Why Learn German 10 reasons for learning German An important language for communication in Europe Anyone who can speak German can easily communicate with around 100 million people in their own language for German is not only spoken in Germany but also in Austria, in large parts of Switzerland, Liechtenstein, Luxembourg as well as areas of Northern Italy, Eastern Belgium and Eastern France. Alongside Russian, German is the most frequently spoken native language in Europe and is one of the ten most frequently spoken languages in the World. Reading original material Anyone interested in literature cannot avoid German. Over 60,000 new books are published in Germany each year, equivalent to 18% of books published world-wide, making German the third largest publisher of books in the world. Translations can never fully reproduce the cultural depth of German literature. Doing business with Germans German is the most important trading partner for almost all European and many non-European countries. The ability to speak German improves business relationships with partners in the third largest industrial nation and one of the most important exporting countries in the world. A knowledge of German is a big advantage in business, as negotiations in a third language can easily lead to misunderstandings with costly consequences. Experiencing success Learning and speaking German is no harder than English, French or Spanish. Thanks to modern communicative teaching methods it is possible to achieve a high level of communication skills in a very short time. Advantages for tourism In many countries visitors from Germany, Austria and Switzerland make up the largest and most important tourist groups. A knowledge of German is therefore a great advantage for many people working in the tourist industry. Opportunities on the job market A knowledge of German improves your chances on the job market. Many German companies abroad, many foreign companies in Germany and companies with close business connections with the German speaking countries all look to recruit workers with language qualifications. Within the European Union it is not only specialists but also students and scientists with a knowledge of German who can find many interesting training, study and job opportunities. German prepares you for Europe A knowledge of foreign languages always broadens both your intellectual and professional horizons. Those who learn German gain access to an important intellectual, economic and culturally historic area of Central Europe. Scientific progress A knowledge of German is very important for scientists and students as German is in second place in field of scientific publications. If you can read German, you haccess to a whole world of research findings in all areas of modern science. This is why 40% of Scientists in the USA recommend their students to learn GermIn Poland and Hungary the figure is over 70%. ave an. Experience Germany in more depth Each year millions of tourists from all over the world visit Germany which lies in the 'heart of Europe'. Being able to speak and understand German means you to get to know the Germans better and gain a deeper insight into their history and culture. German, language of culture A knowledge of German opens the door to the birthplace of one of the greatest cultures in Europe, for German is the language of Goethe, Nietzsche and Kafka, Mozart, Bach and Beethoven, Freud and Einstein.