TMPgoverment_capabilities

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					What We Do
Our total communications approach means that TMP Government is your single source for
everything you need to succeed. Whether you choose a single service or a full suite of
solutions, we are your go-to partner in meeting the unique communication objectives of
government, government contractors and associations.

Digital Solutions
CD-ROMs/digicards
Pre-screening tools
Online tools to help you prescreen job candidates for more efficient recruiting.
Employee orientation
Event registration sites
TMP Pathways Job Distribution
An automatic way to easily distribute vacancy announcements to online sites.
Online press conferences
Electronic postcards
Jump pages/interstitials
A Web page used for tracking that appears temporarily before entering a main site.
Candidate Relationship Management (CRM)
Tools and solutions that help you to more easily remain in constant communication with candidates.
Electronic newsletters
Blogs
A contraction of the term "Web log” usually maintained by an individual with regular entries of commentary.
Podcasts
Audio or video digital-media files distributed to portable media players and personal computers.
Usability testing
A technique used to evaluate your online communications by testing it on your target audience.
Online resume mining
Online search by TMP employees to find candidates for employment via your pre-determined search criteria.
Social networking
Online networking of individuals and organizations.
Email marketing center
Everything you need to set-up and maintain a complete relationship marketing program in one simple-to-use
package.
Career SEOSite
Connects users with a precise posting that is branded and allows you to track and measure without cookies.
Mobile marketing
WebBITs
Branded Internet templates aligned with your overall communications strategy allow you to track and measure
without cookies.
WorkWithMe™ Widget
Allows Facebook members to promote jobs within their organization by adding them to their online profile.
TMP GovPortal
An online meeting place where recruiters and candidates communicate through chats, blogs and discussion
boards in a password-protected, 508-compliant environment.
Apps
Shorthand for application software, which allows a user to perform one or multiple specific tasks. From
industry-specific software to media players to navigation tools, apps help users take specific action on a
computer or mobile device.
Widgets
Thought of as mini-apps. Generally disbursed through a website, these tools are often executed as desktop
tools, meaning users can use them from their computer or mobile device any time.

Research and Analysis
Primary research
Secondary research
Media usage studies
Competitor profiles
Labor force reports
Market trend analysis
Online surveys
TMP Pathways
A sourcing platform for tools, reports and services related to your advertising and communication strategies.
TMP GovMetrics™ - tracking and reporting
Evaluate and measure your campaign’s effectiveness through cookie-less tracking and analysis, while
obtaining statistical evidence that your outreach expenditure is money well spent.

Branding
Market research and analysis
Brand strategy
Competitive analysis
Organizational audits
Executive interviews
Brand alignment workshops
Organization specific workshops to ensure branding truth and relevance.
Message mapping
A study comparing your communications messages to others to ensure uniqueness and relevance.
Agency/corporate values and messaging surveys
Vertically integrated communications and media strategies
Marketing plans
Style guides
TMP GovPortal
An online meeting place where recruiters and candidates communicate through chats, blogs and discussion
boards in a password-protected, 508-compliant environment.

Creative Services
Digital/interactive
Campaign development
Print
Broadcast
Advertising
Collateral
Copywriting
Art direction
Design
Logo development
Print production

Website Development
Integration strategy
Interaction design
Copywriting
Architectural structure/taxonomy
The framework of your website upon which creative and content are overlayed.
Programming
Testing and quality assurance
Hosting
Games
Videos
Animation
Content Management Systems (CMS)
Computer applications that allow you to easily create, edit, manage and publish content in a consistently
organized fashion.
Search Engine Optimization (SEO)
A way to leverage search engines for increased website visits through proper keywords, design and content.
Web hosting/domain registration
Web log analysis
Analysis of access logs that report the number of visitors, views, hits, most frequently visited pages, etc., for
Website optimization.
Social Media Optimization (SMO)
A way of attracting more visitors to your website by adding social features (like RSS, sharing buttons, polling
tools and more) to the content on your site, or by using blogging, commenting, discussions, status updates and
more social media to promote your message and develop a community.


Advertising
Rich media solutions
Non-static, highly robust (video, games etc.) online communications to generate greater viewership.
Search Engine Marketing (SEM)
A way to leverage search engines and other pay-per-click vehicles for advertising and communications.
WebBITs
Branded Internet templates aligned with your overall communications strategy allow you to track and measure
without cookies.
Career SEOsite
Connects users with a precise posting that is branded and allows you to track and measure without cookies.
Branded job postings
Job postings with design and content reflecting your career brand.
TMP Pathways Job Distribution
An automatic way to easily distribute vacancy announcements to online sites.
Employee Referral Programs (ERPs)
Campaign development
College and professional diversity
Print
Broadcast
Collateral
Outdoor
Outreach
Business-to-Government
Business-to-Business
Creative testing

Collateral
Digital
Brochures
Flyers
Billboards
Newsletters
Giveaways

Broadcast and Video
TV
Radio
Mobile
Conceptualization
Scripting
Storyboards
Talent selection
Set design
Production
Direction
Editing
Distribution
Broadcast placement

Event Marketing
Interactive events
WebBITs
Branded Internet templates aligned with your overall communications strategy allow you to track and measure
without cookies.
Event calendar and event site
Video conferences
Seminars
Private hiring events
Agency/corporate sponsorships
Lead generation analysis
Advertising
Direct mail
Publicity
Exhibit design
Graphics/displays
Product tie-ins
Targeted promotions
Receptions
Briefings
Speaking engagements
Press events

Media Planning and Purchasing
Online media planning
Social media planning workshops
Social networking strategies
Search Engine Marketing (SEM)
A way to leverage search engines and other pay-per-click vehicles for advertising and communications.
Print media planning
Broadcast media planning
Proprietary research and placement strategies
TMP GovMetrics™ - tracking and reporting
Evaluate and measure your campaign’s effectiveness through cookie-less tracking and analysis, while
obtaining statistical evidence that your outreach expenditure is money well spent.

On-boarding and Retention
On-boarding communications
New hire kits
Applicant view
A method for evaluating your recruiting processes by having a TMP analyst assume the role of an applicant.
New hire interviews
Incremental interviews
Employee interviews at specific dates throughout the year to measure job retention efforts.
Exit surveys
Polling
Internal communications
Employee Portal
An online career network for information gathering and sharing between your organization’s staff and
management.
Employee Referral Programs (ERPs)
Career pathing tools
Online solutions to help potential and current employees visualize and plot career growth possibilities within
your organization.
Mentoring programs
Recognition programs
Knowledge transfer
Tools to capture and retain knowledge from retiring and exiting employees in order to ensure seamless staffing
transitions.
Account Management
Transition planning
Strategic development
Sector insight
Account coordination
Project management
Resource management
Contract management
TMP Pathways
A sourcing platform for tools, reports and services related to your advertising and communication strategies.