SEO: Should You DIY or Hire an SEO Pro?

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SEO: Should You DIY or Hire an SEO Pro? Powered By Docstoc
					SEO: Should You DIY or Hire an SEO Pro?




              ©2009, Oracle Digital
                                                    Do-It-Yourself can be good but
                                                    most SEO experts would agree that
                                                    companies should consider hiring a
                                                    pro. The web certainly is user-
                                                    friendly in the 21st century. A
                                                    website can be built in a matter of a
                                                    few clicks. But that doesn‟t mean
                                                    that all you need to do is just build
                                                    it and then wait for the money to
                                                    roll in. Succeeding in the world of
                                                    e-commerce requires more than a
                                                    brochure-ware website. Today‟s
                                                    consumers demand more than that.
                                                    Unless you have an amazing
                                                    product that everyone knows about
                                                    and wants but no one else has,
                                                    search engine optimisation is a
                                                    must in this day and age.

                                                    It‟s a DIY age we live in. A lot of
                                                    people save money by doing things
                                                    themselves. But we can‟t be an
                                                    expert at all things so going it alone
                                                    may not result in everything being
                                                    polished and perfect. Ever heard
                                                    the saying, “Jack of all trades and
                                                    master of none”? Sure, you can
                                                    install a basic template for a website
                                                    but if you want to stand apart in a
                                                    crowd, you may want to do more
                                                    than use a template that hundreds
                                                    or thousands of other businesses
                                                    are using.

And, if you want to get found by your potential customer, you‟ll have to try to get found
in search engines. If you want real results, you‟ll probably want to hire a professional
SEO and design company that can help you customise your site and your approach so
that you appeal to your target audience.




©2009, Oracle Digital                                                             Page | 1
Not long ago, a lot of businesses simply
bought sponsored advertisements and that
was that. But a good portion of today‟s
consumers believes what Google tells
them and is wary of anything „sponsored‟.
People who are ready to buy will often run
a search for something with their credit
card or pocket book in hand and they‟ll
trust the organic findings a lot more than
the sponsored ads. For this reason, you
want to be found on page 1 of the most
relevant search terms for your industry.
You‟ll also want your customer to believe it
when you tell them that you can give them
the best deal and the best service around.

Design and SEO are vitals aspect of online
success. Whether you‟re in a large
conglomerate in New York or London, or a
small business in Perth, SEO is important.
Sure, DIY can save you money. It could
even bring you some results but it involves
guesswork, trial and error, and an awful
lot of time. Hiring an expert Perth SEO
specialist could be a great investment in
your business that nets results and lets
you focus on what you do best.




©2009, Oracle Digital                          Page | 2

				
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Description: Do-It-Yourself can be good but most SEO experts would agree that companies should consider hiring a pro. The web certainly is user-friendly in the 21st century.