Content Management- Updating Digital Media
Once a piece of content has reached the publication phase and has become
easily accessible to its viewers, both the individual publisher, as well
as the content management team, will have the difficult task of keeping
that content updated. This is called "content maintenance".
In the digital world of content maintenance this term covers such tasks
as periodical up-dates of news, information, facts or statistics which
are included in a piece of content.
When this is necessary, the person responsible for site maintenance must
be able to identify what information needs updating, which facts are
irrelevant/incorrect, as well as which sections or pieces of content to
alter. This person may also be required to conduct research, and gather
the information to complete the updating process.
Content maintenance may also involve adding or removing sections of
content, as well as entire pieces of material. It can involve web-site
development and redesign. It may also involve changing servers, carriers,
or adding components and features to assist in accessing content. Placing
advertisements or banners, artwork, photographs and other media can also
be a part of site maintenance.
Content Maintenance work is typically done by an administrator or web-
designer. In the case of a smaller enterprise, however, a single
individual may be responsible for creating, publicizing, up-dating, and
archiving all content on the web. Since maintenance of digital content
must be done on a regular basis, it can often be one of the most time-
consuming tasks involved in the overall content management process.