2011 | Media Kit “West coast readers benefit from in-depth coverage of local issues and sports as Globe British Columbia packages the day’s top stories in a stand- alone section with a B.C. perspective.” Patrick Brethour British Columbia Editor Globe British Columbia is our daily section of news and commentary from around the province. This section is the only edition of The Globe where regional news has a distinct front page. The section includes Globe Sports, providing a B.C. perspective on the province’s professional sports teams along with what’s happening elsewhere in the world of sports. Globe British Columbia provides both local and national advertisers the opportunity to target B.C.’s most desirable demo, along with the cost savings associated with a local, rather than a national, buy. GLOBE BRITISH COLUMBIA AT A GLANCE W 0 orld-class reporting and editorial perspective exclusively for the B.C. market R 0 uns as a stand-alone section Monday through Saturday and includes Globe Sports content daily For more information explore GlobeLink: globelink.ca/newspaper/globebc Reaching educated, affluent and informed British Columbians Advertising in Globe extend your reach with British Columbia globeandmail.com Advertisers looking to reach B.C.’s best Maximize the impact of your advertising with newspaper readership through a cost- an additional presence on the British Columbia effective local buy will do well by advertising page and across globeandmail.com — the within Globe British Columbia section. the site includes the latest developments in section provides a unique B.C. perspective, breaking news, politics, entertainment, and coupled with the best of Canada’s award- sports. winning daily national newspaper. explore our wide ranging digital options for display, mobile and video and email position your advertising in one of our marketing by visiting: GLOBE WEEKDAY READERS: impactful display ad formats within Globe British Columbia, or target our readers by globelink.ca/digital SpEnDinG pOWER advertising in the accompanying Classified Globe readers are over three times more advertising environment that is packaged with likely than the average person to have Globe British Columbia each day. personal incomes of $100K+ (Index 147). to learn more about Globe B.C. and our WELL EDuCATED other newspaper sections, please visit: 63% of Globe readers have university degrees. globelink.ca/newspaper/globebc infLuEnTiAL Over one in four (28%) Globe readers are make an impact. partner with us. managers or professionals. Learn more about our newspaper audience: globelink.ca/newspaper/about SOuRCe: NADBANK 2009 – 4 B.C. ReADeRShIp MARKetS to learn more, visit globelink.ca/newspaper or contact your sales representative. TORONTO (Ontario & Manitoba) tel: 416.585.5111 | toll-free: 1.800.387.9012 | fax: 416.585.5698 | firstname.lastname@example.org Contact EASTERN CANAdA (Ottawa region, Quebec & Atlantic Canada) tel: 514.982.3050 | toll-free: 1.800.363.7526 | fax: 514.982.3074 | email@example.com BRITISH COLUMBIA, NORTHWEST TERRITORIES ANd NUNAvUT tel: 604.685.0308 | toll-free: 1.800.663.1311 | fax: 604.685.7549 | firstname.lastname@example.org ALBERTA ANd SASkATCHEWAN tel: (CGY) 403.245.4987 | fax: 403.244.9809 | toll-free: (EdM) 1.800.663.1311 ext. 6606 | fax: 604.685.7549 toll-free: (Sk) 1.800.663.1311 ext. 6639 | fax: 604.685.7549 | email@example.com UNITEd STATES, MExICO & CARIBBEAN tel: 858.366.4265 | toll-free: 1.866.744.9890 | fax: 866.355.5990 | firstname.lastname@example.org YOU ALSO NEEd TO kNOW Any advertising published by The Globe and Mail in the newspaper or any of its other publications may, at our discretion, be published, displayed, retained and archived by us and anyone authorized (including any form of licence) by us, as many times as we and those authorized by us wish, in or on any product, media and archive (including print, electronic and otherwise). All advertising must meet Globe and Mail terms and conditions — ask for a printed copy from your Globe and Mail advertising representative.