yards where they end up being mulched by         as well as quality in character that we       Toll-Free in Oklahoma: (888) 815-2672
defeated such a proposal just a couple                                                          as newspapers can all be proud to call a             Web: www.OkPress.com
                                               a lawn mower or picked up and thrown in                                                              E-mail: news@OkPress.com
years ago. We spoke loudly and clearly.                                                         sister newspaper.
The vast majority of us (nearly two to one     the trash with the rubber band still on it.
                                                  Yet these advertising salesmen for the           Kevin (Hook) and Ron (Booth) are to                      PUBLISHER
of those who took time to vote) DO NOT                                                                                                                      Mark Thomas
want change which could jeopardize the         freebies claim thousands in circulation.         be congratulated as well as all their staff             mthomas@okpress.com
very reason we have nixed free publica-        Who knows what the count is, but I do            and I am proud to be the first to do so.
tions in the past. Nothing has changed.                                                                                                                        EDITOR
                                               know for a fact that these figures in many          Your free distribution on Saturday                         Jennifer Gilliland
    To quote past OPA President Steve          instances are “padded.”                          morning to get the word out about                        jgilliland@okpress.com
Booher, “If it ain’t broke – don’t fix it!”       These free publications already take          assistance available in the community and
    Letting a couple dozen free circulation                                                     what was going on was remarkable under
                                               away advertising from the small weeklies                                                                 OPA OFFICERS
newspapers into our Association could                                                           the circumstances.
potentially hurt our current membership,       and dailies, and if they are allowed OPA                                                              Gloria Trotter, President
especially the smaller weeklies and dailies.   membership, the potential is there for even         I have always been proud to be a                  The Countywide & Sun
If these free papers want to truly help our    more loss of advertising dollars for the         newspaper editor and publisher because             Rod Serfoss, Vice President
association, let them sell subscriptions and   small town papers.                               of the quality and character of our                    Clinton Daily News
become legal newspapers as mandated by            You say allowing the Press Association        people in the newspaper industry here in
our bylaws.                                                                                     Oklahoma that I have the privilege to be              Joe Worley, Treasurer
                                               to bring in free circulation publications
    We member newspapers with paid cir-                                                         associated with.                                           Tulsa World
                                               “won’t change a thing as far as who gets to
culations can never compete with the cir-                                                                                                     Mark Thomas, Executive Vice President
                                               print legal notices; that’s a matter of state       Newspapers throughout southwest and
culation figures thrown out by our free                                                                                                                   Oklahoma City
                                               law.” Come on now, Gloria, laws can be           southern Oklahoma have shown through
publications.
                                               changed. If we (Press Association) change        this disaster that newspapers care about
    I also don’t think adding a few publica-                                                                                                           OPA DIRECTORS
                                               the definition of a newspaper by allowing        our people and our communities and we
tions to our dues-paying rolls will bail us                                                                                                        Steve Booher, Past President
                                                                                                will do everything within our power and
out of our declining financial situation.      free publications to join our group, who’s                                                       Cherokee Messenger & Republican
                                                                                                ability to get accurate reliable news to
We need to look at other ways to increase      to say the Legislature won’t do the same?        them, with electricity or without.                        Rusty Ferguson,
revenues, or to cut costs. Leave our bylaws       Yes, Steve had it right. “If it ain’t broke                                                         The Cleveland American
pertaining to membership alone.                – don’t fix it!”                                    Big, medium, mom-and-pop
    These are tough times for all of us. If                                                     newspapers, you do make a difference              Jeff Shultz, The Garvin County
we cannot sustain our Press Association           Sincerely,                                    and we are proud to be one of you!                           News Star
as is, we better take a long look and make        Tim Schnoebelen, Editor/Publisher                                                             Jeff Mayo, Sequoyah County Times
                                                                                                   Steve Bolton, Editor/Publisher
some changes. But those changes should            The Mooreland Leader                                                                             Jeff Funk, Enid News & Eagle
                                                                                                   The Comanche Times
                                                                                                                                                 Robby Trammell, The Oklahoman
 Oklahoman ranks as one of top                                                                                                                    Dayva Spitzer, Sayre Record &
                                                                                                                                                     Beckham County Democrat
 websites for sports coverage                                                                                                                         SUBSCRIBE TO
                                                                                                                                                THE OKLAHOMA PUBLISHER
    The Oklahoman’s website, NewsOk.                                                                                                                  $12 PER YEAR
 com, is ranked among the nation’s top
 10 newspaper websites for sports cov-                                                                                                        THE OKLAHOMA PUBLISHER (USPS 406-920)
 erage, according to judges for an Asso-                                                                                                      is published monthly for $12 per year by the
 ciated Press Sports Editors contest.                                                                                                         Oklahoma Press Association, 3601 N. Lincoln
    NewsOk competed with other news-                                                                                                          Blvd., Oklahoma City, OK 73105-5499. Periodicals
                                                                                                                                              postage paid at Oklahoma City, OK.
 paper websites with at least 1 million
 unique visitors a month.                                                                                                                     POSTMASTER: Send address changes to THE
    The results were announced Dec.                                                                                                           OKLAHOMA PUBLISHER, 3601 N. Lincoln Blvd.,
 26.                                                                                                                                          Oklahoma City, OK 73105-5499.
4
      THE OKLAHOMA PUBLISHER, February 2010

OPA CALENDAR OF EVENTS
    Complete Listing of Events at                             Claremore cancels vote after failing to publish notice
         www.OkPress.com                                        With the help of the Claremore Daily         brought it to the attention of City Manager    decide what to do with $2 million it had
                                                             Progress, Claremore council members             Troy Powell,” said Progress Editor Randy       collected illegally.
FEB. 24, 26, 27 – OKC                                        met in emergency session on Feb. 4 and          Cowling.                                          The mistake in Claremore might have
OKC GRIDIRON PERFORMANCES                                    avoided a repeat of a situation Tahlequah          The next possible date for deciding the     been related to a departing deputy city
    The 2010 Oklahoma City Gridiron production               experienced in 2003.                            issue is in May.                               manager and/or changes in city attorneys,
    will be held in the Lyric Plaza Theatre at 1727
    NW 16th St., Oklahoma City, OK 73106. All                   Council members voted unanimously               The City of Tahlequah was sued by           but Powell said he takes full responsibility
    shows begin at 7:45 p.m. and seats are $25.              to cancel a vote that would have decided        two residents over a similar issue in 2003.    for the oversight.
    Visit www.okcgridiron.org for more information           the reallocation of a one-cent sales tax in     A judge declared the sales tax Tahlequah          “Simply put: this is a case where we
MARCH 4 – OKC                                                Claremore because legal notification of         was charging illegal due to a problem with     simply didn’t do a good enough job check-
ONF SOFTWARE TRAINING                                        the vote was not properly published in the      legal notification of the vote.                ing the details,” Powell said. “… When
WITH KEVIN SLIMP                                             newspaper.                                         Tahlequah had been charging the sales       you’re dealing with these kinds of issues,
    In one day, learn tips and tricks to make your              “Claremore Progress staffers discov-         tax for two years by the time the judge’s      you can’t afford to miss anything and the
    job easier in Photoshop, Acrobat and InDesign.           ered that the legal notice was submitted for    ruling came down and the city had to           bottom line is that’s my responsibility.”
    This workshop will be held at the Metro Tech             publication less than the 15-day period and
    Springlake campus.
MARCH 25 – OOLOGAH
NIE WORKSHOP
    Carolyn Estes from the Oologah Lake Leader
                                                             Tulsa courtroom                                  Police balk at new technology
    will show teachers and NIE coordinators how
    to use newspapers in the classroom.                      removes signs                                    By MICHAEL MINNIS, OPA ATTORNEY               officer or other individual, an officer’s
                                                                                                                                                            primary responsibility is to ensure the
MARCH 27-28 – OKC                                                                                                                  Two incidents in Mas-
                                                                 Signs posted outside Tulsa County                                                          safety of the situation.”
IRE MULTIMEDIA WATCHDOG                                                                                                         sachusetts may signal
                                                             courtrooms that seemed to bar anyone                                                              These arrests occurred in a state that
WORKSHOP                                                                                                                        that public authorities
                                                             except litigants and their attorneys from                                                      requires both parties to consent to be
    A crucial duty of a journalist is to serve the                                                                              are starting to push back
                                                             entering have been taken down.                                                                 recorded on a telephone or other video/
    public interest by acting as a watchdog on                                                                                  against the burgeoning
    government and business. This duty has                       “Plaintiffs and defendants in courtroom                                                    audio device. Without such consent
                                                                                                                                video and audio technol-
    become all the more important at a time                  only, please,” the signs read.                                                                 recording is illegal. On the other hand,
                                                                                                                                ogy that is becoming a
    when governments are restricting the flow of                 Presiding District Judge Tom Thorn-                                                        Oklahoma is a “one-party” state that
    information. To be held at The Oklahoman.                                                                 part of news gathering.
                                                             burgh said the signs were meant only to                                                        allows recording of telephone calls with
                                                                                                                 In both incidents, the police arrested
APRIL 15 – OKC                                               address crowded courtrooms, not to bar                                                         the consent of any one-party to the call.
                                                                                                              a person who was using a cell phone to
ONF DIGITAL PHOTOGRAPHY                                      the public from the proceedings. At some                                                          The case law has consistently held
                                                                                                              record an arrest.
WORKSHOP                                                     point several months ago the signs were                                                        that anyone can photograph or record
                                                                                                                 Those arrested may have thought they
    Doug Henderson will present this workshop                posted because of crowded dockets and                                                          whatever occurs in the public arena.
    about digital photography basics at the Francis                                                           were merely memorializing actions by
                                                             never taken down.                                                                              Thus, it was not surprising that both these
    Tuttle Reno campus.                                                                                       public officials.
                                                                 A better way will be found to deal with                                                    cases were eventually dismissed.
                                                                                                                 The police had other ideas. They
APRIL 29 – OKC                                               the crowded courtroom issue, he said.                                                             Nonetheless, these arrests and the con-
                                                                                                              arrested both video/audio phone users
ONF VIDEO EDITING WORKSHOP                                       The signs had already been removed by                                                      fiscation of the cell phones may be the
                                                                                                              for “illegal electronic surveillance” and
JUNE 4-6 – WAGONER                                           the time the Tulsa World followed up on its                                                    opening effort by some public officials to
                                                                                                              confiscated their cell phones.
OPA SUMMER CONFERENCE                                        initial inquiry about them.                                                                    limit the increasing ability of technology
                                                                                                                 The police explained that “if an indi-
    Mark your calendar to join your newspaper                    However, a World reporter noticed                                                          to document and record actions by public
                                                                                                              vidual is inappropriately interfering with
    peers at this family friendly gathering at the           another sign in front of a courtroom down                                                      officials.
                                                                                                              an arrest that could cause harm to an
    Western Hills State Lodge in Wagoner.                    the hall that said because of space con-
         For more information on upcoming events,            straints, “only petitioners, respondents and
    visit the website as noted in the calendar, go to the    attorneys allowed. If your name is not on
       OPA website at www.OkPress.com or contact
            Member Services Director Lisa Potts              the docket, do not enter the courtroom.”
           at (405) 499-0026, 1-888-815-2672 or                  After the World asked about it, that sign
                e-mail LPotts@okpress.com.                   also was removed.



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                                                                                                                                        THE OKLAHOMA PUBLISHER, February 2010



Newspaper service not disrupted by ice
                                                                                                                together. We moved back to our office on            garage and alley. The loader also was hired
                                                                                                                Wednesday afternoon and delivered papers            to clear the street in front of newspaper office.
                                                                                                                on Thursday as usual. Small town newspapers         High school kids were hired to clear sidewalks
                                                                                                                are a dedicated bunch who will go to just about     and walkways. The dig out and walk clearing
                                                                                                                any length to serve their communities.”             were completed the day after the snowfall. We
                                                                                                                                                                    were not without power and kept warm with
                                                                                                                THE PURCELL REGISTER                                subsequent high heating bills.
                                                                                                                John D. Montgomery, Publisher                           “The Christmas Eve storm took longer
                                                                                                                    “We were down 73 hours at the office.           to recover. The storm was on Thursday and
                                                                                                                We had generators in place, but the power           the dig out and walk clearing could not be
                                                                                                                came on Sunday evening and we were able to          completed until the following Saturday. Again,
                                                                                                                publish pretty much as usual.                       there were no delays with the printing or
                                                                                                                    “We had offers from the El Reno Tribune,        distribution and no interruption of power.”
                                                                                                                The Norman Transcript and Suburban Graphics
                                                                                                                to print since Lindsay was without power until      THE ANADARKO DAILY NEWS
                                                                                                                Tuesday afternoon. But they were able to print      Carolyn McBride, Publisher
                                                                                                                us.                                                     “We were without power from 10:30 a.m.
                                                                                                                    “We thought we were ready for such an           Thursday, Jan 28, until around 4 a.m. Friday,
This icy winter scene in Sentinel was a sight all too familiar in parts of Oklahoma after the January           emergency after a summer project of rewiring        Jan. 29. We worked on one edition at Carla’s
28 ice storm.                                                                                                   the essential parts of the office to run off a      [Carla McBride-Alexander] house for about
                                                        Photo from Sentinel Leader, reprinted with permission
                                                                                                                generator. We spent big bucks to have the           30 minutes. We ran the Thursday edition
                                                                                                                electrical work finished, but when we turned on     Wednesday afternoon and delivered them over
                                                                                                                the generator nothing happened. Come to find        the county before the storm. Friday we got both


O
        klahoma newspapers affected by the Jan. 28 ice storm made sure the news                                 out it was probably a faulty generator we had       Friday and Saturday out fine. We went early on
        arrived to their readers – even when it meant working in cold conditions                                rented that prevented our pre-planning from         those editions.
        or moving equipment to a location with power. More than 150,000 homes                                   coming together.                                        “Sean Dyer [publisher of the El Reno
and businesses were left in the dark as ice accumulation brought down power lines                                   “We were pretty dejected and started buying     Tribune] and I worked out a time schedule and
in western and south central Oklahoma. Some were spared from the January ice                                    up extension cords to run the computers. We         our newspapers were printed and delivered.
                                                                                                                worked all Sunday afternoon in the dark and         Carla, Paula and I all were without electricity
storm but experienced difficulties in putting out the paper during the major snow                               cold. Finally, when we were about to get some       Thursday from about 2 to 9:30 p.m. Our
storm on Dec. 24. Following are some newspapers’ experiences. Thank you for                                     computers back up, the city flipped the switch.     houses got down to 60 degrees before the
sharing your stories.                                                                                               “We were without power at our house for an      electricity came on. It was a little cold. We
                                                                                                                additional 15 hours. Stayed at John Denny and       had an employee without electricity about six
                                                                                                                Emily’s [the Montgomery’s son and daughter-         blocks from the Daily News for over a week.
LINDSAY NEWS                                        station and used their internet and electricity to          in-law] house for three nights when it was          Our yards looked like a war zone again.
Gina Cable, Editor                                  download ads/news and finished the paper                    too cold in our house. They had power even              “What are they going to throw at us next?”
    “We lost power in Lindsay at 2 p.m.             from there.                                                 though they only live about eight blocks north
                                                        “It was definitely a trying time. Living
Thursday, Jan. 28, and moved to a motel on                                                                      of us on the same street. Crazy.”                   CUSHING CITIZEN
Friday. Luckily we got power on at the house        without electricity and hot water was definitely
                                                                                                                                                                    David Reid, Publisher
                                                    a challenge. However, we did have gas logs
on Saturday afternoon. The office, however,                                                                     SHAWNEE NEWS-STAR                                      “Cushing Citizen had NO time without
was out until late Tuesday, Feb. 2. We moved        to keep us warm. My brother, daughter and
                                                                                                                Brian Blansett, Publisher                           power. Perhaps being on the same grid with
all the computers out of the office, in the dark,   son-in-law and their two boys (5 & 3) and I
                                                    camped out at my mom’s house. We set up                         Although the Shawnee News-Star didn’t           the City Hall and the community’s largest
to our house. We were prepared to drive the                                                                     lose power, “it was tough on the carriers. We       electricity consumer helps.”
paper to my parents in Mooreland [Gina’s            a generator there and had electricity for some
                                                    light, an electric skillet and a coffee pot. We             ran the press at 1 p.m. the day of the storm and       The 2009 Christmas snowstorm did cause
parents, Tim and Karen Schnoebelen, own                                                                         at 6 p.m. the rest of the week. If we hadn’t done   problems for Reid’s son, Chris, who was trying
the Mooreland Leader] but luckily the power         enjoyed spending time together, and the boys
                                                    and I played a lot of cards.                                that, they would have had a lot of problems.”       to get the paper to Suburban Graphics in
was back on in time for the paper to be                                                                         Blansett said several employees were unable         Oklahoma City to be printed.
printed. We got the paper out in time and it            “This is the second time we have put out
                                                    The Leader following an ice storm. The other                to make it to the office, but they shifted the         “Chris spent nine hours trying to get there.
was delivered on Thursday as normal. Our                                                                        work around to get the paper out.                   He took off to Oklahoma City in our delivery
printer was without power until Tuesday, but        time was the same week in February 2002.
                                                    That time the power was off for 5 days. We                                                                      van as the snow was just starting to fall. We
he printed it on Tuesday night. We were better                                                                                                                      knew it was going to get worse but we believed
off than some, at least we had power at home        worked from my mother’s kitchen table...once                FAIRFAX CHIEF
                                                    again, powered by a generator!”                             Ida Roberts, Publisher                              we had two hours or so – just enough time to
to work from.”                                                                                                                                                      get to OKC and back. It took him one hour
                                                                                                                   “The Fairfax Chief did pretty well,              to get from Cushing to three miles from the
SENTINEL LEADER                                     THE COUNTY TIMES (Lawton)                                   considering. Printing and distribution days fell
                                                    Venius Mathews, Editor                                                                                          Turner Turnpike gate. It took him eight more
Jolene Wolfenbarger, Publisher                                                                                  before and after storms; there were no delays.      hours to get the next three miles. We tried to
   “The power went off Thursday morning and             “The County Times was without power from                The biggest problem was getting to and from         stay in touch but his cell phone battery was
came back on the following Wednesday night          Thursday afternoon through Tuesday evening.                 work.                                               beginning to give out.”
– seven LONG days. I moved my computer              We moved some of our computers to an office                    “The storm over the weekend of Jan. 29-31           Chris checked into a hotel and returned to
equipment to the Sentinel volunteer ambulance       in Lawton and were able to get the paper put                required a front end loader to dig out of the
                                                                                                                                                                                            Continued on Page 6
6
      THE OKLAHOMA PUBLISHER, February 2010

Ice Storm Stories                                       “Jerry Pittman, [former] publisher of the
                                                    Chickasha Express-Star, was a huge help
                                                                                                              CARNEGIE HERALD
                                                                                                              Donald Cooper, Publisher
                                                                                                                                                                on and off, which was a problem for our
                                                                                                                                                                computers. Most of the time our Macs would
Continued from Page 5
                                                    Friday night. He came in to his office at 9:00               The paper was without power for about four     not go off, but our PCs would. We finally
Cushing on Christmas day without the paper.         p.m. to transmit our pages to Norman for the                                                                shut the PCs off and used only our Macs.”
On Dec. 26, David headed to OKC to pick up                                                                    and one-half days.
                                                    eight-page tab storm extra we published.                     “We put out the paper from home with a
the paper in his two-wheel SUV.                         “The tabs were distributed free of charge at                                                            APACHE NEWS
   “I made it to OKC fine but couldn’t make it                                                                generator purchased in 2002 after the ice
                                                    the shelter as well as to any area businesses             storm outage. The Clinton Daily News, where       Joye Wright, Publisher
to Suburban Graphics’ drive. Five of us had to      that were open.                                           we print, called to check on our welfare.”            “Apache News was without power from
carry our papers to the truck. Then they had to         “Saturday afternoon our office was fully                                                                Thursday at noon until Tuesday night. Lindsay
give me a push to get me going.”                    restored to include internet service, which
                                                                                                              CHICKASHA EXPRESS-STAR                            Web Press prints our paper and they were out
                                                    allowed us to build pages and transmit them                                                                 of power until late Tuesday. But Lindsay did get
THE DUNCAN BANNER                                                                                             Jerry Pittman, former publisher
                                                    as we normally do.                                                                                          us out even if it was later than usual. Clinton
Kevin Hook, Publisher                                   “Some employees slept at the office for up                The Express-Star was without power for
                                                                                                              18 hours – from about 1 p.m. Thursday until       Daily News had agreed to print our paper if
    Duncan was without power for approximately      to four nights. The old darkroom was utilized to                                                            Lindsay didn’t get up and going, even if they
36 hours. A generator was brought in from the       accommodate an air mattress, as well as the               7 a.m. Friday.
                                                                                                                  “We were in the middle of producing our       had to work all night and we appreciate Rod
Muskogee office, and the staff was preparing        newsroom and managing editor’s office.”                                                                     Serfoss for offering to help out.”
to power the building with it when the power                                                                  Friday edition when the power went out. Not
came back on.                                       KIOWA COUNTY DEMOCRAT                                     knowing when power might be restored, I made
                                                                                                              arrangements for a generator that powered a       SULPHUR TIMES-DEMOCRAT
    “Thursday afternoon as the storm was            Carol Middick, Publisher                                                                                    James John, Publisher
developing, we got our pages together early                                                                   composing Mac, an editorial Mac, our server
                                                       The Kiowa County Democrat was without                  and our internet modem. That allowed us to            “We missed the heavy ice by about 15
and sent them to Norman. We wanted to get           power for six days. Carol took one computer               finish producing the paper that afternoon and     miles (to the north). No major problems were
our driver up and back before the roads got         to her daughter’s home in Weatherford where               upload the pages to Norman.”                      reported in the Sulphur area. However, in the
too bad.                                            there was power and internet services.                                                                      2000 ice storm we were without power for eight
    “We normally don’t publish a Saturday              “We put the paper together with one
                                                                                                              LONE GROVE LEDGER                                 days at the office and 10 days at home. We
paper, but on Friday, officials at the emergency    computer in six hours – it usually takes three
                                                                                                              Gary Hicks, Publisher                             borrowed a generator from our son-in-law’s
shelter allowed us to set up a makeshift shop       computers and at least three days.”                                                                         parents, who had bought one as a result of the
in the back where we could build pages.                Carol and her husband, Jessee, stayed                     “Fortunately, we were not affected at all by
                                                                                                                                                                May 1999 tornado and were able to get the
However, we were still without internet access.     at home where they had no power, water or                 the storm. Guess God smiled on us since we
                                                                                                                                                                paper out three days late.
Mid-afternoon on Friday we decided to print         heat. They used a fireplace and oil lamps and             had the tornado last year.”
                                                                                                                                                                    “As a result of those outages, we bought
an eight-page tab that contained information        cooked in a dutch oven over the fireplace.                                                                  a 8.5kw generator, which is big enough to
about the storm, the power outage and where            “Having lived in the country for 39 years,             THE COUNTRY                                       power up our computers and printers. We had
people could get essential services. The pages      we know the routine – save up water, bring in             CONNECTION NEWS (Eakly)                           it primed and ready to go last week, fearing the
were built from the fairgrounds, placed on a        wood and find a good book.”                               Rusty Carney, Publisher                           worst, but we dodged a big bullet this time.”
flash drive and driven to our Chickasha office
where they were transmitted to Norman for                                                                        “We were never out of power, but did
printing.                                                                                                     have some trouble. The power would blink




                                                                                                               DEATHS                                               He is survived by his wife, Martha
                                                                                                                                                                Kidd; two sons, Vic Kidd of Houston
                                                                                                                                                                and James Kidd II of Tulsa; one daugh-
                                                                                                               JAMES PARK ‘JIM’ KIDD, former                    ter, Martha Kidd Blakestad of Lufkin,
                                                                                                               co-owner of the Poteau News and LeFlore          Texas; nine grandchildren and 14 great-
                                                                                                               County Sun, died Jan. 14, 2010. He was           grandchildren.
                                                                                                               92.
                                                                                                                   Jim and his brother, Robert, owned
                                                                                                               and operated the two local weekly news-          JANICE TAYLOR SINGLETON,
                                                                                                               papers for 30 years.                             who worked at the Vinita Daily Journal,
                                                                                                                   The brothers started the County Sun          died Feb. 4, 2010, at her home in Grove.
                                                                                                               in 1947 and, in 1955, bought the Poteau             Janice Ann (Swango) Taylor Singleton
                                                                                                               News, a newspaper their father once              was born Aug. 15, 1955, in Bartlesville.
Power linemen map out a strategy to bring electricity back to residents in Chickasha.
                                                                                                               owned. They sold the businesses in                  She began her journalism career at
                                                    Photo, by MIKE COOL, courtesy of Chickasha Express-Star
                                                                                                               1979.                                            the Grove Sun, and worked at the Miami
                                                                                                                                                                News-Record for a time. For over 10
                 LEGAL ADVICE
                                                                                                                   Robert Kidd handled the editorial side
                                                                                                               while Jim ran the paper’s business opera-        years, she worked for the Vinita Daily
                                                                                                               tions and oversaw printing.                      Journal and Afton American. She received
                                                                                                                   Jim Kidd graduated from the Univer-          numerous awards for her journalism.
                              is just one of the benefits of being a member of the Oklahoma Press                                                                  Survivors include her husband, Ron
                              Association’s Legal Services Plan. Remove the worry of needing                   sity of Oklahoma.
                                                                                                                   He served in the Army from 1942 to           Singleton; daughter Kelli Biggs of
                              professional advice by enrolling today. For more information contact:
                                                                                                               1945 in North Africa, Italy, France and          Welch; two sisters, Carol Webb of Big
                                       OKLAHOMA PRESS ASSOCIATION’S                                            Germany.                                         Cabin and Susan Woolman of Vinita; her
                                                                                                                                                                mother, Donna Raus, and grandmother,
                                 LEGAL SERVICES PLAN                                                               He and his wife moved to Broken
                                                                                                               Arrow five years ago to be closer to rela-       Mae Fugate, of Welch; and two grand-
                                  1-888-815-2672 or 405-499-0020                                               tives.                                           daughters.
                                                                                7
                                        THE OKLAHOMA PUBLISHER, February 2010




         Because
HE’LL ALWAYS REMEMBER THE DAY YOU TAUGHT HIM HOW TO SWING.
8
     THE OKLAHOMA PUBLISHER, February 2010



Newspapers adapting to emerging media trends
 Clark’s Critique                                 I looked through papers in OPEN again
                                               and was reminded of that in much of the
                                                                                                Second place, three way tie, Kiowa
                                                                                             County Democrat,
                                                                                                                                          Beckham County Democrat, “Holy Cow”
                                                                                                                                          over a storm photo of cattle covered with
    BY TERRY CLARK, Journalism Professor,      storm coverage. In times of crisis, newspa-             A Story for the Grandkids!         icicles; Lawton Constitution, over a Steve
        University of Central Oklahoma         pers help hold communities together like         The Countywide & Sun,                     Metzer story, “Will it ever thaw?” Gran-
                TClark@uco.edu                 no other medium. I saw lots of coverage                                                    ite Enterprise, “Winter’s Wallop”; Enid
                                                                                                             Dark Weekend
    “Print Ain’t Dead.”                        that was innovative and essential.                                                         News & Eagle, on a Joe Malan story with
                                                                                                Lawton Constitution
    I came home this week with that thought       Below are some impressive front pages                                                   Billy Hefton photo, “Potholes…coming to
                                               from the Allen Advocate, The Lawton                      Is the weather winning?           a street near you”; Garvin County News
in mind. OPA Mid-Winter Convention is a                                                         Third place, Oologah Lake Leader, on
favorite time for me…visiting with friends,    Constitution, The Carnegie Herald, The                                                     Star, on a Jeff Shultz story, “Batten down
                                               Purcell Register, The Comanche County         a John Wylie II story about the governor’s   the hatches”; McAlester News-Capital,
talking shop, telling stories, trading jokes                                                 proposal to put the Will Rogers Memorial
and barbs, lubricating our thoughts. But it    Chronicle and Alva Review-Courier.                                                         on a James Beaty story, “Gates closed on
                                                                                             commission under tourism.                    prison rodeo”; Mangum Star-News, “We
is also always educational and inspiring,      HEAD‘EM UP AWARDS: First place,                    Plan would bury Will in bureaucracy     love our power plant”; and kudos to Gloria
something we don’t hear much about in          Comanche County Chronicle
these bleak days when the future of jour-                                                       With the kicker, “Will Rogers never       Trotter of The Countywide & Sun for get-
                                                  It’s Lights Out for Comanche County        met the governor.”                           ting the verb “clobber” on page one on the
nalism is full of doom and gloom.
    Yes, some papers are struggling, but I                                                      Honorable mentions: Sayre Record &        weather story.
sense that most of them are strug-                                                                                                                P.S. ON CONTENT: I know
gling because of the economy, not                                                                                                                 y
                                                                                                                                                  you don’t have a lot of time to
because of “emerging media,” as                                                                                                                   r
                                                                                                                                                  read, but the Web has made it
it’s now correctly called. Our papers                                                                                                             easy to find stuff to inspire you
are adapting.                                                                                                                                     or help you. Here’s a few links
    I saw an impressive full-page                                                                                                                 I recommend, when you have a
ad in the New York Times, Monday                                                                                                                  chance.
after the Super Bowl. A part of the
Newspaper Project, it essentially
                                                                                                                                                  • RAYBRADBURY.COM
                                                                                                                                                     This prolific writer of fiction
said “Newspapers Ain’t Dead.” This
                                                                                                                                                  h a little book, “Zen and the Art
                                                                                                                                                  has
should boost your spirits. The ad
                                                                                                                                                  of Writing,” that’s fun to read.
said that more people – 117 million
– read newspapers yesterday (print                                                                                                                • DARTCENTER.ORG
and online versions) than watched                                                                                                                    I have a long, happy history
the Super Bowl (105 million).                                                                                                                     with the Dart Center for Jour-
    I’d like to see their sources, but                                                                                                            n
                                                                                                                                                  nalism and Trauma, dating from
I know The Times wouldn’t claim                                                                                                                   t Oklahoma City bombing. It’s
                                                                                                                                                  the
that if it couldn’t back it up. Now                                                                                                               dedicated to helping journalists
I know that may be apples and                                                                                                                     cover traumatic news in an ethical
oranges, and we won’t get national                                                                                                                and sensitive way to protect the
advertising out of it, but that is still                                                                                                          v
                                                                                                                                                  victims, and the journalists. I have
good news.                                                                                                                                        met terrific thinkers, movers and
    Our readers are hungry for reli-                                                                                                              journalists – many of them Okies
able news and information, and                                                                                                                    – thanks to these people. This is a
we’re doing a pretty good job of                                                                                                                  rich site.
trying to do that and stay up-to-date                                                                                                             • NATALIEGOLDBERG.COM/
at the same time.                                                                                                                                   BOOKS.HTML
    The technology sessions were                                                                                                                     Natalie Goldberg does what
full of ideas and hope. And if you                                                                                                                I wish I could – live in Taos and
missed Mike Boettcher’s talk Sat-                                                                                                                 teach writing. Her book Writing
urday morning, you missed out on                                                                                                                  Down the Bones is full of ideas.
the most inspirational session I’ve                                                                                                               • TED.COM
been to in a long time. If you won-                                                                                                                  “TED … Ideas worth spread-
dered about journalism’s purpose                                                                                                                  ing” will open your mind with
and importance before you went in                                                                                                                 trends in our society and educa-
there, you didn’t when you came                                                                                                                   tion systems.
out. We need journalism that mat-                                                                                                                 • NEWSEUM.ORG/
ters. Our country and people need                                                                                                                   TODAYSFRONTPAGES/
and deserve us.                                                                                                                                      Want to know what the front
    Guess what it comes down to?                                                                                                                  pages of most city papers are
Content. We’re experts in content                                                                                                                 every day? The Newseum has
that people need.                                                                                                                                 them. Check it out.
                                                                                                                                                                                         9
                                                                                                                   THE OKLAHOMA PUBLISHER, February 2010



Portable, powerful new products reviewed                                                                                                        plugged IN
                                             the 3G model is that the contract with          phone battery will follow shortly – use it
  computer notes                             AT&T is month to month – no two-year            wisely. Be sure you have a car charger or
                                                                                                                                                     E-mail compactor
                                             agreement. The rate is cheaper, too.            an extra battery on hand.
         from the road                          The model I like is the $629 WiFi + 3G          I saw something on ThinkGeek that
            by WILMA MELOT
                                                                                                                                                  If you’re having trouble with your
                                             iPad. If you’re within range of a wireless      could be a great option for reporters or         e-mail, it may be that you need to com-
   Since Apple’s iPad seems to be the        router you can use WiFi, of course, but         anyone frequently out on the road. It’s          pact your files.
big topic of discussion these                on the road the 3G (AT&T’s network) is                 called PowerMonkey.                           Mac Mail, for one, does not like to
days, I’ll throw in my two                                   really handy.                               PowerMonkey is a portable,           store hundreds of e-mails and may start
cents worth.                                                    iPad syncs with com-                    rechargeable battery backup.          crashing more often than you’d like.
   Obviously, I haven’t                                      puters through a Mobile-                     It’s 10 times more powerful         Thunderbird is a bit more forgiving but
handled one yet but from                                     Me account, which costs                       than your cell phone battery       sometimes has trouble as well.
everything I read and hear                                   an extra $100 per year.                        and can hold a charge for             To compress e-mail in Thunderbird,
this gadget is basically a big                               MobileMe also gives you                         a year. That allows you to       go to File > Compact Folders. In Mac
iPhone/iPod. It runs the apps                                a place to store files. You                     charge it, stash it and use it   Mail it’s under Mailbox > Rebuild.
from both of these but so                                    get 10GB with the basic                          when you need to.                   Outlook Express 8 will ask you to
far programs like Microsoft                                  account and it works with                            When your phone dies,       compact the mail when you exit the pro-
Word, Acrobat and Firefox                                    PCs.                                              plug it into the Power-        gram – just say yes.
don’t work – not yet, or                                        My best advice is to                           Monkey and you’ll have             It’s worth mentioning again that you
maybe not ever.                                              always wait on new gad-                          several hours more talk         should keep the login names and pass-
   On the plus side, it does                                 gets until Apple gets feed-                    time. It’s currently on sale      words to your e-mail in three different
do word processing, e-mail and it accesses   back from other users and works all the                       for $39.99 at ThinkGeek.           places as well as offsite. You’ll be glad
the Web with Safari.                         bugs out. Many times, the machine is                          com.                               you did if the power is out or you can’t
   You’ll need to find out whether your      better and less expensive the second time                         When the power goes out,       get to your office machines and need to
website’s administration page (for making    around.                                                        though, nothing beats a good      put the paper out from another location.
updates) works with Safari; many don’t. It      However, if you must be the first to                                generator. If you             Something we learned just recently
may be impossible for reporters to update    buy the new iPad, I want to play with it.                              decide to purchase        is that if you have people checking their
the website remotely, although you can                                                                              one, make sure it has     e-mail through Web mail, a mail client
                                             ONE OF THE BIG LESSONS of the                   a steady power output (computers require         such as Outlook / Mac Mail may not see
always take notes on iPad and e-mail them    ice storm in southwest Oklahoma this year
back to the office.                                                                          that) or run it through a surge protector        e-mails that were already read.
                                             was that if your phones are out, your cell      before connecting your machines.                     Some Web providers don’t push mail
   One of the best things I can say about
                                                                                                                                              that has been read online, so your inbox

Networking Windows 7 to Macintosh 10.6: let’s talk
                                                                                                                                              may never see them.


   Most new Windows computers now            OSX 10.6, things might look a bit dif-
come loaded with the Windows 7 oper-         ferent.
ating system. Networking it with your           Now choose a shared folder. If you                                                                     Adding Barcodes
Macintosh is not as hard as you might        don’t want to use the default folder, select                                                         Barcodes are something that many
think.                                       the “+” sign and create a new one.                                                               retail outlets require in order to sell your
   On a Mac, click on the blue apple in         Set your preferences under “User” for                                                         newspaper inside their store.
the corner, select System Preferences,       Read & Write. Give full Read & Write                                                                 U.P.C. stands for Universal Product
then Sharing. Check the file sharing box     permissions to staff so others can access                                                        Code. It identifies your company as the
in the window on the left. If you have       and edit your files.                           dows machine. Choose Start and select             distributor of the product to the retailer’s
                                                Next, click the options button and          Control Panel. Go to Network > View               computer system.
                                                                   check share files        Network Status and Tasks. In the next                 In order to get a barcode, you must
                                                                   and folders using        window, you should see a blue line that           apply for and get a membership.
                                                                   SMB (Windows).           says “See full map.” Click this.                      It seems complicated, but you can
                                                                      The Share files          At the bottom of the next window you           do it.
                                                                   and folders in this      should see the Mac machine you want to                Head over to http://barcodes.gs1us.
                                                                   area use Apple File      connect to – just double-click on it.             org/dnn_bcec/Default.aspx to get start-
                                                                   Protocol (AFP) for          In older Mac OS 10.x, you’ll be able           ed.
                                                                   compatibility with       to turn on Windows sharing in System                  Be aware that there are scammers
                                                                   older Apple sys-         Preferences > Sharing.                            who would like you to sign up, so start
                                                                   tems.                       Check the Windows Sharing box.                 with the government site.
                                                                      Now for the Win-

                             OPA COMPUTER CONSULTANT WILMA MELOT’S COLUMN BROUGHT TO YOU BY THE OKLAHOMA ADVERTISING NETWORK (OAN).
                                  FOR MORE INFORMATION ON THE OAN PROGRAM, CONTACT OKLAHOMA PRESS SERVICE AT (405) 499-0020.
10
     THE OKLAHOMA PUBLISHER, February 2010


                                          Learn new tips and tricks at software training workshop
 THANK                                        Mark your calendars to attend the Okla-
                                          homa Newspaper Foundation workshop
                                                                                          By 1997, Slimp had earned the position
                                                                                          as director of the Institute of Newspaper


  YOU
                                          “Software Training with Kevin Slimp,”           Technology, a continuing education pro-
                                          on March 4 from 9:30 a.m. to 4 p.m. at          gram for newspaper publishers, designers
                                          the Metro Tech Economic Development             and technical gurus located on campus at
                                          Center in Oklahoma City.                        the University of Tennessee.
to the following individuals and              In one day, participants will learn tips       Slimp was the first person to train
  organizations for their recent          and tricks to make their jobs easier in Pho-    98 newspaper designers in Adobe InDe-
                                          toshop, Acrobat and InDesign. The train-        sign only a day after it was released in
   donations to the Oklahoma
                                          ing will be extremely valuable to users of      1999. In 2006, he founded an online train-
     Newspaper Foundation:                any version of these applications.              ing program for newspaper staffs called
                                              This will be Slimp’s first workshop in      BrainCast.
   WYNNEWOOD GAZETTE                      Oklahoma, but he’s well known to OPA               In his spare time, he teaches at the
                                          computer consultant Wilma Melot.                University of Tennessee’s College of Com-
                                              “Kevin Slimp knows software,” said          munication and Information as an adjunct
     In memory of D. Jo Ferguson          Melot. “He’s one of the most effective          professor.
        and Maxwell McCurdy:              trainers I’ve ever heard.”                         Registration, due by March 1, is only
                                              Slimp is most noted for his work lead-      $50 per person. For more information,
      JIM & BECKY MAYO                    ing to the development of the PDF Remote        contact ONF Member Services Coordina-
                                          Printing Method in the mid ’90s. Since          tor Emily Hood at (405) 499-0040 or toll-
  In memory of Maxwell McCurdy:           then, he has taken many steps toward            free at 1-888-815-2672, or e-mail ehood@
                                          becoming the well-known designer and            okpress.com.
  THE HENNESSEY CLIPPER                   technical guru he is today.                        Complete workshop information is
                                              Starting in 1994, he began speaking         available at okpress.com/events-calendar.                        KEVIN SLIMP
                                          at newspaper conventions internationally.




                                          Flat rate or CPM: How about both?
                                                                                          CPM; it’s the nature of the beast. That’s          when you can replace it with one from the
                                           That InterWeb Thing                            how their clients buy and that’s how they          funeral home (pizza’s not good for you).
                                                   by KEITH BURGIN, OPA STAFF             look at inventory.                                     As for setting rates, one of the most
                                                                                              Network ads bring income that doesn’t          common methods might be familiar to
                                              The goal of any website advertising         require sales. It’s probably worth setting         you.
                                          program is to sell your inventory for the       aside some space on your website and sell-             It’s basically the same one newspapers
A donation to the Oklahoma Newspaper      highest price possible and turn that inven-
Foundation will support its efforts to                                                    ing at a CPM rate.                                 used to use for display ads – determine the
                                          tory often enough to make a profit.                 Flat rate might be the best model for          profit you need to make from the website,
improve the state’s newspaper industry        That seems pretty straight-forward.
and quality of journalism.                                                                buys your sales force generates.                   how much ad space you have and start
                                          Getting there sometimes engenders confu-            The beauty of flat rate for local adver-       figuring.
ONF’s programs include training and
                                          sion.                                           tisers is two-fold.                                    By all means, if you have the numbers
education for professional journalists,
                                              Let’s talk sales models. Publishers often       First, it’s simple. It’s a set fee for a set   to support a full CPM program, do it. Just
scholarship and internship programs for
                                          wonder which online ad sales model to use       period of time and it’s easy for them to get       remember, it works better for high traffic
journalism students, and Newspaper in
                                          – CPM (cost per thousand impressions) or        their head around that concept.                    sites. You’ll turn your inventory quicker
Education efforts.
                                          flat rate. I would answer with an unequivo-         Second, it’s targeted. The lion’s share        and make money either on volume or mas-
                                          cal… it depends.                                of eyeballs on your site are local eyeballs.       sive impression buys.
ONF relies on donations and memorial          How’s your traffic? How many impres-        No one from New York is going to fly in                Online ads can be lucrative, but you
contributions to fund these programs.     sions do you generate in a week or month?       to take advantage of a Saturday special at         have to build a sales program that works
                                          What are your page views?                       the pizza parlor. However, Bob, Pam and            for you. Pursue them with the same vigor
If you would like to make a donation,         If you sell ads by CPM, you need this       the kids live just down the road and it’s          that you do print ads.
please send a check to:                   data. If your numbers are high and you          movie night.                                           They can bring quality exposure to your
                                          generate tens of thousands of impressions           In addition, flat rate lets you track your     advertisers and you will have the statistics
 OKLAHOMA NEWSPAPER                       each week, you might be okay selling            inventory with certainty.                          to back that up.
                                          everything by CPM.                                  While the conclusion date of a 50,000
     FOUNDATION                               If you don’t have that kind of traffic, I   impression buy might be undetermined,
         3601 N. Lincoln Blvd.            would recommend you use both methods.           you know when that pizza ad stops and
       Oklahoma City, OK 73105                The networks and ad agencies pay by
                                                                                                                                                                                   11
                                                                                                                                    THE OKLAHOMA PUBLISHER, February 2010


Creating new revenue streams
   Newspapers are always on the lookout
for new and creative ways to generate
revenue.
                                                  a national website that allows newspapers
                                                  to upload circulars and sell coupons.
                                                      The site, which is searchable by city
                                                                                                                    Announcing the all
                                                                                                                     new Recas.com
   A panel discussion at the OPA Mid-             or Zip code, can be sold from the national
Winter Convention showcased ideas rang-           level down to the local level.
ing from video advertising to fundraising.            “We have 25 newspapers in Oklahoma
   Participating in the panel discussion          participating,” Chojnacki said. “There’s
were James Bridges, The Norman Tran-              plenty of room for other folks to par-
script; Courtney Chojnacki, CNHI Interac-         ticipate. It’s first come, first serve on sales.
tive Media, and Carolyn Estes, Oologah            You get the sale if you close it and put it
Lake Leader. Gracie Montgomery, The               up.”
Purcell Register, was moderator at the Feb.           Estes shifted gears from computers and
5 session.                                        web information and focused on fundrais-
   Bridges, who is The Transcript’s Inter-        ing.
net consultant, is finding success with               Two years ago, she was looking for
video advertising on the website. The             a new way to raise money for the Lake
Transcript has 800,000 page views a               Leader’s Newspapers in Education pro-
month, said Bridges, with about 200,000           gram and came up with a downtown golf
unique visitors.                                  tournament.
   Transcript news reporters are taught               “I discovered an online place to buy
to shoot and edit video, which provides           special golf balls that will not hurt people,
content for the website. Bridges found a          will not break windows and will not dent
way to make money by dropping in a com-           cars,” she said.
mercial in front of the video.                        Sponsors are solicited at $100 per hole
   “It’s really easy to sell to people who        and this year, Estes added additional spon-
have TV commercials,” he said. “Tell              sor signs at the same price. Players pay
them you have 200,000 unique visitors in a        $50 to participate.                                             Want to see these brands advertising in your paper?
month and it really catches their ears.”              “We brought in $3,500 for our NIE pro-
   Bridges is currently working on a polit-       gram,” Estes said. “And we’ll do it again
                                                                                                                  Visit recas.com/new to find out how easy it is to effectively
ical section that will provide politicians        this fall.”                                                      boost your ad revenue with local ad dollars for these brands.
with a photo, description, link to their              Another successful fundraiser for the
website and a 30 second commercial.               Lake Leader was an adult spelling bee.
   The political section will also incorpo-           At the Purcell Register, extra revenue
rate Twitter feed, which will be an upsell        is brought in through football promotions,
option.                                           statement stuffers and word scrambles,                           800.348.6485, ext. 5324 • recas.com/new
   Chojnacki demonstrated ziptosave.com,          said Montgomery.




  The show Oklahoma Politicians LOVE to hate                                       Don’t miss this year’s lively show highlighting President Obama’s first year
      FEBRUARY 24, 26 & 27                                                         in office – from the townhall meetings to the party crashers. Plus local and
                                                                                   state silliness including MAPS and the race for Governor.
                             NEW LOCATION IN 2010:                                 The Oklahoma City Gridiron Club was founded in 1928 and has
    LYRIC AT THE PLAZA in the renovated Plaza District located                     performed annual political satire for Oklahoma City audiences for 70
                                                                                   years. The club did not perform during the war years, 1942 through
               at 1727 NW 16th St., Oklahoma City, OK 73106
                                                                                   1946, but has staged the annual show in various sites in Oklahoma City
   TICKETS: $25 EACH. To purchase, visit www.okcgridiron.org or                    ever since.
   phone Ticketstorm at 1-866-966-1777 or visit Ticketstorm’s retail outlets       Proceeds from the show fund scholarships and grants for Oklahoma
                           (Party Galaxy Stores and Guestroom Records).            student journalists.
                               Friend...Breathe This Bit of Aroma:                           FOR MORE INFORMATION ABOUT THE SHOW
                         Something Always Happens in Oklahoma!                                    OR TO PURCHASE TICKETS, VISIT
                                                      - Ancient Gridiron Proverb                     WWW.OKCGRIDIRON.ORG
12
     THE OKLAHOMA PUBLISHER, February 2010


Alternative Story Formats provide                                       Panelists discuss free vs. paid online content
journalists with new way to write
    Alternative Story Formats       get stories, sports stories and
(ASFs) provide reporters with       more.
new, enjoyable ways to write            • Follow-up. Use for stories
stories, David Arkin told those     you are following, such as gov-
attending his session on Feb. 5     ernment developments, crime
at the OPA Mid-Winter Con-          news and more.
vention in Midwest City.                • Meeting glance. Use for
    As executive director of the    all meeting stories, capping the
News & Interactive Division         highlights from the meeting for
of GateHouse Media, Inc., part      the busy reader.
of Arkin’s job includes help-           Arkin said it’s a good idea
ing newspapers evolve, show-        to have some sense of what
ing them how to manage their        type of breakout box you’re
                                                                        Panelists discussing web content at the Mid-Winter Convention are Andy Rieger, Norman Transcript; Rod
website and showing them            going to use before going on        Serfoss, The Clinton Daily News; Bailey Dabney, Claremore Progress, and David Arkin, GateHouse Media.
new ways to tell stories to their   assignment.
readers in print and online.            “The planning process is
    Arkin showed how to use         really important,” he said.            A diverse panel with varied         seven percent of new print sub-      still many avenues to pursue
two types of ASFs – breakout            ASFs can also stand on their    viewpoints and opinions answered       scribers find their first taste of   in revenue generation before a
boxes and centerpieces.             own. Arkin presented several        questions from the audience dur-       The Daily Progress on the Web.       model like that should be tried.
    “Our recommendation             types of centerpiece formats        ing the “How Much Content Are             It balances out, he said, with        Dabney offered another point
is that every story over 400        including the Q&A interview.        You Giving Away” session at            the seven percent who leave          of view saying it might be suc-
words should have some sort             “This is great for political    OPA’s Mid-Winter Convention.           the print edition for the Web.       cessful among readers used to
of breakout box,” he said.          visits, candidate profiles and         Referring to the notion of free     “Schenectady, N.Y., put up a pay     paying 99 cents for a song or
    A breakout box isn’t just       news topics,” he said. “You         Web content versus paid sub-           wall this year,” Dabney said,        iPhone application. The problem,
a paragraph put in a colorful       don’t need to read through 20       scription access, the session dem-     “and their Web traffic dropped       he noted, might be registration –
box, he said. “It’s meant to        inches of narrative.”               onstrated that a “one-size-fits-all”   40 percent.”                         people who want things now dis-
add entry points and make it            If readers have questions       approach doesn’t work for every           Arkin, who works with news-       like being hampered with enter-
quicker for the reader.”            they need answered, the Q&A         newspaper.                             papers in the GateHouse group,       ing personal information.
    Arkin provided several          format guides them through the         Panelists were Rod Serfoss,         suggested using analytics (track-        There’s no difference in Web
types of breakout boxes includ-     information quickly.                Clinton Daily News; Bailey Dab-        ing data and analysis) to find a     and print readers at The Tran-
ing:                                    Expanding on the idea,          ney, Claremore Daily Progress;         balanced approach to content on      script, Rieger said. They’re all
    • What they’re saying. Use      Arkin recommended asking            David Arkin, GateHouse Media,          the Web versus what’s in print.      “eyeballs on a story.”
for controversial stories with      teachers, public safety officers,   and moderator Andy Rieger of              The study of what sells in            However, advertising is com-
different views or for stories      students, athletes, coaches,        The Norman Transcript.                 print and what sells on a website,   pletely different, he said.
with many voices.                   churches, religious leaders,           Starting things off, Serfoss        Arkin said, showed GateHouse             “Your (Web) audience might
    • Timeline. Use for anything    health care workers and busi-       was asked why he doesn’t give          that a mix of content between the    be out of town,” Rieger said.
with a historical hook to it or     ness people to fill out a form,     content away on the Web like oth-      two brings readers to both and       “You can’t run an ad for a gallon
stories that have had a series of   take a photo and return it to the   ers do. The Daily News charges         allows newspapers to capitalize      of milk.”
events associated with it such      paper.                              the same for a subscription to the     on traffic drawn from one to the         Panelists said they make
as court cases and development          “There are so many oppor-       online version of the newspaper        other.                               updates to their websites between
projects.                           tunities to use this kind of        as they do the print version.             As far as a pay wall, Arkin       two to three times a day or as
    • What they mean. Glos-         journalism,” Arkin said. “It’s         “I thought we were in the           pointed out that not all pay walls   news breaks.
sary terms are good to use for      more about managing data than       business to make money,” Ser-          are created equal.                       They expressed frustra-
complex issues such as weather      true content but it adds a lot of   foss said. “From the get-go our           While some allow no access        tion with websites that display
stories, health topics or budget    local news.”                        question was, ‘how do you keep         without a paid subscription, The     or reproduce newspaper stories
issues.                                 Arkin also showed three         and maintain a bottom line when        New York Times’ new plan will        without attribution or a link back
    • For and Against. For sto-     other types of ASFs: “The           you’re giving away product on          allows users to read several lay-    to the publisher.
ries where parties disagree on      People Profile,” which is great     one side that you’re trying to sell    ers of news before payment is            “Be completely aggressive
a topic.                            for profiling personalities in      on the other?’”                        required.                            when those situations pop up,”
    • If You Go. Perfect for any-   upcoming events; “5 things             Serfoss said that his paper            Forecasts were mixed on           said Arkin. “Our company makes
thing you are advancing, city       to…,” can be used for ongoing       made a decision from day one           whether a pay-per-read service,      a duty out of policing who’s tak-
council meeting, event in town,     news coverage and advances          to charge for access to the e-edi-     along the same line as the iTunes    ing content when they shouldn’t
game, etc.                          for events; and “Day in the life    tion.                                  business model, might work. The      be.
    • By the Numbers. Use for       of,” which gives a human angle         In contrast, Dabney said The        idea would be to charge five or          “Protecting our content is a top
pulling numbers from employ-        to standard stories.                Daily Progress allows free access      ten cents per story read.            priority. The flip side is that there
ment stories, city council bud-                                         to its website, believing it to be        Arkin thought under the right     is some aggregating that if done
                                                                        a way to build a reader base.          circumstances it could be suc-       wisely, smartly and ethically can
                                                                        He said that somewhere around          cessful, but felt that there were    be good for newspapers.”
                                                                                                                                                                                          13
                                                                                                                       THE OKLAHOMA PUBLISHER, February 2010



Governor discusses proposed budget at convention
    Governor Brad Henry scolded        be very damaging to the econo-         precisely the kind of crisis that
critics of his proposed budget         my at a time when the economy          the voters envisioned when they
during a session at the OPA Mid-       is very fragile.”                      created the rainy day fund. That’s
Winter Convention in Midwest               The governor said he has also      the purpose of the fund.”
City.                                  been criticized because of the            Henry wants to make sure
    Speaking about the 2011 fis-       Internet sales tax issue he put        stimulus dollars are not jeopar-
cal budget, Henry said, “I put my      forth in the executive budget.         dized by using them to replen-
ideas out there for people to criti-       “This is not a new tax, as some    ish the rainy day fund, which is
cize. These are ideas on paper         have said,” Henry said. “The tax       prohibited.
to protect governmental services       is already on the books.”                 “If you do, you lose your
and balance the budget. If you’re          However, the way the law is        stimulus money,” he said. “I’m
going to criticize, lay your ideas     currently written, only compa-         concerned about that provision. I
on the table.”                         nies with a physical presence          am fearful if we’re not careful we
    Henry, who spoke to members        in Oklahoma have to pay that           will jeopardize and lose stimulus
of the Oklahoma Press Associa-         tax. Henry proposes rewording          money. This is an issue we’re
tion on Feb. 5, also discussed the     Oklahoma’s tax code to highlight       going to have to get worked out.
rainy day fund and Internet sales      the nexus between dotcoms and             “Stimulus dollars have helped       Governor Brad Henry and his aides at the Mid-Winter Convention.
tax at the meeting.                    the state.                             us a great deal. Without them, I
    Henry’s budget calls for con-          The Oklahoma Tax Commis-           can’t imagine the problems we          we will irreparably damage the          discussing have human conse-
solidation of some state agencies      sion projects Oklahoma is losing       would have and cuts agencies           infrastructure.”                        quences.
in an attempt to reduce cuts.          $180 million a year through out-       and core services would be fac-            Henry also took time to                 Henry mentioned the recent
    “If we just deal with the bud-     of-state Internet sales, said Henry.   ing,” he said.                         answer questions from the audi-         cuts to senior nutrition centers as
get hole with cuts, every state        His proposal projects about half          While the budget will be debat-     ence. Asked if the Department           an example.
agency is going to be looking at       that amount could be collected.        ed throughout the legislative ses-     of Public Safety would be spared            “Nobody wanted to cut senior
at least another 20 percent cut for        He proposes using rainy day        sion, Henry says it will ultimately    from budget cuts, Henry said it         nutrition centers this year. We’re
2011,” he said. “Within the time       funds for the 2011 budget. The         come to an agreement.                  is critical to maintain the officers    not heartless. But the reality is,
span of a year, that’s a nearly 35     purpose of the fund is to keep            “This recession will end. The       and those on the front lines pro-       all services in state government
percent cut to every state agency.     from cutting education, public         storm clouds will part and the         tecting the public.                     are being cut, including senior
    “I believe, very passionately,     safety, health care or other vital     sun will shine again. We need to           “I’m not for it [budget cuts],      nutrition centers.
that a 35 percent cut will cause       core services’ budgets during          be prepared for that recovery,” he     but the way we’re headed it                 “We will have more senior
irreparable damage to our service      economic downturns, he said.           said. “But if we’re not careful,       may be something that can’t be          citizen nutrition moments as we
infrastructure. I also think it will       “The crisis we face today is                                              helped,” he said. “These are try-       continue through this legislative
                                                                                                                     ing times and the cuts we’re            session.”



Congressional delegation answers questions at press meeting
    Trading opinions and a bit of      overshadow national security as        ficult choices are not made in the     that we’re fine but let me tell you,        “I had hundreds of people
good-natured ribbing, five mem-        the country’s biggest issue.           next two years.                        if you looked at that commit-           showing up,” said Rep. Cole
bers of Oklahoma’s U.S. con-               Rep. Fallin linked the two by         “If you look forward and            tee hearing where you have the          about town hall meetings he held.
gressional delegation discussed        saying that our fragile economy        assume what the IMF (Interna-          director of the CIA and you have        “Frankly they were concerned –
issues and fielded questions on        is, in itself, a threat to national    tional Monetary Fund) assumes,         the DNI (Director of National           and health care was the immedi-
the last day of the OPA Mid-           security.                              the world bank assumes in 2017         Intelligence) saying that within        ate driver.”
Winter Convention.                         Rep. Cole said he believes         we will pay one trillion dollars in    the next six months we’re going             Rep. Lucas added that the
    Senator Tom Coburn and Rep-        that the majority party in con-        interest,” Sen. Coburn said. “If       to face an attack – I will tell you     involvement of concerned Amer-
resentatives Dan Boren, Frank          gress is determined to re-regulate     we get to that point, it will almost   that they’re right.”                    icans not only made for better
Lucas, Tom Cole and Mary Fal-          the financial industry but warned      be inconceivable that we can get           The panelists agreed that           conversations but more interest-
lin joined members and guests of       against taking too broad an            out of it.”                            Democrats and Republicans work          ing town hall meetings.
the Oklahoma Press Association         approach when regulating large            On terrorism, Rep. Boren            together on national security and           The panelists called for more
on Feb. 6 for a one-hour ques-         investment banks.                      voiced concern over reports of         safety issues and said that their       cooperation between Congress
tion and answer session. Topics            “We should not, in the same        imminent attacks against the U.S.      delegation regularly cooperates         and the White House, between
included the economy, federal          brush stroke, go after the little      and warned that people have            in Oklahomans’ interests.               the Senate and the House of Rep-
budget, congressional dynam-           banks – the retail banks, the com-     become complacent in recent                Transitioning into talk of the      resentatives and between political
ics, the war on terror, the Tea        munity banks,” said Cole. “Let’s       years.                                 Tea Party movement, Rep. Cole           parties. Rep. Boren said he would
Party movement and President           not harm them, they didn’t make           “A lot of people forget what        remarked that he’d never seen           like to see President Obama lead
Obama’s job performance.               the mess we face.”                     happened on Sept. 11,” said            anything like it but felt that it was   in that direction.
    The panelists agreed that the          Sen. Coburn painted a grim         Boren, the lone Democrat on the        a positive role for citizens to play
current fiscal crisis might soon       picture of U.S. finances if dif-       panel. “We get lulled into a sense     in the government.
14
     THE OKLAHOMA PUBLISHER, February 2010




  2009 OGE
  PHOTOS OF THE YEAR


                                                                                                  Kelly Smith was arrested outside of her mobile home in Stillwater during the serving of 64 arrest
                                                                                                  warrants for purchasing over the legal nine-gram limit of pseudoephedrine, a key ingredient in
                                                                                                  manufacturing methamphetamine.
                                                                                                                                               Photo by CHELCEY ADAMI, Stillwater NewsPress, November 2009




                                                                                                                   2009 DAILY PHOTO OF THE YEAR
                                                                                                                       CHELCEY ADAMI
                                                                                                                              Stillwater NewsPress

                                                                                                                 2009 WEEKLY PHOTO OF THE YEAR
                                                                                                                   LOUISE RED CORN
                                                                                                                      The Bigheart Times (Barnsdall)
                                                                                                        Photos of the year are selected from the 12 monthly winners
                                                                                                                      in the Daily and Weekly Division.

                                                                                                                Judge for the 2009 Photo of the Year Contest was
The wild horse race at the Cavalcade was won by the Skiatook team of Matt Meiser,
Cole Crain and Grant Well. These guys from Oologah weren’t so lucky. Their horse                               Tom Gilbert, chief photographer of the Tulsa World
fought like the devil and won, leaving them defeated on the ground as the horse
broke free.                                                                                                     Contest rules are available at www.OkPress.com
                               Photo by LOUISE RED CORN,The Bigheart Times, Published July 2009
                                                                                                                                                                                                               15
                                                                                                                                  THE OKLAHOMA PUBLISHER, February 2010



 OKLAHOMA PRESS ASSOCIATION
      MID-WINTER CONVENTION


                                                                                                         OPA PRESIDENT GLORIA TROTTER accompanies Oklahoma Governor Brad Henry up the escalator at the
                                                                                                         Reed Center in Midwest City.
                          TEDDY BURCH, adviser of the University of Central Oklahoma’s student
                          publication, The Vista, asks a question during a panel discussion.




JEFF MAYO discusses how his newspapers use social media at the convention. Mayo is associate publisher
of the Sequoyah County Times and four other weekly newspapers.

                                                                                                         A full house was on hand at the reception prior to the Friday night Awards Banquet where winners of the
                                                                                                         Better Newspaper Contest and other awards were announced.




JOHN HRUBY, The Marlow Review, and BILL              SUZIE CAMPBELL, The Countywide News, gives in       Attendees at the Mid-Winter Convention take the opportunity to view the display of first place winners in the
WALTER, The Hennessey Clipper, sample the            to the temptation of the chocolate fountain.        Better Newspaper Contest.
culinary delights at a carving station.
16
     THE OKLAHOMA PUBLISHER, February 2010


ABOUT THE AWARD
    The H. Milt Phillips Award is the        2009 MILT PHILLIPS AWARD WINNER
highest honor given by the Oklahoma
Press Association.
    The selection of the award is based
on publishing a high-quality news-
paper; contribution to the profession
                                             J. LELAND GOURLEY
and the newspaper industry; years of
service to the community, state and           J. Leland Gourley, publisher of Okla-
nation in a variety of volunteer activi-   homa City Friday, was presented the 2009
ties and strong love and dedication to     H. Milt Phillips Award on Feb. 5 at the
the family.                                OPA Mid-Winter Convention in Midwest
    The award was established in 1978      City.
by the OPA Board of Directors to rec-         “I have a warm spot in my heart for
ognize individuals they felt gave the      Milt Phillips,” Gourley said as he accept-
same quality of service to family, com-    ed the award. “Thank you very much.”
munity, country and newspapers as had         Gourley has had a long and distin-
H. Milt Phillips.                          guished journalism career in Oklahoma.
    “Honored by many, regarded                At age 21, he was the youngest state
by others, feared and disliked by the      editor of the Associated Press in Okla-
crafty and corrupt,” is the way ‘Clut-     homa’s history. While serving in this posi-
tered Corner’ Phillips was described       tion, Gourley was drafted into the U.S.
by those who founded the award.            Army during World War II.
    “Phillips was the kind of editor all      After the war, he returned to Oklahoma
editors should be,” they wrote. “He        as editor and publisher of the Henryetta
was involved. He gave freely of his        Daily Free-Lance where one of his most
love and concern...”                       noted journalism crusades was his investi-
    H. Milt Phillips purchased The         gative reporting of the infamous Wagoner
Seminole Producer in April 1946. Prior     County election fraud scandals.
to beginning his newspaper career, he         When J. Howard Edmondson ran for
served as department adjutant of the       governor, Gourley became his Chief of
Oklahoma American Legion and as            Staff. This was the beginning of a new
editor of the Oklahoma Legionnaire.        direction for Oklahoma government and
    He served for two years in the         Gourley’s successes in this position were
Navy during World War II and, after        many.
returning home, was appointed by              In 1962, Gourley and G. M. Fuller
Gov. Robert Kerr to reorganize war         opened State Capitol Bank on North Lin-
veteran services in Oklahoma.              coln in Oklahoma City. Gourley sold his
    In 1950, Phillips and his brother      interest in the bank in 1973 and a year
                                           later sold his Henryetta newspaper.           J. Leland Gourley, publisher of Oklahoma City Friday, accepts the H. Milt Phillips Award from
Tom purchased the two newspapers                                                         OPA President Gloria Trotter.
in Wewoka and merged them into one            In 1974, he founded Oklahoma City
publication. When Tom Phillips was         Friday.
diagnosed with cancer in 1955, the            At Friday, Gourley has received            supported the phenomenal growth of the          “Servant Leaders” during the graduation
brothers sold the Wewoka paper.            awards for his crusade to reform educa-       health care industry in Northwest Okla-         ceremonies.
    H. Milt Phillips and his son, Ted,     tion, and is credited with convincing the     homa City.                                         Leland is a native Oklahoman. He was
then consolidated the two Seminole         state to build the Lake Hefner Parkway in        His pioneering work in suburban “all         orphaned at age 12 and raised by aunts
papers to form The Seminole Daily          Northwest Oklahoma City.                      local” journalism in Oklahoma has influ-        and uncles in Oklahoma, Missouri and
Producer.                                     Gourley carved a community newspa-         enced the news content of Oklahoma’s            Arkansas.
    Phillips was active in the Oklahoma    per niche for Northwest Oklahoma City         newspapers.                                        The appetite for journalism he devel-
Press Association, holding several         and two encircled municipalities, Nichols        Leland is a 1980 inductee into the           oped working on the local county seat
offices including president in 1954.       Hills and The Village.                        Oklahoma Journalism Hall of Fame and            weekly, while still in high school, has
    He was widely known as a civic            His newspaper has developed a new          received the Oklahoma Newspaper Foun-           never lost its fire.
leader and statewide industrial booster.   spirit and pride of a whole new identity      dation’s Beachy Musselman Award in                 Now, 70 years later, he is still pound-
Phillips was a longtime member of the      that has become known as “Fridayland.”        1997.                                           ing out fiery editorials, humorous col-
Oklahoma Historical Society board of          His award-winning editorials have led         In May 2009, Leland and his wife of          umns and saying, “I tell people how to
directors and was the moving force in      the way for community improvements,           33 years, co-publisher Vicki Clark, were        solve the world’s problems. If they don’t
the society’s efforts to microfilm all     including streets and freeways, and have      honored by Oklahoma City University as          do it, it’s not my fault.”
Oklahoma newspapers.
                                                                                                                                                                                17
                                                                                                                   THE OKLAHOMA PUBLISHER, February 2010


                                                                                                                                            ABOUT THE AWARD
  2009 BEACHY MUSSELMAN AWARD WINNER                                                                                                            Presented annually by the Okla-
                                                                                                                                            homa Newspaper Foundation, the


  JOE WORLEY
                                                                                                                                            Beachy Musselman Award recognizes
                                                                                                                                            a journalist for his or her contribution
                                                                                                                                            to the field of printed journalism or
                                                                                                                                            its related field. The recipient of the
                                                                                                                                            award receives a plaque and $1,000.
    The recipient of the 2009 OPA Beachy                                                                                                        The award, which was established
Musselman Award was Joe Worley, execu-                                                                                                      in 1969 to recognize and encourage
tive editor of the Tulsa World.                                                                                                             quality journalism in practice, educa-
    Worley received the award at the Feb.                                                                                                   tion and research, is named after the
5 Awards Banquet during the OPA Mid-                                                                                                        late Norman Beachy Musselman. The
Winter Convention in Midwest City.                                                                                                          former editor and general manager of
    “I’ve been so blessed by my associa-                                                                                                    the Shawnee News-Star also served
tion with this group,” Worley said after                                                                                                    as president of the Oklahoma Press
receiving the award.                                                                                                                        Association.
    He encouraged young journalists to                                                                                                          Musselman was born July 17, 1897,
become involved in the association.                                                                                                         in Falls City, Neb., graduated from the
    “They give you the extra encourage-                                                                                                     University of Nebraska in 1918 and
ment to be able to do the right thing,” he                                                                                                  did graduate work at the University of
said. “I’ve learned so much and appreciate
                                                                                                                                            Kansas in 1920 and 1921. From 1922-
it. Being involved in this association has
                                                                                                                                            23, he was city editor of the Arkansas
made that possible.”
                                                                                                                                            City Daily News in Kansas and, from
    Worley has held the post of executive
                                                                                                                                            1924 to 1942, served as ad manager of
editor at the Tulsa World since April 1,
                                                                                                                                            the Arkansas City Traveler.
1995. Prior to that, he served as managing
editor and Sunday editor of the World.                                                                                                          He was editor and general manager
    “His contributions to Oklahoma jour-                                                                                                    of the Shawnee News-Star from 1945
nalism are enormous,” Wayne and Gloria                                                                                                      until his death on Aug. 6, 1963.
Trotter of The Countywide & Sun wrote                                                                                                           A few months after his death, his
in their nomination letter.                                                                                                                 widow, the late Ruth Musselman,
    “He has befriended all the state’s                                                                                                      asked the OPA to administer a Norman
newspapers, big and small, and his down-                                                                                                    Beachy Musselman Memorial Fund.
to-earth approach to problems has proved                                                                                                    The memorial contribution proved
invaluable. Worley has been a leader in                                                                                                     to be the catalyst needed to establish
adapting to the changing face in journal-                                                                                                   the Oklahoma Newspaper Foundation
ism, notably through his leadership in                                                                                                      (ONF). The first contribution to the
helping craft a story-sharing plan with                                                                                                     foundation was the Norman Beachy
The Oklahoman when both newspapers’                                                                                                         Musselman Memorial Fund. ONF was
resources were strained.”                                                                                                                   established to serve as a trust for
                                                Joe Worley, right, executive editor of the Tulsa World, accepts the 2009 Beachy Musselman   donations of money, securities or other
    Worley’s leadership at the World has
                                                Award from ONF President Sean Dyer.
made one of the state’s great newspapers                                                                                                    property.
even better. His high journalistic standards                                                                                                    Musselman was a consistent winner
are well known statewide and serve as an                                                                                                    of editorial writing awards and his col-
example to his peers. His willingness to        for the afternoon newspaper. In addition,    tion and the Tulsa Press Club. He par-         umns, “Beachnuts and News-beams,”
share his time and talents with the Oklaho-     he worked for newspapers in Augusta,         ticipated in the Leadership Tulsa Class        also won many awards.
ma Press Association has greatly enriched       Ga., and Johnson City, Tenn.                 XVI in 1990 and Leadership Oklahoma in             He was a founding member of the
the association. He currently serves as the        He received the Society of Profes-        2006.                                          American Legion, joining other veter-
OPA treasurer and is also a past president      sional Journalists Oklahoma Pro Chapter          Worley retired as a lieutenant colonel     ans to form the new organization after
of the OPA.                                     award in 1999 for work to protect the        in the Oklahoma Army National Guard            serving as a signal corps aviator in
    Before moving to Tulsa, Worley was          First Amendment. He was inducted into        after serving more than 34 years.              World War I.
managing editor of the Nashville (Tenn.)        the Oklahoma Journalism Hall of Fame in          A graduate of Wofford College of               Musselman served as president of
Banner from 1983 until 1987. He was also        2007. In addition, he has been a member      Spartanburg, Tenn., he is married to Myra.     the Oklahoma Press Association in
city editor, political editor and copy editor   of the boards of Mental Health Associa-      They have two children, Bo and Allison.        1961, which coincided with construc-
                                                                                                                                            tion of the OPA office building at 3601
                                                                                                                                            N. Lincoln Blvd. in Oklahoma City.
18
     THE OKLAHOMA PUBLISHER, February 2010



                                                                                                                                           Newspaper contest
                                                                                                                                           winners revealed
                                                                                                                                              Winners of the 2009 Oklahoma Press
                                                                                                                                           Association Better Newspaper Contest
                                                                                                                                           were announced Friday, Feb. 5, at the
                                                                                                                                           Reed Center in Midwest City.
                                                                                                                                              The Sequoyah Award is presented
                                                                                                                                           to the newspaper receiving the highest
                                                                                                                                           score in each division.
                                                                                                                                              Points in the contest are awarded on
                                                                                                                                           the following scale:
                                                                                                                                              Events 1-3: 1st Place, 120 points;
                                                                                                                                           2nd Place, 90 points; 3rd Place, 70
                                                                                                                                           points; 4th Place, 50 points
                                                                                                                                              Events 4-12: 1st Place, 100 points;
                                                                                                                                           2nd Place, 70 points; 3rd Place, 50
                                                                                                                                           points; 4th Place, 30 points
                                                                                                                                              Members of the Colorado Press
                                                                                                                                           Association judged a total of 850
                                                                                                                                           entries received from 86 newspapers in
                                                                                                                                           the 2009 Better Newspaper Contest.
                                                                                                                                              On the following pages are the
2009 SEQUOYAH AWARD WINNERS. Front row: Gary Percefull and Linda Jordan, Tulsa County News; Robin Wilson, The Newcastle Pacer; Mary        results for all events and divisions in
Mélon, The Journal Record (OKC); and Linus Williams Jr., Stigler News-Sentinel. Back row: Ray Dyer, El Reno Tribune; Rusty Ferguson, The   the contest.
Cleveland American; Andy Rieger, The Norman Transcript; Pam Nelson, Stillwater NewsPress; and Steve Kizziar, Mustang Times.



                                                                                            OUR THANKS TO THE
                                                                                         SPONSORS OF THE 2010 OPA
                                                                                         MID-WINTER CONVENTION




                                                                                                                                                         Associated Press



                                                                                               WE APPRECIATE YOUR continued
                                                                                              support of oklahoma newspapers
                                                                                                                                                                                   19
                                                                                                           THE OKLAHOMA PUBLISHER, February 2010


                 2009 BETTER NEWSPAPER CONTEST RESULTS
      DIVISION 1:              EVENT 1                          EVENT 4                                  EVENT 7                                  EVENT 10
Dailies circ. 8,200 & above    NEWS CONTENT                     SALES PROMOTION                          PERSONAL COLUMNS                         SPORTS COVERAGE
                               1st   The Lawton Constitution    1st   Muskogee Phoenix                   1st   Muskogee Phoenix                   1st   The Norman Transcript
       SEQUOYAH                2nd   McAlester News-Capital     2nd   McAlester News-Capital             2nd   The Lawton Constitution            2nd   The Ardmoreite
                               3rd   Enid News & Eagle          3rd   The Norman Transcript              3rd   The Norman Transcript              3rd   Muskogee Phoenix
   AWARD WINNER                4th   Muskogee Phoenix           4th   The Lawton Constitution            4th   McAlester News-Capital             4th   The Lawton Constitution
  The Norman Transcript
                               EVENT 2                          EVENT 5                                  EVENT 8                                  EVENT 11
                               LAYOUT & DESIGN                  IN-DEPTH ENTERPRISE                      NEWS WRITING                             PHOTOGRAPHY
                               1st   The Norman Transcript      1st   The Norman Transcript              1st   The Ponca City News                1st   McAlester News-Capital
                               2nd   The Lawton Constitution    2nd   The Ardmoreite                     2nd   The Lawton Constitution            2nd   Enid News & Eagle
                               3rd   The Shawnee News-Star      3rd   The Shawnee News-Star              3rd   Enid News & Eagle                  3rd   The Shawnee News-Star
                               4th   Muskogee Phoenix           4th   Enid News & Eagle                  4th   Bartlesville Examiner-Enterprise   4th   The Norman Transcript
                               EVENT 3                          EVENT 6                                  EVENT 9                                  EVENT 12
                               ADVERTISING                      EDITORIAL COMMENT                        FEATURE WRITING                          COMMUNITY LEADERSHIP
                               1st   The Ponca City News        1st   Muskogee Phoenix                   1st   The Norman Transcript              1st   The Norman Transcript
                               2nd   The Shawnee News-Star      2nd   Bartlesville Examiner-Enterprise   2nd   Muskogee Phoenix                   2nd   McAlester News-Capital
                               3rd   The Norman Transcript      3rd   McAlester News-Capital             3rd   The Lawton Constitution            3rd   Enid News & Eagle
                               4th   The Lawton Constitution    4th   Enid News & Eagle                  4th   The Shawnee News-Star              4th   The Shawnee News-Star




      DIVISION 2:              EVENT 1                          EVENT 4                                  EVENT 7                                  EVENT 10
Dailies circ. 4,000 to 8,199   NEWS CONTENT                     SALES PROMOTION                          PERSONAL COLUMNS                         SPORTS COVERAGE
                               1st   The Daily Times (Pryor)    1st   Claremore Daily Progress           1st   Ada Evening News                   1st   Stillwater NewsPress
       SEQUOYAH                2nd   Stillwater NewsPress       2nd   Stillwater NewsPress               2nd   Woodward News                      2nd   The Duncan Banner
                               3rd   Claremore Daily Progress   3rd   Ada Evening News                   3rd   The Daily Times (Pryor)            3rd   Ada Evening News
   AWARD WINNER                4th   The Duncan Banner          4th   Sapulpa Daily Herald               4th   Sapulpa Daily Herald               4th   Sapulpa Daily Herald
   Stillwater NewsPress
                               EVENT 2                          EVENT 5                                  EVENT 8                                  EVENT 11
                               LAYOUT & DESIGN                  IN-DEPTH ENTERPRISE                      NEWS WRITING                             PHOTOGRAPHY
                               1st   Stillwater NewsPress       1st   Ada Evening News                   1st   The Duncan Banner                  1st   The Elk City Daily News
                               2nd   The Duncan Banner          2nd   Claremore Daily Progress           2nd   Woodward News                      2nd   The Duncan Banner
                               3rd   Ada Evening News           3rd   Woodward News                      3rd   Stillwater NewsPress               3rd   Stillwater NewsPress
                               4th   The Daily Times (Pryor)    4th   The Duncan Banner                  4th   The Daily Times (Pryor)            4th   Ada Evening News
                               EVENT 3                          EVENT 6                                  EVENT 9                                  EVENT 12
                               ADVERTISING                      EDITORIAL COMMENT                        FEATURE WRITING                          COMMUNITY LEADERSHIP
                               1st   Ada Evening News           1st   Stillwater NewsPress               1st   The Duncan Banner                  1st   Claremore Daily Progress
                               2nd   Claremore Daily Progress   2nd   The Daily Times (Pryor)            2nd   Stillwater NewsPress               2nd   Stillwater NewsPress
                               3rd   Sapulpa Daily Herald       3rd   Woodward News                      3rd   Woodward News                      3rd   Ada Evening News
                               4th   Stillwater NewsPress       4th   Claremore Daily Progress           4th   The Daily Times (Pryor)            4th   Woodward News



      DIVISION 3:              EVENT 1                          EVENT 4                                  EVENT 7                                  EVENT 10
 Dailies circ. below 4,000     NEWS CONTENT                     SALES PROMOTION                          PERSONAL COLUMNS                         SPORTS COVERAGE
                               1st   The Edmond Sun             1st   The Journal Record (OKC)           1st   The Journal Record (OKC)           1st   The Edmond Sun
       SEQUOYAH                2nd   The Grove Sun              2nd   Tahlequah Daily Press              2nd   Alva Review-Courier                2nd   Guymon Daily Herald
                               3rd   Tahlequah Daily Press      3rd   The Clinton Daily News             3rd   The Edmond Sun                     3rd   The Clinton Daily News
   AWARD WINNER                4th   Guymon Daily Herald        4th   The Edmond Sun                     4th   The Clinton Daily News             4th   Vinita Daily Journal
    The Journal Record
                               EVENT 2                          EVENT 5                                  EVENT 8                                  EVENT 11
                               LAYOUT & DESIGN                  IN-DEPTH ENTERPRISE                      NEWS WRITING                             PHOTOGRAPHY
                               1st   The Journal Record (OKC)   1st   The Journal Record (OKC)           1st   The Edmond Sun                     1st   The Journal Record (OKC)
                               2nd   The Edmond Sun             2nd   The Edmond Sun                     2nd   The Journal Record (OKC)           2nd   The Edmond Sun
                               3rd   Guymon Daily Herald        3rd   Tahlequah Daily Press              3rd   Vinita Daily Journal               3rd   The Clinton Daily News
                               4th   Alva Review-Courier        4th   The Clinton Daily News             4th   Tahlequah Daily Press              4th   Alva Review-Courier
                               EVENT 3                          EVENT 6                                  EVENT 9                                  EVENT 12
                               ADVERTISING                      EDITORIAL COMMENT                        FEATURE WRITING                          COMMUNITY LEADERSHIP
                               1st   The Clinton Daily News     1st   The Journal Record (OKC)           1st   The Journal Record (OKC)           1st   The Edmond Sun
                               2nd   The Edmond Sun             2nd   The Edmond Sun                     2nd   The Grove Sun                      2nd   The Journal Record (OKC)
                               3rd   The Journal Record (OKC)   3rd   Tahlequah Daily Press              3rd   The Clinton Daily News             3rd   Tahlequah Daily Press
                               4th   Tahlequah Daily Press      4th   Alva Review-Courier                4th   Tahlequah Daily Press              4th   Alva Review-Courier
20
     THE OKLAHOMA PUBLISHER, February 2010


                  2009 BETTER NEWSPAPER CONTEST RESULTS
      DIVISION 4:               EVENT 1                                EVENT 4                                EVENT 7                                EVENT 10
Weeklies circ. 2,520 & above    NEWS CONTENT                           SALES PROMOTION                        PERSONAL COLUMNS                       SPORTS COVERAGE
                                1st   Stigler News-Sentinel            1st Oklahoma City Friday               1st   The Perkins Journal              1st   The Madill Record
       SEQUOYAH                 2nd   The Madill Record                2nd Elk Citian                         2nd   Stilwell Democrat Journal        2nd   Stigler News-Sentinel
                                3rd   The Perkins Journal              3rd Johnston County                    3rd   Vian Tenkiller News              3rd   The Purcell Register
   AWARD WINNER                 4th   Elk Citian                           Capital-Democrat                   4th   Elk Citian                       4th   Elk Citian
   Stigler News-Sentinel                                               4th The Marlow Review
                                EVENT 2                                                                       EVENT 8                                EVENT 11
                                LAYOUT & DESIGN                        EVENT 5                                NEWS WRITING                           PHOTOGRAPHY
                                1st   The Marlow Review                IN-DEPTH ENTERPRISE                    1st   Vian Tenkiller News              1st Elk Citian
                                2nd
                                2     Elk Citian                       1st   Stigler News-Sentinel            2nd   The Perkins Journal              2nd The Madill Record
                                3
                                3rd   The Purcell Register             2nd   The Marlow Review                3rd   Stigler News-Sentinel            3rd Johnston County
                                4th
                                4     Stigler News-Sentinel            3rd   The Perkins Journal              4th   Elk Citian                           Capital-Democrat
                                                                       4th   The Madill Record                                                       4th Stilwell Democrat Journal
                                EVENT 3                                                                       EVENT 9
                                A
                                ADVERTISING                            EVENT 6                                FEATURE WRITING                        EVENT 12
                                1st   Oklahoma City Friday             EDITORIAL COMMENT                      1st   Atoka County Times               COMMUNITY LEADERSHIP
                                2
                                2nd   The Perkins Journal              1st The Purcell Register               2nd   Stigler News-Sentinel            1st Vian Tenkiller News
                                3rd
                                3     Stigler News-Sentinel            2nd Stigler News-Sentinel              3rd   The Marlow Review                2nd The Perkins Journal
                                4th
                                4     The Madill Record                3rd Johnston County                    4th   The Purcell Register             3rd The Sayre Record
                                                                           Capital-Democrat                                                              & Beckham County Democrat
                                                                       4th Elk Citian                                                                4th Oklahoma City Friday

      DIVISION 5:               EVENT 1                                EVENT 4                                EVENT 7                                EVENT 10
Weeklies circ. 1,600 to 2,519   NEWS CONTENT                           SALES PROMOTION                        PERSONAL COLUMNS                       SPORTS COVERAGE
                                1st The Cleveland American             1st   The Indian Journal (Eufaula)     1st   The Countywide & Sun             1st   Coweta American
       SEQUOYAH                 2nd Cherokee Messenger                 2nd   Coweta American                  2nd   The Cleveland American           2nd   The Indian Journal (Eufaula)
                                    & Republican                       3rd   The Cleveland American           3rd   The Garvin County News Star      3rd   The Bigheart Times (Barnsdall)
   AWARD WINNER                 3rd The Countywide & Sun               4th   Oologah Lake Leader              4th   Cherokee Messenger               4th   Oologah Lake Leader
  The Cleveland American        4th Skiatook Journal                                                                & Republican
                                                                       EVENT 5                                                                       EVENT 11
                                EVENT 2                                IN-DEPTH ENTERPRISE                    EVENT 8                                PHOTOGRAPHY
                                LAYOUT & DESIGN                        1st   The Bigheart Times (Barnsdall)   NEWS WRITING                           1st Cherokee Messenger
                                1st   The Bigheart Times (Barnsdall)   2nd   The Cleveland American           1st Cherokee Messenger                     & Republican
                                2nd   Coweta American                  3rd   Bixby Bulletin                       & Republican                       2nd The Cleveland American
                                3rd   The Countywide & Sun             4th   The Garvin County News Star      2nd Oologah Lake Leader                3rd The Bigheart Times (Barnsdall)
                                4th   The Garvin County News Star                                             3rd The Cleveland American             4th The Indian Journal (Eufaula)
                                                                       EVENT 6                                4th The Garvin County News Star
                                EVENT 3                                EDITORIAL COMMENT                                                             EVENT 12
                                ADVERTISING                            1st Cherokee Messenger                 EVENT 9                                COMMUNITY LEADERSHIP
                                1st   The Cleveland American               & Republican                       FEATURE WRITING                        1st The Cleveland American
                                2nd   Skiatook Journal                 2nd Oologah Lake Leader                1st   Coweta American                  2nd Cherokee Messenger
                                3rd   Coweta American                  3rd The Countywide & Sun               2nd   The Countywide & Sun                 & Republican
                                4th   The Garvin County News Star      4th Coweta American                    3rd   The Bigheart Times (Barnsdall)   3rd The Indian Journal (Eufaula)
                                                                                                              4th   Cherokee Messenger               4th Oologah Lake Leader
                                                                                                                    & Republican

      DIVISION 6:               EVENT 1                                EVENT 4                                EVENT 7                                EVENT 10
Weeklies circ. 1,100 to 1,599   NEWS CONTENT                           SALES PROMOTION                        PERSONAL COLUMNS                       SPORTS COVERAGE
                                1st   McIntosh County Democrat         1st   The Newcastle Pacer              1st   Collinsville News                1st   The Newcastle Pacer
       SEQUOYAH                 2nd   The Newcastle Pacer              2nd   McIntosh County Democrat         2nd   The Hennessey Clipper            2nd   McIntosh County Democrat
                                3rd   Pawhuska Journal-Capital         3rd   Catoosa Times                    3rd   The Newcastle Pacer              3rd   The Hennessey Clipper
   AWARD WINNER                 4th   Collinsville News                4th   Pawhuska Journal-Capital         4th   Catoosa Times                    4th   Pawhuska Journal-Capital
     The Newcastle Pacer
                                EVENT 2                                EVENT 5                                EVENT 8                                EVENT 11
                                LAYOUT & DESIGN                        IN-DEPTH ENTERPRISE                    NEWS WRITING                           PHOTOGRAPHY
                                1st   The Carnegie Herald              1st   Collinsville News                1st The North Central Reporter         1st   The Carnegie Herald
                                2nd   The Newcastle Pacer              2nd   The Hooker Advance                   (Medford)                          2nd   Catoosa Times
                                3rd   Pawhuska Journal-Capital         3rd   The Hennessey Clipper            2nd The Newcastle Pacer                3rd   The Newcastle Pacer
                                4th   The Hennessey Clipper            4th   Pawhuska Journal-Capital         3rd The Hartshorne Sun                 4th   The North Central Reporter
                                                                                                              4th McIntosh County Democrat                 (Medford)
                                EVENT 3                                EVENT 6
                                ADVERTISING                            EDITORIAL COMMENT                      EVENT 9                                EVENT 12
                                1st The North Central Reporter         1st   Drumright Gusher                 FEATURE WRITING                        COMMUNITY LEADERSHIP
                                    (Medford)                          2nd   The Hooker Advance               1st   Catoosa Times                    1st   The Hooker Advance
                                2nd The Carnegie Herald                3rd   The Newcastle Pacer              2nd   McIntosh County Democrat         2nd   The Newcastle Pacer
                                3rd McIntosh County Democrat           4th   Collinsville News                3rd   The Newcastle Pacer              3rd   Catoosa Times
                                4th The Hennessey Clipper                                                     4th   The Hartshorne Sun               4th   The Hennessey Clipper
                                                                                                                                                                21
                                                                                                 THE OKLAHOMA PUBLISHER, February 2010


                2009 BETTER NEWSPAPER CONTEST RESULTS
     DIVISION 7:            EVENT 1                          EVENT 4                           EVENT 7                        EVENT 10
Weeklies circ.below 1,100   NEWS CONTENT                     SALES PROMOTION                   PERSONAL COLUMNS               SPORTS COVERAGE
                            1st   Mannford Eagle             1st   Waurika News-Democrat       1st   Waurika News-Democrat    1st   Waurika News-Democrat
      SEQUOYAH              2nd   The Sentinel Leader        2nd   The Comanche Times          2nd   Mannford Eagle           2nd   The Comanche Times
                            3rd   Tulsa County News          3rd   Tulsa County News           3rd   The Granite Enterprise   3rd   The Granite Enterprise
  AWARD WINNER              4th   The Comanche Times         4th   The Granite Enterprise      4th   Mountain View News       4th   Tulsa County News
   Tulsa County News
                            EVENT 2                          EVENT 5                           EVENT 8                        EVENT 11
                            LAYOUT & DESIGN                  IN-DEPTH ENTERPRISE               NEWS WRITING                   PHOTOGRAPHY
                            1st   Tulsa County News          1st   Waurika News-Democrat       1st   Tulsa County News        1st   Waurika News-Democrat
                            2nd
                            2     The Granite Enterprise     2nd   The Granite Enterprise      2nd   Waurika News-Democrat    2nd   Tulsa County News
                            3
                            3rd   Westville Reporter         3rd   Tulsa County News           3rd   The Granite Enterprise   3rd   The Sentinel Leader
                            4
                            4th   The Comanche Times         4th   Capitol Hill Beacon (OKC)   4th   The Comanche Times       4th   The Granite Enterprise
                            EVENT 3                          EVENT 6                           EVENT 9                        EVENT 12
                            A
                            ADVERTISING                      EDITORIAL COMMENT                 FEATURE WRITING                COMMUNITY LEADERSHIP
                            1st   Tulsa County News          1st   Waurika News-Democrat       1st   Mannford Eagle           1st   Capitol Hill Beacon (OKC)
                            2
                            2nd   The Comanche Times         2nd   Mannford Eagle              2nd   Tulsa County News        2nd   The Comanche Times
                            3rd
                            3     Westville Reporter         3rd   Tulsa County News           3rd   Mountain View News       3rd   Tulsa County News
                            4
                            4th   The Granite Enterprise     4th   None                        4th   Waurika News-Democrat    4th   Waurika News-Democrat



     DIVISION 8:            EVENT 1                          EVENT 4                           EVENT 7                        EVENT 10
Semi-, Twin or Tri-Weekly   NEWS CONTENT                     SALES PROMOTION                   PERSONAL COLUMNS               SPORTS COVERAGE
                            1st   Mustang News               1st   El Reno Tribune             1st El Reno Tribune            1st   El Reno Tribune
      SEQUOYAH              2nd   El Reno Tribune            2nd   Mustang News                2nd Owasso Reporter            2nd   Sequoyah County Times
                            3rd   Owasso Reporter            3rd   Owasso Reporter             3rd The Kingfisher Times        3rd   Mustang News
  AWARD WINNER              4th   Sequoyah County Times      4th   Sequoyah County Times           & Free Press               4th   Owasso Reporter
     El Reno Tribune                                                                           4th Sequoyah County Times
                            EVENT 2                          EVENT 5                                                          EVENT 11
                            LAYOUT & DESIGN
                            L                                IN-DEPTH ENTERPRISE               EVENT 8                        PHOTOGRAPHY
                            1st
                            1     Sequoyah County Times      1st El Reno Tribune               NEWS WRITING                   1st   Sand Springs Leader
                            2
                            2nd   Owasso Reporter            2nd Mustang News                  1st   Owasso Reporter          2nd   Owasso Reporter
                            3
                            3rd   El Reno Tribune            3rd The Kingfisher Times           2nd   Mustang News             3rd   The Sun (Midwest City)
                            4
                            4th   Sand Springs Leader            & Free Press                  3rd   Sequoyah County Times    4th   Sequoyah County Times
                                                             4th Sequoyah County Times         4th   El Reno Tribune
                            E
                            EVENT 3                                                                                           EVENT 12
                            A
                            ADVERTISING                      EVENT 6                           EVENT 9                        COMMUNITY LEADERSHIP
                            1
                            1st   Sand Springs Leader        EDITORIAL COMMENT                 FEATURE WRITING                1st The Kingfisher Times
                            2
                            2nd   Owasso Reporter            1st   El Reno Tribune             1st The Kingfisher Times            & Free Press
                            3rd
                            3     El Reno Tribune            2nd   Sand Springs Leader             & Free Press               2nd Sequoyah County Times
                            4th
                            4     Mustang News               3rd   Mustang News                2nd Owasso Reporter            3rd Owasso Reporter
                                                             4th   Owasso Reporter             3rd Mustang News               4th Sand Springs Leader
                                                                                               4th Sand Springs Leader


     DIVISION 9:            EVENT 1                          EVENT 4                           EVENT 7                        EVENT 10
  Sustaining Members        NEWS CONTENT                     SALES PROMOTION                   PERSONAL COLUMNS               SPORTS COVERAGE
                            1st   Mustang Times              1st   Mustang Times               1st   Moore American           1st   Mustang Times
      SEQUOYAH              2nd   Oklahoma Gazette (OKC)     2nd   Oklahoma Gazette (OKC)      2nd   Broken Arrow Ledger      2nd   Moore American
                            3rd   Broken Arrow Ledger        3rd   Broken Arrow Ledger         3rd   Mustang Times            3rd   Oklahoma Gazette (OKC)
   AWARD WINNER             4th   Moore American             4th   Minco-Union City Times      4th   Minco-Union City Times   4th   Minco-Union City Times
     Mustang Times
                            EVENT 2                          EVENT 5                           EVENT 8                        EVENT 11
                            LAYOUT & DESIGN                  IN-DEPTH ENTERPRISE               NEWS WRITING                   PHOTOGRAPHY
                            1st   Oklahoma Gazette (OKC)     1st   Oklahoma Gazette (OKC)      1st   Mustang Times            1st   Moore American
                            2nd   Mid-Town Monitor (Tulsa)   2nd   Mustang Times               2nd   Oklahoma Gazette (OKC)   2nd   Mustang Times
                            3rd   Broken Arrow Ledger        3rd   Minco-Union City Times      3rd   Broken Arrow Ledger      3rd   Broken Arrow Ledger
                            4th   Mustang Times              4th   Broken Arrow Ledger         4th   Moore American           4th   Minco-Union City Times
                            EVENT 3                          EVENT 6                           EVENT 9                        EVENT 12
                            ADVERTISING                      EDITORIAL COMMENT                 FEATURE WRITING                COMMUNITY LEADERSHIP
                            1st   Mustang Times              1st   Minco-Union City Times      1st   Oklahoma Gazette (OKC)   1st   Oklahoma Gazette (OKC)
                            2nd   Oklahoma Gazette (OKC)     2nd   Broken Arrow Ledger         2nd   Broken Arrow Ledger      2nd   Mid-Town Monitor (Tulsa)
                            3rd   Minco-Union City Times     3rd   Mustang Times               3rd   Moore American           3rd   Mustang Times
                            4th   Mid-Town Monitor (Tulsa)   4th   Oklahoma Gazette (OKC)      4th   Mustang Times            4th   Broken Arrow Ledger
22
      THE OKLAHOMA PUBLISHER, February 2010


                         2009 OPA HALF CENTURY CLUB INDUCTEES
              LYLE COLLINS                          and went on to serve as editor of the Daily
                                                    O’Collegian while attending Oklahoma State
    Lyle Collins has a newspaper career span-       University.
ning almost six full decades.                           Gibbs then had assignments with the Guth-
    He began his newspaper career on Sept.          rie Daily Leader, Chickasha Star and the Guy-
1, 1952, when he took on a paper route for          mon Daily Herald.
the Ada Evening News. He eventually moved               In September 1968, he was named city
into printing and either delivered papers or        editor of the Stillwater NewsPress and then
printed papers or did both for Konawa Leader,       managing editor, positions he would hold for
Watonga Republican and the Wewoka Times             35 years. During those years Gibbs used his
before moving to the Shawnee News-Star in           skills to produce periodicals for groups that
1960 as a linotype operator. He also delivered      shared his interests in Oklahoma railroads. He
The Oklahoman for 22 years.                         founded The Katy Flyer, a monthly publication
    Collins and his wife, Billie, took on a small   for the Missouri, Kansas & Texas Railroad
carrier route for the News-Star in 1970. Almost     Historical Society, and for 14 years published
40 years later, they’re still delivering the        the monthly Dispatcher for what is now the
News-Star and are fixtures in Shawnee.              Oklahoma Railroad Museum in Oklahoma
    Collins is known for his exceptional depend-    City.
ability and customer service.                           In December 2003, Gibbs joined the staff of
                                                    The Perkins Journal.                               Six of the seven inductees into the OPA Half Century Club were present at the Feb. 5 OPA
                                                        For 43 years Gibbs has covered city com-       Mid-Winter Convention Awards Banquet. Front row : Ron Nelson, Neighbor Newspapers;
    LARRY R. FERGUSON                               mission meetings, county commission pro-
                                                    ceedings and events large and small in the
                                                                                                       Richard W. Mayo, Sequoyah County Times; Lyle Collins, Shawnee News-Star; and Bill
                                                                                                       Wood, Cherokee Messenger & Republican. Back row: Larry Ferguson, The Cleveland
    Larry Ferguson graduated with a journal-
ism degree from the University of Oklahoma          Stillwater and Perkins communities.                American, and Lawrence Gibbs, The Perkins Journal.
in 1960 and soon went to work for one of his
family’s newspapers.
    His father, Jo O. Ferguson, purchased The
Cleveland American in 1931 and a short time
                                                              RICHARD W.                               position supervisor at Retherford Publications,          ital to serve as editor of the Hartshorne Sun, a
later, started The Pawnee Chief, both Pawnee               ‘DICK’ MAYO, JR.                            now Neighbor Newspapers, in Tulsa.
                                                                                                          He is currently ad services manager for the
                                                                                                                                                                position he still holds.
                                                                                                                                                                    One saying Nicholson remembers is: “The
County weeklies.                                        At the age of ten, Dick Mayo began deliver-    company.                                                 key to longevity is to stay mentally engaged.”
    Like all newspaper kids, Ferguson helped        ing newspapers, sweeping out the shop, then                                                                 At age 83, Nicholson is still healthy and men-
his dad at The Pawnee Chief while growing up,       working as a printer and pressman at his fam-                                                               tally engaged.
“learning while doing” all areas of the weekly      ily’s newspaper, the Sequoyah County Times.
newspaper business.
    In 1962, after a stint in the U.S. Army, he
                                                        His experience led him to work as a leg-                JIM NICHOLSON
                                                    man for the Livermore-Burchfiel team at the            Jim Nicholson was born into a newspaper
moved his family to Cleveland where he took
over The American. He and his wife, Nina Gay,
                                                    Claremore Progress. Mayo also worked for the       family at Talihina, Okla.                                               BILL WOOD
                                                    University of Oklahoma’s student newspaper,            During the depression, he began folding                  Bill Wood was hired in 1960 by
raised three children in Cleveland – Lori, Rusty    The Oklahoma Daily, as an ad compositor and        newspapers from a flatbed press, working his             Cherokee Messenger & Republican Publisher
and Kari. Lori is a high school English teacher,    salesman, and he served as an instructor in        way up to distributing handset type back into            Barney Lehmbeck to cast and rout ads during
Rusty now runs The American and Kari is             OU’s typography lab teaching “hand-spiking”        its case and operating a handfed job press. By           the hot type days. He also helped build pages
the executive director of the Oklahoma City         of type.                                           the time he was in high school, he was operat-           and compiled statistics from area football
National Memorial.                                      After active duty in the U.S. Naval Reserve,   ing a linotype machine.                                  games.
    Larry partnered with his brother, D. Jo         Mayo moved to Clarksville, Ark., where he              Nicholson served in the Navy during World                Not long after Larry Hammer purchased the
Ferguson, in operating the family papers, The       served as publisher of the Johnson County          War II and then attended the University of               two papers, Wood became advertising sales-
Cleveland American and The Pawnee Chief,            Graphic for the next seven years.                  Oklahoma on the GI Bill.                                 man, a position he’s held for the past 40 years.
and in 1970 he began publishing The Hominy              In 1976, he returned to Sallisaw and began         After graduating with a journalism degree,               Until 2009, Wood drove the paper to the
News-Progress.                                      writing a weekly column for the Sequoyah           he returned home to Talihina and his father              press to be printed – first in Alva and later in
    In 1985, Ferguson ran for an                    County Times. He continues to write his col-       gave him the deed to the Talihina American.              Mooreland.
unexpired term in the Oklahoma House of             umn, My Two Cents Worth, to this day.                  In the 1960s, Nicholson expanded the oper-               Wood, 74, was born and raised in Wilson,
Representatives and was re-elected each time                                                           ation with additional newspapers at Clayton              Okla. After graduating from high school, he
until term limits forced him to step down                                                              and Wilburton.                                           joined the U.S. Navy and spent four years in
nearly 20 years later. During his time in
the Oklahoma Legislature, Ferguson’s name                      RON NELSON                                  He eventually sold the newspapers and
                                                                                                       retired, but retirement lasted only a few months.
                                                                                                                                                                the service. He moved to Cherokee in 1959. He
                                                                                                                                                                and his wife, ElDora, will celebrate their 50th
remained on the masthead of The American as            Ron Nelson began his career in the news-        He was recruited by the McAlester News-Cap-              wedding anniversary in February 2010.
“publisher emeritus” and he continued to offer      paper field in December 1959 at the Indian
counsel and advice.                                 Journal in Eufaula, Okla., learning the old hot
                                                    type system.
                                                       He was involved in all phases of the weekly           In 1956, the Oklahoma Press Association established the Half Century Club to honor newspaper men
                                                    newspaper business, including writing, selling     and women who have dedicated 50 or more years of professional service to the newspaper industry. Inductees
       LAWRENCE GIBBS                               and typesetting, along with legal notices, book-   receive a distinguished award and recognition at the OPA’s annual Mid-Winter Convention. To be eligible
   Lawrence Gibbs began working with news-          keeping and running the press.                     for membership in the Half Century Club, nominees must have completed any 20 years of their newspaper
papers as a youngster delivering papers for the        Nelson remained at the Indian Journal from      experience at an Oklahoma newspaper. Credit is given for work as a carrier or stringer as well as for wartime
Oklahoma City Advertiser. In high school, he        1959 until May of 1987.
                                                                                                       service. Self-nominations are acceptable.
worked on the student paper, The Marionette,           That year, he accepted the position of com-
                                                                                                                                                                                                                23
                                                                                                                                  THE OKLAHOMA PUBLISHER, February 2010


                           2009 QUARTER CENTURY CLUB INDUCTEES
    CINDY ELLIOTT ALLEN
    Cindy Allen graduated from the University
of Oklahoma with a degree in news communi-
cation. While in college, she served an intern-
ship and wrote for the Shawnee News-Star.
    Shortly after graduating, she went to work
for Oklahoma City Friday as managing editor.
    She also served as assistant managing edi-
tor at The Ardmoreite; as managing editor and
later as executive editor at The Morning Sun in
Pittsburg, Kan.; as general manager at the Log
Cabin Democrat in Conway, Ark.; and again at
The Morning Sun as publisher.
    In 2002, Allen returned to Oklahoma to
accept the position of managing editor at the
Enid News & Eagle. At the News & Eagle,
Allen supervises and directs the news staff for
printed and online products.

        BRIAN BLANSETT
    Brian Blansett began his newspaper career
in 1977 as a college student reporting sports for    Inductees into the OPA Quarter Century Club attending the Feb. 5 Awards Banquet at the Mid-Winter Convention. Front row: Betty Ann
the Stratford Star.                                  Butts, Enid News & Eagle; Virginia Bradshaw, Shawnee News-Star; Billie Collins, Shawnee News-Star; Nellie Catlett, Enid News & Eagle;
    He later worked for the Ada Evening              Teresa Wardell, Weatherford Daily News; and Barb Walter, The Hennessey Clipper. Back row: Kevin Hassler, Enid News & Eagle; Cindy
News in circulation and as a sports reporter         Allen, Enid News & Eagle; Darrell Neale, Westville Reporter; Tom Bradley, Bartlesville Examiner-Enterprise; Rusty Ferguson, The Cleveland
and editor; at the Sulphur Times-Democrat            American; and Brian Blansett, Shawnee News-Star.
as a reporter and photographer; at the Daily
Ardmoreite as managing editor; at the Waco
(Texas) Tribune-Herald as city editor and web
manager; and at the Oklahoma Press Associa-
                                                     at the Bartlesville Examiner-Enterprise, the
                                                     position he still holds.
                                                                                                        aspects of the newspaper, as she has worked
                                                                                                        directly with advertising, editorial and the                         BILLIE COLLINS
                                                                                                        pressroom.                                                   Billie Collins has been a carrier for the
tion as advertising director.                                                                                                                                    Shawnee News-Star since 1970, when she and
    Blansett is currently publisher at the Shaw-        VIRGINIA BRADSHAW                                                                                        her husband, Lyle, took on a small route on a
nee News-Star.
    While at Waco, he directed the newspaper’s
                                                         Virginia Bradshaw has been a journalist                   NELLIE CATLETT                                “try-it-and-see” basis. They began taking on
                                                     for more than 40 years. Most of her career has         Nellie Catlett started her career at the Enid        more routes, eventually delivering as many as
coverage of the siege at the Branch David-           been with the Shawnee News-Star, where she         News & Eagle, then the Enid Morning News                 eight at a time, with a round-trip of more than
ian compound in 1993. The newspaper won              was a staff member for 28 years before “retir-     and Enid Daily Eagle, on April 16, 1970.                 100 miles per day.
six national awards for its coverage and two         ing” in 2002. Since then, she has continued as a       She was the third woman hired as a linotype              Collins has developed a reputation for
reporters were finalists for the Pulitzer Prize in   freelance writer and reporter for the News-Star    operator in the Typographical Union backshop             exceptional dependability and is a favorite with
investigative reporting.                             and has found time to write a book about the       where she joined 35 men in the composing                 her customers, some of whom have been on her
                                                     history of Shawnee Milling Company.                room, working the night shift.                           route for almost four decades.
           TOM BRADLEY                                   Before joining the News-Star in 1977, she          Today Catlett serves as secretary/
    Tom Bradley’s entire career has centered on
newspapers, advertising, sales and marketing.
                                                     worked three years at The Norman Transcript
                                                     and six years at St. Gregory’s College as public
                                                                                                        treasurer of the typographical union, which
                                                                                                        celebrated its 100th anniversary with the news-                  RUSTY FERGUSON
                                                     information director, journalism teacher and       paper in April 2008.                                         Rusty Ferguson began his newspaper career
He attributes the ink in his blood to his uncle,                                                                                                                 as a kid at his family’s newspaper, The Cleve-
Dick Hefton.                                         student newspaper and yearbook adviser.                Her main job through all the changes of the
                                                                                                        newspaper has been setting ads. Ten years ago            land American.
    After graduating from Oklahoma State Uni-                                                                                                                        After graduating from the University of
                                                                                                        she started working the day shift and two years
versity, Bradley worked as an advertising
representative and circulation manager at The
                                                            BETTY ANN BUTTS                             ago she started setting ads for the Enid News            Oklahoma in May 1984, Ferguson remained
                                                        Betty Butts began her newspaper career at       & Eagle’s website.                                       in Norman until the fall of 1985 when he and
Edmond Sun. In 1981, he went to work for             the Enid News & Eagle in August 1968 as a                                                                   his new bride, Deana, returned to Cleveland to
Hefton’s Oklahoma County Newspaper group.                                                                   From the days of hot metal to cold type,
                                                     cub in the advertising department.                 computer to Internet, Catlett has traveled many          make a home.
    In 1983, Bradley was named director of the          She continued in that position until October                                                                 Ferguson’s father, Larry, had just been
Oklahoma Newspaper Advertising Bureau. He                                                               miles through the pages of the Enid News &
                                                     1972 when an opening for an apprentice in the      Eagle over the past 39 years.                            elected to the Oklahoma House of Repre-
later served as publisher at the Westside Story      composing room was offered to her.
in Knoxville, Tenn., and as ad director at the                                                                                                                                            Continued on Page 24
                                                        She completed her apprenticeship and grad-
Enid News & Eagle.                                   uated to journeyman status.
    He later accepted the position of                   During her years in the composing room                In 1988, the Oklahoma Press Association established the Quarter Century Club to honor newspaper men
vice president of sales and marketing for            she has worked with many different production      and women who have dedicated 25 or more years of professional service to the newspaper industry. Inductees
Oklahoma Press Service, and then became an           systems, from pasteup, makeup and punching         receive a distinguished award and recognition at the OPA’s annual Mid-Winter Convention. To be eligible for
advertising representative at the Muskogee           tape to computers and pagination.
Phoenix.                                                                                                membership in the Half Century Club, nominees must have completed at least 10 years of their newspaper
                                                        Working in the composing room has given         experience at an Oklahoma newspaper. Credit is given for work as a carrier or stringer as well as for wartime
    In 2006, he was named advertising director       her the advantage of understanding different       service. Self-nominations are acceptable.
24
      THE OKLAHOMA PUBLISHER, February 2010



 Ways newspapers are using social media to connect with readers
    Opening day of OPA’s Mid-Winter                    Mayo said that the County Times posts            Facebook page. Wylie said The Lake                  feedback as a news gathering resource.
 Convention featured a panel discussion             to Facebook on press days, Wednesday                Leader has had great success with a                 Other panelists agreed, saying they use
 on the various uses of social media in the         and Friday.                                         question of the week that allows readers            Facebook and Twitter as an aid for back-
 newspaper industry.                                   Because of the extensive use of both             to answer by either e-mail or Facebook              ground checks and insight, but never
    Panelists included Jason Clarke, The            services by The Oklahoman, Walker                   comment.                                            quote directly from them.
 Norman Transcript; Jason Alexander,                couldn’t say exactly how many times                    “It’s easier to write in that way than a            As for how much time staff spend
 The Shawnee News-Star; Yvette Walker,              newspaper staff updates, but said that writ-        formal letter to the editor,” she said.             posting to social media sites, panelists
 The Oklahoman; Faith Wylie, Oologah                ers use social media to promote their own              The Transcript, like The Oklahoman,              said they try to keep it to a minimum by
 Lake Leader and moderator Jeff Mayo,               stories, and to drive users to their blogs          The County Times and The News-Star,                 posting quickly and efficiently. There are
 Sequoyah County Times.                             or a colleague’s article. Twitter updates           allows direct comments on website stories           several ways to link multiple social media
                                                    happen constantly, she said, and Facebook           but that type of public access comes at a           services in such a way that one post popu-
 FACEBOOK AND TWITTER                               updates take place all day long.                    price. Readers who enjoy the anonymity              lates all of them simultaneously.
    One of the best uses for Facebook and              Tying news updates and breaking news             of the Web sometimes abuse the privilege               The ultimate goal, panelists said, is
 Twitter, according to the panelists, is post-      to Twitter works for The News-Star, said            and post inappropriately.                           to bring readers to your newspaper or
 ing breaking news. Breaking news can be            Alexander. Whenever news is updated                    Mayo created a policy for posting                website.
 updated quickly, directing users back to           in certain sections of the paper’s website          comments to The County Times’ website.                 “One thing we’re hoping to launch in
 your newspaper’s website.                          there’s an automatic post to Twitter.                                                                   the next few weeks is a daily news quiz,”
    Driving readers to the website, involv-                                                             USING READER INPUT                                  said Clarke. “We’ll post five questions
 ing them in stories, attracting new users,         COMMENTING/FEEDBACK                                   Opinions varied on the use of reader              each day geared toward the content in
 and creating a connection between read-              The Lake Leader does not allow com-               comments and materials submitted to the             that day’s paper. Most importantly, it will
 ers and writers were all mentioned as              ments on its website, according to Wylie.           newspaper through the website.                      provide links back to the stories each
 great uses for Twitter and Facebook.               However, comments are allowed on its                  Wylie says her staff uses social media            question came from.”


Quarter Century Club Inductees                               LAURIE L. LEWIS                            Journal in 1979 where he served as a sports
                                                                                                        reporter and photographer, advanced to report-
                                                                                                                                                                She became managing editor of The Hen-
                                                                                                                                                            nessey Clipper in June 1978 and later co-
Continued from Page 23
                                                        Laurie Lewis has worked for The Seminole        er, senior news reporter, editor and, finally,      publisher.
                                                    Producer since March 3, 1983, starting out          managing editor.                                        Walter served as president of the Oklahoma
sentatives and needed someone to run The            as an inserter. She is now a lead inserter and          He left Stilwell in 2001, moving to Dover,      Press Association in 2003 after serving on the
American. It had always been Rusty’s hope to        mailroom supervisor.                                Del., to accept a position as reporter for the      board for eight years. She also has served as
do just that, so he was happy to return to his          Lewis has done various jobs around the          Delaware State News. He also worked at the          president of the Oklahoma Newspaper Founda-
hometown.                                           Producer, working in the front office, and help-    Sussex Post in Delaware and as news editor          tion, chair of the Legal Services Plan and as a
    Rusty, who also oversees the publication of     ing her husband, John, who is circulation and       at the Coast Press, Beachcomber and Wave in         member of many OPA committees.
the Hominy News-Progress, is the third gen-         production manager, in the pressroom. John          Rehoboth Beach, Del.                                    She received the ONF Beachy Musselman
eration to serve as publisher of The American.      is also a member of the OPA Quarter Century                                                             Award in 2005, was inducted into the Okla-
His grandfather, Jo O. Ferguson, purchased the      Club.                                                                                                   homa Journalism Hall of Fame in 2008, and
paper in 1931. His uncle, the late D. Jo Fergu-         She has also had a motor route with the                MARK ROUNTREE                                received the Kingfisher County Bar Associa-
son, was publisher of The Pawnee Chief.             Producer since August 1985.                             Mark Rountree graduated from Eastern            tion’s Liberty Bell Award in 2009.
    Rusty is active in the community and serves                                                         Illinois University with a degree in journalism
on the Oklahoma Press Association board of
directors and Oklahoma Newspaper Founda-
                                                                 ETHEL MACE                             in 1981 and then went to work at the Chatham
                                                                                                        News in Illinois as a general editor.                       TERESA WARDELL
                                                       Ethel Mace could be Oklahoma’s oldest                He later moved to Tennessee to accept               Teresa Wardell started her newspaper career
tion board of trustees. He and his wife have        reporter. At 96, she hand writes anywhere
four children – Liberty, Lincoln, Landon and                                                            the position of sports editor with the Clinton      in March 1977 at the age of 16 at the Weath-
                                                    from 5 to 20 pages of hometown news for             Courier News.                                       erford Daily News. She was hired in the
Layne.                                              the Mountain View News and the Hobart                   In 1984, he moved to Oklahoma to accept         circulation department to answer phones after
                                                    Democrat-Chief.                                     a position as sports writer at the Enid News &      business hours.
         KEVIN HASSLER                                 She doesn’t remember when she started
                                                    writing her column, “Here and There,” but it
                                                                                                        Eagle. He was promoted to sports editor at the          After graduating from high school in 1979,
    Kevin Hassler graduated from the Univer-                                                            News & Eagle in 1993.                               she was promoted to the accounting depart-
sity in Oklahoma in 1984 with a degree in           was going strong when Leon and Jyl Hobbs                                                                ment and trained by Phyllis Reid, wife of long-
journalism.                                         purchased the Mountain View News in 1979.                                                               time publisher Ken Reid.
    His first job after college was working at         Mace’s column is popular with readers. She           BARBARA A. WALTER                                   Wardell began her fulltime newspaper
the Weatherford Daily News as a reporter and        covers family reunions, births, deaths, wed-            Barb Walter began her journalism career as      career in 1983 after graduating from South-
later as sports editor. His next stint was at the   dings and who ate dinner with whom in her           a teen correspondent for the Oklahoma City          western Oklahoma State University.
Bartlesville Examiner-Enterprise working as a       own unique style. She’s also known for her          Times at Classen High School.                           During the next few years, she worked
sports reporter, sports editor and news editor.     quick wit and feisty disposition and still cycles       After graduating from high school in 1962,      alongside publisher and general manager Ken
    In September 1988, he accepted the posi-        five miles a day on her stationary bicycle.         she went to work for the Oklahoma Press Asso-       Reid, then his son David. After David moved to
tion of copy editor at the Enid News & Eagle.          Ethel Mace puts the “home” in hometown           ciation as a receptionist and secretary. She soon   Vinita to become publisher of the Vinita Daily
He has also served as news editor, city editor      news.                                               started reading proofs and writing a column,        Journal, Wardell worked with Phillip Reid.
and managing editor at the daily newspaper.                                                             “Front Desk,” for The Oklahoma Publisher and            Wardell has helped train other account-
    Hassler currently serves as associate editor
at the News & Eagle.
                                                             DARRELL NEALE                              later became editor of that publication. Dur-
                                                                                                        ing her 16 years at OPA, she also directed the
                                                                                                                                                            ing employees at the Perry Daily Journal,
                                                                                                                                                            Vinita Daily Journal and the Weatherford Daily
                                                       Darrell Neale, who has served as editor at       planning of conventions, clinics, short courses
                                                    the Westville Reporter since 2009, began his                                                            News.
                                                                                                        and was in charge of other special projects and
                                                    newspaper career at the Stilwell Democrat-          publications.
                                                                                                                                                                                                             25
                                                                                                                                    THE OKLAHOMA PUBLISHER, February 2010
                                                     to city editor in 1960. In 1982 he became             2009, at Tulsa. He was 78. Evans was born on          was 88. Hockman is known for establishing the
 In Memoriam                                         manager of the Enid Morning News and then
                                                     moved to news editor in 1988 where he stayed
                                                                                                           May 21, 1931, at Coweta, Okla. After serving in
                                                                                                           the U.S. Air Force, he completed his degree while
                                                                                                                                                                 University of Oklahoma’s Film and Video Studies
                                                                                                                                                                 Program in 1949. He was born in Carnegie on
 January 2009 to December 2009                       until his retirement in 1992. Brown received          working at The Perkins Journal. He purchased          Oct. 27, 1921. Hockman served with the U.S.
                                                     many honors throughout the years, including           the Journal in 1955. Over the next 40 years, Evans    Army Air Corps’ first motion picture unit in Culver
         Commemorated
                                                     induction into the Oklahoma Journalism Hall of        and his wife Yvonne owned the Dewey County            City, Calif. He was inducted into the Oklahoma
     February 4, 2010, at the
                                                     Fame and the Oklahoma Press Association’s Half        Record in Seiling, The Daily Report in Stillwater,    Journalism Hall of Fame in 1988.
 OKLAHOMA PRESS ASSOCIATION
                                                     Century Club.                                         The Perkins Journal, the Inola Independent and
   MID-WINTER CONVENTION                                                                                                                                         MICHAEL         HOLLOWAY, a longtime
                                                                                                           The Barnsdall Times, which they purchased
        Midwest City, OK                             ROBERT ‘BOB’ JEWEL BUFORD, a                                                                                pressman for the Ada Evening News, died Dec.
                                                                                                           two times over the years. Evans was active in
                                                     longtime Oklahoma newspaperman, died Feb.             the publishing industry his entire life and was       17, 2009. Holloway, born Sept. 3, 1960, at
                                                     23, 2009, in Norman at the age of 80. Buford          inducted into the Oklahoma Press Association’s        Ada, graduated from Laquey High School in
                                                     worked at several publications and retired from       Half Century Club, along with his wife, in 2004.      Waynesville, Mo., in 1979. He was a pressman at
                                                     The Norman Transcript. He was born Feb. 7,                                                                  the Ada Evening News from 1982 until his death.
                                                     1929, in Durant. Buford attended the University       KEN FLEMING, who directed production
                                                     of Oklahoma where he studied journalism and           operations at the Tulsa World for nearly three        VIVIAN KNIGHT, who worked for several
                                                     worked at the OU Press. He spent his entire life in   decades, died Aug. 11, 2009, at his home in           years at the Wewoka Times, died Nov. 20, 2009.
                                                     the printing and publishing business, starting out    Florida. He was 75. A native of San Antonio,          She was 70. Knight was born Oct. 9, 1939,
                                                     at the age of 14 working at the Durant Democrat       Fleming worked for newspapers in San Antonio,         in Cushing. She received a bachelor’s degree
                                                     newspaper. At the age of 21, he purchased The         Houston, Los Angeles, San Francisco and Little        in journalism at the age of 40. In addition
                                                     Welch American and was the youngest publisher         Rock and operated his own press-erecting              to working at the Wewoka Times, Knight also
                                                     in the state at that time. Buford was a member of     business before coming to Tulsa in 1970. He           worked at The Seminole Producer, the Eufaula
                                                     the OPA Half Century Club.                            initially served as production supervisor of          Works and the Indian Journal.
                                                                                                           Newspaper Printing Corp., an entity owned by the
                                                     IVY MAE COFFEY, a longtime Oklahoma                   World and The Tulsa Tribune. Fleming became           JAMES ‘JIM’ JACOB LANGE, longtime
                                                     journalist and member of the Oklahoma                 NPC general business manager in 1971, vice            editorial cartoonist for The Oklahoman, died
                                                     Journalism Hall of Fame, died Sept. 1, 2009.          president in 1974 and chief operating officer         April 16, 2009, at age 82. James Jacob Lange was
                                                     Coffey was born to Ivy Joseph and Nellie Mae          in 1976. After the Tribune closed and NPC was         born Aug. 15, 1926, in Winnebago, Minn. After
In accordance with membership wishes, this           Coffey at Comanche. She attended Oklahoma             dissolved in 1992, Fleming became president of        moving to Oklahoma, he began working at The
 report includes only those who were either          College for Women and received a journalism           World Publishing. He retired in 1999 with the         Oklahoman, resulting in a career that spanned
longtime newspaper employees still engaged           degree from the University of Oklahoma. Coffey        title of vice chairman and chief operating officer.   58 years. Lange was co-founder of the American
  in the trade at the time of death, or those        worked for the Duncan Eagle and was city editor                                                             Association of Editorial Cartoonists and served
 who had, though retired, made newspaper             of the Ponca City News. She then joined the           BONNIE DELL GILMORE, who once owned                   one term as president during the ’80s. He retired
       work their principal occupation.              Oklahoma City Times and The Daily Oklahoman           the Covington Record, died March 11, 2009, in         from The Oklahoman in 2008. Over the years, it
                                                     working as a reporter and editor. After moving to     Enid. She was 78. Gilmore was born Oct. 31,           is estimated that he drew over 19,000 published
WILLIAM G. BOYKIN, a former executive                El Reno, she worked for the El Reno Tribune.          1930, in Izard County, Ark. After attending high      cartoons.
director for the Inland Press Association who                                                              school in Cushing, she graduated from Oklahoma
once worked at the Oklahoma Press Association,       MADONA M. CROUCH, wife of longtime                    A&M College in Stillwater (now Oklahoma State         BYRON L. ‘BARNEY’ LEHMBECK,
died Oct. 14, 2009, in Austin, Texas. A native of    Oklahoma journalist David L. Crouch, died May         University). Gilmore sold the Covington Record        former editor and publisher of the Cherokee
Shidler, Boykin served in the U.S. Navy during       27, 2009, in Durant. She was 71. Madona was           in 1993 and moved to Enid.                            Messenger & Republican, died April 18, 2009,
World War II. After the war he graduated with        born Nov. 26, 1937, in Tabler, Okla. She married                                                            in Enid at the age of 88. Lehmbeck joined the
a degree in journalism from Oklahoma A&M             David L. Crouch on April 4, 1956. The couple          LARRY GITTINGS, managing editor of the                Army in 1943 and was discharged in 1946. After
in Stillwater, which became Oklahoma State           lived in Chickasha, Bartlesville and Pauls Valley     Weatherford Daily News, died Jan. 28, 2009.           the war, he returned to Oklahoma State University
University. He was employed by OPA from 1955         before settling in Durant in 1981.                    He was 58. Gittings served as managing editor         to complete his degree. In 1952, Lehmbeck
to 1957. He later was employed by Allied Daily                                                             of the Daily News for six years. Prior to that,       and his wife, Oneta, purchased the Cherokee
Newspaper Association in Seattle and then Florida    JULIA DAPHNE DAVIS, who wrote for The                 he worked for The Duncan Banner and Wichita           Publishing Company. They sold the two Cherokee
Press Association, where he served as manager        Madill Record, died Feb. 13, 2009, at her home        Falls Times Record. He was born on April 28,          newspapers to Larry Hammer in 1965. Lehmbeck
for 18 months before joining Texas Press             in Kingston. She was 52. Davis was born June          1950, in Wichita Falls, Texas. Gittings earned a      then served as general manager of the Garland
Association in 1971. He left TPA in 1973 to accept   24, 1956. She earned both her bachelor’s and          degree from Oklahoma State University School          Daily News in Texas and as general manager of
a position as manager of Inland Daily Newspaper      master’s degrees in education form Oklahoma           of Journalism in 1972. His entire career was          daily papers in Richardson, McKinney, Farmers
Association in Chicago, retiring in 1983.            State University and also studied at Central          dedicated to journalism.                              Branch and Carrollton, Texas. He moved to Enid
                                                     State University, the University of Oklahoma and                                                            in 2002.
PHIL BROWN, newsman and columnist for                Grayson County College. Davis joined The Madill       TERRY HARPER, executive director of the
the Enid News & Eagle for over 55 years, died        Record staff as a photographer and reporter           Society of Professional Journalists, died June 2,     ED MONTGOMERY, a veteran Oklahoma
April 22, 2009, at the age of 81. Brown was born     after college graduation. She later returned to       2009, after a two-year struggle with brain cancer.    journalist, died March 3, 2009. Montgomery, 91,
Sept. 15, 1927, in Eldorado, Ill., but lived in      Southeastern, where she taught journalism and         He was 45. Harper served as SPJ director from         was retired from both The Norman Transcript
Enid since the age of two. He attended Phillips      sponsored the yearbook for 10 years. She later        February 2002 to May 2009. He was a 1986              where he wrote editorials and a weekly Oklahoma
University and Central State College (now the        returned to Marshall County and began writing         graduate of Oklahoma State University and was a       history column and The Daily Oklahoman where
University of Central Oklahoma) and served two       for the Madill Record again.                          Certified Association Executive.                      he served as chief of the newspaper’s Capitol
tours in the Air Force from 1946-49 and 1951-                                                                                                                    Bureau for many years. A native of Missouri,
53. He began his career at the Enid Morning          ROBERT ‘BOB’ LLOYD EVANS, a                           CHARLES NEDWIN ‘NED’ HOCKMAN,                         Montgomery graduated from the University of
News and Enid Daily Eagle in 1953, moved to          longtime Oklahoma journalist and community            a war veteran and pioneering former University of     Missouri in 1940 with a degree in journalism.
courthouse reporting in 1956 and was promoted        newspaper publisher, died Thursday, June 4,           Oklahoma film professor, died Dec. 20, 2009. He                               Continued on Page 26
26
      THE OKLAHOMA PUBLISHER, February 2010



 ‘Best of…’ winners receive recognition during Friday OPA luncheon
    Award winners for Best Website, Print           Sentinel the edge in this contest,” the                  “Great images showing the struggle                Deventer. “It had all the elements to keep
 Quality, Joseph H. Edwards Outdoor                 judge said.                                          between man and beast,” said Gilbert.                 the reader engaged – memories, laughter,
 Writer of the Year, OG&E Photos of the                As for the Print Quality winner in the            “The horse’s neck and the position of                 surprise and Christmas tricks.
 Year and OPA/ONG Sweepstakes were                  daily division, that honor went to The               the team give the photo a good flowing                    “Throughout the column, a very strong
 announced at the awards luncheon during            Shawnee News-Star. The judge liked its               composition.”                                         sense of dedication to family emerged.
 the Mid-Winter Convention.                         “color registration and clarity.”                        The daily division winner was Chelcey             It was charming, at times humorous, but
    The Journal Record took first place in             “This is especially impressive,” he               Adami of Stillwater NewsPress.                        above all, memorable.”
 the daily division of the website contest          said, “considering the use of thin paper.”               “A well composed image that had lots                  The Editorial winner was Ted Streuli
 for JournalRecord.com                                 This year’s winner of the Joseph H.               of emotion,” said Gilbert. “The pain on               of The Journal Record in Oklahoma City
    The judge pointed to the “latest news”          Edwards Outdoor Writer of the Year was               the face of the woman being arrested made             for “Tulsa County clerk out of line with
 boxes on each story as a factor in his             Kelly Bostian of Tulsa World.                        you want to know more. The composition                open records laws.”
 decision.                                             “Bostian’s writing is wonderfully                 of the officers were well placed.”                        “This was an editorial that could
    The North Central Reporter’s website,           evocative. I felt like I was beside him on               Winners of the ONG Column and Edi-                change public officials’ interpretation of
 NCReporter.com, won best weekly. The               each of those hunts or fishing trips,” said          torial Sweepstakes were selected by M.                the Open Records Act. In the editorial, he
 judge liked the use of hyperlink “tags”            the judge.                                           J. Van Deventer, a journalism professor               encouraged public officials to remove the
 at the end of articles that take readers to           Winners of the OG&E Photo of the                  at the University of Central Oklahoma as              barriers that prevent the public from view-
 a section containing stories in the same           Year contest were selected by Tom Gil-               well as a freelance writer.                           ing what is legally and morally ours…”
 category.                                          bert, chief photographer at Tulsa World.                 Top spot in the Column category went                  The highly anticipated Grand Blooper
    First place for Print Quality in the            (See winning photos on page 14.)                     to Jeff Mullin of Enid News & Eagle for               toilet seat went to the Latimer County
 weekly division went to Stigler News-                 The win in the weekly division went to            “Christmas is all about memories.”                    News-Tribune in Wilburton for its head-
 Sentinel. “Consistency gives the News-             Louise Red Corn of The Bigheart Times                    “I thought this was a piece that any              line: “Former Governor Brad Henry pass-
                                                    in Barnsdall.                                        reader could identify with,” said Van                 es away at 88.”


In Memoriam                                         Hot Springs, Ark. She began working at The           JACK STAMPER, former owner of the                     retirement in 2006. In 1995, the Oklahoma
Continued from Page 25                              Hartshorne Sun with her husband in 1997.             Hugo Daily News, died June 14, 2009, at the           Newspaper Foundation presented Story with the
Except for service during World War II, he          Nicholson did everything at the paper from           age of 90. Stamper was born in Sumner, Okla.,         Beachy Musselman Award. The Oklahoma Press
worked as a newspaper journalist his entire adult   writing news and feature articles to editing,        on Oct. 27, 1918, and spent most of his life as       Association awarded him the H. Milt Phillips
life. He also was a columnist for the Oklahoma      layout and design, and advertising sales. She        a journalist. Before moving to Hugo, he worked        Award in 2000, and in 2002 he was inducted into
Press Association’s Capitol News Bureau and         had previously worked at newspapers in Clayton,      for newspapers in Portland, Oregon; Tulia, Texas;     the Oklahoma Journalism Hall of Fame.
wrote for the Saturday Evening Post and Argosy.     Talihina and Wilburton.                              Clinton, Okla., and Anadarko, Okla. He owned
In 1986, Montgomery was inducted into the                                                                the Hugo Daily News from 1951 to 1980. In             WILLIAM THOMAS, a former writer for
Oklahoma Journalism Hall of Fame. In 1991, he       WILLIAM ‘BILL’ ROBERT ROBERTS                        1968, he bought the McCurtain County Gazette          The Daily Oklahoman and Oklahoma City Times,
received the ONF’s Beachy Musselman Award for       JR., operations director for Neighbor                and turned it into a daily newspaper. He also at      died April 20, 2009. He was 79. After leaving
his contributions to the field of journalism.       Newspapers, died Sept. 6, 2009, at his home          one time was a co-owner of the Antlers American.      Oklahoma, Thomas moved to Memphis, Tenn.,
                                                    in Broken Arrow. He was 62. Roberts was born         Stamper served in the European Theater during         where he spent 30 years at the Commercial
ART MOORE, former publisher of The                  on July 27, 1947, at Miami, Okla. He worked          World War II. He retired in 1946 as a Captain.        Appeal before retiring in 1995.
Barnsdall Times for 42 years, died on July 21,      for various newspaper syndications for more
2009, at the age of 101. Arthur ‘Art’ Laurence      than 40 years beginning in Evansville, Ind., as      DAVE STORY, writer, editor, editorial writer,         JIM WEEKS, longtime sports editor at The
Moore was born April 20, 1908, in Bronson,          circulation manager and finally in Broken Arrow      columnist and retired publisher of the Claremore      Norman Transcript, died Nov. 21, 2009, at his
Kan. He attended Ottawa University in Ottawa,       as operations and business manager. Roberts had      Daily Progress, died May 20, 2009. He was             home in Grove. He was 76. Weeks was The
Kan., and worked for the Blue Mound Newspaper       worked for Neighbor Newspapers since 1995.           78. Story was born July 22, 1933, in Tunica           Transcript’s sports editor from 1964 to 1990.
from 1926 to 1929. In 1930, Moore and his wife                                                           County, Miss. A 51-year veteran of the newspaper      He covered six University of Oklahoma football
Christine purchased The Barnsdall Times, which      RAY SHAW, a former Associated Press                  business, he began his career in the U.S. Air Force   coaches, including all of Barry Switzer’s years
they operated until retiring in 1972.               newsman and chairman of American City Business       as a public information specialist and served as      at the helm. He was born in Muskogee on May
                                                    Journals, died July 19, 2009, at his home in         military newspaper editor at several airbases.        11, 1933, and graduated from the University of
KENNETH R. MURNAN, 64, died July                    Charlotte, N.C. He was 75. Shaw worked for the       During his time in the newspaper business,            Oklahoma with a degree in journalism. Before
11, 2009, at St. John Medical Center in Tulsa.      AP in the 1950s in Oklahoma City, Louisville,        he worked for papers in Topeka, Little Rock           joining The Transcript, Weeks worked at the
Murnan was owner and publisher of Nowata            Ky., and New York. He became president and           and Anchorage, Alaska. Story became managing          University of Oklahoma, as sports writer and
County People. He was born May 27, 1945, in         chief operating officer of Dow Jones & Co.           editor of the Lindsay News in 1961. In 1966, he       sports editor at the Lima News in Lima, Ohio; the
Purcell and graduated in 1967 from Oklahoma         before buying control of American City Business      moved to Frederick as editor of the Daily Leader      Wichita Eagle and Beacon in Wichita, Kan., and
State University with a degree in Business          Journals in 1989. He sold ACBJ in 1995 but           and stayed there until 1975 when he took over         the Odessa American in Odessa, Texas.
Administration.                                     remained as chairman. Shaw grew up in El Reno,       as publisher of the Guymon Daily Herald. He
                                                    Okla., where he started his journalism career on     spent 31 years working for the Donrey Media           KEN E. WILSON, a former publisher of
JACQUE NICHOLSON, assistant editor of               the local newspaper. He attended the University of   Group. When Donrey purchased the Claremore            Tulsa County News, died Nov. 12, 2009. He was
The Hartshorne Sun, died Nov. 11, 2009, at her      Oklahoma and worked for The Daily Oklahoman          Progress in 1986, Story took over as publisher.       71. Wilson was born on Aug. 13, 1938, in Elk
home near Wilburton. She was 54. Nicholson          and the Associated Press in Oklahoma City while      He continued in that position when Community          City.
was born on April 12, 1955, in Oklahoma City.       in school.                                           Newspaper Holdings, Inc., purchased the paper
She married Jim Nicholson in May 1987 in                                                                 in 1998, and remained as publisher until his
                                                                                                                                                                                              27
                                                                                                                      THE OKLAHOMA PUBLISHER, February 2010


BOETTCHER GIVES VOICE TO THOSE WITHOUT ONE                                                                                                        OPA STAFF
    “The Taliban like to shoot at people            Years later, after working in what he                                                         DIRECTORY
with cameras.”                                   jokingly describes as a possibly career-
    Mike Boettcher – an award-winning            ending position – that of reporter and                                                                     ADMINISTRATION
journalist, teacher and television viewers’      driver of the “Red Rover” vehicle for                                                              MARK THOMAS, Executive Vice President
tour guide for numerous wars and war             KTOK radio in Oklahoma City – he took a                                                           mthomas@okpress.com • (405) 499-0033
zones – spoke those words to Oklahoma            position at KWTV.
Press Association members on the last day           It was there that a fledgling 24/7                                                               ROBERT WALLAR, Accounting Manager
of the Mid-Winter Convention.                    cable news network named CNN noticed                                                               rwallar@okpress.com • (405) 499-0027
    “Unfortunately that’s the way it is out      Boettcher.
there,” he said. “If another Marine dies, it        Ed Turner, executive vice-president and                                                       SCOTT WILKERSON, Front Office/Building Mgr.
becomes another name on a casualty list.         one of the founding members of CNN,                                                              swilkerson@okpress.com • (405) 499-0020
If a reporter is killed, then it becomes big     hired Boettcher as a reporter in the Atlanta
news.”                                           office. He was the only CNN reporter in                                                                  MEMBER SERVICES
    Boettcher spoke passionately about the       Atlanta until Peter Arnett came on board.
troops he was embedded with and the                 In June of 1980, CNN opened its doors.                                                           LISA POTTS, Member Services Director
responsibility he feels to tell their tale. He   By 1982, Boettcher had covered combat in                                                            lpotts@okpress.com • (405) 499-0026
said he owes two Marines his life.               Beirut, El Salvador, Nicaragua and South
    In July 2009, Boettcher and his son,         America to cover the Falklands war.                                                               EMILY HOOD, Member Services Coordinator
Carlos, were embedded with a Marine unit            For many years after, Boettcher’s job                                                           ehood@okpress.com • (405) 499-0040
that was part of a surge into the Helmand        was to report on important events and
River Valley in Afghanistan.                     cover hostile zones around the world                                                                         ADVERTISING
    Wearing 50 pounds of body armor and          including Afghanistan and Iraq.
                                                                                                                                                          SARAH BARROW, Ad Director
an 80-pound pack in 125-degree heat,                In 2006, Boettcher nearly gave it all
Boettcher found himself pinned down by           up. He survived a bombing that brought                                                            sbarrow@okpress.com • (405) 499-0021
Taliban fire, watching as machine gun fire       down the building he was in. Eigh-
                                                                                                                                                          CINDY SHEA, Media Manager
tracked straight at him.                         teen people died as a result of that blast
    Two Marines jumped in front of and to        and Boettcher nearly ended his career.                                                             cshea@okpress.com • (405) 499-0023
the side of him and laid down suppress-          “What am I doing here?” he thought. He
ing fire until he could be moved to safety.      answered himself.                                                                                     LANDON COBB, Account Executive
Months later, those two Marines lost their          “I’m here because my job is to give                                                              lcobb@okpress.com • (405) 499-0022
lives to combat in that same valley.             voice to those who don’t have a voice.”
    Boettcher grew up in Ponca City, Okla.,         Boettcher talked to OPA members about                   MIKE BOETTCHER                          MELISSA TORRES, Advertising Assistant &
where he began his career in the news            the important roll the press plays in world                                                                   OCAN/2X2 Contact
business with a paper route for The Ponca        events.                                         in May, he’s going back to Afghanistan to          mtorres@okpress.com • (405) 499-0035
City News.                                          Lech Walesa and Nelson Mandela               cover the war, possibly with his son once
    Admittedly, he said, he was not good         would have had no chance to become what         again by his side.                                      CREATIVE SERVICES
at the job. He held a position as part-time      they were, Boettcher said, if it were not for      “God has blessed me with a front row
                                                                                                                                                 JENNIFER GILLILAND, Creative Services Director
fill-in for the regular paperboy.                the voice the press gave them.                  seat to history,” said Boettcher. “My job is
    In his teens, Boettcher was hired as an         For now, Boettcher is a visiting profes-                                                       jgilliland@okpress.com • (405) 499-0028
                                                                                                 to take that ticket and be there. And I will
announcer at WDBZ radio by the Much-             sor at Gaylord College of Journalism and        be. Those men and women deserve it.
                                                                                                                                                        KEITH BURGIN, Editorial Assistant
more family, which own the daily newspa-         Mass Communication at the University of            “It’s a crime if we don’t tell their sto-
per and radio station.                           Oklahoma. When he’s finished teaching           ries.”                                             kburgin@okpress.com • (405) 499-0029

                                                                                                                                                          COMPUTER ADVICE
                                                                                                                                                      WILMA MELOT, Computer Consultant




                                             84%
                                                                                                                                                    wmelot@okpress.com • (405) 499-0031

                                                                                                                   of readers                               POSTAL ADVICE

                                                                                                                  notice flyers                          BILL NEWELL, Postal Consultant
                                                                                                                                                   bnewell@okpress.com • (405) 499-0020
                                                                                                                 and ads in the                       OPEN (DIGITAL CLIPPING)
                                                                                                                   newspaper                            LOUISE GARVIN, OPEN Manager
                                                                                                                                                    lgarvin@okpress.com • (405) 499-0032
                                                                                                                  Source: 2009-2010 Oklahoma
                                                                                                                                                         GENERAL INQUIRIES
                                                                                                                  Press Association Readership
                                                                                                                  Study conducted by Evolve            (405) 499-0020 • Fax (405) 499-0048
                                                                                                                  Research                            Toll-Free in Oklahoma: 1-888-815-2672
28
     THE OKLAHOMA PUBLISHER, February 2010



 CONGRATULATIONS TO THE 2009 SWEEPSTAKES CONTEST WINNERS
              2009 Column Winner:                                                                                                                      2009 Editorial Winner:
                  JEFF MULLIN                                                                                                                               TED STREULI
                 Enid News & Eagle                                                                                                                   The Journal Record (OKC)



 2009 COLUMN SWEEPSTAKES WINNER Jeff                            Mullin, Enid News & Eagle

 EXCERPTS FROM         Christmas is all about memories
      Christmas is all about memories.                                  opened his presents, consisting of a bag of bird seed and other
      While we’re living through it, Christmas is a blur of shop-       items any new bird owner would need. With every gift he opened
 ping, cooking, wrapping, eating, holiday programs and parties,         he got more and more flustered, despite his attempts to keep smil-
 wrapped around more mundane chores like work or school.                ing through his discomfiture.
      But viewed through the filter of time, Christmas is magical,          Occasionally there came the sound of a bird chirping some-
 or, at least, memorable.                                               where in the room. It was coming from a tree ornament from
      My own Christmas memories are largely pleasant, warm and          which bird songs emanated when its electric cord was plugged
 filled with images of family, food and fun.                            into the wall socket. One family member sitting near the tree
      But then there are the special Christmases, the ones that stand
 out clearly from the rest. Like last Christmas, for instance, the
                                                                        would surreptitiously plug the ornament in for a few seconds,
                                                                        then unplug it, leaving my father-in-law craning his neck to dis-
                                                                                                                                                  Enter and Win a
 year of the assassination attempt. But more about that later.          cover the source of the sound.
      Then there was the Christmas of the bird. My father-in-law
 had made an offhand remark in the course of that long ago year
                                                                            Finally it was time for the last gift, which no amount of gift
                                                                        wrap could disguise. It was, clearly, a bird cage.
                                                                                                                                                $100 Check from ONG!
 about how it might be nice to have a pet bird, with no real thought        My father-in-law clearly was wary as he carefully peeled the
 of ever getting one.                                                   paper off the cage.                                                            Judge for the 2009 Sweepstakes Contest was
      But his children and grandchildren latched onto it, setting in        All at once a broad smile split his face. There was a bird in the        M. J. VanDeventer, University of Central Oklahoma
 motion an elaborate hoax.                                              cage, all right, a stuffed toy one. The room bubbled with laughter              journalism professor and professional writer.
      By the time the family gathered under the tree on Christmas       as the prank was revealed, and his real Christmas presents were
 morning, the plot was in full flight, so to speak. One by one he       brought from another room.                                              1.   Each month, send a tear sheet or photocopy of your best
                                                                                                                                                     column and/or editorial to ONG Contest, c/o OPA, 3601
 2009 EDITORIAL SWEEPSTAKES WINNER Ted                          Streuli, The Journal Record (OKC)                                                    N. Lincoln Blvd., Oklahoma City, OK 73105-5499.
 EXCERPTS FROM          Tulsa County clerk out of line with open records law                                                                    2.   Include the author’s name, name of publication, date of
                                                                                                                                                     publication and category entered (column or editorial).
      Tulsa County Clerk Earlene Wilson is picking your                 no charge, because it doesn’t cost the county anything when
 pocket.                                                                you print it. The same is true for Cleveland County, Logan              3.   Only ONE editorial and/or ONE column per writer per
      The county’s exorbitant, unconscionable fees to view and          County and Carter County.                                                    month will be accepted.
 print public records clearly violate state law, and Wilson gets            Tulsa County, however, charges $30 per month to access
 away with it because the law doesn’t have any teeth.                   the system plus $1 for every page printed on your own                   4.   All entries for the previous month must be at the OPA
      The Oklahoma Open Records Act is clear regarding fees             printer. In the case of The Journal Record, that has amounted                office by the 15th of the current month.
 for reproducing records. A public body is allowed to recover           to more than $18,000 since we started using the system three
                                                                                                                                                5.   Winning entries will be reproduced on the OPA Web site
 the direct cost of copying the requested record and even that          years ago.
 has a 25-cents-per-page limit.                                             If only I’d thought of charging people to look at records
                                                                                                                                                     at www.OkPress.com.
      That’s meant to allow the public body to recover the cost         they already own and then charging them again to print them
 of paper and toner. Public entities are barred from charging           out on their own printers using their own supplies. Who                        Entries must have been previously published.
 for the gathering and maintenance of those records because             wouldn’t want to be in that business? It would be like renting                 Contest open to all OPA member newspapers.
 you and I are already paying for those services through                you your own car, then charging you for the gas you already
 recording fees and taxes. Wilson and other Tulsa County                have in the tank.
 officials have forgotten that we, the public, own the records              It’s not an issue of whether The Journal Record should              Although Oklahoma Natural Gas Company selects
 in the first place.                                                    have to pay $1 per page to print records. The issue is that a           representative contest winners’ work for use in this monthly
      If you want to look up the owner of a parcel of land in           public body, using public money to record and maintain pub-             ad, the views expressed in winning columns and editorials
 Oklahoma County, you go to the assessor’s Web site and find            lic records is creating a barrier to public access. And that’s          are those of the writers and don’t necessarily reflect the
 it. If you choose to print the record, you hit print. There’s          illegal.                                                                Company’s opinions.



                                Thank you for continued support of “Share The Warmth”
                            Read the Winning Columns and Editorials on the OPA Web site: www.OkPress.com (Under Contests)