Understanding Affiliate Marketing Programs

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					Understanding Affiliate Marketing Programs

        To simplify affiliate marketing programs a bit, one can say that affiliate
programs are just another take at the traditional product endorsement. More
appropriately, affiliate programs are product endorsement joint ventures in another
medium. Product endorsement joint venture is a common and easily understood
method of marketing. An endorser endorses a product, like an actress endorses a
brand of lipstick, for example, and in return sshe will get a check whose amount is
dependent on the number of sales during her endorsement tenure. The actress does
not produce the lipstick; she also does not have any say on what goes into it, or
what colors are produced. She does not answer any customer concerns that are
targeted to the product. All she has to do is to tell people that this brand lipstick
exists, that it is nice and that they should buy.

        Affiliate marketing is like that, exactly. You have a website; you make a
pretty and attractive banner that links to the company whose product you are
advertising and you get a reward check that is dependent on the conversion rate of
the visitors from your website. Like the actress endorsing the lipstick, you have no
say in what practices the company you are advertising, you have no worries about
customer service. The only purpose your website has for the company is to tell
visitors that they exist, and they should check the company out.

         Affiliate marketing will take some time to really grasp. There are a lot of
affiliate marketing strategies and methods that you need to know first before you
can actually start. But the only easy way for you to learn and expand your
understanding is by learning and researching all the tricks of affiliate marketing from
the experts. Learn from their blogs, or their books. You will not regret the effort.

				
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