Broking for Good by sdsdfqw21


									Broking for Good
October 13, 2006
•Corporate Information•

R.S.M. Ndlovu
K. D. Swart
T.P. Ractliffe
E. Pienaar

Richard Rosenthal Attorneys
Penthouse Office Suite
4th Floor Tamatave
49 Bellevue Street

Telephone:- 021 – 424-0377

Moores Rowland
2nd Floor
Moores Rowland House
5 St Davids Place

Telephone:- 011 484-7700

Company registration no:

Table of Contents
1/   Corporate Information
2/   Table of Contents
4/   Introduction by Raymond Ndlovu
5/   Glossary of Terms and Concepts
10/   History of Broking for Good
15/   About Noah Financial Innovation
17/   About GreaterGood South Africa
21 / Trustees - Broking For Good Foundation
22/   Highlights of 2005 /06
28/   Prospects for 2006 and Beyond
33/   Statement of Responsibility by the Trustees
34/   Corporate Social Investment Policy
39/   Contact Information


Introduction by Raymond Ndlovu

The year 2005 stood out as the year when poverty was raised higher           The South African Government has repeatedly called on South
than ever before on the world’s agenda.                                      Africa’s corporate sector to be active in forming public-private
                                                                             partnerships, and to become more involved in effective strategies to
A number of initiatives, such as the Global Call to Action for the           address poverty and poverty-related issues.
Eradication of Poverty; the Make Poverty History campaign; the
recent affirmation of the UN’s Millennium Development Goals by               Business is prized in society for its efficiencies, responsiveness,
the majority of nations, and the formation of high profile                   resourcefulness, technologies and know-how. These are exactly the
multi-lateral focus projects such as the Clinton Global Initiative,          attributes that the South African development sector urgently needs
are evidence that the issue of global poverty is increasingly infusing       to expand its capacity to change real people’s lives for the benefit of
civil society and global politics.                                           the entire nation. The challenge is to shift the paradigm of corpo-
                                                                             rate social responsibility from an outdated view of business ‘paying
For most of the past year, the debates and activities have played out        something back’ - into a 21st Century idea of dynamic, forward-
in Western countries. However, since the G8 Summit in July, there            looking, purposeful corporate social investment that achieves results
have been home-grown ‘Make Poverty History’ campaigns rising up              in terms of changing lives for the better.
in Gabon, Kenya and Liberia.
                                                                             At Noah Financial Innovation Pty (Ltd) (Noah), we have a shared
This is important. There is no place on earth where eradicating              vision of a thriving and robust future for South Africa. We believe
extreme poverty is more relevant than in Africa - we harbour the             that in addition to delivering a solid value proposition to our cli-
most extreme poverty in the world on this continent. Unlike East             ents, it is imperative to have a strong social ethos of contributing to
and South-East Asian countries that have raised millions of their            the future prosperity of the country, and Africa as a whole.
citizens out of extreme poverty in the past two decades, African
nations have seen millions more of their people slide down deeper            We are committed to the sustainable development of Broking For
into the poverty trap since 1980.                                            Good, and aim to continue to maximise the opportunities for us to
                                                                             make a positive difference. We realise the immense value of
In South Africa, the gulf between rich and poor is ever-widening,            fostering long-term relationships on all levels – between our
and despite the perception that we are the ‘economic powerhouse’             people, our partners and the organisations that we support who are
of the continent, South Africa has dropped further behind on the             working tirelessly for the greater good in our communities.
track to meeting the 2015 Millennium Development Goals.
                                                                             We hope you will join us once again this year on October 13th, for
If our aim is to build a robust, stable nation with a sustainable            Broking for Good.
future, then we need to measure our success and progress in terms
of our capacity to uplift and take proper care of the most weak and          Raymond Ndlovu
vulnerable in our country.                                                   Chief Executive Officer – Noah Financial Innovation
                                                                             Chairman - Broking for Good Foundation
South Africa also has many resources – expertise, technologies,
methodologies – we also have a large non-profit development sector
employing thousands of people committed to working towards a
better future.

•Page 5•Glossary of Terms and Concepts•

Glossary of Terms and Concepts

The language of philanthropy

As a new generation South African company, Noah has strived to define new ways of understanding and doing things. We are delighted
that this is as true in our work with GreaterGood South Africa (GGSA) in the social investment arena, as it is in our core business in the
financial services sector.

Indeed, the launch of the South African Social Investment Exchange (SASIX) by GGSA has at its core, a new lexicon that shifts pre-
conceived notions of, and feelings towards, philanthropy. Through this, we are exploring, with GGSA, an opportunity in South Africa
where the introduction of new terms into the language of philanthropy could encourage a re-thinking of how giving and receiving
operate in our society and ultimately encourage the uptake of healthier ways of co-existing.

There is concern around the negative perception of terms in current usage – or a lack of understanding of the “true” meaning of such
terms because it seems the meaning has become blurred. We believe this may be acting as a barrier to people giving. On the other hand,
the introduction of a totally new lexicon could simply confuse potential givers or be interpreted as marketing speak, a gimmick. Needless
to say there is certainly a global movement towards new practices in the Non -(Social) Profit Sector in the form of performance based
philanthropy which signals change on a mass scale.

This is an evolutionary process and we are only at the starting block of designing a lexicon that works for both givers and receivers in
South Africa. We are delighted to be the first to share this first glossary of terms which has been compiled by GGSA.

Accountable                               As the term suggests, an accountable development program is one that is answerable to powers other
Development                               than itself. Typically such a program would be accountable to its trustees, its donors, its beneficiaries,
Programmes                                the law or a combination of such interests. As the leadership of a democracy is answerable to the
                                          electorate, so the management and leadership of a program may be held accountable (contractually or in
                                          the form of performance-based rewards) for their success in meeting their aims, and their
                                          management of donor funds.

Capacity Building                         It is advisable to consider a programme’s social impact not only in terms of the programme design but
                                          also in terms of organisational performance. For this reason many donors have become concerned
                                          not only with funding their recipients, but with assisting fundees to develop the skills and capacity to
                                          become effective organisations capable of returning the maximum social yield for their beneficiaries.
                                          Capacity building may involve formal training as well as coaching and mentoring.

Connect (Connecting)                      Where traditional hands-off donations may leave the donor unsure as to the end results of his or her
                                          contribution, we encourage a high degree of accountability and interaction between the giver and the
                                          recipient. This enables the giver to evaluate and experience the social-profit that his or her
                                          contributions realise.

Developing Economies   A developing economy is an economy with a relatively low standard of living, or an under-developed
                       industrial base, low incomes per capita, literacy and life-expectancy. The primary economic activities
                       tend to focus on low-value added sectors, for instance agriculture or resource extraction. Due to its
                       somewhat euphemistic nature, the term does little to distinguish between a wide variety of economies,
                       and does not distinguish between an economy in early or late periods of growth, putting Mexico and
                       Somalia in the same category, regardless of the vast disparities in their respective economic growth.
                       Economies in the developing sector are to be understood as economies that are less inclusive than
                       (having lower rates of employment) and more susceptible to global market factors than their devel-
                       oped (previously first world) counterparts.

Donor Alienation:      As non-profit organisations are founded for the accomplishment of a social mission, it is considered
                       reasonable practice for them to exclude from participation any organisation which contradicts their
                       mission, or any organisation whose funding may cause them to lose a large portion of their funding by
                       estranging other donors. For instance, were a cancer research facility to receive funds publicly from
                       a tobacco lobby, it might cause them to lose funding from other health-sector stakeholders. In such
                       a case it is considered reasonable to decline funds or assistance. The reasonable rejection of aid or
                       funding for these or other considerations is termed ‘donor alienation.’

E-Philanthropy or      This refers to the practice of contributing resources to social-profit organisations using the internet
Online Giving          and web-based technology.

Explore (exploring)    Part of any philosophy of responsible social philanthropy must include a familiarity between the
                       donor and the cause he or she funds. To give responsibly we urge donors to spend time researching,
                       evaluating and considering the organisations and causes he or she wishes to fund before making any

Giving-Mix (the…)      If we consider the concept of social investment as somewhat akin to an investment portfolio, the
                       donor may choose to spread the recipients of his funds across a variety of organisations with
                       parallel aims. For instance, a donor who is interested in the plight of Aids orphans might choose to
                       give a portion of his or her available resources to an organisation which houses them, a portion to
                       an organisation which provides education and bursaries for them, and a portion to an organisation
                       which provides counselling for those infected or affected by HIV/Aids. A giving mix might also refer
                       to differences in the type of contribution the donor chooses to make, for instance giving a portion of
                       income and a portion of time or capacity.

Innovation             In line with the venture capital or entrepreneurial models from which it draws its inspiration, the
                       venture philanthropist embraces a philosophy of innovation in an attempt to capture a greater degree
                       of social return, profit or impact for an equal or smaller outlay of capital or resources. The risks of
                       such activity are to be weighed against or offset by the potential return.

Measurable             As changes wrought by organisations may be qualitative or quantitative (or a combination of both),
Social-Return          determining the level and nature of the benefit can be problematic. It is useful, both in terms of
                       accountability and goal-directedness for an organisation to express its intended outcomes in terms
                       which can be clearly evaluated and measured, so that actual outcomes can be measured against these
                       targets. Donors can then be encouraged to contribute to causes where such measurement of outcomes
                       is practised.

Non-Profit             As distinct from a for-profit organisation which may be formed for any purpose in accordance
Organisations (NPOs)   with the law, the conventional term “non-profit organisation” refers to an organisation which is
                       established for one or more specific purpose and whose financial proceeds go to fund the work of
                       the organisation, rather than becoming profits for shareholders. These purposes will generally aid
                       either the general public, a community or community sector. NPOs in the development sector focus
                       specifically upon development or development-related issues, and may include intervention-oriented
                       programmes, charitable funds, educational or research organisations. As development sector organi-
                       sations, their focus would be primarily upon beneficial socio-economic change, as it relates to the
                       development sector. In South Africa, such organisations are often registered as Section 18A Not-for-
                       Profit Organisations and as Public Benefit Organisations for taxation purposes. A new way of thinking
                       defines these organisations as social-profit organisations. (also see Social-Profit Organisations.)

Performance-Based      Though traditional grant-giving has always concerned itself with both the outcome and benefit of its
Philanthropy           donations, the most revealing differences between performance-based philanthropy and traditional
                       philanthropy come in the style and level of involvement between the donor and recipient. Perform-
                       ance-based philanthropy encourages donors not only to evaluate the worthiness of the cause, but
                       likewise the competence and capacity of the recipient, the extent to which projects funded are sustain-
                       able solutions to the problems they aim to address, and to maintain a high-level of involvement in the
                       administration and evaluation of the projects they choose to fund. It aims to ally strategic business
                       thinking and an insistence on lean and effective organisation to the challenges of the non-profit
                       sector. Performance-based philanthropy encourages donors to share, not only their traditional
                       financial resources, but likewise their time, capacity and acumen with the organisations they choose to
                       partner or support. In so doing it hopes to encourage a socially responsible culture of philanthropy
                       somewhat akin to the culture of investment.

Self-Sufficiency       Self-sufficiency is the measure of, or the concept of, philanthropic work which is self-supporting
                       or to some degree independent of the support or funding of a donor. A philanthropic cause which
                       covers the costs of its work through social investments, income-generating activities or other such
                       mechanisms may be said to be self-sufficient.

Social Exchange or     Modelled on the idea of a stock exchange, a social exchange provides a new way of conceptualising
Social Investment      financial contributions to development projects. Social shares are purchased by social investors who
Exchange               expect to receive a social rather than a financial return on their investment, in the form of measur-
                       able life change for poor people. (Also see Social Shares.)

Social Investments     Social investment is not investment in the conventional sense of investing money in a business in
                       order to make a profit. Social investment involves investing money (or other resources) in a social-
                       profit organisation with the aim of assisting it to make a social-profit. (Also see Social-Profit and
                       Social-Profit Organisation)..

Social Mission         A social mission is the goal or aim, or set of goals and aims that an organisation plans to effect.

Social-Profit          A social-profit is the benefit gained by a community or communities, or by society as a whole, as a
                       result of work carried out by a social-profit organisation. (Also see Social-Profit Organisation.)

Social-Profit             A social-profit organisation is one whose work benefits a community or communities or society as a
Organisation              whole. Instead of using the somewhat negative conventional term “non-profit organisation”,which
                          emphasises what the organisation does not do, the new term “social-profit organisation” highlights
                          the valuable contribution which such organisations make to society.

Social Shares             Instead of using the conventional language of donors giving money to charity, the concept of a social
                          investment exchange allows investors to purchase social shares in development projects. Although the
                          return on this investment is a social rather than a financial one, the investor is encouraged to feel
                          involved in the project’s progress in the same way a shareholder in a company does.

Sustainability            Sustainability is the measure of the duration of the benefit versus the cost and practicality of its
                          implementation. For instance, a sole donor may give money to a street-side beggar only to be con-
                          fronted by the same problem the next day – the beggar is still hungry and unemployed. Such a con-
                          tribution has little to no sustainability. The same donor may give money to an organisation creating
                          employment opportunities for the homeless, and in that way create a lasting or sustainable benefit for
                          the homeless person.

Venture Philanthropy      The concept of venture philanthropy takes performance-based philanthropy one step further, and
also                      is practised by social investors who have a particular interest in innovation, in management, and a
Social Entrepreneurship   preparedness to take higher risks if the potential return is high enough to warrant them. Another
                          recurrent feature of venture philanthropy is the attempt to find ways to generate funds which do
                          not place an excessive strain on organisational infrastructure. For instance, an organisation may
                          spend as much as half of its time trying to generate the funds necessary for it to sustain itself and its
                          endeavours, thus leaving it little time to effectively pursue and implement its programme. Venture
                          philanthropy typically seeks to outsource or facilitate fundraising so as to leave the maximum amount
                          of time and resources to be devoted towards an organisation’s social mission. (Also see Performance-
                          Based Philanthropy).

Ways to Give              In recognition of the fact that building capacity can be as meaningful as funding, and that social-
                          profit organisations have a range of needs, we encourage the donor to consider the large variety of
                          means at their disposal to supporting causes and non-profit organisations. Through contributing
                          your time and skills, by donating surplus goods or by purchasing goods from grass-roots or commu-
                          nity-based organisations it is equally possible to realise a social benefit. Businesses, in particular, can
                          invest their knowledge, expertise and energy in working with social-profit organisations to build their

•Scenes from various organisations supported by the Broking for Good Foundation•

•Page 10•History of Broking for Good•

History of Broking for Good

Genesis 8:5                                            that the waters were subsiding and a new era of
And the waters decreased continually until the tenth   growth and development was imminent.
month: in the tenth month, on the first day of the
month, were the tops of the mountains seen.            Our corporate social investment policy is un-
                                                       derpinned by our commitment to the United
In 2003 Noah conceived and launched Broking            Nations Millennium Goals as the guide for cur-
for Good, our flagship social responsibility ini-      rent socio-economic development. These goals
tiative that annually draws the asset management       are to:
community together in a bid to raise funds for
various community and charity organisations.           •   Eradicate extreme poverty and hunger
Through this initiative, we are able to demon-         •   Achieve universal primary education
strate our commitment and determination to             •   Promote gender equality and empower women
making a meaningful and positive contribution          •   Reduce child mortality
to the greater good of South Africa.                   •   Improve maternal health
                                                       •   Combat HIV/Aids, malaria and other diseases
Since its inception, Broking for Good has              •   Ensure environmental sustainability
significantly increased in stature. The amount         •   Develop a global partnership for development
of money raised by this initiative has more than
doubled each year – an achievement made possi-         We established Broking for Good as the focused
ble by the generous support we have consistently       channel to deliver on our corporate social
received from our clients.                             investment policy. Over the past few years, the
                                                       initiative has grown and developed to ensure that
Broking for Good takes the form of a charity           we make a meaningful contribution, and that
trading day where we encourage asset managers to       everyone in our organisation gets to experience
trade with us on an earmarked day in October.          the fulfilment that comes with working towards
We then donate the entire proceeds of the day’s        the greater good of society.
trading activities, i.e. commission, to carefully
selected non-profit organisations and                  In 2004 we partnered with the GreaterGood
community projects.                                    South Africa Trust, an innovative and account-
                                                       able non-profit social broking organisation.
The month of October is significant because            This relationship ensures that Broking For Good
according to the Bible, Genesis 8 verse 5, Oc-         accesses the expertise and services we require for
tober was the month during which the tops of           responsible screening and selection of projects;
the mountains could be seen from Noah’s Ark            meaningful funding, and transparency and ef-
for the very first time. This was an indication        fective reporting.

•History of Broking for Good•

2003 / 2004                                           2004 / 2005
Our first Broking for Good Charity Day yielded        The second Broking For Good Charity Trading
R283, 650 that was used to support the efforts        Day raised R801, 828 – an increase of almost
of nine selected projects. The major benefici-        350%. These funds were distributed to the fol-
aries of this effort were:                            lowing organisations:
•           Tersia King Learning Academy in           •        The South African Red Cross Society
            Tembisa – an independent, non-                     for Tsunami disaster relief efforts in
            profit school providing quality                    East Africa.
            employment-ready education to             •        Building the Sparrow Schools through
            approximately 800 impoverished                     the Dead Cat Bounce fundraising
            learners ranging from Grades 0 to 12,              event.
            as well as vocational computer skills     •        The Tersia King Learning Academy in
            training to the broader Tembisa com-               Tembisa to provide ongoing support
            munity. Broking for Good’s support                 and funding for improvements in the
            has enabled them to establish and                  delivery of education, most particu-
            maintain uninterrupted internet con-               larly for the ICDL certificate that this
            nection, to equip and train a 40-                  Academy provides.
            piece marimba band, to enhance            •        The first Giving Exchange held in
            delivery of their ICDL course and                  September 2005 in Cape Town and
            to provide entrepreneurship training               Johannesburg. These high-profile
            to their Grade 10’s.                               two-day events were held in partner-
•           Ikamva Labantu Lesedi factory and                  ship with the Shuttleworth Founda-
            crèche – this is a non-profit organisa-            tion, Independent Newspapers,
            tion providing relief, development                 Discovery, First National Bank and
            and capacity-building for many com-                GreaterGood South Africa. The
            munity-based social service pro-                   work of 125 NPOs was showcased to
            grammes including recognised social                the public and private sectors. The
            welfare and economic empowerment                   Giving Exchange provides an exciting
            processes, addressing hunger and                   and unique forum where South Afri-
            health issues, building of crèches,                cans can engage in innovative ways
            schools, senior and youth centres,                 directly with NPO’s. There is a
            programmes for the disabled, skills                fantastic synergy in Noah Financial
            training and business initiatives.                 Innovation supporting an event that
•           Smaller grants to the Embizweni                    facilitates social ‘broking for good’ for
            Créche and Mokotong Primary School                 all South Africans.
            in Soweto.

•History of Broking for Good•

            A revolving stock fund supporting                                                              R 1 600 000

            the capacity-building and income-                                                              R 801 828
            generating projects of organisations
                                                                                                           R 283 650
            selling quality products globally
            Greater Goods. The organisations
            supported include:

                                                                            2003/04   2004/05    2005/06

   1     Cape Mental Health Society is 90-year old NGO that provides invaluable service to society by
         employing comprehensive strategies to enhance the independent functioning and quality of
         life of those living with intellectual and psychiatric disabilities.
   2     The Etafeni Aids Smocking project is a special skills training and capacity- building project.
         Unemployed adults who have never even threaded a needle, never mind heard about smocking
         before, do the intricate handwork. The work provides therapy and income.
   3     Fountain House provides vocational and social rehabilitation for adults with suffering from
         mental illness including a transitional employment programme providing work experience in
         the formal sector.
   4     Fancy Stitch Group The Fancy Stitch Group is an independent initiative under the umbrella
         of the The Women’s Centre in Ingwavuma. The project creates jobs to alleviate the poverty of
         rural woman. It is a skills development and capacity-building project that aims to become a
         sustainable business.
   5     GAPPA – Grandmothers Against Povery and Aids is a collective of grandmothers who care for
         Aids orphans and HIV positive children. They produce charming products to generate much-
         needed income to support vulnerable children.
   6     Iziko lo Lwazi Craftworkers is a literacy training and poverty alleviation township project for
         women. The project specialises in papermaking using recycled and natural-found materials.
   7     Khumbulani Craft is a poverty alleviation project that facilitates the design, production,
         marketing and sale of traditional and contemporary South African rural craft. High quality
         Khumbulani products are successfully marketed locally and internationally providing income
         generation and job creation for KZN crafters.
   8     The KidzPositive Family Fund is dedicated to improving the health of HIV positive children.
         Healthcare professionals working at Groote Schuur Hospital in Cape Town founded this non
         profit organisation. Their goal is to generate funds for the grassroots support of Southern
         African families affected by HIV and Aids.

•History of Broking for Good•

   9     Kunye is multi-award winning collective of crafters representing Aids programmes, Leprosy
         missions, church groups and individuals who join hands to work together for an improved
   10    Kuyasa Handmade Paper Products are made from 100% recycled paper and Port Jackson fi-
         bres. The initiative helps unemployed women to develop skills and establish their own sustain-
         able business.
   11    Learn to Earn is a comprehensive skills training project that provides unemployed township
         residents with access to literacy, craft and business education. In the past 15 years, LTE has
         trained over 6000 unemployed adult students.
   12    Mother’s Creations is an income-generating project of Mothers to Mothers to Be, a mentor-
         ship and empowerment programme for HIV-infected pregnant women.
   13    Nosisa’s Africa Beadwork features the work of an independent crafter, who aims to develop a
         sustainable business out of her unique talents and innovative flair.
   14    Nazareth House is a long-established social welfare and development agency providing shelter
         and comprehensive care to vulnerable children and elderly people, as well as hospices.
   15    Sibanye, which means ‘Working Together’, is a coalition of NGOs and Community Based
         Organisations (CBO’s) based in Khayelithsa and surroundings. These oragnisations serve the
         HIV/AIDS infected and affected community though craft-based income generating projects.
   16    Sparrow Schools provides vocational skills training to equip children and youth with learning
         difficulties and intellectual disabilities with the knowledge and skills necessary to enable them
         to become independent, contributing members of society.
   17    T-Bag Design is a skills development and income-generation project that produces innovative
         design products from recycled materials.
   18    The Topsy Foundation partners with rural communities to bring about positive change
         through a multi-faceted approach to the consequences of HIV/Aids. Training and skills de-
         velopment are an important component of working with HIV/Aids, since it is a disease which is
         exacerbated by poverty.
   19    Westlake Upliftment Projects The Westlake United Church Trust (WUCT) is a non-profit or-
         ganisation, established in February 2002 to assist the residents of Westlake Village to improve
         their quality of life and become a self-sustaining, thriving community. The WUCT is running
         a registered pre-school for 72 children, a daily feeding scheme for the Westlake children, a
         Community Advice Office and a crafts centre, where crafts such as beadwork, sewing and fabric
         painting is taught.
  20     Wola Nani works to provide training and income generation for their clients, encouraging
         those living with HIV/Aids to remain as productive and independent as possible.
   21    Zenzele Training & Development provides skills training, entrepreneurial development and
         business support to individuals living in underdeveloped and poverty stricken communities in
         the Western Cape.
  22     Camphill Village provides care and employment for adults with intellectual disabilities. They
         make a wide range of quality products that have a healing impact on the environment and
         broader community.

•History of Broking for Good•

We were delighted that our 2005 / 2006 Brok-
ing for Good Day almost doubled the 2004 /
2005 achievement and raised a total of R1.6
million for our social investment efforts.
We took a decision in 2005 to streamline the
activities of Broking For Good by consolidat-
ing our relationship with GreaterGood South
Africa. There are strong synergies between Bro-
king for Good and GreaterGood, and exciting
opportunities to maximise these strengths.
With GreaterGood South Africa, Broking for
Good has been able to leverage significant op-
portunities to broker relationships between
South African NPOs and the corporate and
public sectors and we have facilitated the provi-
sion of a variety of innovative channels for
businesses and individuals to engage meaning-
fully with the development sector. These are
designed to broker relationships between the
development sector and the nation by raising
awareness of the levels of meaningful engage-
ment for social investment and providing
secure, accessible avenues through which the
public is able to invest their resources in a
brighter future for all South Africans.
In addition to this flagship programme, we con-
tinued our programme of supporting projects
aimed at meeting our development goals as a

•Page 15•About Noah Financial Innovation•

About Noah Financial Innovation

                                                     As a member of the JSE Securities Exchange,
                                                     we focus on equities trading for the institutional
Noah is a black entrepreneurial stockbroking
                                                     asset management industry on an agency-only
and financial services company with an enviable
                                                     basis. Our unique value proposition is our
track record of providing innovative, tailored
                                                     independent quantitative research, in the form
execution and independent research services
                                                     of post-trading statistical analysis, which enables
to institutional investors. Our business model
                                                     our clients to measure our execution efficiency
is specifically designed to cater for unbundled
                                                     and value-add relative to other market
execution and independent research services in
                                                     participants and benchmarks. In addition, we
anticipation of global market trends.
                                                     have FIX-compliant connectivity with various
                                                     execution partners based in London and
At Noah, we have a shared vision of a thriving
                                                     New York.
and robust future for South Africa and the African
continent as a whole. Our determination to
                                                     We currently offer:
make a positive contribution to the rebirth and
future prosperity of our country is therefore an     •   Equity sales trading
integral element of our business philosophy.         •   Equity execution
                                                     •   Equity derivatives trading
Mission                                              •   Transaction cost analysis
Our mission is to provide outstanding
equity execution services, proprietary execution     In equities trading, we are able to offer signifi-
research and specialist independent research to      cant flows to our clients as we continue to grow
the institutional investment market through:         our institutional base and hence our share of
                                                     total volumes traded on the market. Because we
• a broad representation of employees whose
                                                     service the top twenty institutional fund
competence, expertise and experience are highly
                                                     managers and pension funds in South Africa,
regarded by clients and peers alike;
                                                     we have comprehensive coverage of the local
 • innovation as represented by value-added          contractual savings pool.
execution as well as local and international
independent research services that are delivered
in a cost-effective manner;
 • impeccable ethical standards and corporate
governance practices that are underpinned by a
solid corporate framework.

•About Noah Financial Innovation•

Transaction Cost Analysis                           The Noah Academy for Financial
Transaction costs, if not well managed, can         Innovation
impact negatively on investment perform-            In 2003, we established the Noah Academy for
ance. Research has shown that these costs can       Financial Innovation as an intellectual incuba-
account for as much as 100 basis points (1%).       tor to facilitate and promote mentorship and
Therefore, in the interests of our clients, both    skills development in the financial services in-
asset mangers and pension funds, we objectively     dustry. Our goal of making a positive difference
measure and proactively manage the costs of our     is highlighted by our staff recruitment, develop-
equity execution service. This is done in order     mental and retention policies and strategies.
to minimise the significant loss of value and
improve our clients’ investment performance         Mantombi Bashe, our quantitative analyst, is
on an ongoing basis.                                the Academy’s inaugural candidate. Previously
                                                    an actuarial associate with a major life assur-
RESEARCH                                            ance company, Mantombi has embarked upon
At Noah, we pride ourselves on providing our        a new career in the investment field by under-
clients with valuable insights and advice based     going an intensive twelve month skills transfer
on research of the highest quality. Through the     programme under the guidance of an external
establishment of Associated Research Con-           mentor with several years experience as a ‘sell-
sultants, ARC, we have created an innovative        side’ quantitative analyst. The goal of this pro-
platform to engage an array of independent          gramme is to facilitate Mantombi’s development
local and international experts and indus-          into a top rated analyst whose expertise will be
try specialists. This independent outsourc-         coveted by our clients.
ing model ensures that we remain flexible and
provide our clients with unique yet practical,      The skills transfer programme epitomises our
value-added research information and analysis.      philosophy of identifying and nurturing new
We currently have access to over 65 000 global      talent as opposed to re-cycling existing skills.
experts covering a broad spectrum of sectors,       This enables us to enhance the availability
global industries and specialist subjects such as   of fundamental skills for the South African
inter alia, precious metals, resources, energy,     economy as a whole.
tobacco, beverages, pulp and paper, emerging
markets etc. In addition we offer proprietary       For further information please visit
South African macro-economic, sectoral and
political research.

•Page 17•About GreaterGood South Africa•

About GreaterGood South Africa

What is GreaterGood South Africa?                   Our social-profit organisations

GGSA is a registered non-profit organisation        At, we showcase the
that enables individuals and businesses anywhere    inspiring work of bona fide non-profit organi-
in the world to make a meaningful contribution      sations and community based organisations who
to the work of South African development and        are working to promote social development and
social profit organisations across the country.     a social profit in the form of real and measur-
                                                    able life changes. Here you will find infor-
GGSA has a vision of South Africa as a nation       mation about a wide range of organisations,
with a vibrant culture of giving in ways that are   working across all development fields.
thoughtful, purposeful and highly effective.
Through our website, our campaigns and our          We feature ‘Cause Wishlists’ - bite-sized pro-
social investment exchange, we provide givers       posals presenting some of the most critical,
with a variety of innovative ways to give, that     current needs of our causes. You may be able to
contribute to the eradication of poverty.           assist them through funding, volunteering or by
                                                    donating the goods they require.
Our website
                                                    A unique advantage of GGSA is that all organi-
At the heart of GGSA is our website - www.          sations will provide you with a ‘reportback’ fea- There are currently            tured on the site you can experience the gift of
more than 570 registered causes on GGSA             your giving by knowing exactly how your dona-
across all development sectors. We use the rich     tion made a real difference to your beneficiary.
feedback loops that internet technology makes
possible to report back to donors on every          Our Giving Currencies
donation made through the website. So whether
you give money, loyalthy points, eBucks or          Everyone is good for something. This is why
Amex membership reward points; whether you          we’ve devised a number of different ways to give.
donate your time, skills or surplus goods, you      We also strongly believe that effective giving is
can access a reportback from your beneficiary       about much more than just money, which is why
and know exactly how you made a difference in       there are a variety of giving currencies that you
the lives of others. You experience the gift.       can use to support the social profit organisation
                                                    of your choice.

•About GreaterGood South Africa•

Beyond traditional currencies, credit cards            greater good by contributing your ideas, your
donations, bank transfers and the like, you can        skills and your unique person power. You can
donate your loyalty points (eBucks, American           make a difference by supporting a campaign,
Express Membership Reward Points or Nedbank            and perhaps also by getting your friends, family
Greenbacks).                                           and colleagues involved in the greater good.

In addition you can give of your time or profes-       Our campaigns include the following:
sional skills by volunteering for a cause or par-
ticipating in our annual ‘Do It Day’ campaign,
donate your surplus of previously loved goods
or do your socially conscious shopping in our
Good Shop, thereby lending support to an or-
ganisation directly by purchasing their goods or
indirectly by purchasing some of our goods that
result in a donation being made to your cause of
choice by the product retailer. Over the Giving
Exchange weekend, you can shop at various re-
tail outlets and your qualifying purchase will get
you a donation voucher to give to your favourite
cause. Whatever your preference, we can find a
way for you to give.                                   Donate-a-Book
                                                       It’s so easy to give a South African child the
The GreaterGood Community Noticeboard is               joyful experience of reading and at the same
a forum where you can post anything that you           time promote literacy in South Africa. You
would like to give. We will do our best to find        choose if you would like to donate a storybook
a cause that has a need that matches what you          for a pre-schooler, a book for a blind child or a
would like to give. While you provide us with          starter library for a poor school. The small gift
your contact details, these are not featured on        of a book makes a big difference in the life of
the noticeboard. You will remain anonymous             a child. ‘Donate-a-Book’ runs each year from
while GreaterGood brokers the exchange be-             World Book Day in April to World Literacy Day
tween you and a cause. When we have a suitable         in September.
match, we will contact you privately to make sure
that you are still able to give your time, skills or   TheGiving Exchange
goods.                                                 The Giving Exchange transforms the GGSA
                                                       virtual presence into a real-life experience and
Our campaigns                                          provides a meeting place where NPOs, con-
                                                       cerned individuals and businesses can engage
Campaigns run by the GreaterGood SA Trust              with each other, person-to-person as well as
offer you a variety of innovative ways that you        explore new, relevant and effective giving solu-
can use to connect with and support social             tions that advance development work in the
profit organisations. You can experience the           country.
gift of giving by engaging with causes in exciting
ways - it’s not just about donating money. You
can easily make a fantastic contribution to the

•About GreaterGood South Africa•

Do-It-Day                                            ties to improve the quality of learning for their
‘Do-It-Day’ is the red letter third Friday of        learners. Teachers Dream gives these educators
October when you can support the international       the opportunity to connect with individuals and
day for poverty eradication by giving your time      businesses who want to contribute to the uplift-
and skills to make a real difference in South        ment of education in South Africa. Many great
Africa. ‘Do-It-Day’aims to connect groups of         educator ideas could easily come to fruition
volunteers together with non-profit organisa-        with support of relatively small grants. In real
tions in order for them to benefit from skills       terms, it actually doesn’t cost that much to take a
and person power that they don’t normally have       class of Grade 4 learners to the planetarium or
access to. Your professional skills, time and        the Grade 10’s to an inspiring exhibition. The
sweat equity can go a long way to making a real      majority of Teachers Dream proposals require
and measurable difference.                           grants of less than R5 000 – the average being
                                                     just R1400.00.
Make Christmas Matter
Each festive season from November to January,        The South African Social Investment
‘Make Christmas Matter’ enables South Africans       Exchange (SASIX)
to revive the true joy of giving and receiving by
making the contribution to a brighter and bet-       GGSA’s new South African Social Investment
ter future an integral part of celebrating Christ-   Exchange (SASIX), backed by the Fidentia
mas. ‘Make Christmas Matter’ makes it easy for       Group and Noah Financial Innovation, makes
people to choose the way that they would like        available carefully selected social development
to make a difference. GGSA ensures that funds        projects to you as investment opportunities with
reach selected accountable registered non-profit     a social return. SASIX emulates the environ-
and bona fide community-based organisations          ment of the stock exchange to connect non-
working towards the eradication of poverty in        profit organisations needing funds for specific
South Africa.                                        development and poverty alleviation projects
                                                     with corporate donors, trusts, foundations and
Teachers Dream                                       the general public who want to support social
Teachers Dream connects donors to dedicated          upliftment and development in South Africa.
SA educators who require affordable grants for       Investors have peace of mind knowing the mon-
projects that enhance Outcomes-Based Educa-          ey will be used for a sound project by a reputable
tion (OBE) for SA learners. More often than          organisation, and receive regular updates on
not it is teachers who have brilliant ideas of how   how the money is being spent and what social
to make maths and science come alive; how best       impact it is having.
to demonstrate life skills; how to show children
the geography of the land and how to explore
the metaphors of the arts. There are many ac-
tivities in and outside the classroom that would
build children’s capacity through experiental
learning, and enhance the learning outcomes of
the curriculum.

Motivated educators are often frustrated by the
lack of resources that curtail their opportuni-

•About GreaterGood South Africa•

Our Credentials

GreaterGood South Africa Trust
Postnet Suite 293
Private Bag X16
Constantia 7848
Telephone: (021) 794-0580
Fax: (021) 794-2239
E-mail: /

Date of Establishment: October 2004
Registered Trust: IT 3334/2004
Registered NPO & PBO (Section 18A): 040-346 NPO; PBO 930014027
TEU Reference: EVZ0064/11/05; Section 18A Tax Exemption

Mervyn E. King SC

Conrad Sidego          Director, Media 24
Raymond Ndlovu         CEO, Noah Financial Innovation
Merton Black           Director, Deutsche Bank Securities
Bongani Khumalo        Chairman, Grey Global
Norman Gasa            Senior Associate, Fidentia Group
Tamzin Ractliffe       Executive Director, GreaterGood SA
Carol Tappenden        Managing Director, GreaterGood SA

•Page 21•Trustees - Broking for Good Foundation•

Trustees -
Broking for Good Foundation
Raymond Ndlovu – Chairman                          Raymond Ndlovu is the co-founder and CEO of Noah Financial Innovation. Raymond
Chief Executive Officer,                           has over 16 years experience in the financial services industry which includes the founding
Noah Financial Innovation                          of Prodigy Asset Management where he served as director. Prior to this, he held portfolios
                                                   at Allan Gray, Metropolitan and Standard Chartered and Merchant Bank in Zimbabwe.
                                                   His experience covers structured trade and project finance, debt trading, employee benefit
                                                   investments and asset management. He serves on numerous committees including the Insti-
                                                   tute of Retirement Funds, and has recently been appointed to the Pension Funds Advisory
                                                   Committee by the Minister of Finance, Trevor Manuel. Raymond holds an honours degree
                                                   in Business Studies from the University of Zimbabwe.

Kevin Swart – Trustee                              Kevin Swart is the co-founder and COO of Noah Financial Innovation. He has over 20
Chief Operating Officer,                           years experience in trading. His most recent position was director in charge of equities and
Noah Financial Innovation                          proprietory book trading for Mettle. Prior to that his experience includes positions with
                                                   Greenwich, Rand Merchant Bank, First Derivatives, Anderson Wilson Stockbrokers and Ed
                                                   Hern Stockbrokers. Kevin originally qualified in Civil Engineering and holds a National
                                                   Higher Diploma in Civil Engineering.

Elsabe Pienaar – Trustee                           Noah’s Compliance Officer, Elsabe has 10 years experience in the stock broking industry,
Director,                                          both in the back office and as a trader. She has worked for First National Bank, De Witt
Noah Financial Innovation                          Morgan, Standard Equities and Mettle. She holds a BCom (Hons) from the University of
                                                   the Free State and is registered with the JSE as a stockbroker.

Tamzin Ractliffe – Trustee                         Qualified in Applied Psychology, and with further study in commerce, Tamzin has over 20
Executive Director ,                               years international experience in financial services and strategic organisational develop-
GGSA Trust                                         ment. Her experience includes a number of years with Rothschilds Asset Management in
                                                   London where she was actively involved in raising £60 million in venture capital for the
                                                   International Biotechnology Trust. She subsequently worked at the Red Cross Children’s
                                                   Hospital Trust planning and implementing both a national public media appeal and capital
                                                   campaign before establishing Funding SA, a development and fundraising consultancy. She
                                                   went on to establish the, followed the Big Brothers Big Sisters
                                                   organisation before, in 2002 continuing with the development of www.GreaterGoodSA.
                                         , a non-profit organisation dedicated to utilising 21st Century technology to facilitate
                                                   indigenous philanthropy and accountable giving in South Africa. In June 2006 Tamzin
                                                   launched SASIX at the JSE Securities Exchange.

•Page 22•Highlights of 2005/2006•

Highlights of 2005/2006

In 2005 / 2006 the Broking for Good Foundation, through its
flagship support of the GreaterGood South Africa Trust, made
significant strides in bringing about a new level of understand-
ing to social investment in South Africa by participating in the
development and launch of the South African Social Investment
Exchange (SASIX). In addition to this flagship programme, we
supported five organisations that implemented programmes
aimed at eradicating poverty by facilitating and implementing
systemic solutions in the following areas:
•   Boosting food security
•   Providing clean water
•   Improving basic healthcare
•   Improving education
•   Building adult capacity
In addition, we continued to provide our support to the Ter-
sia King Learning Academy and to the development of capacity
amongst local producers through the revolving stock fund as well as
undertaking a new partnership with the Gordart Gallery to assist
and develop developmental and previously disadvantaged artists.

Boosting Food Security

Heifer International-South Africa used their funding to boost
the food security of 20 households in two impoverished com-
munities near Bulwer, in southern KwaZulu-Natal. Heifer is a
development organisation with the mission of alleviating hunger,
poverty and environmental degradation through the provision of
food-producing animals to families in need.

The members of these two communities received training in poultry
management and cage construction, as well as 12 laying hens. These
families have already started their own small egg-producing projects
that will result in them generating income for their households.
The training covered all aspects of keeping the hens healthy and

•Highlights of 2005/2006•

productive and also included the economics of egg production.
Members are managing their hens well, and egg production is in-
creasing as birds adapt and settle into their laying cycle.

This project, known as Kevelar Denary, is made up of a number of
Roman Catholic missions, and the beneficiaries of our support are
members of the St Paul’s and St Catherine’s missions. Unemploy-
ment is rife in the area and there is a great need for agricultural
knowledge and management to help the communities increase their
household food supply and also to generate income from selling

In addition, every member who has received training and the gift of
laying hens is required to train another family and to purchase lay-
ing hens for the new family. This “passing on the gift” helps build
accountability between members and improves the sustainability of
the project.

Providing Clean Water

A Roundabout Playpump was installed at Rambuda Secondary
School in Northern Limpopo. This school and surrounding com-
munity will now have access to safe, clean water and the pupils will
have lots of fun turning the pump! The playpump has a children’s
roundabout that is built on top of a borehole. As the children turn
the roundabout in play, fresh, clean drinking water is pumped into
a storage tank 7 metres above the ground.

Rambuda Secondary is situated in a rural area in the northern part
of the province, near Thohoyandou, and has over 500 pupils. Until
recently there was no fresh water available on tap for drinking or
washing. The nearest source of water for learners and teachers was
the Mutale River which runs close by and is inhabited by crocodiles
and hippos, endangering lives of the children and the community.
Prior to installation at Rambuda, a borehole was sunk and tests were
done by a geohydrologist to determine whether or not there would
be a water supply of sufficient quantity. Water samples were sent to
a laboratory recognised by the Department of Agriculture to ensure
that the water was fit for human consumption.

To date, almost 700 playpumps have been installed in South Africa,
with 146 installed over the past year in South Africa, Mozambique,
Swaziland and Zambia.
There are still 3,242 schools in South Africa that do not have water
on site, and unfortunately not all of these schools are sited on land
where a borehole can be sunk.

Improving Basic Healthcare

In 2005, the members of the Bolata Youth AIDS Project, planted
their first vegetable garden, thanks to the funding received from
Broking for Good. The Bolata Project has operated in Qwa Qwa
in the Eastern Free State since 2001 – providing home-based care

•Highlights of 2005/2006•

and support groups for a total of 88 young people with HIV-AIDS.
The group of nine youths have been volunteers since the project’s
inception, but have only recently started receiving a stipend of
R200 a month. With these funds, they are establishing a vegetable
garden in a field that has been donated to them, which will be used
as the basis for providing nutritious meals for people infected and
affected by AIDS.
The field donated to the group is in a central location with access to
a municipal water tap. The group has cleared the field ploughing,
installed a fence and gates as well as planted out the seeds.
One of their aims is to reduce their dependence on funding so
instead of using funds to purchase food, as is done at present,
the food garden will become a sustainable source of nutrition for
catering at support group meetings and meals for home-based care
patients. After a year it is expected that the garden will provide all
the fruit and vegetable needs of the project, with supplementary
foodstuffs purchased through income generated from the sale of
excess produce in the local village.

A big problem faced by people living with HIV-AIDS is discrimi-
nation. The Bolata team address this problem by holding weekly
support group meetings at the Sekamoto and Evamota clinics. At
the meetings, people can get assistance from health professionals,
eat a cooked meal and have a safe space to talk, listen and share their

Project staff also work in pairs to visit people with AIDS who are
too ill to attend meetings and require home-based care. They talk
to patients about anti-retrovirals, addressing fears about the drugs’
side effects. Six patients are now in training to learn about taking
anti-retrovirals, and fifteen are being monitored on the DOT
system of medication for tuberculosis. Good nutrition is essential
to these patients’ chances of extending their lives, and many rely on
receiving a regular cooked meal from Bolata.

With a large number of orphans and vulnerable children living in
the community, staff members also do counselling with the chil-
dren’s guardians, particularly addressing issues of discrimination,
and help the young children obtain places at educare centres.
as the basis for providing nutritious meals for people infected and
affected by Aids.

One of their aims is to reduce their dependence on funding so
instead of using funds to purchase food, as is done at present,
the food garden will become a sustainable source of nutrition for
catering at support group meetings and meals for home-based care
patients. After a year it is expected that the garden will provide all
the fruit and vegetable needs of the project, with supplementary
foodstuffs purchased through income generated from the sale of
excess produce in the local village.

The Bolata team holds weekly support group meetings at the Sekamoto
and Evamota clinics. At the meetings, people can get assistance and
support from health professionals, as well as eat a cooked meal.

•Highlights of 2005/2006•

Improving Education

Twenty volunteers from community-based organisations in Du
Noon and Philippi in the Western Cape are currently benefit-
ing from an Early Learning Resource Unit (ELRU) training
programme funded by your donations. The programme equips
the women to develop outreach programmes to train parents and
carers of young children, improving the quality of family-based
care and educational stimulation. Following negotiations, ELRU
formed partnerships with two organisations in the Cape Town
area who have volunteers working in communities - Ubunye and
Beautiful Gate - and started both training programmes in May.

Ubunye is a volunteer-run organisation working with and sup-
porting a number of preschools in Du Noon, a very under-re-
sourced informal settlement near Milnerton. Beautiful Gate is a
ministry for young children in Philippi, working through volun-
teers who visit homes where children and families are infected and
affected by HIV and Aids.

A core group of ten volunteers from Beautiful Gate are being
equipped to train parents and caregivers in their community about
how young children develop and learn. If each volunteer reaches
ten families, roughly 200 young children will benefit from their
child-rearing knowledge and support.

The programme has been adapted at their request to assist them
with developing the relationship between parents and teachers at
ten of the home-based Early Childhood Development (ECD) cen-
tres they support - with an average of 40 children each.

The programme covers basic early childhood development us-
ing “Masithethe” – a tired and tested set of simple, picture-rich
resources in different languages, a full set of which is provided
for each volunteer and teacher to use. Emphasis is placed on the
nurturing roles in families as being the most important roles in
relation to laying a solid foundation for younger children.

ELRU facilitators have began site visits to all the participants’
sites, providing support for implementation and monitoring
their progress. The groups will be brought together to share their
project activities, evaluate the project and celebrate with a certifi-
cate ceremony.

Building Adult Capacity

A group of 20 small farmers from Heifer International’s Siyazama
group received training in Keiskammahoek in the Eastern Cape in
June on how to take the first steps from basic subsistence farming to
income-generation and small business development. Five of them will
go on to train a further 100 farmers in three provinces.

Run by the South African Institute for Entrepreneurship (SAIE),
using their tried and tested AgriPlanner tool, the training goes

•Highlights of 2005/2006•

beyond the practicalities of simply growing food and also looks at how
growers can make the most productive use of the land and maximise
their financial income, taking them through a comprehensive busi-
ness development and entrepreneurship training programme.

Broking for Good funds were used to provide Heifer with one
Agriplanner kit and 100 workbooks, and to provide training to the
facilitators and other group members. The facilitators have received
materials and have already begun to conduct training with 100 farm-
ers in the Eastern Cape, KwaZulu-Natal and Limpopo Provinces,
benefiting approximately 600 of their family members through
increased crop production and household income.

Building a partnership for development: GGSA Trust
and the South African Social Investment Exchange

In line with the vision of Noah and Broking for Good, Greater                 As custodians of other people’s money, we are acutely aware of the
Good South Africa (GGSA) has a vision of fostering a vibrant                  importance of performance and accountability. As much as Noah
culture of responsible giving in the country. This stems from an              wants a trade to settle via the JSE on behalf of a client, we would
important recognition that South Africa is a nation of abundance,             want to know that a social investment rand has reached the intend-
and that there is much that we can, and should do ourselves to                ed beneficiary. Therefore, we value GGSA’s effort and commit-
bridge the divide between rich and poor and create a secure, pro-             ment to facilitate performance-based investment in a social capital
ductive society where everyone has the opportunity to realise their           market consisting of accountable development organisations.
                                                                              In South Africa, there is a great need to move away from the
GreaterGood South Africa’s emphasis on performance-based so-                  paradigm of donations and hand-outs to one where the kind of
cial investment is key. There is a great need to move South African           investment that mobilises social investment capital markets flour-
businesses and individuals out of a “charity mentality” and into              ishes. In this new scenario, donors and funders become profes-
the paradigm of meaningful investment. Equally there is a need to             sional social investors utilising succinct, transparent platforms for
facilitate a redefinition of the way in which non profit organisa-            measurement and feedback. We are proud to support GGSA as it
tions are perceived. Viewing them as social profit organisations, as          plays a leading role in manifesting this exciting new paradigm in
GreaterGood South Africa does, goes some way towards this.                    the country.

For giving to be truly effective it must result in a measurable im-
provement of people’s lives. By showcasing the work of the South
African non profit sector, GreaterGood South Africa, through its
Social Investment Exchange, assists people in making better deci-
sions about their giving.

As a new generation company, social investment is one of the key
drivers of Noah’s core business. Broking For Good Foundation
is the channel we have established to make social investments that
impact on building a better country, continent and world. It was
a natural fit for the Broking For Good Foundation to become
both a founding and ongoing supporter of the GGSA Trust and
the founding social broker for the South African Social Invest-
ment Exchange (SASIX).

•Highlights of 2005/2006•

Supporting ICT and Computer End User Skills                                    The Rainforest
Development at the Tersia King Learning Academy
                                                                               Found in many art galleries around the world, project rooms
In 2005 Noah continued its support of the Tersia King Learn-                   provide a platform for developmental artists, many of whom are
ing Academy, providing uninterrupted internet connection to                    from previously disadvantaged backgrounds and simply cannot
facilitate its ICT training.                                                   afford the costs of a full blown exhibition. Noah’s sponsorship of
                                                                               this space, now called the Rainforest, ensures that they receive
One of the most important goals of the TKLA is to prepare the                  both the necessary exposure and the opportunity to develop their
learners with the skills required by employers. Research in this               talent. Since opening its doors two years ago, the Gordart Gallery
regard has indicated that most business organizations, big and                 has exposed more than 300 artists, many of whom were exhibiting
small, require the following essential skills:                                 for the first time. The concept resonates deeply with Noah and
                                                                               our commitment to providing an environment where people can
•          Communication skills                                                grow their talents and abilities.
•          Business awareness
•          Thinking and problem solving skills
•          ICT and Computer end user skills

By facilitating an uninterrupted online connection through Sen-
tech, Broking for Good has supported the growth of ICT skills,
enabling internet usage for research purposes by the over 500
learners for school assignments. The TKLA learners’ computer
skills are demonstrated to be way above that of learners from all
other state schools in the area, enabling matriculants to complete
matric with an ICT competency certificate. Some of the learner
usage groups include:

•          All our learners from grade 4 to matric attend computer
           literacy classes as an enrichment subject – the available
           access to the internet enhances the teaching of the cur
•          We introduced a new subject to our grade 10’s this year
           ie. CAT (Computer Application Technology). The use
           of the internet forms a vital part of the curriculum.
•          The F1 Jaguar school challenge teams, where we achieved
           5th place internationally in the UK in 2004. They are
           presently in the final stages of their preparations for this
           year’s competition.
•          The Lego League teams also use the internet for all their
           research to prepare for the regional and hopefully na
           tional competition in September.
•          All learners have access to our computer literacy centre
           after school to make use of the internet for research
           work for their projects – there are no costs involved for

•Page 28•Prospects for 2006/07 and Beyond•

Prospects for 2006/07 and Beyond

Investment Beneficiaries of the 2006/2007 Broking For Good Day

For the coming year, 2006/07, we have compiled a unique prospectus of investment offerings that
we aim to support through this year’s Broking for Good. All beneficiaries are specific projects of
non- profit organisations that have been identified and researched on our behalf by
GGSA using the rigorous evaluation metrics and processes of SASIX, which itself is a Broking for
Good initiative.

These are development projects in the United Nations Millennium Development Goal areas of food,
security, early childhood development, community-based care of orphaned and vulnerable children,
primary health care and building adult capacity for sustainable livelihoods. The projects’ expected
outcomes are aligned to Noah’s overarching policy of supporting South Africa’s attainment of the
United Nation’s Millennium Development Goals. In addition to these projects, we will continue to
support our development partner GGSA, launch a new initiative through the University of South
Africa (UNISA), which is an endowed Chair in Responsible Social Investment as well as a continued
partnership with the gordart Gallery through the sponsorship of the Rainforest.

Herewith is a summary of the identified beneficiaries and their projects.

•   Millenium Development Goal Projects
•   Noah Chair for Responsible Investment
•   Rainforest
•   GreaterGood South Africa and SASIX

•Prospects for 2006/07 and Beyond•

Province: GAUTENG

Training Unemployed Women To Start Up A Viable Business – providing basic entrepreneurial development skills to an abused
women’s support group, allows them to develop an adequate plan for a sustainable, income-generating business.

The Siyazigabisa Home of Hope for vulnerable children in Tembisa plans to transform its nascent
income-generating projects into viable business units. Their support group for abused women in the
community is comprised of 20 unemployed vulnerable women who require basic business skills. This
project aims to provide accredited training in the form of the South African Institute of Entrepre-
neurship’s 5-day Starter Plan intervention, as well as a guided 4-day intervention to develop com-
prehensive business plans for the sewing, shoe-making, beading and bakery projects. Such capacity-
building is required to ensure that the projects maximise Siyazigabisa’s existing opportunities to sell
quality products both locally and internationally.

Millennium Development Goal: REDUCE CHILD MORTALITY

Building the capacity of caregivers to provide rehabilitative therapy to children who are severely disabled by cerebral palsy -
The training, transfer of skills and assistive devices provided to the mothers, caregivers and rehabilitation staff at the remote
Malumelele Hospital and its satellite clinics will ensure that disabled children from disadvantaged communities receive the
rehabilitative therapy that they urgently need on an ongoing basis.

Malumelele Onwards is a volunteer project that works with the hospital and its satellite clinics to
provide essential rehabilitative therapies to children who are severely disabled by cerebral palsy. This
project builds on a highly successful and pioneering pilot intervention undertaken in 2005. The
intervention will provide a focused block of therapy involving 39 children, their caregivers and
local rehabilitation health workers. A team involving 12 volunteer therapists from the South African
Neurodevelopmental Therapy Association (SANDTA) will assess the different capacities and needs of
the children, and devise and carry out treatment programmes, while working in consultation with the
mothers and rehabilitation staff during an intensive 5-day course.

•Prospects for 2006/07 and Beyond•

Millennium Development Goal: REDUCE CHILD MORTALITY

Entrenching Child Rights and Child Protection in Communities At Risk - Training provided to a group of volunteers will heighten
awareness of child rights and protection in the community, while providing vital services to children at risk 24 hours a day, 7 days a week.

Child Welfare Helderberg aims to expand its “Eye on A Child” community project by training and
supporting 60 new volunteers from the impoverished communities of Maccassar, Sir Lowry’s Pass and
Rigby. The ongoing project mobilises more and more community members to work hand-in-hand
with social workers and local authorities. In this way, local people become important and recognised
role players in a united effort to ensure the proper protection of children in their communities. This
involvement of the communities in implementing solutions to the unacceptably high incidences of
child abuse helps to entrench a culture of child rights and child care.


Training for Early Childhood Development practitioners – The support provided to 10 Early Childhood Development
practitioners from marginalised rural communities in the Nkandla area will provide the first step in equipping them to upgrade
their community-based ECD site programmes.

Training and Resources in Early Education (TREE) is a well-established non-profit organisation
which has been working since 1984 to improve conditions for hundreds of thousands of vulnerable
children throughout the province of KwaZulu-Natal, and in adjacent areas of the Eastern Cape.
TREE seeks to promote and support quality, sustainable, holistic ECD for children from birth to age
7 in marginalised communities, by providing access to training in ECD for adults who impact on the
lives of young children, as well as access to a range of resources for ECD. The project aims to provide
the first year of a three-year training course to a group of 10 practitioners , enabling the upgrading
of their sites and equipping them with resources. During the year, those selected will go through an
orientation, introduction to ECD, and classroom practice workshops; and will receive teaching and
learning materials, posters, toys and equipment. Course facilitators will assess the practitioners’
implementation of what they have learnt during follow-up visits to their sites.

•Prospects for 2006/07 and Beyond•

Province: FREE STATE

Increasing Household Food Production for Improved Nutrition and Health – By providing impoverished families with the
know-how and means to establish and maintain their own household food gardens helps to improve household food security.

The Catholic Community Service’s (CCS) aims to expand its Maru food security programme by
teaching 60 new participants to establish food gardens at their homes. The proposed beneficiaries
live in 9 communities of the Thabo Mofutsanyane District of the Eastern Free State. These under-
developed areas have been highlighted by the national government as communities in special need of
intervention. While there is much land available for food production, people lack the knowledge and
skills to develop and maintain food gardens resulting in a need for organised efforts that empower
people to help themselves.

The project will also follow recommended practice in sustainable food security through enterprise
development by facilitating the acquisition of business, financial literacy and entrepreneurship skills
in small-scale farmers and gardeners in an impoverished community, enabling them to start small
agri-businesses and improve their household income prospects as well as their food security.
In addition, it provides comprehensive business development and entrepreneurship training
programme’s that directly support growers in establishing and running viable businesses and gives the
knowledge and means through which they can begin to enter the formal economy. We believe it has
the potential to contribute significantly to job creation and income generation in this area.


In partnership with the Centre for Corporate Citizenship at the University of South Africa, the
Broking For Good Foundation will sponsor the first ever endowed Chair in Responsible Corporate
Social Investment with the aim of providing institutional and strategic impetus to the challenges of
becoming better corporate citizens in South Africa.

Purpose of the Chair? The Chair will advance thought leadership in the field of Responsible Invest-
ment specifically from a developing economy perspective. It will shape debates and agendas on a
local and international, as well as personal and institutional level. It will influence public policy and
opinions in the field.

What will it do? Thought leadership will result in influencing education in business studies and be-
yond, as well as delivering cutting edge research in the field. A very important part of the educational
implications would be to either include, and over time influence current curricula with key compo-
nents of responsible investment.

What will it provide? The Chair will serve as a home base for the Investment Community, where they
will find expert advice on how to deal with the current, topical challenges of the business world. A
place where current thought leadership will translate in educational offerings and research outputs
to the benefit of broad stakeholders including students, the corporate sector and international think
tanks such as the United Nations.

•Prospects for 2006/07 and Beyond•


Developmental and previously disadvantaged artists will once again be given a ‘Room to Breathe’
during the coming year, thereby providing them with the opportunity to expose and develop their
talents and participate in the market place. Currently hosting two exhibitions a month, the gallery has
a waiting list of at least 10 artists at any point in time and plans to expand into much needed larger
premises early in 2007. Noah’s sponsorship of the Rainforest in association with the gordart Gallery
is in line with our corporate social investment philosophy of providing opportunities for people to
help themselves in ways that are potentially sustainable. (Refer to page 20 for additional informa-


In line with the directive of the UN Milliennium Goals for the establishment of key development
partnerships, the Broking For Good Foundation will continue to support the work of the GGSA
Trust and SASIX, enabling the organisation to realise its sustainability plan within the next five years.
GGSA has the professional capacity to direct substantial expertise and energy towards the projects,
and satisfy us that the appropriate social impact is being made. They also have the skills and tools
needed to provide us with the ongoing reporting structure that we require. The primary
attraction for us to partner with GGSA was to develop a long term sustainable engagement with NPOs
and social investment projects. We are inspired by the opportunity of making a tangible and positive

One of the highlights of our partnership with GGSA has been the recent launch of SASIX in con-
junction with the Fidentia Group. Broking For Good’s role within SASIX is that of a founding social

SASIX is the second initiative of its kind in the world, - a social capital market which enables compa-
nies to make investments in well-researched, evaluated projects where the ‘return’ on investment is a
measurable life change. SASIX emulates the investment mechanics of a stock exchange by connecting
NPOs that need funds for specific, time-bound development and poverty eradication projects with
corporate social investors, private donors, trusts, foundations, international donors, high net worth
individuals and the general public who are keen to support social development in South Africa. A
ground-breaking development, SASIX introduces the idea of performance-based giving in South

For additional information about any of these projects please logon to and

•Page 33•Statement of Responsibility by the Trustees•

Statement of Responsibility
by the Trustees
Statement of Responsibility by the Trustees

The Broking for Good Foundation Trustees act in their individual capacity and as
volunteers, and thus do not receive any personal gain from their role.
As Trustees, these members are liable, accountable and ultimately responsible for
all legal and financial aspects of the foundation’s work.

Specific responsibilities include to:

• Determine the mission of the foundation which allows for focused grant
  making activities and focused communication around the foundation’s role in
  and to its target community;
• Ensure legal and tax compliance;
• Oversee reporting and recordkeeping to comply with registration and to
  provide public accountability for the use of the foundation’s funds;
• Manage the finances and assets of the foundation;
• Set grant making policies for the foundation which determine a method for
  distributing the foundation’s assets;
• Review grant requests and facilitate grants from the foundation;
• Secure and manage staff and advisors for the foundation. Board members
  are responsible for hiring decisions and for monitoring performance of staff
  or advisors;
• Enable ongoing leadership by ensuring that new board members and leaders
  understand their roles and responsibilities and reflect the values of the
• Promote wherever possible the core purpose and mission of the foundation in
  their lives beyond the boardroom.

•Page 34•Noah Financial Innovation: Corporate Social Investment Policy•

Noah Financial Innovation
Corporate Social Investment Policy
Policy Statement                                                  between companies and the communities they
                                                                  serve, global or local, is a vital part of business
Noah Financial Innovation is committed to                         success. How the company interacts with the
being a responsible and contributing corporate                    world in which it operates will determine its
citizen. The strategy for sponsorship and com-                    success within it. This statement of corporate
munity investment will enhance the reputation                     social responsibility represents a first step into
of the company as a leading stock-broking firm                    defining Noah Financial Innovation’s view and
and financial services provider and be a plat-                    will be developed over time.
form upon which to promote its brand, values
and vision to key stakeholders.                                   Fundamentally, Noah Financial Innovation is
                                                                  committed to the communities from which its
Purpose                                                           income derives as well as to the broader com-
                                                                  munities in which it operates. The compa-
The purpose of this Corporate Social Invest-                      ny’s sponsorship and community investment
ment Policy is to make clear Noah Financial                       programme will be evidence of this support.
Innovation’s understanding of its corporate                       Noah Financial Innovation also seeks to actively
social responsibility and to communicate to                       engage its employees in its sponsorship and
stakeholders and employees how it proposes to                     community investment initiatives. To this end
work towards achieving this. In addition, the                     the company’s staff matching programme will
policy clearly sets out the process and proce-                    provide additional support to staff selected
dures by which the company will select, manage,                   projects or programmes.
and support its corporate social investment and
charitable giving activities.                                     Corporate Objectives

Scope                                                             Noah Financial Innovation is a niche South
                                                                  African-based stock broking and financial
This policy applies to all social investment ac-                  services firm with an enviable track record of
tivities of Noah Financial Innovation.                            providing innovative tailored execution and
                                                                  independent research services to institutional
Underlying Philosophy                                             investors. The company believes that in addi-
                                                                  tion to a solid value proposition, it is imperative
Noah Financial Innovation believes that a re-                     to have a strong social ethos of contributing to
sponsible approach to developing relationships                    the rebirth and future prosperity of the country

•About Noah Financial Innovation•

and the African continent as a whole. Noah              tive has been established and the operations
Financial Innovation is thus committed to mak-          of Noah’s CSI project have been outsourced
ing a decisive, sustainable and positive impact         to GreaterGood SA. This arrangement will
on South Africa and the continent and strives,          ensure that the correct expertise is used for the
through its corporate social investment activi-         initial screening and pre-selection of potential
ties, to demonstrate its core values and meet           projects as well as proper report back. GGSA
its corporate objectives. Most specifically, the        will be the primary vehicle for directing social
company strives to:                                     investment for the company as a whole and will
                                                        act as a “one-stop-shop” with respect to requests
•           Reinforce Noah’s ethos, reputation          for financial support. All social investment
            and passionate commitment to its            and charitable giving activities will be screened
            preferred future including the desire       by GGSA. A final decision will be made by the
            to make a difference to the lives of        Noah Committee upon presentation of eligible
            others and the future well-being of         projects by GGSA.
            the country
•           Raise the profile of the company            Noah Financial Innovation will demonstrate
            among key national and international        its commitment to good corporate citizenship
            stakeholders                                and give support to organisations that meet the
•           Motivate staff and encourage them to        criteria of a defined, structured and strategic
            live fully what Noah stands for             programme. The Broking for Good Founda-
•           Bring Noah’s corporate brand values         tion has a long-term social change agenda and
            to life and complement its strategic        funding will be undertaken on a highly selective
            vision                                      basis. Beyond the annual investment in selected
•           Provide an opportunity for the com          projects, a Disaster Relief fund (10% of budget)
            pany and its employees to engage            and a Welfare Fund (20% of budget) will also
            actively in the community and with the      be established. CSI activities will exclude Black
            people it serves                            Economic Empowerment initiatives, Staff bur-
•           Promote a culture of philanthropy           saries and training development and commer-
            and the normalisation of society in all     cial sponsorships.
•           Live by the golden rule of community,       The Broking for Good Foundation intends to
            viz. “Take care of yourself; take care of   also look at issues of organisational strengthen-
            each other; take care of this place”.       ing, to ensure sustainable development initia-
                                                        tives can germinate and flourish and will strive
Corporate Principles and Practice                       to bring a variety of critical factors together in
                                                        order to achieve effective and sustainable inter-
Noah Financial Innovation will strive to be a           ventions wherever possible. Thus it will look
good corporate citizen, recognising its re-             to establishing strong partnerships and col-
sponsibility to work in partnership with the            laborations that will build capacity and develop
communities in which it operates. In order              supportive networks within civil society. In this
to professionalize and promote the full extent          way we believe that, in the long-term, enhanced
of Noah Financial Innovation corporate social           capacity of civil society organisations will further
investment programme, the Broking for Good              assist communities, the broader civil society
Foundation and Charity Day’s Trading initia-            and/or government to deal with problems as

•About Noah Financial Innovation•

they arise, as opposed to simply mounting crisis      Broking for Good day, as well as additional
management solutions over and over again.             applications for consideration, will be reviewed
                                                      and decisions will be approved.
The Broking for Good Foundation will pub-
lish guidelines on its sponsorship criteria to        Annual Financial Commitment to Cor-
employees, individuals and community-based            porate Social Investment
organisations in order to communicate its
corporate social investment and charitable            Noah Financial Innovation operates a “Broking
giving policy. The criteria for the company’s         for Good” charity day’s trading initiative every
corporate social investment decisions is detailed     year. All income generated on this specific day
below.                                                each year is earmarked for the annual Social In-
                                                      vestment budget of the Broking for Good Foun-
The company will evaluate the impact of its giv-      dation. The first Broking for Good project was
ing activities on an annual basis and will com-       concluded in October 2003 and an amount of
municate the benefits and results of its activities   R238k was raised. In 2004 this amount rose
to all stakeholders, employees and interested         significantly to approximately R800,000 and
parties through its annual report.                    in 2005 the day saw R1.6 million being raised
                                                      for the Broking for Good Broking for Good
Decision-making Powers and Responsi-                  Foundation and Noah Financial Innovation’s
bilities                                              social investment programme. This budget will
                                                      include all areas of corporate social investment.
In terms of governance, a small group com-            Excluded from this budget will be Black Eco-
prising a minimum of 4 Committee Members              nomic Empowerment initiatives, Staff bursaries
(including at least two Noah Financial Innova-        and training development, and commercial
tion Directors) will oversee the corporate social     sponsorships.
investment programme and will be responsible
for final approval of all appeals and financial       Company sponsorship criteria
                                                      The Broking for Good Foundation will actively
Elsabe Pienaar is responsible for co-ordinat-         select to support those organisations which are
ing the process between GGSA and the Broking          considered to be, or have the potential to be,
for Good Foundation. Elsabe and at least              Centres of Excellence and a leader in their re-
one member of the committee can author-               spective fields. Principally, Broking for Good is
ise on an ad hoc basis any applications up to         not simply a cheque book initiative. Rather the
R20,000.00. Elsabe Pienaar, together with             philosophy underlying social investment is for
GGSA will also be responsible for co-ordinat-         Noah staff member to equally invest and get ac-
ing the annual review and evaluation of impact        tively involved in, and monitor the performance
of funded projects and for reporting on the           and impact of, Corporate Social Investment
impact of corporate social investment activity        (CSI) projects. We would like to assist people to
to the board and key stakeholders. An external        help themselves and prefer to interact with the
verification audit may be conducted every 3           people on the ground. Ultimately, we would
years. The Committee of the Broking for Good          like to bring joy to the people of South Africa.
Foundation will meet on a quarterly basis at
which time all projects supported by the annual

•About Noah Financial Innovation•

The Broking for Good Foundation will commit          Within the ambit of capacity building and
substantial resources to certain Flagship projects   infrastructural development, it would be
and, as such, will elect not more than three         prudent for at least one of the Broking for
specific Flagship projects to whom at least 60%      Good Foundation’s flagship project to take into
of the budget will be allocated. In addition,        account the actual activities of the company as
identified annual projects that focus as compre-     well as the broader needs of the non profit sec-
hensively as possible on one or more of the UN       tor. Together these can facilitate the creation
millennium development goals will be selected        of an environment that will actively “Broker for
to benefit from 20% of the annual budget. The        Good” by promoting philanthropy and building
Broking for Good Foundation will distribute          the capacity to provide for sustainable com-
the remaining 20% of its financial resources         munity development across the board. In the
to a miscellaneous fund and employee match-          long-term such an infrastructure can contrib-
ing initiative (10% of the annual budget) and a      ute towards the integration of South African
Disaster Relief fund comprising 10% of budget        society and the future prosperity of the country
which, if not spent in any one year, will accrue     as a whole. In addition, supporting a relation-
to the Discretionary Fund at year end.               ship broking programme aligns the Broking for
                                                     Good Foundation with the core purpose and
Selected projects may be categorised according       activities of the company. In 2004 the Broking
to the following three sectors as defined:           for Good Foundation specifically committed its
                                                     support to developing the GreaterGood South
                                                     Africa Trust, an organisation committed to
Welfare:                                             “broking for good” by growing communication
Welfare refers to those projects which reflect       and public awareness around the work of the
purely charitable giving and with no potential       non profit sector and ways in which support can
for income generation and/or sustainability e.g.     be given through day-to-day life choices.
children’s homes, centres for the disabled, Aids
hospices etc. There will always be a place for       Sustainable Community Development:
welfare in society as there will always be disad-    Sustainable Community Development refers
vantaged and/or affected individuals who cannot      to those projects and/or activities that have the
be sustainable, and who will therefore remain        potential to become entirely self-sufficient and
dependent on welfare.                                ultimately independent of ongoing donor fund-
                                                     ing. These are projects that will promote formal
Capacity Building:                                   business creation, grow employment opportuni-
In this context “capacity building” refers pri-      ties and ultimately contribute to the social and
marily to the development of human capital and       economic upliftment of South African society.
the physical infrastructure necessary in order to    In line with UN millennium goals, Noah
establish and/or enable the development of the       Financial Innovation proposes to focus its
right environment for sustainable community          Broking for Good Foundation project fund-
development initiatives to begin and/or con-         ing on Community Development projects or
tinue into the future. Such social investment        organisations that are focused on eradicating
requires a long-term commitment to a vision          poverty and hunger, promoting gender equality
for the future and is unlikely to provide an im-     and empowering women through skills develop-
mediate impact.                                      ment for job creation and income generation.
                                                     Social investment that promotes the economic

•About Noah Financial Innovation•

empowerment and development of women will           annual CSI review.
also positively impact on other UN priority areas
such as improved maternal health, reduced child     All applying projects will receive an acknowl-
mortality, greater levels of primary education      edgement letter together with details of when
and reduced HIV/Aids infection rates.               their project will be considered and when they
                                                    will be informed of the outcome of such con-
The Broking for Good Foundation will not            sideration. A detailed schedule of all applying
normally sponsor or offer financial support         projects, their area of activity and their status
to:                                                 with the Broking for Good Foundation will be
•       Profit making organisations, such as        maintained and updated as new projects are
        closed corporations or companies;           received and decisions on considered projects
•       Organisations with a political intent       are passed. Finally all unselected projects will
•       Paid advertisements in social invest        receive a letter of regret.
        ment guides, charity brochures or
        event programmes or generalised fun
        draising circulars for events such as
        fundraising dinners or golf days;
•       Endowment funds unless it can be
        proven that the administration of the
        funds are properly run.

Broking for Good Foundation Proce-
dures & Documentation

Apart from already selected flagship projects,
all projects to be considered must complete the
Broking for Good Foundation’s application
form and submit it together with the requested
support documentation for allocations that are
determined biannually according to the Com-
mittee’s agreed meeting schedule. This includes
financial accounts, registration certificates and
a list of donor organisations for the past three
years, including amounts given.

All projects receiving funding in excess of
R50,000 must also complete the Broking for
Good Foundation’s grant agreement and abide
by its terms and conditions, including reporting
criteria. However, all funding, even smaller gift
/ donations is contingent upon the Broking for
Good Foundation receiving a report on the use,
impact and benefit of the funding allocated and
awarded together with photographs for its own

•Page 39•Contact Information•

Noah Financial Innovation
Contact Information
Noah Financial Innovation (Pty) Ltd
33 Fricker Road
Illovo Boulevard
Illovo 2196

P O Box 1028

Telehone: (011) 446 9700
Fax:      (011) 446 9701

website: www,


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