... although obviously the audience is being fragmented diversiﬁed by the availability of other media for news than print. (Introduction will usually be a ‘partial agree / partial disagree’ idea.) Any stats or ﬁgures to support this? Marc Prensky (Always more impressive if you know whose idea you are referencing) Your English teacher might weep a little on reading this sentence... Good - awareness of other natioal situations. You could mention the ‘digital divide’... 'There is no longer a viable audience for print-based news.' Do you agree? I disagree with the statement that “There is no longer a viable audience for print-based news.” I believe that there is still a wide range of audiences that prefer print-based news rather than web-based news. Older generations that are digital immigrants, who moved into digitalized environment, would often feel more comfortable with the traditional print-based news. However, this could be argued as there is a growing population of digital natives, who grew up in digitalized environment, and feels very comfortable with the use of technology, which will cause the demand for print-based news is descending. For print-based news, Internet connection is not required in order for readers to read news. This could be advantageous to readers in developing countries, who may not have access to the Internet as internet penetration is more common in some area rather than others. This could be argued that as the world begins to advance technologically by day, the spread of the access to Internet is increasing globally. This would be further argued that audiences for print-based news would eventually shift to reading news online. Many people can also see the print-based news as beneﬁcial as the reader is browsing through the newspaper for the article they are interested in, they are more likely to read through other articles on the newspaper. Web-based news, however may be beneﬁcial as it is more efﬁcient for readers to search for the article they want by using the search tool which is available on many online news website as well as the categorized and catalogued areas for readers, many would argue that this would lead the “dumbing down” of the general population as news becomes entertainment rather than surveillance for the readers. It is also argued that the global awareness of the general population would descend due to readers only reading articles that interest them. Print-based news is also relatively more portable compared to web-based news as it is more troublesome to carry a laptop around rather than a pile of paper. Others disagree with this idea due to the convergence of technology, such as products like iPhone, which not only offers the consumer the technology of a phone and a music player, it also provides them with the ability to browse the internet at ease with the use of WiFi connections. This would enable consumer to be able to browse news through the web without having to carry an extra laptop. Print-based news is cheaper in some ways as it does not require the use of devices such as phones and laptops, which are luxury goods. This would mean that print-based news in developing country and for people that have low income is more favourable compared to web-based news. Many would also argue that readers for web-based news is over-taking those of printbased news as web-based news are updated immediately, compared to that of print-based news which is limited by the publication time due to the need for printing, which many would argue is less efﬁcient than web-based news. Also, the web-based news is mostly free and is cheaper to institution due to the reduce in cost as there is no need to print the newspaper. Web-based news also have more capacity as it can show videos, recordings, photo galleries, this would reduce the constraints that print-based news have as each article is restricted to a limited amount of space on the newspaper. Web-based news also enables readers to be more active as there is a two way ﬂow of information where readers can contribute their opinions on news as well as the growing trend of user-generated content on websites such as Digg and Twitter. This would mean web-based news may cause de-professionalisation for journalists as news companies can easily gather news by referring to user generated content. Readers also have a wider choice available on the Yes, it’s more interactive and encourages an ACTIVE rather than a PASSIVE audience. The ﬂip side is that this allows readers to be more selective, and there’s a good chance that they will select to avoid anything which challenges their thinking. Thus news simply reinforces existing personal ideologies (possibly.) By whom? Good paragraph. I’l let you off with this at GCSE, but by IB time you need to stop referencing the mysterious ‘many’ or ‘some’ people who say these things. Name your sources if they exist! Increased competition for advertising revenue and the loss of that cover price ALSO means than news institutions are depending more on news form wire agencies and closing down their own news bureaux in other countries. As a result, they are relying more on homogenised news and infotainment pieces (showbiz etc) rather than ‘hard news’. So, possibly, as the cost goes down, the quality goes down also. I hate it when a types a comment about something which you then include a few lines later. Grrr. Could be a little more detailed, though. web as they are able to access articles that are from other countries and the news paper may not be available in local communities. However, there are people that would oppose this idea as there is an illusion of variety on internet, when news is actually obtained from very few sources of news agency due to companies cutting down the cost of running the company. Readers will also beneﬁt as adverts are often smaller on web-based news website compared to print-based news. Overall, I feel that the statement that “There is no longer a viable audience for print-based news.” is untrue as I believe that the advantages of print-based news currently outweigh that of web-based news. This means that print-based news would still have a large amount of audience despite the technological advance globally. Hence, I strongly believe that there is still a viable audience for print-based news. A - grade essay, which is not bad for your ﬁrst go after a while. To improve, you simply need a bit ʻextraʼ - you need a few stats to back up your claims, you need to couch the whole thing more ﬁrmly in media studies terminology (there isnʼt actually that much of it here) and, most of all, you need examples. You donʼt mention a single news agency or organisation here. As a result, it sounds like the work of a very clever student who has learned her notes; thatʼs an A-grade student. An A* student is one who has gone beyond the notes and who can REALLY apply this to the real world. So; you need to get more media terms in there, but you also need to be mentioning Marc Prensky, uses and gratiﬁications, active and passive audiences (Stuart Hall), Reuters News Agencies, the googlezon video, Web 2 applications based on an ajax programming language, the effects of such applications (Twitter and youtbe, for example) on traditional news channels ; all that clever stuff weʼve been babbling on about for a while! So - a good start (Iʼd be overjoyed if 99% of Year 11 could write this intelligently), but you can still elevate the quality of your discussion a bit.
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