Books, News and Stationery Retailing in Venezuela: Market Databook to 2015 by ICDResearch

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									Books, News and Stationery Retailing in
Venezuela: Market Databook to 2015

Market Databook Report


Reference code: RT0414DB
Published: March 2011



www.icd-research.com



ICD Research
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London EC4Y 0BS
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© ICD Research. This report is a licensed product and is not to be photocopied
TABLE OF CONTENTS


TABLE OF CONTENTS

1      INTRODUCTION ..................................................................................................................... 5
    1.1 What is this Report About? ............................................................................................................... 5
    1.2 Definitions ........................................................................................................................................ 5
    1.3 Summary Methodology .................................................................................................................... 8
2      BOOKS, NEWS AND STATIONERY CATEGORY GROUP IN VENEZUELA ..................... 10
    2.1 Category Group Analysis ................................................................................................................10
        2.1.1     Market Dynamics ...................................................................................................................................... 11
        2.1.2     Sales Analysis 2005-10 ............................................................................................................................ 12
        2.1.3     Segmentation by Category 2005-10 ......................................................................................................... 13
        2.1.4     Sales Forecast 2010-15............................................................................................................................ 14
        2.1.5     Segmentation Forecast by Category 2010-15 .......................................................................................... 15
    2.2 Category Analysis – Books, News and Stationery ...........................................................................16
        2.2.1     Printed Media Category Sales Value 2005-10 ......................................................................................... 16
        2.2.2     Printed Media Category Sales Value Forecast 2010-15 .......................................................................... 17
        2.2.3     Stationery and Cards Category Sales Value 2005-10 .............................................................................. 18
        2.2.4     Stationery and Cards Category Sales Value Forecast 2010-15 .............................................................. 19
3      APPENDIX ............................................................................................................................ 20
    3.1 Contact Us ......................................................................................................................................20
    3.2 About ICD Research .......................................................................................................................20
    3.3 Disclaimer .......................................................................................................................................20




Books, News and Stationery Retailing in Venezuela: Market Databook to 2015                                                                           Published Mar 2011
© ICD Research. This report is a licensed product and is not to be photocopied                                                                                      Page 2
TABLE OF CONTENTS


LIST OF TABLES
Table 1: ICD Research Retail Channel Definitions ......................................................................................................................5
Table 2: ICD Research Retail Category Definitions .....................................................................................................................6
Table 3: Venezuela - Books, News and Stationery Sales Value (US$ Million), 2005-10 ..............................................................12
Table 4: Venezuela - Books, News and Stationery Segmentation, Sales by Category (US$ Million), 2005-10 ............................13
Table 5: Venezuela - Books, News and Stationery Forecast Sales Value (US$ Million), 2010-15................................................14
Table 6: Venezuela - Books, News and Stationery Segmentation, Sales Forecast by Category (US$ Million), 2010-15 .............15
Table 7: Venezuela - Printed Media Category Sales Value (US$ Million), 2005-10 ......................................................................16
Table 8: Venezuela - Printed Media Category Sales Value Forecast (US$ Million), 2010-15 .......................................................17
Table 9: Venezuela - Stationery and Cards Category Sales Value (US$ Million), 2005-10 ..........................................................18
Table 10: Venezuela - Stationery and Cards Category Sales Value Forecast (US$ Million), 2010-15 .........................................19




Books, News and Stationery Retailing in Venezuela: Market Databook to 2015                                                                          Published Mar 2011
© ICD Research. This report is a licensed product and is not to be photocopied                                                                                      Page 3
TABLE OF CONTENTS


LIST OF FIGURES
Figure 1: Venezuela - Books, News and Stationery Category Group Market Dynamics by Category (%), 2005-15 .....................11
Figure 2: Venezuela - Books, News and Stationery Sales Value (US$ Million), 2005-10 .............................................................12
Figure 3: Venezuela - Books, News and Stationery Segmentation, Sales by Category, 2005-10.................................................13
Figure 4: Venezuela - Books, News and Stationery Forecast Sales Value (US$ Million), 2010-15 ..............................................14
Figure 5: Venezuela - Books, News and Stationery Segmentation, Sales Forecast by Category (%), 2010-15 ...........................15
Figure 6: Venezuela - Printed Media Category Sales Value (US$ Million), 2005-10.....................................................................16
Figure 7: Venezuela - Printed Media Category Sales Value Forecast (US$ Million), 2010-15 ......................................................17
Figure 8: Venezuela - Stationery and Cards Category Sales Value (US$ Million), 2005-10 .........................................................18
Figure 9: Venezuela - Stationery and Cards Category Sales Value Forecast (US$ Million), 2010-15 ..........................................19




Books, News and Stationery Retailing in Venezuela: Market Databook to 2015                                                          Published Mar 2011
© ICD Research. This report is a licensed product and is not to be photocopied                                                                    Page 4
INTRODUCTION


1 INTRODUCTION
1.1 What is this Report About?

This report is the result of ICD Research’s extensive market research covering the Venezuelan Retail Industry. It
provides detailed historic and forecast retail market values, segmented at category level.

“Books, News and Stationery Retailing in Venezuela: Market Databook to 2015” provides a top-level overview and
detailed category, insight into the operating environment of the retail industry in Venezuela. It is an essential tool for
companies active across the Venezuelan retail value chain and for new companies considering entering the
market.

1.2 Definitions

The retail industry can be segmented into the following channels and categories


Table 1: ICD Research Retail Channel Definitions
 Channel group              Channel                       Definition
 Discount Retailers         Cash & Carries &              Cash & carries sell from a wholesale warehouse to customers (small retailers,
                            Warehouse Clubs               professional users, etc) who pay on the spot and transport goods away themselves.
                                                          Warehouse clubs are no-frills stores that sell discounted goods to members who pay
                                                          an annual fee. Delivered wholesale sales are not included.
                            Discount, Variety Store &     The discount/variety stores category includes all sales through stores that sell
                            General Merchandise           inexpensive items (especially cleaning supplies, toys, and confectionery) at a single or
                            Retailers                     limited number of price points and are named for the price of the merchandise (e.g.
                  
								
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