Differentiate the profile and pages on Facebook

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Differentiate the profile and  pages on Facebook Powered By Docstoc
					There is a massive rush to create profiles on social networking sites in order to kick
off marketing in Web 2.0. But before you join the rush, you need to learn about
certain technical elements about establishing online presence on Facebook. Taking out
time to identify the difference between a Facebook business page and the Facebook
personal profile, will save you needless frustration.

 Face book has developed to the degree of accommodating individual profiles as well
as Business Pages. The current redesign of Facebook clearly spells out the difference
between profiles and pages. It is simple; profiles are strictly made for individuals,
while pages are for businesses. The features of profiles and pages differ. Actually,
some features are no longer allowed to be part of the business pages, but are
applicable to individual profiles.

  Some core changes discovered are listed below; Businesses are NOT allowed to
create profile, only Pages. If you open a profile page as a business, you are violating
TOS Other users can become fans via business pages; on the other hand, there is
limited access to the individual profile pages With business pages, there is no feature
for inviting friends; actually, business pages cannot keep friends list, but they can
keep a fan list. Friends List feature is disabled on business pages Status updates are
allowed with business pages, which can be shared with fans Several interactive
elements such as videos, images, application, discussion board, groups as well as wall
posts are allowed in Business Pages. The Essence of Facebook profiles is to represent
an individual. Regardless of the type of organization; all organizations are not allowed
to keep an account under the organization’s name. Facebook Pages have been created
solely to enable organizations establish a presence on Facebook. Business Pages are
optimized to help organizations communicate, engage fans, disseminate
content/information and also lay hold of new audiences virally via the
recommendations that their fans make about them to their friends. Facebook Business
Pages are structured to be media-rich and offer quality presence for any business,
brand or artist.

 Therefore, creating a profile for your brand or business would automatically lead to
suspension of your account for violating Facebook Terms of Use.

 This is the policy term given by Facebook on the use of pages by businesses:

 Every feature that is personal like messaging and befriending are ONLY for personal
use and are not permitted to be used for professional promotion purposes. Here’s an
instance, if a user is added as friend, invitation to be a friend would be for your profile
rather than your Page. Anything contrary may lead to account suspension or at least
warning at first.

 Now that you have very valuable information on how these things work, nothing
stops you from opening your account.

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