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Redefining Viral Marketing

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					Request FREE - Redefining Viral Marketing
              Description:
              Yet, we're asked repeatedly to create viral videos,
              posts, and other social objects that will trigger an
              endless array of retweets, pages and profiles that
              immediately attract fans and followers accompanied
              by a deafening wall of sound propelled by word of
              mouth. Content doesn't make something viral;
              people are the primary source of powering social
objects across the attention nodes that connect the human
network.

Brian Solis has been actively writing about new marketing and
communications since the mid 90s to document how the Web was
redefining the communications industry — he coined PR 2.0 along
the way before focusing his efforts on the greater impacts on the
future of marketing and media. He was also among the original
thought leaders working to organize and define the “Social Media”
movement to establish a definitive media category.

His new book, Engage, provides a deep review of the evolution of
new media and how to integrate new technologies and
methodologies into everyday activity. It is written for champions
and executives alike in business, marketing, branding, interactive,
service, and communications with a mission to help all aspects of
business to the table.



Request FREE - Redefining Viral Marketing

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Request FREE - Redefining Viral Marketing
              Description:
              Yet, we're asked repeatedly to create viral videos,
              posts, and other social objects that will trigger an
              endless array of retweets, pages and profiles that
              immediately attract fans and followers accompanied
              by a deafening wall of sound propelled by word of
              mouth. Content doesn't make something viral;
              people are the primary source of powering social
objects across the attention nodes that connect the human
network.

Brian Solis has been actively writing about new marketing and
communications since the mid 90s to document how the Web was
redefining the communications industry — he coined PR 2.0 along
the way before focusing his efforts on the greater impacts on the
future of marketing and media. He was also among the original
thought leaders working to organize and define the “Social Media”
movement to establish a definitive media category.

His new book, Engage, provides a deep review of the evolution of
new media and how to integrate new technologies and
methodologies into everyday activity. It is written for champions
and executives alike in business, marketing, branding, interactive,
service, and communications with a mission to help all aspects of
business to the table.



Request FREE - Redefining Viral Marketing

				
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posted:2/6/2011
language:English
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