GEM PLATINUM

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					gem platinum
New York-based jeweler Gem Platinum has been creating one-of-a-kind heirloom pieces for marriage, anniversary or other
special occasions since its inception in the late 1920s. Family run for four generations, the company strives to create pieces that
bridge the fine line between classic and trendy. Everything is crafted from 18K rose, yellow or white gold or platinum. Exclusive
use of conflict-free diamonds and certified gemstones reflects Gem Platinum’s unwavering ethical and quality standards.

In recent years, the Jeffrey Daniels collection has been a key focus for the brand. Also consisting of unique designs, the line’s
jewelry juxtaposes out-of- the-ordinary colors and shapes with the company’s classic elements. One example of the Jeffrey
Daniels approach comes in a stunning bib necklace (pictured) that reimagines the traditional diamond strand by working 217
colorless round diamonds into a web accented with 10 natural fancy intense oval diamonds ($300,000).



Where to Buy: Gem Platinum jewelry is available at select fine jewelry retailers. Visit www.gemplatinum.com.

Corporate Contact: Jeff Post, Phone: (212) 302-3874, Email: jeffp@gemplat.com
GEM PLATINUM
Gem Platinum clients can rest assured that their diamonds pass muster in every respect: They’re conflict-free, never treat-
ed or irradiated and GIA-certified. The intense color, fire and faultless quality the brand’s jewelry exhibits comes entirely
from expert gemstone selection, cutting and goldsmithing. One covetable example: a phenomenal natural fancy yellow
diamond ring flanked by round and baguette diamonds (18K yellow gold and platinum ring with 2.60-carat yellow diamond,
$44,000).



Where to Buy: Gem Platinum is available at select fine jewelry retailers. Visit www.gemplatinum.com.

Corporate Contact: Jeff Post, Phone: (212) 302-3874, Email: jeffp@gemplat.com
GEM PLATINUM
Whether in a floral motif necklace or evening-appropriate cluster earrings, Gem Platinum’s exquisite workmanship is evi-
dent in each piece’s near-invisible construction. Very little of the fine platinum or 18K gold that holds the diamonds securely
in place can be seen—it’s the perfectly matched and placed diamonds that are the center of attention. Flexible, graceful
assembly ensures that each jewel seems to float weightlessly against the skin (18K white gold necklace with 112 diamonds
totaling 35.50 carats, $160,000; platinum bracelet with radiant-cut diamonds, $128,000; platinum and diamond earrings,
$31,000; 18K white gold emerald-cut diamond ring with round diamonds, $20,000).



Where to Buy: Gem Platinum is available at select fine jewelry retailers. Visit www.gemplatinum.com.

Corporate Contact: Jeff Post, Phone: (212) 302-3874, Email: jeffp@gemplat.com
GEM PLATINUM
Beyond the high-carat, one-of-a-kind jewelry designs for which it’s well known, Gem Platinum creates a range of casual
essentials too. Easy-wearing bangles in gold, including 18K rose, white or two-tone varieties, complement virtually any
wardrobe. Capped with two round diamonds of exceptional clarity and brillance, each bracelet exhibits Gem Platinum’s
flawless craftsmanship in everyday jewelry ($1,370 each).



Where to Buy: Gem Platinum is available at select fine jewelry retailers. Visit www.gemplatinum.com.

Corporate Contact: Jeff Post, Phone: (212) 302-3874, Email: jeffp@gemplat.com
GEM PLATINUM
A sparkling symbol of enduring love, Gem Platinum takes the classic diamond eternity band and presents it in a dazzling
spectrum of options. Choose from the modern geometry of baguette-, princess- or emerald-cut diamonds placed end to end
or the curved lines of repeating, round stones. Favorites for engagement or to celebrate a special milestone, their versatility
and elegance ensures that they’ll be worn always (Left: Platinum ring with baguette diamonds, $9,600; from top to bottom:
Platinum ring with round diamonds, $8,800; platinum ring with princess-cut diamonds, $9,600; platinum ring with emerald-
cut diamonds, $64,000; platinum ring with round diamonds, $28,800).



Where to Buy: Gem Platinum is available at select fine jewelry retailers. Visit www.gemplatinum.com.

Corporate Contact: Jeff Post, Phone: (212) 302-3874, Email: jeffp@gemplat.com
GEM PLATINUM
The purity of exceptional, graduated round diamonds matched with a shimmering pear-shaped drop is an eternally elegant
combination. Worn alone, the face-flattering gems quietly heighten the drama of any look, and the understated style pairs
beautifully with a wide range of jewelry options. Chic, and endlessly wearable, the timeless earrings are the ultimate foun-
dation for a fine jewelry collection (Platinum earrings with pear-cut and round brilliant diamonds, $64,000).



Where to Buy: Gem Platinum is available at select fine jewelry retailers. Visit www.gemplatinum.com.

Corporate Contact: Jeff Post, Phone: (212) 302-3874, Email: jeffp@gemplat.com

				
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