BASICS Of SEO Optimization Technology

Document Sample
BASICS Of SEO Optimization Technology Powered By Docstoc
					Some time I wonder why many SEO firm or expert just do not work with common
sense. What I can consider is that the basic SEO is all about using common sense
while doing optimization. Basic idea of search engine optimization is to create a
website which is search engine friendly as possible. And believe me it 鈥檚 not really
very difficult to do if you are targeting some simple terms, or less competitive
keywords, or local keyword with niche. Just like any other work in life when we build
a house what we see to make it better and conferrable? It should have good Rooms,
Bathrooms, Ventilation, Structure, Electrification, and space of all family members,
storage etc.
  SEO do not require specialized knowledge of algorithms, programming etc you just
need the basics to know 鈥渉 ow search engines work 鈥? We must know that before
we actually just concentrate on Hi-fi design, we must also consider the fact that
Google read website as text. So text content is the first thing that we need to work on.
Even Meta tags are TEXT. Now how to start we need to short list few things that
work best with Search engines.
  鈥 ebsite target segment and why it is created for? We must check on few website
and where they stand in search engines. If you carefully look at TOP 10 site you will
fine that many of them have very good text, contents, well written Tags and size of
page is just perfect. 鈥 hich Technology we must use to develop the same. HTML
work best with Search engine. But even if the site is dynamic in nature we must know
that Google still read it as text.       e must know what is our buyer actually type to
search the product and service we provide. Are these keywords are already taken by
some websites in TOP 10? And what kind of work on this website is done to get
ranked.        ow spiders work and how search engines figure out what pages relate to
which keywords and phrases. Now lets not get in to technical aspect of how it actually
internally work, the basic is search engine read a page as text and when spider come
on websites it collect the information much talk about on that particular page and
relevancy. It copies the content to Database called BOT. It does this for next sub pages
linked to main page of website. Now important thing is How to place the text on
website? As it reads page Line by line so if you place the text in Columns then it will
read first column and then second and so on. You can see this in HTML of your page
code. Here one very important TIP. If you can remove the space in between these
paragraphs, it will be great help to search engine to understand it better.
  Search engine spider will also record all links in between and take information of
other related pages also. As spiders follow links and record everything in their paths,
one can safely assume that if a link to a site exists, a spider will find that site. By this
you can see if a site has a external link even it will at least visit the same and index.
So this also helps you to register your website in search engine. By placing a link on
already indexed site help you in indexing of your website.
  How we actually recall our good friend when we need them for specific reason? Our
mind store all necessary info in mind database which help us to recall that Mr. John is
a painter and he actually do not paint Rooms, but do OIL painting. So similarly we
just need to put relevant information is a best way then the competitors.
  More on this topic: Read our article Basics of on page SEO Optimization
 Kapil is a well know author who writes on the topics related with SEO India, SEO
Company India, Outsource SEO India and SEO Services India.