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Chapter 10 Exercises (DOC)

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					Chapter 10 Exercises

1. Define or describe each of the following:

a. contact print
b. linen tester
c. crop marks
d. scale a photograph
e. pixel

2. Define or describe each of the following:

a. Lead-in (also called a tagline or legend) picture caption style
b. At least three different variations for lead-in captions

3. Refer to the following photo:

a. Size this picture to be reproduced four columns wide for a newspaper that uses columns 12 picas
(2 inches) wide with 1 pica (1.6 inch) of white space between columns. Show crop marks, even if
you decide not to crop anything out of the photo. Indicate the size of the original as cropped, the
size of the photo as it will be published and the percentage of reproduction.

b. Write a caption with an overline to accompany this stand-alone photo. Here is information for the
caption:
Who: estimated 300 marchers, sponsored by ProChoice of your state
What: parade by pro-choice group, with anti-abortion adherents watching from along parade route
Where: around state Capitol building in your state
When: yesterday at noon
Why: pro-choice and anti-abortion proponents seeking to persuade state legislators to pass
legislation supporting their respective points of view; state legislature expected to vote this session
on legislation concerning abortion
Photo credit: Miles Cary, Knoxville (Tenn.) News-Sentinel


4. Refer to the following photo:

a. Crop this photo to run one column (12 picas or 2 inches) wide. Show your crop marks, the size of
the original as cropped, the reproduction size and the percentage of reproduction.

b. Write a caption that can be used in a layout combining this photo and the photo in Exercise 3 (see
the information in Exercise 3).
Who: Molly Yard, former president of the National Organization for Women
What: rally of pro-choice supporters
Where: on steps of state Capitol building in your state capital
When: yesterday at noon, immediately after pro-choice parade
Why: (see information in Exercise 3)
Other: size of crowd at rally, which included supporters of both pro-choice and anti-abortion
positions and curious onlookers, estimated by Capitol security officers at 3,000
Photo credit: Miles Cary, Knoxville (Tenn.) News-Sentinel

5. Refer to the following photographs:

a. To illustrate a newsletter story about ROTC at your school, size and crop one of these photographs
for two columns (25 picas wide) and the other for one column (12 picas wide). Be prepared to justify
the decision you make regarding which photo will be one column wide and which will be two
columns. Show your crop marks, the size of the original as cropped, the reproduction size and the
percentage of reproduction for each photo.

b. Write one caption to accompany both photographs, drawing from these notes supplied by Heather
McCoy, a photographer who spent much of a day with the ROTC cadets.

Reserve Officer Training Course (ROTC) cadets demonstrate dedication and commitment during
their on-campus training. The group I accompanied started their day with a physical training class at
6 a.m. in the ROTC facility. Then they ran several miles through the campus. Then they hurried back
to the ROTC building to shower and attend their other university classes. Late that afternoon they
all gathered at the ROTC building again and went by truck to go through the obstacle course at the
Marine base near campus. This year there are only about seven women enrolled in ROTC. The officer
in command of the group I observed said that the females keep up with their male counterparts on
the obstacle course. Heather McCoy, staff photographer

6. Refer to the following photograph:

a. Crop and proportion this photo to fit a layout space 38 picas wide by 19 picas deep in the zoo
newsletter.
Specify the reproduction size of the original as cropped and the percentage of reproduction.
Don’t forget to show your crop marks.

b. Write a caption with an overline, using this information:
Who: an employee at the Knoxville Zoo
What: unloading a truckload of straw
Where: Knoxville Zoological Gardens
When: 6 a.m. yesterday
Why: straw used as bedding for many of the hundreds of animals at the zoo

7. Refer to the following photograph:

a. Crop and size to fit a layout space 25 picas wide by 31 picas deep in the zoo newsletter. Specify the
reproduction size of the original as cropped and the percentage of reproduction. Don’t forget to show
your crop marks.

b. Write a caption with a tagline from this information:
Who: an employee at the Knoxville Zoo
What: preparing individual bowls of food
Where: Knoxville Zoological Gardens
When: 6 a.m. yesterday
Why: to feed animals at the zoo

8. Refer to the following photograph

a. Crop and size for a two-column newspaper layout (25 picas wide) to accompany a news story.
Specify the reproduction size of the original as cropped and the percentage of reproduction. Don’t
forget to show your crop marks.

b. Write a caption from this information:
What: Jeep stranded
Where: in 1100 block of Eighth St.
When: yesterday at 7 p.m.
Why: rain storm; 4 inches of rain fell in less than an hour, according to local weather bureau. Police
issue warning to motorists to avoid driving into standing water because it is impossible to know how
deep the water is.
9. Refer to the following photograph:

a. Size this photo to run three columns (38 picas or 61⁄3 inches) wide. Specify the reproduction size of
the original as cropped and the percentage of reproduction. Don’t forget to show your crop marks.

b. Write a caption from the following information. Use an all-capital, boldface lead-in.

Who: John Smith (No. 41 in white uniform) from Central High, Bryan Langford (No. 3 in dark uniform)
from Halls High School
What: Smith’s touchdown run during fourth quarter; 30 seconds left to play
Where: Central High Stadium
When: last night
Other: Central High had ball on Halls’ 45-yard line; Smith took handoff from quarterback, went
around right end and scored; Bryan Langford had hold of Smith’s jersey as Smith turned corner,
but Langford lost his grip; no other Halls defender could catch Smith; this was winning score;
Central won 14– 7.

10. Refer to the following photograph:

a. Crop and proportion this photo to fill a space four columns (51 picas or 81⁄2 inches) wide by 28 picas
(42⁄3 inches) deep. You may crop one or more of the young dancers from the photo if necessary.
Show crop marks, the size of the original as cropped, the reproduction size and the percentage of
reproduction.

b. Write a caption for the picture. Unfortunately, the list of names of the children has been misplaced,
and it is close to deadline time, so you will have to write the caption without naming the children.
Who: five girls waiting their turn to audition
What: audition for “The Nutcracker”; 28 girls auditioned
Where: at Monroe Auditorium
When: auditions last night; “The Nutcracker” to be presented at the Monroe Auditorium December 1
through December 6

11. Crop and size the following photo two different ways:

a. Without cropping anything, size the photo so it can be reproduced two columns (25 picas) wide.
Specify the depth and the percentage of reproduction.

b. Crop and size the photo so the piece of sculpture alone will be published in a space two columns
wide by 46 picas deep. Don’t forget to mark the margins for cropping. Specify the size of the original
as cropped and the percentage of reproduction.

12. The public relations department of an insurance company is preparing a brochure to promote life
insurance sales. A selling point will be the cost of raising a child from birth to age 17. Decide which
type of informational graphic is most appropriate for this information and use the following fi gures to
create a graphic.

A middle-income family raising a child born in 1995 can expect to spend $7,610 on the child in 1995;
$8,020 in 1996; $8,450 in 1997; $9,140 in 1998; $9,640 in 1999; $10,160 in 2000; $10,790 in 2001;
$11,370 in 2002; $11,990 in 2003; $12,620 in 2004; $13,300 in 2005; $14,020 in 2006; $16,130 in 2007;
$17,000 in 2008; $17,920 in 2009; $19,170 in 2010; $20,210 in 2011; $21,300 in 2012 when the child
is 17 years old and ready for college. These figures come from the U.S. Department of Agriculture,
Center for Nutrition Policy and Promotion and assume an average annual inflation rate of 5.4 percent.

13. A newspaper reporter has included the following information in a story. Decide which type of
graphic is most appropriate for the information in each paragraph and use the figures to create two
graphics.
a. According to a survey at the local shopping mall yesterday, a 7-year-old child here in Centerville
receives an average of $2 a week from his or her parents as an allowance. A typical 8-year-old gets
$2.50 a week allowance. By the time the child is 10, he or she typically receives $3.50. On average, an
11-year-old will get $4.25 for a weekly allowance; at age 12 that increases to $4.50; $5 by age 13; $10
at age 15; and $15 at age 16.

b. What do children spend their allowances on? Our survey indicates that this varies from age to age,
but here is the breakdown for the average 16-year-old respondent: 20 percent on food; 15 percent on
tapes and CDs; 23 percent on clothes; 10 percent on gifts, including church contributions; 6 percent
savings toward a specific purchase; 1 percent on school supplies; 25 percent on tickets for movies,
concerts, athletic or special events.

14. Create an informational graphic that shows gains that women have made in winning elected
offices. The graph should compare the number of women in office in 1992 and 2006. The information
comes from The White House Project.

The U.S. Senate was composed of 97 percent men and 3 percent women in 1992. By 2006, women
composed 14 percent of the senators. In the House of Representatives in 1992, 7.7 percent were
women and 92.3 percent were men. By 2006, women held 66 seats in the House of Representatives.
In total, 80 of the 535 members of Congress (both houses) are women (15 percent overall). The
number of women governors has changed from 8 percent in 1992 to 16 percent in 2006. Women
members in state legislatures were 18.4 percent in 1992 and 22.5 percent in 2006. The United States
ranks 69th in the world in terms of women’s representation in national legislatures or parliaments out
of 187 countries, as of March 2006. In April 2005, the United States ranked 49th in the world, but our
standing declined between 2005 and 2006.

15. Create an informational graphic from the following information. Find a suitable piece of artwork
to incorporate into your graphic.

The percentage of adults in the United States who surf the Internet increased significantly between
1998 and 2006. According to a Harris Poll, 35 percent of Americans said they used the Internet in
1998. That number had increased to 56 percent the following year. By 2000, 57 percent reported
using the Internet. In 2001, that figure has increased to 64 percent. By 2002, a total of 66 percent of
Americans said that they surfed the Internet. Seventy-four percent of all U.S. adults went online in
2004, and 77 percent went online in 2006.

				
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