The Australian Practice Nurse Association Rate Card 2011 The Australian Practice Nurses mental health, maternal and child health, S P E C I F I C AT I O N S Association (APNA) is the peak health promotion, care plans, population professional body for nurses working in health, diabetes, wound management Page trim size: general practice and primary health care. and much more. 210mm wide x 275mm deep There are an estimated 9000 plus With the ever increasing work loads Colours: nurses working within general practice placed on general practice, practice Printed 4 colour process throughout. with around 60% of general practices nurses are a critical element in delivering employing at least one practice nurse. continuous and improved patient Type print area: Practice nursing is wide ranging and When supplying ads that bleed off the outcomes. edge of the page, please make sure covers many specialist areas including; APNA provides a wide range of creative that type is within 10mm of trim line. aged care, women’s health, men’s advertising and sponsorship opportunities health, infection control, chronic disease to make sure your message is received by All artwork must be supplied management, cardiovascular care, as many practice nurses as possible. in digital format. immunisation, cancer, asthma, COPD, Artwork may be provided in two ways: 1) On CD: Along with colour proof Or if under 5Mb in size, The Primary Times 2) Email to: Matt.Hall@apna.asn.au PDF is the preferred method for receiving The Primary Times is a quarterly, research and S u p p o rt i n g n u r SeS i n p r i M A rY H eA LtH C A r e artwork. news publication for practice nurses. The Primary Times provides all the latest news Primary Times Volume 9 September 2010 PDF If you are using your own distiller settings, and features on all aspects of practice nursing. please ensure that the following options are It has all the latest tips, techniques and practical adhered to: applications for the day to day working lives of • PDFs must be supplied in high resolution. practice nurses. Choose ‘Press Optimised’ option in The Primary Times is the perfect publication to distiller or select ‘maximum’ quality in promote your product or service. compression option. • Select 300 dpi as your target resolution Issue Dates Booking and Material Deadline for colour and greyscale images.Select 2400 dpi for monochrome images March 1st February • Files to be output in CMYK June 1st May • RGB images and any Pantone colours THIS ISSUE September 1st August Nutrition and chronic disease must be converted into CMYK Gastroenteritis in children • All fonts must be embedded into iSSn 1838-0840 Common nutritional deficiencies December 1st November Motivational interviewing document • If supplying ads with bleed, ensure Ad Sizes Cost ($) + GST Ad Specifications (mm) crop marks are included on pdf with Double Page Spread 2800 420mm wide x 275mm deep 3mm bleed on all sides. Full Page 1890 210mm wide x 275mm deep Microsoft Word Half Page 990 210mm wide x 140mm deep A $50 conversion fee will apply to any ads that are supplied in Microsoft Word. Inside Front Cover and Outside Back Cover add a 20% loading Supplying artwork SPECIAL OFFER- 15% off for x 4 consecutive ads All artwork is to be mailed to APNA or if smaller than 5Mb in size can be emailed Inserts can also be included in the mailing. Cost dependant on the size of insert. to Matt.Hall@apna.asn.au Cancellations no later than 1st of month prior to publication. • No responsibility is taken for ads that contain images or graphics with poor resolution or that have not been converted to CMYK. • Advertisement design service available: price on application. • Advertisement cancellation date: No later than 1st of month prior to publication date. The Australian Practice Nurse Association Rate Card 2011 Commercial Opportunities enews Website Other news comes via a fortnightly enews to ensure members are kept fully up With all the news surrounding the reforms to date with what’s happening in the world of practice nursing. within primary health care; nurses looking There are two advertising spots on the enews: one at the top right hand side and for relevant news; information on award a banner that goes along the bottom. rates and national registration and the latest clinical information you can now Ad sizes (pixels) available are target your message with an ad on the 180w x 300h at the top right corner $550 + gst APNA web site. Choose from advertising on one page or a whole section. Traffic 700w x 120h banner ad along the bottom $440 + gst remains constant at 40,000+ page views The enews is published on the following dates (Mondays); advertising booking and over 5000 unique visitors each month. deadline is 3 days prior and subject to availability. Ad sizes (pixel) January 10th and 24th July 11th and 25th 200w x 200h $750 per page per month February 7th and 21nd August 8th and 22nd 200w x 70h March 7th and 21nd September 5th and 19th $325 per page per month April 4th and 18th October 3rd, 17th and 31st *Please note that all website advertising is May 2nd, 16th and 30th November 14th and 28th subject to availability and APNA approval. June 13th and 27th December 12th APNA provides many other great Best Practice Awards – An annual opportunities throughout the year to highlight on the APNA calendar is the Best For more information on any of the ensure you get your message in front Practice Awards. They provide a fantastic commercial opportunities listed of those that matter. opportunity for alignment with specific please contact Matt Hall. areas of interest and hearing some great Partnership plan – The aim of the stories from nurses. The awards cover- APNA 149 Drummond Street, Partnership Plan is to provide a flexible Quality Improvement, Women’s Health, Carlton Vic 3053 structure that allows tailored arrangements Chronic Disease, Wound Management, Tel: 03 9669 7400 Fax: 03 9669 7499 and combines a whole host of commercial Immunisation and Continence Innovation Email: firstname.lastname@example.org opportunities into one overall package. and Commitment. National conference and events – Online Learning – Provide educational Exhibit or sponsor one of the many events grants for nurses to participate in online including the national conference held learning or sponsor one of the many topics throughout the year. Advertise in the in APNA’s online learning library, which conference program, sponsor sessions, includes logo representation, links to your satchel inserts, exhibit and much more. site and the ability to add additional page Our events provide the perfect opportunity content such as resources and links. to meet the nurses using your products Topics included and coming soon – Travel and services. health, Chronic disease management, immunisation, mental health, wound care, COPD, Asthma, women’s health, children’s health and much more.