Coco Chanel - the pioneer of designer perfumes by gyvwpgjmtx


									When Coco Chanel came up with the womens perfume Chanel No 5, little could she
have realized that this small bottle of fragrant liquid gold would seal her position in
fashions hall of fame. From rags to the Ritz Born in 1883 in Saumur, a small French
village, Gabrielle 'Coco' Chanel was orphaned at six years of age and spent her
formative years either in an orphanage or in the care of relatives, who taught her to
sew. In 1910 she opened a women's hat shop in Paris and from there moved into
designing clothes .Her revolutionary concept for the time, was that a women should
be able to feel comfortable in luxury and it was through the simplicity of her designs
that this was achieved. For over 30 years she lived at the Ritz Hotel in Paris. It was in
1923 when she created the world's most famous fragrance, Chanel No. 5. with its Art
Deco bottle. Legend has it that the name came from the multiple perfume samples that
were mixed for her to choose from, each sample was labeled No.1, No.2, and so on
and the perfume sample she chose was No.5, and the name stuck. It was the first
perfume to bear a designers name. Initially the perfume was slow to take off. It wasn't
until over 30 years later that Chanel received an endorsement for her perfume that
didn't cost a cent but sales soared. Marilyn Monroe responded to the question as to
what she wore in bed with the seductive answer : 'Just a couple of drops of Chanel
No.5'. Coco Chanel kept working, designing clothes for the rich and famous women
of the 50' and 60's - Jackie Kennedy, Audrey Hepburn, Elizabeth Taylor and Anne
Baxter. Finally, in 1971, Coco Chanel passed away in her apartment in Paris and is
buried in Lausanne Switzerland. However, the Chanel legacy lives on and her three
most influential creations areas popular today as ever - the classic Chanel suit, the
little black dress and, of course, Chanel No.5 perfume.

To top