Mind Map Bankruptcy

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					         TONY BUZAN LIVE! IN HONG KONG ASIA TOUR
                  WA
  THE BRAIN SMART WAY TO SURVIVING
      IN A CHANGING NEW WORLD
  MONDAY, 27 SEPTEMBER 2010            HKMA, DR KENNEDY Y H WONG
                                     MANAGEMENT DEVELOPMENT CENTRE,
                                              CAUSEWAY BAY




                                    “Your brain is like a sleeping
                                    giant. Learning how to learn
                                   is life’s most important skill.”

                                                                     Tony Buzan
                                                         Inventor of Mind Maps,
                                               Best Selling International Author




                                     See Tony Buzan Live! in Hong Kong
                                      and discover how to activate your
                                     brain potential and change your life
                                                           for the better!




   ‘Tony Buzan’s BrainSell Techniques: Making Intelligent Sales
   in the Brain New World’ workshop on 7-8 July 2010 or
   28-29 September 2010 will be facilitated by Tony’s Master Trainer,
   Eric Cheong. Sign up for this workshop and get a FREE licensed
   copy of Tony Buzan’s newest iMindMap Ultimate software that is
   worth US$395.

ORGANISERS
OVERVIEW
Tony Buzan is the world’s leading guru on creativity and authority on brain training and development. He has
developed the right tools and techniques for us to meet the global challenges of today. In his latest seminar, he
will enlighten us about the new age we are entering and tell us why we are in where we are now. A highly
interactive and hands-on seminar, he will help you activate those existing brain skills and unleash the genius
within you. Get ready to embrace new changes for your body and mind, and expect results which will change
your current status quo for the better.


SEMINAR OBJECTIVES
•   Recognise the crucial factors proven to transform individual and groups from average to excellent
•   Know your inherent brain skills and learn how to harness and develop your intelligence
•   Develop new skills and transform yourself by choosing to implement excellence in your life and business
•   Increase Intellectual Capital for the Organisation by investing in brain training and development for the staff
•   Gain the competitive edge and surpass your current status you never thought possible


WHO SHOULD ATTEND
Anyone who desires to achieve unprecedented success at work, in school and at a personal level. This seminar
addresses the following questions:
•   What did we do wrong causing the current world systems to fail and coming close to the brink of bankruptcy?
•   What can I do to survive the new world – as an individual of society and as a member of an organisation?
•   How can I exceed my own expectations and achieve real personal success?
These important personal and business issues will be covered in this seminar by Tony Buzan. He will introduce
his Brain Smart techniques of how to harness the awesome capacity of the human brain, to meet the most
challenging issues of our times.


‘The whole world should Mind Map.’ The Express

‘The biggest name in memory’ New Yorker

‘If you put Buzan’s theories to the test, you could
find yourself memorising pages from a phone book,
or becoming the brainiest person in the world.’
Personal Computer World Magazine

‘...will do for the brain what Stephen Hawking’s did
for the universe.’ Raymond Keane OBE, International
Chess Grandmaster, The Times

‘One of the world’s leading thinkers… his brain-
storming techniques have boosted the confidence
and ability of people around the world.’ Daily Mail

‘Tony Buzan deserves a medal for coming up with
the sanity-saving concept of Mind Maps, which makes
difficult mental tasks possible, even pleasurable.’
Time Out Magazine

‘Mind Maps have changed my whole life. As a working
mother, you are always being torn in loads of
different directions, so if I set up a home Mind Map
with “work” branches and “kids” branches and all
the other responsibilities that working mothers have,
I don’t forget anything.’
Rosaline Gower, working mother
THE BRAINSMART WAY TO SURVIVING
IN A CHANGING NEW WORLD
TONY BUZAN GRAND ASIA TOUR LIVE! IN HONG KONG
MONDAY 27 SEPTEMBER 2010, HONG KONG
HKMA, DR KENNEDY Y H WONG MANAGEMENT DEVELOPMENT CENTRE, CAUSEWAY BAY




                                  SEMINAR PROGRAMME OUTLINE

 Welcome to the Age of Intelligence                          Applying The Ultimate Thinking Tool for
    • The Big Picture                                        Personal and Corporations:
    • Revolutions of the Mind                                The Power of Mind Maps®
    • The Global Crisis: Bankruptcy of Thought                  • Introduction to Mind Maps: A Reflection of Our
    • Managing the Manager of Knowledge                             Thinking
                                                                • Laws of Mind Mapping
 All Big Things Start from Small: The Brain Cell                • Mind Maps at Work: Applications to Vision-
     • Your Left Brain – logical and analytical thinking            building, Strategic Planning, Meetings, Note-
     • Your Right Brain – spatial and imaginative                   Taking, Presentation, Problem-Solving and
         thinking                                                   Brain-storming
     • Achieving Infinite Possibilities with a Synergistic      • Mind Maps for Everyday Life: Applications to
         Mindset                                                    Personal Goals, Financial Planning, Academic
     • The Language of Your Brain                                   Study, Social Holidays and Decision Making
                                                                • Hands-On Mind Mapping
 The Building Block of Personal Capital –
 The Brain                                             Your Personal Success Formula
    • Benchmarking Your Creativity                        • How your thinking affects the content and
    • Concept of Associative Thinking                         structure of your brain
    • Power of Radiant Thinking                           • Formula for success – the power of TEFCAS
    • Fundamentals of Memory: Association and             • Negative Thinking – overcoming it in yourself
        Imagination                                           and others
    • Brain Capital: Developing Creative, Innovative &    • Positive Thinking – developing it in yourself
        Strategic Thinking                                    and others
                                                          • Thinking traps and how to get out of them
 Harnessing Intellectual Capital within the               • Memory and Thinking Improves Through Age!
 Organisation                                             • How to Age Proof Your Brain
    • Benchmarking the Corporate Brain Capital
    • Increase Head Capacity, Not Head Counts
    • Developing a Leadership Mentality
    • 7 Principles of Leadership
    • Embracing & Managing Change
    • 3 Gears of Corporate Success – Effectiveness,
        Competing and Innovating
TONY BUZAN BRAINSELL TECHNIQUES:
MAKING INTELLIGENT SALES IN THE BRAIN
NEW WORLD
FACILITATED BY MR ERIC CHEONG, MASTER TRAINER, BUZAN’S iMINDMAPTM
7 & 8 JULY OR 28 & 29 SEPTEMBER 2010




OVERVIEW

In today’s highly competitive globalised world, products and services turn obsolete very quickly and change is the
only constant. Executives in the Sales and Marketing functions of the 21st century will need to be able to tap into
their bio-computer to learn and think fast, and to be highly creative all at the same time. Selling is simply a
brain-to-brain exchange – the salesperson’s brain communicating with the customer’s brain. This Workshop is
designed to bring you the latest research and techniques in the fields of sales psychology, communications,
general science, sports and Olympic-training like sales techniques and brain research on selling that have been
proven to work time and again. Our objective is to make this new information easy to understand and natural to
master, resulting in a complete self-development programme. Once you incorporate them into your everyday sales
behaviours, you will enjoy unprecedented and consistent sales results and outstanding sales performance.

A free licensed copy of the iMM Ultimate Software is included in the 1.5 days training.


OBJECTIVES
Upon completion of the workshop, participants will be able to:
•   Understand how your brain works
•   Use the customer’s five senses to maximize sales effect
•   Make lasting mental impression on your customers
•   Understand your sales mind matrix
•   Emphasize the importance of the mind-body connection in selling
•   Absorb and retain large amount of information quickly
•   Master the techniques of a super sales performer
•   Know how to use a computer-based MindMap software for recording, presenting, managing information and
    interfacing with MS Office


WORKSHOP OUTLINE
•    The Basic Sales Cycle
•    The Sales Mind Matrix And Sales Memory
•    Develop Your Sales Senses
•    Be A Sales Detective
•    Buzan Mind Maps® For Sales Application
•    Secrets To Memorable Sales Presentation
•    Create The Outcomes You Desire
•    Selling Yourself To Unlimited Prosperity
•    Review of Buzan Mind Map® Principles
•    Hand-drawn versus Computer Mind Maps®
•    Creating Mind Maps® with iMindMap
•    Enhance Your Thinking through iMindMap Advanced Features
•    Groups Collaboration using iMindMap



PRE-REQUISITES
Participants have to bring their own laptop to the workshop
FOUNDER AND SPEAKER FOR THE BRAINSMART WAY TO SURVIVING IN A CHANGING NEW WORLD
(September 2010)

                      Tony Buzan is the inventor of Mind Maps®, the most powerful ‘thinking tool’ of our times, whose
                      importance is recognised by Microsoft Chairman, Bill Gates in his article ‘The Road Ahead – How
                      Mind-Mappers are taking our information democracy to the next stage’. The Times of London predicts
                      that Tony Buzan “will do for the brain what Stephen Hawking did for the universe.”

                      For more than 30 years, Tony Buzan has been tireless in his quest to bring this powerful tool
                      to the world. His techniques are taught and used in virtually every Fortune 500 company and
                      in countries throughout the world. As Forbes magazine says, Tony Buzan “shows corporate
                      executives how to hotwire their creative energies.”


He is the world’s leading author, lecturer and advisor to governments, leading multinational businesses, the professions,
universities and schools on the brain, learning and thinking skills. In addition, Tony Buzan is the founder of the Brain
Trust Charity and the Use Your Head/Brain Clubs, and is President of the Mind Sports Council and the Buzan Organisation.

In the late 1960s and early 1970s he edited the International Journal of MENSA. Among his 98 best-selling books
which have sold millions worldwide, the classic ‘Use Your Head’ and other books in the Mind Set series has catapulted
him into position as one of BBC’s top-selling international authors. His books have now been published in over 150
countries and translated into 30 languages.

Tony Buzan is also an advisor to the international Olympic coaches and athletes and to the British Olympic Rowing
squad, as well as the British Olympic chess squads. He is himself a prize-winning athlete.

Tony has been recently given the Lifetime Achievement Award from the American Creativity Association for his original
contribution in Creativity and Innovation for mankind. He has also been appointed as the Resident Thinker of Wellington
College in the United Kingdom.

FACILITATOR FOR BRAINSELL TECHNIQUES (July / September 2010)
                      Eric Cheong is the Sales and Marketing Director of Buzan Asia Pte Ltd based in Singapore. He
                      is a certified Buzan Licensed Instructor and a Master Trainer for the Buzan’s iMindMap software
                      in Asia. Prior to his current role, he has been in the IT industry mainly the Internet and Tele-
                      communications sectors for more than 13 years. He has undertaken the sales, marketing and
                      channel sales functions in CyberWay, Singapore Telecoms and Pacific Internet, and has achieved
                      proven sales results and pioneering projects since Internet began its infancy in Singapore. Eric
                      has trained major organisations such as Intel Malaysia, Oracle Hong Kong, Singapore National
                      Heritage Board, Singapore Housing Development Board amongst others. He is passionate about
                      Mind Mapping and he believes it is an integral factor in achieving success and happiness in our
                      lives.

ADMINISTRATIVE DETAILS

 BRAINSELL TECHNIQUES (Participants must bring their own laptops to the course)
DATE / TIME      a. Wednesday, 7 July 2010         &       FEE            HKMA Members:       HK$5,280
                    9:00 am to 5:00 pm                                    Non members:        HK$5,680
                    Thursday, 8 July 2010                                 (per 1.5 day workshop)
                    9:00 am - 1:00 pm                                     (includes complimentary lunch and free
                 b. Tuesday, 28 September 2010                            iMindMap Ultimate Software)
                    9:00 am - 5:00 pm
                    Wednesday, 29 September 2010
                    9:00 am - 1:00 pm

 THE BRAINSMART WAY TO SURVIVING IN A CHANGING NEW WORLD
DATE / TIME Monday, 27 September 2010                      FEE            HKMA Members:       HK$3,480
                 9:00 am to 5:00 pm                                       Non members:        HK$3,780
                                                                          (includes complimentary lunch)

VENUE            Dr Kennedy Y H Wong Management Development Centre
                 The Hong Kong Management Association
                 1-6/F First Commercial Building,
                 33-35 Leighton Road
                 Causeway Bay
                 HONG KONG
To:     HKMA Prime
        16/F Tower B Southmark, 11 Yip Hing Street, Hong Kong
        Tel: 27748552    Fax: 23651000

Brainsell Techniques: Making Intelligent                          Seminar on “The Brainsmart Way to Surviving in a
Sales in the Brain New World with bonus training on               Changing New World” (AC-47164-2010-1-FC)
Buzan’s iMindMap (AC-47389-2010-1-FC)                             by Tony Buzan
                                                                  Monday, 27 September 2010
†     Wednesday & Thursday, 7 & 8 July 2010
†     Tuesday & Wednesday, 28 & 29 September 2010
Please register _________ seats for:                              Please register _________ seats for:

Participant 1    †   Mr    †   Ms   †   Dr   †   Prof             Participant 1   †   Mr   †    Ms    †   Dr   †   Prof
Name: _____________________________________________               Name: ______________________________________________
Position: ___________________________________________             Position: ____________________________________________
HKID Card No.: _____________________________________              HKID Card No.: ______________________________________
HKMA Membership No.: _____________________________                HKMA Membership No.: ______________________________
Tel: __________________ Fax (Office): _________________           Tel: __________________ Fax (Office): __________________
E-mail Address: _____________________________________             E-mail Address: ______________________________________

Participant 2    †   Mr   †    Ms   †   Dr   †   Prof             Participant 2   †   Mr   †    Ms    †   Dr   †   Prof
Name: _____________________________________________               Name: ______________________________________________
Position: ___________________________________________             Position: ____________________________________________
HKID Card No.: _____________________________________              HKID Card No.: ______________________________________
HKMA Membership No.: _____________________________                HKMA Membership No.: ______________________________
Tel: __________________ Fax (Office): _________________           Tel: __________________ Fax (Office): __________________
E-mail Address: _____________________________________             E-mail Address: ______________________________________

Participant 3    †   Mr   †    Ms   †   Dr   †   Prof             Participant 3   †   Mr   †    Ms    †   Dr   †   Prof
Name: _____________________________________________               Name: ______________________________________________
Position: ___________________________________________             Position: ____________________________________________
HKID Card No.: _____________________________________              HKID Card No.: ______________________________________
HKMA Membership No.: _____________________________                HKMA Membership No.: ______________________________
Tel: __________________ Fax (Office): _________________           Tel: __________________ Fax (Office): ___________________
E-mail Address: _____________________________________             E-mail Address: ______________________________________

Enclosed is a crossed cheque for HK$ __________________ (made payable to The Hong Kong Management Association)
Cheque No. ____________________________________ Fee paid by              †   company       †   self

Name of Company/Organization: ____________________________________________________________________________
Address of Company/Organization: __________________________________________________________________________
Contact Person: __________________________________________ Tel. of Contact Person: ___________________________
Email of Contact Person: __________________________________ HKMA Corporate Membership No.: ________________

Signature: _______________________________________________ Date: ____________________________________________
*     Please photocopy for more registration forms if necessary.
*     No refund will be made after payment, but participants can arrange to have their places substituted should they be unable
      to attend the programmes.
*     Reservations are subject to confirmation by payment in full prior to programme commencement.
*     Personal data will be used for the purposes of market research, programme development and direct mailing.

                                                                                                                          OINA

				
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