Is Purchasing Sales Prospects Wise_ Or Should One Generate Your Own Prospects

Document Sample
Is Purchasing Sales Prospects Wise_ Or Should One Generate Your Own  Prospects Powered By Docstoc
					Critical to achievement with your MLM business is to provide value and solutions to
the customers who are really interested in what you have to offer.
  Advertising your MLM business products, services and biz opp on the internet
requires that you have an abundant supply of Network Marketing prospects.
  A profitable Multilevel Marketing business that?s built online, requires that you have
a constant stream of evaluated leads.
  Your purpose as an online network marketing business entrepreneur, is to grow your
team, develop a large downline and help your downline duplicate your success.
  Generating Business Leads
  While generating sales prospects may be challenging, especially if you are just
starting your internet marketing efforts for your MLM business products and
opportunity, the idea of buying leads from prospect generation services does become
  Think about it for a second: 1. You have immediate access to a list of Home Business
leads that you can follow up with. (You pay for them of course) 2. Someone else did
the hard work of generating those leads, and you do not have to focus on that
somewhat ?tedious? element of online marketing. 3. The leads are most likeley
generated by sales and marketing consultants from a prospect generation company or
service. What else does the company do besides generate MLM & business
opportunity prospects? This can only mean the lead generation company must be
good at what they do. 4. You have access to MLM and business opportunity leads, and
that could potentially help expand your business very quickly.
  So You Acquire Multilevel Marketing Prospects; Will This Really Work Out For You
In The Long Run?
  Maybe you have purchased MLM leads for your Multilevel Marketing Home
Business before. But is this really something that is as pain-free and as guaranteed as
it?s made out to be?
  Are these quality MLM leads? Do you really know if these Network Marketing leads
are after EXACTLY what you have to offer?
  What incentive was offered to these Multilevel Marketing leads to collect their data?
If that incentive does not coincide with what you have to offer, you are left with a lot
of unqualified Network Marketing leads; this only means wasted money and time on
your part.
  Are these home business leads yours alone, or are they sold to some other home
business owners? There are many stories abound of recycling of lead lists. By the
time a home business sales lead gets a call from the 5th person that list has been sold
to for example, I?m sure that prospect will not be too pleased to receive that phone
  These leads have no relationship with you whatsoever. You have no idea what
EXACTLY they are after, and they are not qualified in any way (at least you do not
know this with certainty).
  Imagine purchasing a sales lead list of 2 000 prospects, all of whom are not
interested in what you have. Marketing to, and calling every one of those prospects
will definitely not get you any tangible results.
  How genuine and reliable is the information provided to you on these prospect lists?
Emailing or contacting some of the prospects on these Home Business lead lists will
undoubtedly tell you that some of the information (names, email addresses, phone
numbers, etc), may be incorrect.
  When You Have Control Of The Prospect Generation Procedure
  The more control you have over the lead generation process, the more control you
have over the type of Network Marketing business sales leads that you generate, and
hence, the more control you have over the relationship you build with your list of
  The relationship you build with your list of leads is your most valuable asset for your
Multilevel Marketing business: this relationship will determine how productive your
team is, and how big that downline grows. After all, those relationships are what
determines the success of any business.
  Building a relationship with prospects from a paid for lead list will be far from
predictable. You have no control over the prospect generation process and hence no
control over the types of leads generated.
  Instead of paying for over-hyped and often recycled Network Marketing prospects,
you will do well to learn the strategies you need to implement your very own business
lead attraction process. This skill will keep your Home Business organization thriving,
as you will have a marketing funnel that?s always flowing with qualified leads.
  Sorting & Qualifying Your Multilevel Marketing Business Prospects
  Systemizing your lead generation process with your email campaigns helps you
evaluate your leads, and therefore helps you determine the relationship you have with
these Multilevel Marketing prospects. MLM leads you personally attract have opted
in to receive communication from you, and are more likely to be in a position to want
to hear about YOU!
  By the time you get to converse with these prospects, you?ve evaluated them
yourself, and you only get to talk to serious business builders.
  By producing your own home business prospects, you can control the incentive you
offer to these leads. You can produce quality leads efficiently and at lower cost, and
when you become proficient at this skill, you do not have to purchase another
over-hyped, over-priced, often-recycled Network Marketing lead from those prospect
generation and vending companies and services.
  You can implement PPC as well as other low cost lead generation strategies, and
build a client relationship that you have total control over.
  Prospect attraction is vital to your MLM home business success. Save yourself time
and money for your Multilevel Marketing business, by taking the time and effort to
implement your very own prospect generation process, and save yourself the
heartache along the way, when you realise that buying Home Business prospects will
just waste your money over the long term.
  Quit buying expensive Multilevel Marketing leads. Attract your own sales leads, and
you will never have to cold-call again.
  Acquiring MLM Leads will not guarantee the sort of impact you want for your
Network Marketing home business. Michael T. Makahamadze shows other MLM
business entrepreneurs how to create quality prospects for their home businesses and
how to make use of the internet in building their Multilevel Marketing businesses.