Social Media Marketing is the online marketing tactic in accordance with social media online websites. It is a concept that describes the use of social networks, online communities, blogs, wikis or other collaborative online media for marketing, advertising, sales, and customer service. This is a new tactic to market your website or business through social media channels. Social media marketing will give you links, attention and large amounts of quality traffic. Hence, the need to hire SEO services India is gaining important. There are many advantages you can get from hiring a SEO services from India. Social media marketing is most affordable way of reaching a large number of visitors to your website. The concept of social network marketing is gaining popularity as anything. Social media is a platform that is easily accessible to all Internet access, open doors for organizations to increase their vigilance and to facilitate discussions on a permanent basis. The best strategy would be to use social networking sites like Facebook, MySpace and Twitter to meet the needs of your business opportunity. These sites offer a wealth of tools and functions which if used to expose your business to the general public can reap the benefits of marketing your products and services. According to a recent study, the number of people who use Twitter has grown by over 200% over the past two years, and in 2010 shows the projected increase of another 44%. The study also shows that 26 million adults use Twitter in 2010. Social media marketing is an essential tool because both the manufacturer and the customers will be in constant contact with each other, regardless of where they are physically located. This direct access with the potential buyer is very helpful for the entrepreneur. It makes a deep-rooted relationship between them. This relationship will ask the customer to voluntarily advertise your products and get more customers. Social media marketing has recently been part of integrated marketing communications organization. Therefore, entrepreneurs are increasingly participating in social media marketing, creating effective strategies and exploiting them as it is completely free.