UK / 8 July, 2010
American Express and Fortis to create new insurance
Fortis (Insurance, UK) and American Express have today announced a new five-year
strategic partnership to deliver fully branded motor and household insurance products to Fortis House
American Express’ UK customer base. As part of the agreement, companies across Tollgate
Fortis will also accept the American Express card.
Managed through Fortis’ customer sales and service administration centre in Stoke-on-
Trent, Fortis will offer maximised quote coverage and competitiveness for American
Express’ customers, via its panel of insurers.
In addition, Fortis’ will offer premium, Defaqto 5 Star Rated, motor and home products
to American Express customers later in the year.
Andy Watson, Managing Director – Retail, of Fortis UK said: “This new partnership
complements our multi-channel distribution strategy at a very exciting time for Fortis
after securing a number of significant new affinity deals during 2009. The strength of
the American Express brand reinforces our capability in the motor and household
insurance markets. I look forward to working with American Express to further enhance
our propositions for their customers.”
Chris Rolland, Chief Executive American Express Insurance Services Europe
commented: “We see developing our insurance offering as a way to add value to the
relationships we already have with our card members. Fortis showed us they
understood the profile and needs of our card members and have tailored the right
product and service proposition.”
- ENDS –
For more information, please contact:
Fortis Press Office:
Paul Lynes Tel: 023 8031 3152 E: email@example.com
Natalie Shale Tel: 023 8035 2754 E: firstname.lastname@example.org
American Express UK Public Affairs:
Jacquie Goozee Tel: 01273 216 674 E: Jacquie.Goozee@aexp.com
Notes for Editors:
About American Express
The American Express Company is a diversified worldwide travel, financial and network Services
Company founded in 1850. It is a leader in charge and credit cards, Travellers Cheques, travel, financial
planning, investment products, insurance, on-line broking and international banking.
American Express Insurance Services Europe Limited is authorised and regulated by the Financial Services
Authority. Our registered number is 311684 and our permitted business is general insurance intermediation.
American Express Insurance Services offers a comprehensive portfolio of insurance products to Card
members and Non Card members by calling 0800 587 4000 or visiting the web site
Fortis (Insurance UK) is a leading provider of award-winning personal, commercial and protection
insurance solutions in the UK. Fortis UK distributes both its non-life and life products through a range of
channels including brokers, IFAs, intermediaries, affinity partners and the Internet, as well as through its
retail strategy via its wholly or partially-owned companies (RIAS, Fortis Insurance Solutions, Text2Insure
and InsureTECH Systems).
Insuring in the region of 7 million customers and working with a range of partners, Fortis is recognised for
delivering consistent and high-quality customer experiences. It employs almost 3,000 people with a head
office based in Eastleigh and others in Belfast, Bournemouth, Gloucester, Haywards Heath, London,
Redditch, Reigate and Stoke-on-Trent.
Fortis in the UK will soon become ‘Ageas’. This reflects Fortis’ status as a stand alone international
insurance group, following the disposal of its banking assets in 2009. The use of the Fortis name will
continue in the UK with the ‘Ageas’ brand being introduced in a gradual and controlled way. The whole
process is expected to be complete by the first quarter of 2011.
Ageas is an international insurance company with a heritage spanning more than 180 years. Ranked among
the top 20 insurance companies in Europe, Ageas has chosen to concentrate its business activities in Europe
and Asia, which together make up the largest share of the global insurance market. They are grouped
around four segments: Belgium, United Kingdom, Continental Europe and Asia. It is an undisputed leader
in the Belgian market for individual life and employee benefits, as well as a leading Non-Life player
through AG Insurance. Internationally Ageas has a strong presence in the UK, where it is the 3rd largest
player in private car insurance. The company also has subsidiaries in France, Germany, Turkey, Ukraine
and Hong Kong. Ageas has a strong track record in developing partnerships with key distributors in
different markets and successfully operates partnerships in Luxembourg, Italy, Portugal, China, Malaysia,
India and Thailand. Ageas employs more than 11,000 people and has annual inflows of almost EUR 16