J U N E 1 2 -1 3 , 20 09 M O N C TO N C O L IS E U M C O M P L E X Show & Buyers Guide Advertising Rate Card Atlantic Provinces Trucking Association 2009 Atlantic Truck Show SHOW & BUYERS GUIDE ADVERTISING RATE CARD Advertising in the official Show & Buyers Guide is the key component for comprehensive media exposure at the Atlantic Truck Show. The Atlantic Truck Show Buyers Guide is read by thousands of qualified buyers, decision makers and trucking professionals in Atlantic Canada. With more than 10,000 copies printed and distributed during the two days of the show, advertising in the official Show & Buyers Guide will provide your product and or company a captive audience of more than 15,000 influential industry representatives. It will boost your company’s visibility at the show and increase booth traffic. Plus this exposure continues after the show is over, as the guide functions as the Atlantic Trucking industry’s essential buyer’s guide throughout the year. To ensure your company’s success at the 2009 Atlantic Truck Show fax the Advertising Space Reservation Form and reserve your space today. Ad Specifications IFC/IBC OBC DBS Full Page 2/3 Page ½ Page 1/3 Page ¼ Page 1/6 Page $2,450 $2,700 $3,180 $2,100 $1,895 $1,450 $1,250 $1,175 $1,050 PRICING INCLUDES 4 COLOUR PROCESS 13% applicable HST extra Cover space available on first come, first serve basis. Must be secured in writing, thereafter, non-cancelable. Position • • • • Guaranteed position: 15% premium, available on ½ page or larger only Island position: available on ½ page or 2/3 page only, at 25% premium Custom ad sizes: Prices quoted on request Bind in card or other advertising opportunities: Price quoted on request. Production (Design) Rates • • • • Ads up to ½ page in size: $250 flat rate Ads over ½ page: Quoted Publisher/Designer reserves the right to adjust ad production rates based on design requirements. Advertisers are responsible for providing the copy, high resolution photography, and company logo. Terms Payment due upon receipt of invoice, 2% per month interest charged on accounts over 30 days. Agency Commissions Advertising rates are net of any agency commissions. Cancellations Must be received in writing prior to deadline, except for non-cancelable covers. Preferred Media Please send all ad material in electronic format. High resolution PDF and TIFF files are preferred. Please do not send native application files. • All files must be a minimum resolution of 300 dpi at 100% of their intended ad size. • Please be sure to embed fonts if sending a PDF file. (Create outline for fonts) • Please be sure all colours are RGB • Proofs must accompany all files to ensure colour accuracy File transfer: Files can be mailed on CD, e-mailed or sent via FTP. E-mail Leandre Landry at Atlantic Co-operative Publishers with ads or request for FTP information. Deadlines: Space closing: Friday April 24, 2009 Ad Materials closing: Friday May 8, 2009 Show & Buyers Guide Company Profile & Product Listing • Advertisers who purchase a half page ad or larger are provided one complimentary company profile & product listing* in the Show Guide. A $200 value. • Company Profile & Product listing* information cost: $200.00 • Logo placement with listing. Have your logo appear with your Buyers Guide listing $50.00 plus HST *Exhibitors are responsible for providing company and product profile information and logo (if logo is requested to be used) If you have any advertising questions or would like to reserve ad space please contact Leandre Landry at 506-858-6617 2009 Atlantic Truck Show Official Show & Buyers Guide Advertising Space Reservation Form This form must be completed and faxed to 506-858-6615 to reserve ad space in the 2009 Atlantic Truck Show Show & Buyers Guide. Please send faxes to the attention of Leandre Landry of Atlantic Co-operative Publishers Please reserve ad space for the company listed below Company name: __________________________________________________________________ Address: ________________________________________________________________________ City: _________________________________ Province: _________________ Postal Code: ___________ Authorized by: _____________________________________________________ Contact name: _______________________________ Reservation date: ____________________ Telephone: (____) __________________ E-mail:_____________________________________________ Ad materials for insertion and costs Ad Size: _______________________________o Horizontal / o vertical $ _______________ Circle the one that applies to your selection Preferred position: _____________________________________________ $ _______________ Production cost: _______________________________________________ $________________ $ _______________ Ad cost total: (include ad size cost, preferred position costs, and any needed production costs) Materials: We accept ad material in digital format only. Print proofs must accompany your digital files. Ad format provided for printing will be: Ad material will be provided via: o o o Hi-Res PDF File o Hi- Res TIF or Photoshop File E-mail (send to: firstname.lastname@example.org) CD/DVD o FTP contact for info If mailing ad material please send to: Atlantic Co-operative Publishers - Attn L. Landry 123 Halifax Street, Moncton, NB E1C 8N5 Ad Material must be received no later than Friday May 8, 2009 Please send invoices for advertising to the address below Company name: _______________________________________________________________________ Address: _____________________________________________________________________________ City: ___________________________________Province:_____________ Postal code: ______________ Attention: ____________________________________________________________________________ Telephone: (____) _____________________ Purchase order #:________________________________ Invoices will be issued by: July 2009 Terms: Net 30 days Fax advertising space reservation to: Atlantic Co-operative Publishers, Attn: Leandre Landry, 123 Halifax Street, Moncton, NB E1C 8N5 Tel: 506-858-6617, 506-858-6628 Please be sure to reserve your space today to enhance your advertising position Fax: 506-858-6615 Choose your ad size Advertising options Dimensions Space Double Page Spread Full Page 2/3 Page Horizontal 2/3 Page Vertical ½ Page Horizontal ½ Page Vertical 1/3 Page Horizontal 1/3 Page Vertical 1/3 Page Square ¼ Page Horizontal ¼ Page Square 1/6 Page Horizontal 1/6 Page Vertical Width x Depth 12 in W x 9in T 6 in W x 9 in T (live area) Trim 7.125 x 9.875 5 ¾ in W x 5 ½ in T 3 5/8 in W x 8 ½ in T 5 ½ in W x 4 ¼ in T 3 ¾ in W x 6 1/8 in T 5 ½ in W x 2 ¾ in T 1 7/8 in x 8 ½ in 3 7/8 in W x 3 7/8 in T 5 ½ in W x 2 in T 3 3/4 in W x 3 3/4 in T 3 ¾ in W x 2 ¼ in T 1 7/8 in W x 4 ¼ in T 1/3 PAGE HORIZONTAL 1/3 PAGE VERTICAL 2/3 PAGE HORIZONTAL 2/3 PAGE VERTICAL DOUBLE PAGE SPREAD 1/4 TOP HORIZ. FULL PAGE 1/4 VERT. 1/2 VERT. 1/2 HORIZ. 1/6 HORIZ. 1/6 VERT.