The only magazine produced for the bingo industry Issue 64 January 2004
In the pink: Access all areas? ATEI 2004:
Fundraising round-up The Disability Discrimination Act We look at what’s in store
McIntosh excited to learn about
environment (1987-92) and
home affairs (1992-7) as well
as government spokesperson
for the treasury (1997-), trade
Lord Andrew Robert McIntosh, for gambling after I’d accepted part of the Greater London and industry (1998-2003),
who became a DCMS the job as minister for media Council (GLC). He helped culture, media and sport
minister last summer, is and heritage, but it was a Labour take control of the (1997-2001), Scotland Office
responsible for handling clear bonus,’ he said. ‘I local authority in 1981 and (2001-2) and transport
the huge Gambling Bill that always find it exciting to led the party to victory, only (2002-3). He has also
the Government has been learn something new.’ to be infamously ousted by been deputy leader of
working on for several years, As part of this learning current London mayor Ken the opposition (1992-7);
despite the fact that he has curve, he says his early Livingstone, who took on deputy chair of committees
never been a gambler. impressions of the bingo the leader’s role. (1997-2001), deputy speaker
‘I found out I was minister industry have been very As some consolation, Lord McIntosh of Haringey (1999-2002) and deputy chief
much as he anticipated: ‘Very McIntosh was made a life whip (Captain of HM Body
respectable, family-oriented peer two years later for of the year 2003. This could Guard of the Yeomen of the
and very honest.’ services to the GLC and has be due to the wealth of jobs Guard, 1997-2003).
After a 30-year career in built up a reputation as a go- he has had since entering Despite all this, he describes
market research, Lord getter in the House of Lords, the chamber: opposition his 1962 wedding to Naomi,
Bingo Link is published by the McIntosh of Haringey came even being shortlisted for spokesperson for education with whom he has two sons,
Bingo Association to political prominence as The House Magazine’s peer and science (1985-7), the as his proudest moment.
round of regionals off to a Falkirk); Bert McDonald
Caller of the Year 2003 flying start on 26 September
thanks to Manager George
Hawthorn and his staff.
(County Bingo, Port
Glasgow); James O’Kane
(Gala, Glenrothes) and Paul
Mike Vyse from Mecca in Swansea Coach parties of supporters
from all over Scotland were
Ryan (Beach Bingo, Denny).
Once the marks were added
Bingo Caller of the Year greeted by Scottish flags, up, the judges declared that
always gets a good turnout free bottles of bubbly on James, who had entertained
but the 2003 national final every table and a piper everyone with a rousing
was the best ever, thanks playing Scotland the Brave, rendition of The Proclaimers’
to great finalists and who led the contestants into hit 500 Miles, was the
supporters who were stars the club. Scottish regional winner and
in their own right. Gala in representative at the final.
London’s Surrey Quays on Testing times The following week, the
Sunday 30 November was After being interviewed by judges were at Buckingham
a visual spectacle and the the judging panel, the six Bingo in Bradford, with
atmosphere was amazing. contenders took centre Manager Peter Minshull at
The media coverage was stage and the full house of the helm. Despite taking over
unprecedented. Competition Mike gets an enthusiastic reception from his supporters at the competition final customers, plus a film crew as Manager just 48 hours
entrants were instrumental from BBC Scotland, were before the event, Peter and
in ensuring that the media’s deal of valuable publicity. early August with regional treated to a showcase of his team rose to the occasion.
attention was drawn to the The competition starts in finals in September and talent and calling skills from Representing the North were:
bingo industry and as a May each year and builds October. The Premier Bingo Ian Carroll (Gala, Kilmarnock); Alan Stockdale (Gala, Carlisle);
result helped secure a great through second rounds in Club in Kirkcaldy got the Roy Cunningham (Gala, Continued on Page 6
Win one of four great prizes in our competition! see page 11
The National Game
Quarterly news and update from Chief Executive, Paul Talboys
Gala has the answer
Gala Bingo has been crop circles and belly
sponsoring a new quiz button fluff. NBGA Special £500,000 Game
A Happy New Year to you all and I show, I’m the Answer, Richard Sowerby, Sales
hope that you are not suffering too hosted by Dale Winton. and Marketing Director of
greatly as a result of indulgence over Using short screen ads Gala Bingo said, ‘We are
Le Meridien, Brussels, Belgium
the holiday period! I am looking called idents and bumpers delighted to have found a
A one-day event for the
forward to hearing this year’s crop at the start of the show and sponsorship opportunity
of New Year’s resolutions. at the beginning and end with such a highly regarded
One resolution I am hoping you of each commercial break, new show as I’m the
Eurotechno is organised by
will all make is to firmly support the Gala will clearly mark its Answer. It provides us with
ATE Conferences on behalf
National Game, actively promoting all special games, involvement with the show, a highly relevant property
and to regularly check your NGMWs for new membership which has a daily 5pm in terms of our target
applications. The three special games in 2003 saw new half-hour slot on the ITV audience and the brand
membership applications through the National Game network. To add a fun feel, essence of Gala Bingo.’ 19 May
website increase with each game. While the total number 24 introductory The Bingo Association & NBGA
of new applications handled by the National Game per scenes were Annual General Meeting
special game has only reached 1,000, this does not shot, featuring Queen Elizabeth II
include those who apply directly to their local club. two Mancunian Conference Centre, London
Special games will remain a key part of our activity for Gala bingo- If you have any key
2004, as they get non-bingo players to take notice and goers, Leslie dates or events that
reconsider bingo. Provisional Sunday dates for 2004 are and Fiona. In Bingo Link readers
21 March (Mother’s Day), 24 October and 19 December. each one, Leslie should know about,
We will also be looking at other promotional activity that speculates that please drop us a line.
works with our brand advertising. However, the key she has the
proposition is the prize value of the National Game answer to some Condolences
Our sympathy goes out to
itself, which can only remain relevant if fully supported. of life’s little Peter Hargreaves and his
Legislative debate and changing economic conditions mysteries, like Gala’s sponsorship ad for ITV quiz show I’m the Answer family. On 29 November Peter’s
will make this a challenging year for the industry. However, son, who shared the same
Christian name but was also
as people look for better value and alternative leisure
known as Jay or Little Pete, was
activities, bingo is ahead of many of its competitors. killed in a motorbike accident.
National Bingo Game: key statistics
Total prize money since the game began £762,688,709
Bingo in the news
Summer is usually a particularly low period for bingo stories
Jay, 25, was travelling from
his home in Folkstone to
Eastbourne when his motorbike
Total prize money played for in 2002 £51,350,136
hit a road sign on the A259, just
Total prize money played for in 2003 to end Nov £43,649,310
in the media, however, July and September proved to be very outside Hastings. He was
Biggest single prize £950,000 successful months for getting the bingo-ing message out rushed to the Conquest Hospital
in Hastings where he died
there, with a number of stories running in national daily papers.
Biggest games for 2002 shortly after arrival. Police do
Scotland saw the most bingo media coverage in July, by not believe that another vehicle
Tuesday 30 April with ticket sales of 940,039
Tuesday 28 May with ticket sales of 915,514 quite a few points. In August the North West and West was involved.
Midlands caught the bingo buzz and in September the Jay leaves a wife, Melanie,
Biggest games to date for 2003 who he had married in May of
North West remained very busy. last year and who also works
Sunday 23 November with ticket sales of 830,445 At the time of going to press we had not received cuttings
Sunday 27 April with ticket sales of 825,523
at Deluxe Clubs. He will be
for the final quarter of 2003 and were not able to give an greatly missed by family, friends
overall summary of coverage for the year – this will follow in and colleagues.
the April issue. However, the final quarter of the year saw a
BINGO LINK is published by The Bingo Association, lot of activity: Bingo Caller of the Year regional and national Nelly packs her trunk
Lexham House, 75 High Street North, Dunstable, finals; Bingo for Breakthrough; two £500,000 Special In the last issue we
Bedfordshire LU6 1JF. Games; the introduction of Gross Profit Tax and the offered two of the Bingo
Tel: 01582 860921. Fax: 01582 860925. publication of the Draft Gambling Bill. A very busy quarter for Breakthrough
E-mail: firstname.lastname@example.org for both consumer and business stories. elephants as prizes to
Editor Steven Baldwin two lucky readers. I am
Press coverage July–September 2003 pleased to say that they
Produced by Axon Publishing Ltd, 11 Plough Yard, London EC2A 3LP. July August September have found homes with
Tel: 020 7684 7111. E-mail: email@example.com Simon Jones, from Top
Consumer magazines 2 2 2
Reproduction in whole or part strictly prohibited without the Electronic media 3 1 2
Ten Bingo, Milford Haven
permission of the publishers. Views expressed are not and Patsy Mackie from
necessarily those of The Bingo Association or Axon Publishing National papers 8 5 14
Ltd. Prices and information correct at date of publication, but Regional dailies/weeklies 120 94 144 Gala, Irvine. Thank you to
subject to change. TOTAL 133 102 162 all who mailed in.
Network Gaming delivers satellite
game to UK working men’s clubs
Launched in March 2003 by The possibility of receiving boost to our bar sales. As
Network Gaming Limited, a free widescreen TV system, word got round, more people
the National Flyer game together with a full support started playing and it became
has been gaining popularity and maintenance package really popular – people don’t
and media coverage. has proved to be a popular want to miss it! It brings
Designed specifically for inducement for clubs to get many more people into the
CIU Clubs, the game is involved, along with the club and greatly improves the
played nationally through a added entertainment value of quality of entertainment we
draw, which is broadcast the game for their customers. provide for them.’
directly into clubs via satellite John O’Brien of the Done- The Managing Director of
TV channel Club Vision. Our-Bit Club is just one of Network Gaming, Jeremy
It’s giving the clubs a great many who feels positive Collis, said, ‘This is a great
opportunity to entice more about the game: ‘When I first opportunity for any club,
people through their doors The £25,000 Giant Snowball accumulator was launched in July heard about National Flyer I adding big jackpot
with, on average, over 400 thought it was a superb idea excitement to the club. It’s a
clubs participating in each Grand was then launched, accumulator in July, which and couldn’t understand why truly visionary project under
National Flyer game. providing three extra chances has already resulted in someone had not thought of the leadership of the CIU
Initially the game provided to win £1,000. But the most the biggest ever prize it before. It has worked well and can help to encourage
instant opportunities to win interesting development to be won in a social club, for us and been a huge new members as well as
numerous full house prizes has been the launch of the and achieved a fair amount success in terms of ticket more regular attendance
of up to £5,000. The Triple £25,000 Giant Snowball of local publicity. sales. It also gave a terrific from existing members.’
VA L E N T I N E S
email: firstname.lastname@example.org • fax: 01405 814279 • web: www.ace-toys.co.uk
196 X 120.433
Foster quick off the blocks
to look into bingo taxation
The Liberal Democrats, not wanting to be left out of the I’m determined to
reshuffle news, have appointed a new Spokesperson for see that bingo
Gambling, 56-year-old Don Foster MP. gets the support
Foster found himself thrust Spokesperson for a number it deserves.’
into the limelight in the 1992 of years. He is quickly getting He has also pledged to gambling. It’s ludicrous that
election when he beat the to grips with his new role investigate the Government’s thousands of regular bingo
high-profile Conservative and has been looking at the handling of the taxation players are paying more tax
Chris Patten in the bingo sector in particular. reform for the bingo industry. than punters playing high-
constituency of Bath. The ‘One of my first priorities on stakes poker.’
Preston-born education Fair play gambling is to look into the The more support for the
lecturer has also had Foster said, ‘Bingo is a discriminative taxation on bingo industry at parliamentary
experience as a national institution. As MP Lib Dem Gambling Spokesman, Don Foster bingo. This is particularly level, the easier it will be for its
management consultant for Bath, where there’s a important at a time when the voice to be heard on taxation
and as such has found very successful bingo hall, that bingo can offer. And as Government is likely to push and deregulation issues,
himself the Liberal I welcome the positive the new Lib Dem Spokesman forward plans to expand the so the backing of a leading
Democrat’s Education community-building benefits on Culture, Media and Sport, market in other areas of Lib Dem is very welcome.
Committee experience means
Kirkbride is well prepared
Being handed the role of for sweets giant Rowntree moving to the national press Angus, who now frequently
Shadow Culture Media and Mackintosh based in the in 1992 as the Daily accompanies his mum when
Sport Secretary just a week town and the young girl Telegraph’s Political she visits her constituents
before the Government developed an early interest Correspondent and in Bromsgrove.
published the draft in politics; at just 14 she had eventually Social Affairs Although she has admitted
Gambling Bill may seem signed up for the Young Editor on the Sunday to not being a gambler
like a daunting prospect, Conservatives. The interest Telegraph in 1996. herself, Kirkbride has
but Bromsgrove MP Julie in politics continued through This was her last job developed an understanding
Kirkbride is better placed her education at Cambridge in the media as she of how the industry works
than most in her party to University, where she was elected MP for through her time on the
understand the complicated became Vice President Bromsgrove in 1997, select committee. Her
new legislation. of its Union Society, and the same year she knowledge will no doubt
Forty-three-year-old the University of California married fellow Tory prove useful as the Gambling
Kirkbride has already in Berkeley. MP Andrew Mackay. Bill progresses.
scrutinised the Government’s If her career had developed The couple had their first
Julie Kirkbride is the new
gambling proposals as a differently, Kirkbride could child in October Shadow Culture Media
and Sport Secretary
member of the Culture Select have found herself writing for 2000, a
Committee and so new Bingo Link! She started a boy called
Conservative Leader Michael career in journalism in 1982
Howard could be said to with Yorkshire Television in
have made an easy decision Leeds before moving to the
in making her the latest BBC in 1986 as a news and
Shadow Gambling current affairs researcher/
Spokesperson. producer in London. She
Kirkbride grew up in also worked for ITN’s
Halifax, her mother worked parliamentary unit before
Scrutiny process provides
opportunity for change
The Gambling Bill is currently
undergoing prelegislative scrutiny,
a process that the Government hopes
will iron out all the legislation’s
potential problems and make sure it
has a smooth run through parliament.
The prelegislative scrutiny be heard throughout this
process is a relatively new month and February.
one, the Gambling Bill is
only the third major piece of What do you think?
legislation to be subjected Greenway commented, ‘It’s
to the procedure, although for those people within bingo
there has been a growing who disagree with the
number of smaller bills Government’s conclusions
that have also been going and would like to see bingo
through the process. kept as a ring-fenced
The scrutiny is being product. Those who want
carried out by a specially to see it maintained as a
appointed joint committee night out for people who
consisting of eight members like going to bingo on a
from both houses and the certain night and don’t think John Greenway, Conservative MP for
Ryedale, who was one of the speakers
three main parties. The they’re actually involved in Greenway has also been hoping that his committee at last year’s Bingo Association AGM, is
committee is being chaired gambling. It’s up to them to stressing that the industry will meet that deadline and chairing the Gambling Bill’s prelegislative
by Conservative MP for make their case.’ should not refer to the he believes the report will
Ryedale John Greenway, The industry has been process as deregulation as hold some sway over the
who spoke at last year’s impressed with Greenway’s it implies there will be no future legislation.
Bingo Association AGM. grasp of the situation as well, controls. He believes that the He said, ‘The Government
Greenway was so keen to but he believes that is only correct term is modernisation will then have to look at what
help steer the Gambling Bill half the battle: ‘People can as there will still be some we’ve said and take it into
through Parliament that he see that we understand sensible limits to what can be account. That’s what
resigned from the Tory front where the problems are but done post-Gambling Bill. He happened with other reports
bench so that he could understanding the problem is working on the framework that have had scrutiny
specifically concentrate on and finding a resolution is not that will allow progress but at committees, like the
the legislation. going to be easy. I am very the same time avoid potential Communications Bill, chaired
He says the prelegislative mindful that some of the for problem gambling. by Lord Puttnam. That
scrutiny process provides smaller bingo clubs would committee made some
members of the bingo like to preserve the bingo Room for change recommendations that were
industry with the real club as it is now. We have to The scrutiny committee has quite different to what the
opportunity to make any find a way where that can be been given until 8 April to Government wanted. In the
changes to the Gambling the case. But equally some make its report to the end the Government had to
Bill and the committee has of the bigger operations want Government in which it will give way on some issues.
already taken written to have bingo within a big say where it agrees with the So we do have an
evidence and some sessions casino/leisure mix and the DCMS proposals, where it opportunity to say where the
of oral evidence from those Government clearly intends thinks there should be Government has got it right
parties who wanted to make to do that. We have to find a changes and where it and where it has got it
their voices heard. Further mechanism to make it work believes a different emphasis wrong. We will rehearse all
sessions of oral evidence will for both sizes.’ will be useful. Greenway is the arguments in the report.’
Continued from Page 1
Gala in Surrey Quays, where
Karen Winstone (Walkers Manager Craig Hobson
Bingo, Selby); Darren Glover and his team had done an
(Mecca, St Helens); Bernard amazing job of ensuring that
McGuiness (Gala, Salford) everything ran smoothly. It
and Clyde Webber (Mecca, was a full house at the club,
Blackpool). Both Yorkshire with barely a seat to spare,
Television and BBC’s Look which made for a great
North were there to cover the atmosphere. Each competitor
event and talk to some of the was interviewed and
enthusiastic players. They all observed by the judging
showed great self-assurance panel before lunch, when
during their interviews and they were marked on their
tremendous showmanship knowledge of the rules of the
on stage, giving the judges National Bingo Game and
a difficult task, but it was the their broader understanding
knowledge and confidence of the bingo business. The
of Alan Stockdale that won afternoon’s proceedings were
them over, making him the compered and hosted by
North’s Best Bingo Caller breakfast TV’s favourite
and securing his place in Above: Mike Vyse, Bingo Caller of the Year presenter, Lorraine Kelly.
2003, surrounded by his fellow finalists
the national final. (from left) Alan Stockdale, Brett Hyrjak, As Master of Ceremonies,
James O’Kane and Kelvyn Davies. Bobbie Bragg introduced
Right: the competition final was hosted
Let me entertain you by morning TV favourite, Lorraine Kelly each contestant on stage for
Next, it was the turn of the them to showcase their skills
Midlands to showcase its sea of Welsh flags and free and call a single game. After
caller talent, at Mecca in bubbly for all. Contestants the five presentations the
Acock’s Green, Birmingham. Colin Baker (Castle, Canton); results were very close.
Manager Alan Fox and his Tony Beverley (Mecca, The finalists were all called
Assistant Dean Williams Wrexham); Mike Broad back on stage to receive
were in charge of ensuring (Castle, Bridgend); Mike their certificates and hear the
everything went smoothly. Vyse (Mecca, Swansea) and judges’ decision announced,
Central TV and BBC Terry Whitelock (Empire, which was broadcast live by
Midlands television filmed Neath) were all put to the a Sky News television camera
the event and talked to the test. Mike Vyse’s astute crew. The hushed audience
contestants: Matt Adlington understanding of the bingo of over 1,000 avid supporters
(Gala, Scunthorpe); Kelvyn business won out in the end, and bingo fans erupted in
Davies (Mecca, Stoke on aided by his ability to get the celebration following Paul
Trent); Simon Cook (Gala, whole club joining in with his Talboys’ announcement that
Tamworth); Mandy Gargan on-stage rendition of the Elvis Ceazar (Gala, Stratford) fabulous dinner at the Tower Mike Vyse, from Mecca
(Flutters, Coalville); Max classic The Wonder of You. made it a difficult decision for Thistle Hotel, overlooking Swansea, was the new Bingo
Rayner (Mecca, Norwich) The last of the regional the judges. However, Brett Tower Bridge. At dinner, the Caller of the Year. Mike was
and Peter Winterton (Gala, finals, for the South, was Hyrjak’s bingo knowledge chairman of the judging immediately thrust into the
Wednesbury). The bingo held in Reading, at BJ’s and showmanship won him panel, NBGA Chief Executive limelight to collect his trophy,
knowledge and on-stage Luxury Bingo. Assistant the South of England title and Paul Talboys, gave a with photographers vying for
personality of Kelvyn Davies Manager Debbie Beggs and the last place in the final. welcoming speech and his attention.
earned him his regional title her staff created a carnival advised all the finalists to The following week Mike
and place in the final. atmosphere, which gave And the winner is… relax and just enjoy the was sent for formal media
Castle Leisure in Newport the three TV camera crews Having whittled down the evening and the next day’s training to help him deal
Road, Cardiff, home of the covering the event something initial 80 entrants to five event. Fellow judges also successfully with the media
Bingo Caller of the Year to show. The contestants regional winners, all involved attending the dinner included in his role as ambassador for
2002, Peter Lewis, hosted were all well prepared and were anxiously waiting for Chris Murphy, the editor of the bingo industry. He now
the Welsh regional final. highly professional. Mike the London final, to see who Coinslot; Patrick Bowler, the has to decide when in the
Manager Jodie Jellie and her Barnes (Leo Leisure, would take the title for 2003. very first Bingo Caller of the coming months he wishes to
staff had strung a huge Eastleigh); Ricky Denton The five winners and their Year, who won his title in enjoy the wonderful prize of
banner outside the club (Mecca, Wood Green); Brett partners arrived in London 1994, and Gloria Pattinson, a week long, all expenses
announcing the competition. Hyrjak (Gala Butlins, Bognor on Saturday 29 November, from Pattinson PR, the paid trip to Los Angeles and
Everyone knew they were in Regis); Billy Macleod (Gala, where they enjoyed an competition organisers. Las Vegas. Congratulations
for an excellent day when Brighton); Dawn Milton afternoon of sightseeing and The following morning it Mike Vyse, Bingo Caller of
they were welcomed by a (Mecca, Harlow) and Melanie shopping before attending a was down to business at the Year 2003!
It was all in a good cause…
The first ever Bingo for Scalped! It’s a date
Geoff Dennison, Staff at the Gala Bingo Club
Breakthrough week took place General Manager of on the High Street, Chatham
last year from 18-24 October, Gala Bingo, Feltham stripped for a calendar
challenged his staff to raise money for
as part of Breast Cancer and customers to Breakthrough Breast
raise over £2,500 for Cancer. Inspired by the
Awareness Month, with the aim Breakthrough Breast film Calendar Girls, 24
of helping to raise funds for Cancer, by agreeing brave volunteers, including
to part with his 11 men and 13 women,
Breakthrough Breast Cancer. precious head of hair shed their inhibitions and
As you can see from these if they managed to their clothes to pose
drum up enough naked for this special
pictures, spirits were high and sponsorship. The club one-off calendar.
actually exceeded the
the mood was pink. challenge set by Geoff and raised
The week was an amazing over £3,200 in sponsorship from Walk this way
its members. Staff at Mecca, Cwmbran
success, with more clubs keep abreast of things!
joining in to support this cause
than on previous occasions.
The sale of special pink dabbers
that some clubs bought for the Think pink
National Game Office Manager
week managed to raise £13,000 Beryl Boreham with her pink rinse.
and they were much in demand
by players. At the time of going
to press the total raised was
£344,608.35. Bingo Association
Chairman Sir Peter Fry said,
‘Once again the industry and
players have demonstrated
what an exceptionally generous On the record
Female staff members at the Gala Bingo Club on Station Road, Wigan stripped for a calendar to
and fun-loving group they are. raise money for Breakthrough Breast Cancer. The brave ladies also recorded a single, Calendar
Girls, which is on sale in the surrounding clubs in the Wigan region. The club is hoping to pass its
The amount of money raised fundraising target of £5,000.
this year is staggering and this Sleeping on the job
is just our first year. What a truly After members of his club raised over £200 for Staff at the Gala Bingo Club on Berrington Road, Hereford raised
cancer research, bingo boss Carl Prosser promised over £600 for Breakthrough Breast Cancer by organising a bed push.
great result and congratulations The 12 fit fundraisers, who included the Assistant and General
to top up the total by doing a sponsored parachute
to all who took part.’ jump. Last month, the club contributed £228.76 to Manager, pushed a bed around all the pubs in town asking for
Breakthrough for Bingo, to raise funds for the Toby donations to the breast cancer charity. This feat of stamina takes
Breakthrough Breast Cancer Robins Breast Cancer Research Centre. Carl has the amount raised by the club so far to over £1,600.
was amazed at the amount now added £407.69 to bring the total to £636.45.
Carl, 28, who is Manager of the Top Ten Bingo Club,
of money raised and by the Ystrad Mynach, leapt out of a plane at 12,000 feet,
generosity of operators and free-falling at 120mph before opening his ’chute.
He admits to being scared, ‘But this charity is close
players. Chief Executive Delyth to my heart as my mother is having chemotherapy
treatment after a breast cancer operation.’ Family
Morgan said, ‘Breakthrough and friends were on hand to support Carl when he
Breast Cancer is delighted that made his daredevil jump at a Cirencester airfield.
380 bingo clubs across the
country signed up for Bingo
for Breakthrough during
Breast Cancer Awareness
Month. We have been
astounded by the hard work
and dedication shown by all It’s a jungle out there…
Two members of staff from the Gala Bingo Club on High Street,
staff and members and the Waltham Cross, Assistant Manager Taff Jones and colleague
A close shave Mark Rendle, donned tiger and lion suits then locked themselves in
total amount raised so far Staff and customers at a cage with real live tigers. The stunt was part of the Gala Bingo
is phenomenal.’ Mecca, Blackwood enjoyed Club’s efforts to raise money for Breakthrough Breast Cancer and
the sight of their General it took place at Paradise Wildlife Park in Broxbourne.
The final amount raised and Manager, Bob Evans, having
the results of the fundraising his head shaved for Bingo
for Breakthrough. Bob
awards will be announced volunteered to have his
Dancing in the street hair shaved for this
later in January. Staff at the Gala Bingo Club on Bridge Street, Luton organised a worthwhile cause and, in
We hope that you are all conga round the town and raised over £600 for Breakthrough front of a packed house,
Breast Cancer, taking the club’s total money raised for the charity local hairdresser Dean
looking forward to getting into to over £1,800. Daryl Boothroyd, General Manager of Gala Bingo scalped the Manager.
the pink again for Bingo for Luton, headed the conga dressed in drag. He started the line off So far the generous
by rallying all the members and staff before hitting the town. customers have donated
Breakthrough 2004! Anglia TV filmed the event and even joined in the conga! over £350.
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Bingo players warned
about bogus callers
A first time for
Local police teamed up with Top Ten, Yeovil to provide
a valuable community service, seeking to prevent
crimes by warning players and staff about bogus To celebrate its inaugural
callers – the kind who might help themselves to appearance at this year’s
your ‘full house’. ATEI, where the company will
Crime Reduction Officer Brett Gitsham visited the
showcase its wide selection
club to advise people how to protect themselves
of prize and gift merchandise,
and their property, particularly during the darker
Bingo Link has items from
winter days. PC Gitsham, who was Assistant
Just Everything’s current range
Manager at the bingo club 13 years ago before
to offer to four lucky readers.
leaving to join the police, said, ‘It’s important to
For a chance to win one of two
tackle people’s fear of crime and we can do that
talking cookie jars, an Easter chick or a set
by making them more aware and more prepared.’
of stainless-steel cookware,
Top Ten Business Manager Barry Richardson-Smith
please complete the Bingo
came up with the idea during a meeting to set up a
Link competition entry
Neighbourhood Watch scheme near his home. He
form or put your club name, address
said, ‘Brett came up to me after the talk and reminded
and personal details on an postcard,
me that he once worked at the club. It seemed an
and send it to:
obvious thing to ask him to make a return visit and
talk to some of our older members, many of whom
Just Everything Competition, Bingo Link,
live on their own and can be quite vulnerable. The
club is more than just a place to play bingo. There’s Lexham House, 75 High Street North,
a real community spirit here and the more we can Dunstable, Beds LU6 1JF.
All entries must be received by 28 March 2004.
do to help our customers, the better.’
Winners will be notified in writing.
196 X 120.433
Inaugural online bingo
WhichBingo.com, the net’s the engaging activity of club bingo,
recognised independent providing not just bingo but other
source for ‘all things amusement and social opportunities,
bingo’, has launch the inaugural as would be available in a club,
search for the Online Bingo Site of in order to retain players. Online
the Year and also the New Online players are twice as quick as club
Bingo Site of the Year. players to vote with their feet and go
The online bingo sector of elsewhere, as an alternative site is
online gaming is constantly only ever a ‘click’ away.
increasing in size and importance. The Site of the Year award is open
As it began to mature and develop, to all ‘pay-to-play’ sites, regardless of
WhichBingo felt that it was the right software provider and the New Site
time to honour those sites at the of the Year award is open to any
forefront of this most vibrant online new online bingo site that launched
gaming sector. during 2003. The awards were praise and recognise those sites
The aim of the awards is to decided by a player vote during that consistently deliver enjoyment appreciation of the service these
recognise and reward excellence December 2003, the results of which and satisfaction to their players. sites supply. We are very excited
in online bingo, as voted by the most are due to be revealed this month. There are some great sites out there about these awards.’
important constituent of the game, Phil Fraser, who is the owner of doing a fantastic job. Those players G Full details can be found at
the players. Sites attempt to replicate WhichBingo.com, said, ‘We want to need a forum to register their http://www.whichbingo.com/soty.
CALLING ALL BINGO OPERATORS
196 X 120.433
IF YOU ARE THINKING OF SELLING
WE WANT TO HEAR FROM YOU!
Edward Symmons Hotel & Leisure are retained by
Top Ten Bingo to acquire new clubs on their behalf.
If you want to sell call:
COLIN WHITE OR PAUL GRATTON
SPECIALIST PROPERTY SERVICES
Tel: 020 7344 4500 www.edwardsymmons.com
independently owned. This is the first
Popcorn monster time that a giant popcorn sculpture
has ever been created in Scotland
and we’re now waiting to hear from
attacks world Guinness World Records to see if
we qualify for entry.’
Artist Emma explained, ‘For the
record attempt to be recognised we had
to create a free-standing sculpture
made entirely of popcorn and glue.
Godzilla, usually found at the centre of a scene To add to the problems we could
of carnage, has been smashing things again only make sections of 26 inches
as a 16ft replica of the movie monster made or less because of the difficulty of
entirely out of popcorn launched its attack getting Godzilla onto the balcony.
on the world record books. ‘It’s the first time I’ve ever tried
Created to commemorate the 65th working in popcorn and it has been
anniversary of Stirling’s Allan Park one of the most unusual projects
cinema, which was built in 1938 and I’ve agreed to do. Popcorn isn’t the
contains two screens plus the bingo easiest material to work with so this
club, the giant sculpture of movie has been very much a labour of love.
monster Godzilla by Edinburgh- I’m delighted to be associated with
based artist Emma Herman Smith the event and really pleased with the
took a month to complete. The end result.’
sculpture was made solely out of The sculpture was unveiled at a
popcorn and adhesive and weighs in red carpet ceremony in late October.
at over 1,000kg (one metric tonne). to John O’Groats. Christine Wright, the Allan Park’s 65th anniversary As part of the weekend’s celebrations,
If each piece of popcorn used in the Manager of Carlton Cinemas, said, in style. This is a tremendous movie-goers were treated to four
sculpture were to be laid out end to ‘Building Godzilla has been a monster milestone, especially considering classic pictures, including Stirling’s
end, the line would run from Stirling project but we wanted to celebrate that the cinema, to this day, remains very own film, Braveheart.
Address & Membership Services
Q Services provide highly effective computer solutions to help your business not
only save money but dramatically increase your customer base
Q-Services have been providing address related services and software to the Bingo industry for the past 7 years. With our
underlying knowledge of membership requirements, we have created products that focus on the core values of your business;
Helping you to retain, improve and attract new members.
• Address cleaning - Validates post codes, produces consistent & accurate addresses, maximises mailsort
discounts & confirms the name details at an address.
• De-Dupe - Identifies duplicates and close-matches, using the address, name and date of birth.
196 X 120.433
• Post-code mailing - You select the post code you wish to target and we obtain voters roll information to match. By using the
de-Dupe service we can remove your current customers from this post code and then process the mailing to those remaining.
• Mailing - Mail your customers for free. Postage discounts on mailsort can equal the cost of handling!
your next move: www.qservices.co.uk
• Database Profiling - Analysis using postcodes, Mosaic, Financial Mosaic & Touchpoint profile codes.
• Swipe based membership system - Comprehensive analysis of visits and member’s information.
• Stock control - Ideal for club stock requirements. Easy to install, setup and use.
For more information on how Q-Services can help you, contact Simon Kemp on:
07850 333987 or E-mail firstname.lastname@example.org
“Business solutions to your business problems”
60 years old and still leading the way
It is hard to believe that ATEI has developments, i-gaming applications
been going for 60 years! The first and content delivery solutions.
Amusement Trades Exhibition Last year’s all-time record of 273
(ATE) was hailed as an event ‘for exhibitors looks set to be broken this
progress and prosperity’ and took year with 271 companies having
place in Seymour Hall, Seymour already confirmed their stand space
Place, London W1 on 21-24 at the time of going to press. They
February 1939. Over the years the represent 24 nations, with 113 (42
show has reflected the mood of per cent) of suppliers based outside
eight different decades and it still the UK. The strongest delegations of
remains a show ‘for progress and non-UK exhibitors are from Italy and
prosperity’ in the gaming industry. Spain (20 each), closely followed by
While its essence may remain the USA (19). Germany heads up the
unchanged, the show has moved rest of the field (seven exhibitors), four from
with the times and is now the leading with five each from Austria, Taiwan Spain, three from
UK amusement industry trade show, and the Netherlands, four from Taiwan, two each from Germany,
with an international reputation. Belgium, three each from France, South Korea and the Netherlands Bingo Link caught up with leading
Last year saw a record number of Japan, South Korea and the Ukraine, and one each from Denmark, machine manufacturers The Barcrest
delegates attending and a record two each from the Czech Republic, France, Hong Kong, Portugal, Group (stand 870) and Mazooma
number of exhibitors from overseas. Hong Kong, Ireland, Poland and Russia, Slovakia and the Ukraine. (stand 1240) to see what they had
The announcement of UK gaming Portugal and one each from Canada, In addition to these new names are to offer the bingo sector.
deregulation raised political interest in Croatia, Denmark, Hungary, Russia many familiar ones, including Ace Ltd,
the 2003 show, with 10 UK politicians and the Slovak Republic. A veritable Barcrest Games, Bell-Fruit Games, Barcrest’s best
attending, including the Rt Hon United Nations of gaming. Cowells Arrow, Crown Direct, Barcrest was formed in 1968 by John
Richard Caborn MP, the minister Fifty-two companies are making Cummins-Allison, De La Rue Cash Marshall and Eric Horley and since
then responsible for gambling. their ATEI debut this year, one of Systems, Deith Group, Edward then it has continued to expand. In
which, Just Everything, has attended Thompson, Electrocoin, Maygay 2001 The Barcrest Group formed Red
Showstoppers previously as Just Jewellery. Drawn Machines, Mazooma Games, PMS Gaming and launched Vivid Gaming,
Peter Rushbridge has managed the from 15 countries, the list comprises International, Prestige Seating bringing its brand total to three.
show for 13 years and Bingo Link 20 first-time exhibitors from the UK, Technology, Red Gaming, Scott Todd At the 2003 show The Barcrest
asked him if there was anything he seven from the USA, five from Italy, Developments and Vivid Gaming. Group created a stir with its huge
would like to change. ‘I’d like to stand and spoof on airport departures
correct the misperception that ATEI and airline food. This year the
is a gambling expo. Low pay-out company looks set to repeat that
gambling is an important part of our triumph with the largest stand at the
product mix but there’s so much show, called The Venue, where it will
more to interest international buyers.’ be showcasing almost 200 machines
The 60th ATEI opens at London’s from Barcrest Games, Vivid Gaming
Earls Court Exhibition Centre on 27 and Red Gaming. However, rather
January. Visitors to the 2004 event than exhibiting machines in clusters
can expect to see new products and based on brand, different sections of
services from more than 60 sectors, the stand will target different sectors
including traditional hardware such of gaming, grouping product from all
as videos, gaming machines, pushers, three brands together, as appropriate.
novelty games, redemption pieces, All three Barcrest brands operate on
sports games, music systems, kiddie a shared technical platform, allowing
rides, photo kiosks, security systems, some machines to be linked together
money handling systems, vending, to create a Showtime Wave feature.
swag and plush – to name but a few Data is taken from a number of
– through to the latest in touchscreen ATEI 1950, held at The Royal Horticultural Hall, Westminster, London machines and, depending on take,
one machine is selected to ‘run-hot’, Red Gaming’s first video AWP in a new addition to its phenomenally Gaming Centre, with tantalising single-
paying out a much higher rate than brand new cabinet. Video Star will be successful £500 jackpot machines, player games from Red Gaming.
usual. This allows machines to be displayed in a range of exciting new Winning Ways, Spectrum and Barcrest Group’s range of
presented together, sharing data, cabinets for a number of different Golden Roll. One of Barcrest’s international products is growing ever
while still operating separately as the sectors and Barcrest Games will be newest products is Golden Keys, stronger and a diverse selection will
law currently requires. launching its brand new SWP. a single-player game specifically for be available on the stand. To launch
The stand will see the launch of Each of the Barcrest Group brands the bingo and arcade market. It’s the latest New Genesis game for the
the newest Barcrest Group Horizon will present a variety of products a lo-tech game, incorporating an Netherlands, the Dutch world darts
cabinet for UK AWP games and will for the UK Bingo & Club sector, eye-catching 3D top reel with an champion will be on hand to
feature a number of machines across including a brand new hi-tech club entertaining feature that awards extra demonstrate his skills. Also for the
the brands in the stunning new cabinet machine from Barcrest Games, and spins from the top game. Sales Dutch market, Barcrest Games will
design. Various new reel-based and Vivid Gaming will unveil its new Director Barry Knowles said, ‘We are be unveiling a brand new five-player
video products for all markets will selection of totally random £25 AWP delighted with the excellent test game. For the German, Hungarian
make their debut at the show, with a products. Vivid will also introduce a results from Golden Keys, which and Ukrainian markets, Video Star
few new takes on players’ favourites. have caused a buzz around the promises to be a popular attraction,
Paul Terroni, Managing Director trade. The market has been waiting and games for Italy, Spain, Norway,
(Sales and Commercial) at Barcrest a long time for the next legendary Lithuania, Poland, the Czech Republic
Group said, ‘There is a fantastic buzz single player and Golden Keys is and Slovakia, and the German payout
about this year’s show. We have showing great potential.’ market make up the portfolio with all
designed our stand to provide easy In the Gaming Centre sector at The three brands strongly represented.
access to our comprehensive range Venue, Vivid will be showing its new
of products for each individual market multi-player and Barcrest Games will New from Mazooma
sector and will be launching some be showcasing its innovative new Based in Newark, Nottinghamshire,
interesting new product developments.’ two-player game, as well as a range Mazooma Games is part of the Bell-
Alongside the latest AWP machines of variations of the massively popular Fruit Games group and is one of the
housed in the new Barcrest Group Video Star products in a selection of industry’s newest and brightest
Horizon cabinet, the Pub & Bar area different cabinet styles. Vivid’s new development houses. Specialising in
of The Venue will showcase Barcrest range of totally random £25 AWP the domestic market it has built and
Games’ new prize vend machine and Barcrest’s MD (Sales and Commercial), Paul Terroni products will also be found in the sustained a sizeable share of the UK
• Plays linked MCB and ticket bingo
• Minimal ongoing costs (e.g. line rental)
• Wide area or local link
HALF PAGE •
Simple installation of link terminal
Call Bridge can be purchased outright!
196 X 120.433 For more information
contact Chris Shipley
Coincheck Electronics Ltd
East Yorkshire HU17 0HQ
ago it’s still going cleverly recycled back into the pots House, Frank’n’Fruits and Band Aid.
strong. Its pedigree via escalating hoppers. This exciting Pushers, which attract players who
can be traced back to new game will be on display at the may not play fruits but recognise the
the Golden X single show. However, topping the bill will coin pusher from seaside holidays,
player and, more be the latest Big-Screen Monopoly, a are marketed under the Jumping Bean
recently, the Red Hot multi-position, sit-down game with a banner. Headlining at ATEI will be
X, which is still very 42-inch plasma screen to display the new eight-player Monopoly
much alive and kicking the animated characters, play pieces Wonders of the World Feature
in the Mazooma range. and famous London streets from the Pusher. This up-to-the-minute game
Armed with the board game. Entry to the Big Screen presents a 10p Pusher, where a
licence for the world’s is achieved with a special winning- feature reel is triggered during the
most famous board reel combination. This starts the game, awarding cash prizes. The
game, Monopoly, Monopoly game, where throwing machine is fitted with multi coin-mechs.
Mazooma has various dice moves you around the board, Mazooma’s experience has shown
Mazooma has a variety of new products featuring Monopoly imagery new products that use gathering wealth as you go. The use them that most bingo players prefer
its iconic imagery, of licenced imagery on machines a basic format, with clear artwork,
sector. Mazooma also develops including a new three-player to take on was a clear trend at last year’s G2E lighting to help them follow the game
products for export and has achieved all-comers. The new version sees the Expo in Las Vegas. However, many and entertaining sound effects.
great success in the German market. top-box game entered with a special operators prefer to avoid the licenses The three-player top-box offers a
It produces top-earning games for winning combination on any of the as initial fees and negotiations for competitive element and encourages
the bingo AWP sector, such as Pac- base machines. Two live £25 jackpots share of box can be difficult and costly. social interaction. The winning player
Man, Golden X, Tic Tac Two, Red made up of 10p pieces either side of The quest to attract more players enjoys the feel-good factor of being
Hot X, Shake, Rattle and Roll and the top-box reels can be won with to ‘pay-to-play’ bingo games has led seen to be a winner, encouraging
Golden Game. The Golden Game three red Chance symbols on the Mazooma to introduce a range of others to want to beat the winning run.
three-player is a sure-fire focal point win line or three blue Community Vegas Style Video Fruits. Housed in G ATEI is at Earls Court, London
wherever it’s sited, with strong take- Chest symbols. The sound of the a gold framed, classic US casino-style on 27-29 January 2004. For more
up from the majors and independents coins dropping is enhanced with cabinet, they offer a range of easily information, including free entry
alike. The top-selling three-player game sample sound effects, adding to that interchangeable games, including badge registration, visit
since its introduction almost two years feel-good win factor. The coins are American Poker, Pac-Man, Snake www.ateonline.co.uk/ATEI.
196 X 120.433
Due to the Future expansion of 2 purpose built luxury bingo's in
Crown Buildings 15 High Street Cosham
Crewe & Worksop Hants PO6 3BU tel: (023) 9231 5400
We have vacancies for Deputy General Managers and Trainee
Managers who have a proven track record in Bingo or the wider Peter Arnett Leisure, who operate crown Bingo Clubs on the South
Coast have the following vacancies for applicants who are career
hospitality sector and who possess the creativity and flair to drive the focussed, intelligent, enthusiastic and self motivated.
An excellent communicator, you will have the desire and ability to pass Who preferably holds a current GB11 or has had to relieve Managers
on your skills andknowledge to create a team committed to the delivery for the holiday and sickness and support the General manager with the
day to day operation of developing and promoting the ever growing,
of excellent customer service and impressive financial results. dynamic Bingo Business.
If you have the qualities we are looking for, we will provide you with a Assistant Manager(s):
competitive salary, relocation expenses and bonus scheme couple with Required to join our Management Team for the general operation
of our busy Bingo Halls.
rapid promotion and development opportunities.
Some experience of licensed bingo would be preferred although full
training will be given.
Please forward your CV with a covering letter in the strictest confidence to:
Must enjoy meeting people and be prepared to undertake a challenging
role in this exciting and rewarding environment.
Mr Gerry Tait, Operations Director
Apollo Bingo Ltd, Houston House, 12 Sceptre
Please apply in writing with a full CV to the General Manager,
Court, Sceptre Point, Preston. PR5 6AW Mr Stephen Gooch, at the above address.
Tired of working late nights, weekends, bank holidays?
Could you sell products and plan promotions to
bingo halls, amusements etc?
We are looking for sales people for London, the South,
Scotland and North-East England. We can offer the
right candidates excellent career prospects.
Apply in confidence to:
Just Everything Ltd
PO Box 115
Cheshire CW9 7FT
Tel: 01606 351 333
BLSpring04 23/12/03 12:19 pm Page 1 Graphics 10 MISC:BINGO_LINK:SPRING_04:Classified:Pages:
Telephone: 01 9
482 62091 Facsimile: 01482 620868
www.leisure-electronics.co.uk email: email@example.com
Anywhere in England
Finance available for all electronic bingo Min. 1000 ads a week, min. 500
ing to expand
I am an independent operator look
equipment and conversions on: 07721 654 301
SUBJECT TO TERMS AND CONDITIONS Call Roger in complete confidence
For free survey and quotation contact
Dual KORY BINGO MACHINES
shuttercard Everlux 1-3 Avenue Street, Tong Street, Bradford BD4 9QT. UK
mcb Electronics New and Used Bingo Equipment and Accessories.
Highcliffe Industrial Estate Longest Established Manufacturer in the UK.
systems Bruntcliffe Lane, Morley. LS27 9LR
Tel: 01274 682500 Fax: 01274 682550
Tel: 0113 252 6606
SRCe Fax: 0113 252 9408 Abdul Mobile: 07860 637698
RNGe website: www.everlux.com
email: firstname.lastname@example.org Email: email@example.com
Required at all levels from
G.M. to trainee.
Competitive saleries offered. Foster Bingo require a General Manager
If you want to be involved to run our Bingo Operation
We are looking for an individual who is determined and self
with a fast growing company motivated with the ability to successfully promote our business.
apply to: In return we will offer a high basic salary (significantly above
Bruce Roberts, industry average), plus profit share incentive scheme, quality
Top Ten Bingo Ltd, company vehicle, pension etc...
All applications will be treated in strictest confidence.
Verulam Industrial Estate,
London Road, Please call Mark Foster on 01294 473 054/6
St Albans AL1 1JF
Tel: 01727 850793