Oliver Wight lead Demand Planning Webcast by RONINMarketing


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									Press Release
February 2011

Oliver Wight lead Demand Planning Webcast
Business Improvement specialists, Oliver Wight, are leading a webcast on the ‘dos and
don’ts of demand planning’ on Tuesday 22 February 2011.

The thirty minute webcast, which will be hosted by software provider, Oracle, and led by
Oliver Wight Managing Partner, James Small, is designed to provide an introduction to senior
executives and middle management on how best to sense, shape and respond to demand.

“As we emerge from the global recession and demand returns, many organisations are
finding they are not responding very well to the supply chain,” says James. “You need to
understand what is happening in the market and its impact on your business in order to better
predict and plan for the short, medium and long-term demands.”

Webcast attendees will learn how to assign ownership and accountability of demand planning
and the role each stakeholder – from different areas of the business, including marketing,
sales, supply chain and operations – should play. Delegates will also discover how to
appropriately use statistical forecasting and, more importantly, how to avoid the pitfalls of
demand planning.

James will draw on his experience of working with organisations across the globe to improve
internal processes, including demand planning, which is a critical element of the Oliver Wight
Integrated Business Planning (advanced S&OP) process. Representatives from Bajaj
Electricals and Australian Vintage Wines will also provide an insight in to how they conduct
their demand planning.

The webcast will be run at different times to accommodate different time zones. To find out
more about the event or to register, click here.
Notes to editors

About Oliver Wight

Oliver Wight has a 40 year track record of delivering business improvement to some of the world’s best-
known organisations. With a team of professionals offering a wealth of experience, Oliver Wight is the
largest consultancy of its type, with offices throughout Europe, South Africa, North and South America,
and the Asia Pacific region. We believe that sustainable business improvement can’t be delivered by
external consultants but only by our clients’ own people, so unlike other consultancy firms, we transfer
our knowledge to them, helping deliver performance levels and financial results that last.

Integrated Business Planning
At the leading edge of management thinking and practice, our Integrated Business Planning (IBP) model
lies at the heart of our clients’ journey to outstanding business performance. Oliver Wight are the
originators of sales and operations planning (S&OP) and IBP can most simply be described as
advanced S&OP. However, unlike S&OP, IBP brings a truly strategic perspective, integrating diverse
processes - in the extended supply chain, product and customer portfolios, customer demand and
strategic planning - into one seamless management process.

Supply Chain Optimisation
In an uncertain business climate, volatile demand and unpredictability can expose weaknesses in supply
chain performance. Supply Chain Optimisation helps companies improve sub-standard systems and
processes, delivering a significant return to the bottom line.

Meeting the Class A Standard
The Oliver Wight Class A Checklist is the longest standing and most successful business assessment
tool. The latest, Sixth Edition, raises the bar, and sets ever more demanding standards for companies
on their journey to business excellence and the Oliver Wight Class A standard.

More information

Yolanda Muser                                                           Clare Sutton
Oliver Wight Asia Pacific                                               RONIN Marketing Limited
+61 3 9596 5830                                                         +44 (0) 20 3326 5039
information@oliverwight-ap.com                                          clare@roninmarketing.co.uk
www.oliverwight-ap.com                                                  www.roninmarketing.co.uk

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