Download Logo Bridgedale goes bamboo: Cool socks for a hot planet Bright green future of bamboo highlighted by partnership with biotech pioneer 11.17.2008 – For spring 2009, Bridgedale brings a new line of socks to market— made of sustainable and renewable bamboo. Several years of research and Twitter Pitc development went into creating the Bamboo Series, which offer comfort and Naturally cool focus attentio durability for everyday use, sport and travel. Four styles include the Bamboo Crew bamboo as a t ($16.95) and the low, ankle-height Bamboo Lo ($13.95) in both men’s and warming. women’s-specific fits and colors. The new socks blend silky, naturally anti-microbial and breathable bamboo yarn with COOLMAX®, an advanced moisture-wicking yarn Resource Li which helps keep feet dry. The Bamboo Series will be showcased in compact Booshoot Ga packaging made of 100% recycled paper and printed with vegetable-based inks. http://www.boos About Cool http://www.cool With the new Bamboo Series, Bridgedale is proud to support the Plant A Boo™ Bridgedale N campaign, which is dedicated to demonstrating that bamboo can be used to fight http://gusa.store global climate change. Plant A Boo was launched by Booshoot™ (booshoot.com), a biotech company that pioneered the tissue culture technology that helps ensure an Tags abundant supply of bamboo plants for the future—whether for carbon mitigation, socks, clothi reforestation, agriculture or as a manufacturing resource for popular bamboo Bridgedale, products such as textiles, flooring and paper. global warm Features of the Bamboo Series • Bamboo offers many beneficial attributes as a textile. It has a soft, silky feel against the skin due to its smooth and round fiber structure, but additionally, it is naturally anti-microbial, odor-fighting and hypoallergenic. Bamboo is a very absorbent, highly breathable fiber that doesn’t stick to the skin and is two degrees cooler than wool or cotton and three times more absorbent than cotton. Compared to cotton, bamboo is more durable. • COOLMAX® (coolmax.invista.com) is a synthetic polyester fiber known for its excellent ability to move moisture by transporting it via a unique channelized construction. When used in everyday or performance apparel, it helps to keep users cool and dry. • Women’s-specific fit is a specialty of Bridgedale socks. On average, women’s feet are distinctly different than men’s: their heel and forefoot are narrower, the overall volume is less, and calf height is lower and broader. Bridgedale socks for women are anatomically designed and knit to accommodate these differences. • One-year guarantee of ‘enduring comfort’ – Bridgedale’s technology fuses bamboo and COOLMAX fibers into a custom yarn that has lasting power and actively keeps feet comfortable. The Bamboo Series socks carry a one-year guarantee. Short URL: http://pitch.pe/1508 Video Embed Code <object width="425" height="344"><param name="movie" 5 value="http://www.youtube.com/v/TooMSbuZR6c&hl=en&fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/TooMSbuZR6c&hl=en&fs=1" type="application/x- shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344" wmode="transparent"></embed></object> 6 Bridgedale - bamboopackwithsock.jpg About Bridgedale Bridgedale specializes in socks, with nearly 100 years of knitting experience behind every pair. Based in Newtownards, Northern Ireland, Bridgedale manufactures in a community that once supplied socks to the British soldiers of World War I. The Bridgedale brand, established in 1983, creates technically advanced socks for skiing, outdoor, sport and every day use and is known for its legendary durability. Experienced craftsmen carry on a tradition of innovation – including WoolFusion® yarn technology, the first women’s fit outdoor socks, and sculpted cushioning. Bridgedale is sold worldwide; Garmont North America, Inc. distributes the Bridgedale brand in North America. For more information, visit bridgedale.com. Contacting Bridgedale Bridgedale 170 Boyer Circle Williston, VT 05495 800-943-4453 Website: http://www.bridgedale.com Press Contact Boo Turner Office: 206-325-6411 Cell: 206-554-1596 Email: email@example.com Captions: 1. Bridgedale Women's Bamboo Lo - Lime Interview Request 2. Bridgedale Men's Bamboo Crew - Chocolate 3. Bridgedale Men's Bamboo Crew - Boo Turner Eucalyptus 4. Bridgedale Women's Bamboo Lo - Office: 206-325-6411 Aubergine 5. Bridgedale Women's Bamboo Lo - Sugar Cell: 206-554-1596 Pink Email: firstname.lastname@example.org Video Booshoot's Jackie Heinricher discusses bamboo's potential and her company's Product Sample Request groundbreaking biotech work that helps ensure an abundant supply of the promising plant. Boo Turner Office: 206-325-6411 Cell: 206-554-1596 Email: email@example.com © Copyright 2009 PitchEngine, Inc.
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