Moorim SP Co Ltd SWOT Analysis & Company Profile

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Moorim SP Co Ltd SWOT Analysis & Company Profile
Moorim SP Co., Ltd.



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Moorim SP Co., Ltd.: SWOT Analysis &

Company Profile







Reference code: PK0101CP



Published: Nov 2010









Business Review

John Carpenter House

7 Carmelite Street

London EC4Y 0BS

United Kingdom

Tel: +44 (0) 20 7936 6400

Fax: +44 (0) 20 7336 6813







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Moorim SP Co., Ltd. - SWOT Profile Page 1

Moorim SP Co., Ltd.



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Moorim SP Co., Ltd. - Company Overview



MOORIM SP Co., Ltd. (MSCL) is a Korean paper products manufacturing company. The major product class, of the

company, includes industrial paper, information paper, fancy paper and commodity paper. The wide range of commodity

papers are uncoated food packaging paper, the fire proof paper, uncoated shopping bag paper and food packaging paper.

The industry paper includes release base paper, linen embossed paper, cast-coated paper, and uncoated label paper.

The various types of fancy papers such as drawing paper, card board paper, album paper and maker paper, are used for

commercial purposes. The information paper consists of computer paper, optical mark recognition paper and misty yellow

form base paper. The company is headquartered at Gangnam-gu, Seoul, Korea.





Financial Performance



The company reported revenues of KRW 137,705 million during the year 2009.The company's revenues grew at a CAGR

of 7.47% during the period 2007-2009 with a year on year growth of 2.79% over fiscal year 2008. During the fiscal year

2009, its operating margin was 8.06% as against the operating margin of 3.92% during the fiscal year 2008. Moreover,

during the fiscal year 2009 the company’s net income of KRW 16743 million as against the net loss of KRW 7300 million

during the fiscal year 2008.









Moorim SP Co., Ltd. - Key Facts



Moorim SP Co., Ltd., Key Facts



505 Sinsa-Dong, Seoul, , 135-

Ticker Symbol, Stock KDQ (Korea Stock

Corporate Address:

887, Republic of Korea Exchange Exchange(KOSE))







Telephone + 82 2 34851626 No. of Employees 213







Fax + 82 2 34851690 Financial Year End December







URL www.moorim.co.kr Revenue (in KRW Million) 137,705.00







Industry Paper and Packaging Revenue (in USD Million) 107.66







Locations Republic of Korea



Source: Annual Report, Company Website, Primary and Secondary Research









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Moorim SP Co., Ltd. - SWOT Profile Page 2

Moorim SP Co., Ltd.



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Moorim SP Co., Ltd. - Business Description



MOORIM SP Co., Ltd. (MSCL) is engaged in production of various types of paper products. The company has four class

of paper product which includes fancy paper, commodity paper, industrial paper and information paper. MSCL has its

manufacturing unit located at Buk-gu, Daegu, Korea. The production plant has the latest facilities and the latest

technology in terms of machinery and equipments.



The industrial paper products consist of Neo-CCP paper which is highly glossy and have superior printability. This type of

paper is mainly used for cosmetic packaging, medicine packaging and CD packaging. The features of Neo-Green release

base paper are; environment friendly, highly coated and also has excellent stiffness. The Neo-uncoated Label has high

printing efficiency without any curl to it. The paper is used for labeling products such as drink, plastic bowl, and many

more such purpose.



The wide range of fancy paper includes luxury paper, galaxy paper, car board paper, drawing paper, clean Polaris, album

paper, along with naker paper and super milky paper. These different types of paper has varied applications such as high

quality cards, book covers, photos of works, brochures, catalogues, calendars, cosmetic packaging, medicine packaging

and many more such purposes. The paper variety is based on printing quality and smoothness of the paper. The papers

are available in various colours based on the usage. The colours may include, white, gold, silver, ivory, yellow, etc.



The commodity paper such as fire proof paper, uncoated shopping bag paper, coated and uncoated food packaging

paper have varied applications. These types of papers are used variety of applications such as nonflammable wall base

paper, as shopping bag, ice cream packaging, and such applications. The features include: water resistant capacity, hard

and strong, high level of smoothness, and thickness.



The major usage of information paper is for official purposes in various industries. The misty yellow form base paper type

is used for billing, application form, tax statement of payment, notification and insurance certification. The security paper,

which has good stability and stiffness, is used in insurance policy and for visiting cards. The other category of information

paper is gift certificate paper, vote paper, bankbook or cheque book paper and OMR or optical mark reading paper.



MSCL is high end research and development division. The company has various laboratories like paper analysis lab,

paper test lab, paper coating lab, paper printing lab and paper making lab. MSCL carry out R&D activities for development

in manufacturing, process management and products. The company also has seven patent registered under its name.









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Moorim SP Co., Ltd. - SWOT Profile Page 3

Moorim SP Co., Ltd.



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Moorim SP Co., Ltd. - Major Products and Services



Moorim SP Co., Ltd. is engaged in the manufacturing of paper products. The key products of the company include the

follwoing:



Moorim SP Co., Ltd., Major Products and Services

Products:



Industry paper



Information paper



Commodity paper



Fancy paper

Source: Annual Report, Company Website, Primary and Secondary Research









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Moorim SP Co., Ltd. - SWOT Profile Page 4

Moorim SP Co., Ltd.



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Moorim SP Co., Ltd. - History



Moorim SP Co., Ltd., History



Year Event type Description





2009 Corporate Changes/Expansions The company established Moorim Capital Co., Ltd





2008 Patent Grant The company acquired patent grant for method for manufacturing security papers.





2007 Patent Grant The company was granted patent for Polaris paper and manufacturing method thereof.





2004 Corporate Changes/Expansions The company established subsidiary company Moorim UK in the UK.





The company was granted patent for Enzyme application method to save energy

2001 Patent Grant

during paper manufacturing process.





2001 Corporate Changes/Expansions The company established Moorim Chemical Technology Co., Ltd.





The company acquired patent for recycling method of waste paper using exclusive

2000 Patent Grant

ferment for flotation deinking.





The company was granted patent for Recycling method of waste paper using Modified

1999 Patent Grant

Cellul

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