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Direct_Salestips__Maximize_Sales_To_Brides

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					Title:
Direct Salestips: Maximize Sales To Brides

Word Count:
491

Summary:
No matter what kind of product you represent, there is a good chance you
can provide a valuable service to any Bride. In fact, Bride Magazine
reported that approximately 80% of all brides spend an average of $50 per
bridesmaid gift. In addition, brides spend more on themselves in the six
months prior to their wedding than in any other six-month period in their
life.

From cosmetics and personal care products to jewelry an d clothing, many
direct sellers offer just what the s...


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Article Body:
No matter what kind of product you represent, there is a good chance you
can provide a valuable service to any Bride. In fact, Bride Magazine
reported that approximately 80% of all brides spend an average of $50 per
bridesmaid gift. In addition, brides spend more on themselves in the six
months prior to their wedding than in any other six-month period in their
life.

From cosmetics and personal care products to jewelry and clothing, many
direct sellers offer just what the soon-to-be-bride is looking for! Here
are some creative ways to reach brides:

Locating Soon-to-be-Brides

Check your local newspaper for engagement announcements and locate an
address or phone number through your local directory. Contact the bride-
to-be directly.

Take a local Wedding Planner out for coffee and share how you can help
brides prepare for their big day. Offer her an incentive for passing on
leads to you or, better yet, recruit her into the business!

Contact Bridal shops and wedding gown designers in your area to set an
appointment to see how you might complement what they already offer their
brides. Ask to place a drawing box in their shop that reads “Free bridal
gifts – sign up today!” or “Need extra money to help pay for your
wedding?” Then contact the entrants to suggest they hold a show/party to
earn their bridal party gifts for free.

Participate in a Bridal Fair
Although they require an investment of your time and money, bridal shows
are often a great way to meet new customers, schedule shows/parties, or
locate potential team members. Pair up with another person on your team
to make it more fun and less costly.

Go on a Bridal Treasure Hunt

Ask everyone you know, “Who do you know that is either getting married or
is in a wedding this summer?” Then contact the bride and offer to meet
with her privately to show off the lovely products you have to offer.

Gift-wrapping

When you are sharing your products with potential brides, mention the
service of free gift-wrapping and delivery. This way you are eliminating
the hassle of shopping for gifts and also the time to wrap each gift with
care. This is a time for Brides to focus on their special day, not the
trivial details.

Product Selection

Have some "Hot selling" items or "Bridal Savvy Selections" ready to share
with your potential customer. This will help her envision the
possibilities and see some of the beautiful products first hand.
Remember, you are merely presenting ideas. Allow the Bride-to-be or
customer to make the final selection. Also have an example of some
products wrapped in the way the final products will be delivered.

When you set a goal to maximize your selling and sponsoring opportunity
with soon-to-be Brides, you will be tapping into a new stream of revenue
that could set the stage for higher sales and more team members for the
entire year. Make it a priority TODAY!

				
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