Submitted by: Rob Wakeley, CATE Photography, Tulsa Public Schools
Project Name: Photography Company Startup
Project Description and Purpose: This project is geared toward providing the
student a basic understanding of both the photographic processes necessary to run a
photography firm, but also to better understand and maintain professional business
practices. This project will help the student realize the stringent demands of running a
financially successful photography firm.
Situation or Problem: Students will use mathematical skills in completing the tasks for
Tulsa Public Schools Photography
Standard 2 Identify, plan, and prepare for a future career
2.3 Develop good work ethics and the skills necessary to become a viable
part of the community at large.
Standard 4 Demonstrate knowledge of skills in chosen area
4.4 Practice business and industrial team leader skills
Standard 5 Demonstrate appropriate workplace attitudes, ethics, and etiquette
5.1 Demonstrate how respect and positive attitude in classroom will
prepare students for workplace attitudes, ethics and etiquette.
Tulsa Public Schools Algebra
Standard 2 Relations and Functions
Instructions and Parameters: Students will divide into groups of two or three and will
become a theoretical photography company. Each group may create a company name
and logo (Warm up activity). In addition to a company name and logo, the teacher may
ask each group to have a small portfolio of images and resumes ready for the final
interview. Each photographic company will create a schedule of fees and pricing for the
various services that they provide. This schedule will contain a flat rate fee, as well as
several variable fees. These variable fees (such as costs for each photographers’ time,
transportation, film, processing, printing, etc.) will be added to the flat rate to become an
algebraic equation. Each group will need to be able to explain their billing method or
equation to me, the customer. They will be expected to justify the hourly rates as well as
fees for lab and chemical use etc. The culmination of this project will be an interview
with each of the groups. Each group will be expected to have an industry standard
professional billing schedule.
Length of project (time allotted): Two class periods to a week.
Project Based Activity – Photography – Photography Company Startup - 1
100-90(A) = This group has a very professional looking billing schedule and each member of
the group is able to explain what each of the variables represents and how this operation is
carried out in the most professional and cost effective manner.
89-80(B) = This group has a billing schedule that is not industry standard professional, may
not be able to fully explain what each of their fees is and how it is necessary. (ex. A
customer might say, “ Why do I have to pay for film development at a color lab? You’re the
79-70(C) = This group did not type the necessary billing schedule, does not seem prepared
to speak to a possible client, and is not able or willing to explain the billing process to said
69-60(D) = This group did a minimal amount of presentation for this meeting, does not have
a written billing schedule, but is creating it “on the fly” for the customer, or may just be
disrespectful to the customer in some way.
59-0(F) = This group is not in any way prepared for the interview with potential client. They
seem unable to manage a small photography firm and would not be hired by the average
Project Based Activity – Photography – Photography Company Startup - 2