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Conference and Exhibition

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   SHEPHARD




2008
                            WORKING TOGETHER:
                      DEVELOPING NATIONAL AND
       INTERNATIONAL CROSS-BORDER COOPERATION



                                Conference and Exhibition
                                              5-6 November 2008
                                          Olympia Conference Centre,
                                                         London, UK
        Sponsor          Official Media      Media Partner         Supporting Media




             Member of                                   www.shephard.co.uk
 SHEPHARD
                                                                                   WORKING TOGETHER:
                                                                             DEVELOPING NATIONAL AND
                                                              INTERNATIONAL CROSS-BORDER COOPERATION

Police Aviation 2008 will attract influential figures in the world airborne law enforcement and emergency services sectors. It is
not seen as being exclusively for police and covers a range of non-law enforcement aspects, including inter-service cooperation.
Attendees will be decision makers, end users, policy drivers and suppliers of all ranks and services.
This event will provide a unique opportunity to network with a wide range of figures within the industry, to keep abreast of
what is new and to gain first-hand opinion on what may be needed for the future.
The specially selected panel of speakers will present a broad selection of well-researched subjects, ranging from past and
current practice to future intent and aspirations. The subject matter addressed at Police Aviation 2008 is of interest to an
international audience.

 Speakers include:                                                                                   Who should attend?
                                                                                         l Chiefs of Police, homeland security, law
 Chairman:–                                                                                enforcement
 Gareth Davies, Independent Consultant to Shephard Conferences, Broadcast                l Senior research development and engineering
 Microwave Services, Germany.                                                              personnel in industry, government and academia
 Keynote Addresses:–                                                                     l Systems integrators
 Bernard Hogan-Howe, Chief Constable, Merseyside Police (Liverpool),                     l Strategists, analysts and consultants
 Chairman, Association of Chief Police Officers (ACPO) Aviation Sub-Committee, UK.       l Military and civil programme managers
                                                                                         l Government officials
 David Philpott, Chief Executive, the Kent Air Ambulance Trust/Chairman,
                                                                                         l Defence department policy makers and
 Association of Air Ambulance Charities, UK.
                                                                                           procurement decision makers
 Opening Address:–                                                                       l Unit and forces commanders and key decision
 Jacques Desilets, Royal Canadian Mounted Police, Canada.                                  makers
 Chris Butler, Lt Col British Army, Peace Suppport Operations, UK.                       l Aircrew, vessel and vehicle crews, maintainers
                                                                                         l Heads of training organisations
 Gunter Carloff, Commander of Federal Police Air Section, Germany.                       l CEOs, presidents and MDs in industry
 Kenneth Solosky, Chief Pilot, Newark New Jersey Air Support Unit, USA.                  l Business development and purchasing directors
 Joseba Mendizabel, Police Officer Pilot, Airborne Law Enforcement Association
 representative from Spain (Basque Police).                                              Delegate package:
                                                                                         In 2008, we expect over 150 attendees from
 Captain Tony Cowan, Director, James Aviation, UK.
                                                                                         15 countries at Police Aviation. In 2007,
 Paul Marrion, Unit Executive Officer, Essex Police Air Support, UK.                     over 90% of the attendees rated the event
                                                                                         “good-excellent” in the attendee survey. All
 Russ Woolford, Sergeant, Deputy Unit Executive Officer, Essex Police Air Support, UK.   conference delegates in 2008 are entitled to
 Richard Brandon, Sergeant, Metropolitan Police, London, UK.                             the following package: -
                                                                                          l Full access to the conference
 Mark Reynolds, Business Development Manager, Fujifilm, UK Photography, UK.                 sessions for both days
 Ian R Andrew, Inspector, Strathclyde Police Corporate Planning Development,              l Full access to the exhibition area
 Research and Evaluation Branch, UK.                                                      l Complimentary buffet lunches/
                                                                                            refreshments for both days
 Neil Owen, Sergeant, L Division, Strathclyde Police, UK.
                                                                                          l Complimentary 12-month
 John Osmond, Consultant, Helimetrics, UK.                                                  subscription to Shephard’s
                                                                                            RotorHUB magazine (worth £80)
  Key conference topics will incorporate the                                              l Complimentary copy of Shephard’s Public
                                                                                            Service Aviation 2008-09
  following issues:                                                                         Handbook (worth £60)
                                                                                          l Access to online presentations given at the
   •	 INTERNATIONAL COOPERATION –                                                           conference
      CROSS-BORDER ISSUES
                                                                                          Police Aviation 2008 will also host Shephard’s
   •	 TOOLS OF THE TRADE – MAKING CHOICES                                                 Heli-Power 2008 conference, which, this year,
                                                                                          will take an in-depth look at ‘Sustaining Enduring
   •	 EMBRACING TECHNOLOGY                                                                Expeditionary Helicopter Operations’.
   •	 DIFFERENT ASPECTS – SAME AIMS                                                                             SHEPHARD




   •	 ALTERNATIVE TECHNOLOGY                                                              For more information on Heli-Power 2008, please
                                                                                          contact Annabelle Hanlon on +44 (0)1753 727015
                                                                                          or email afh@shephard.co.uk


For further information, or to book your delegate place, contact: Annabelle Hanlon
on +44 (0)1753 727015 or email afh@shephard.co.uk
        Conference Programme Day One – Wednesday 5 November 2008

                                                                                                                    Programme may be subject to change

                                              08.00 - 09.00 – REFRESHMENTS & EXHIBITION
09.00   CHAIRMAN’S OPENING REMARKS
        Gareth Davies, Independent Consultant to Shephard Conferences, Broadcast Microwave Services, Germany
09.10   KEYNOTE ADDRESS
        Chief Constable Bernard Hogan-Howe, Merseyside Police (Liverpool) and Chairman, Association of Chief Police Officers (ACPO)
        Aviation Sub-Committee, UK
                              SESSION ONE: INTERNATIONAL COOPERATION – CROSS BORDER ISSUES
09.35   OPENING ADDRESS – ROYAL CANADIAN MOUNTED POLICE
        Superintendent Jacques Desilets, Royal Canadian Mounted Police, Canada
09.55   POLICE AIR SUPPORT IN SWITZERLAND
        1st Lieutenant Felix Walz, Kantonspolizei Zürich, Head of Control Department, Zurich Airport Police, Switzerland
        and Dr Franziska Hofer, Research Scientist Quality Management, Zurich Airport Police, Switzerland
10.15   INTERACTION WITH NATIONAL AND NON-GOVERNMENTAL ORGANISATIONS
        Lieutenant Colonel Chris Butler, British Army Peace Suppport Operations Doctrine, UK
                                              10.35 - 11.05 – REFRESHMENTS & EXHIBITION
11.05   FRONTEX OPERATIONS. GERMAN FEDERAL POLICE PUMA ACTIVITIES IN THE MEDITERRANEAN SEA IN SUPPORT OF
        MALTA AND NAUTILUS III
        Gunter Carloff, Commander, Federal Police Air Section, Germany
11.25   FRONTEX, THE ITALIAN EXPERIENCE ON THE SOUTHERN BORDER OF EUROPE
        Dr Coriolano Conte, Vice Questore, State Police, Italy (TBC)
11.45   FRONTEX CONDUCTING SPECIAL TRAINING ACTIVITIES FOR THE BORDER POLICE AVIATION UNITS OF THE EU MEMBER STATES
        Harald Hartman, Project Manager for the Frontex Air Crew Training Project, Warsaw, Poland, and formerly CP of State Police, Germany
12.05   OPEN FORUM DISCUSSION
                                                  12.25 - 14.05 – LUNCH & EXHIBITION
                                      SESSION TWO: TOOLS OF THE TRADE – MAKING CHOICES
14.05   THE DIAMOND DA42 MPP INCLUDING A LIVE LINK TRANSMISSION FROM AUSTRIA
        Captain Tony Cowan, Director, James Aviation, UK
14.35   ORGANISING AND OPERATING IN-HOUSE JAR145 MAINTENANCE FOR THE EASTERN COUNTIES AIR SUPPORT CONSORTIUM
        Paul Marrion, Unit Executive Officer, Essex Police Air Support, UK
14.55   AN OVERVIEW OF OPERATIONS IN SPAIN AND PROPOSING THE NEED FOR A COMMON TRADE ASSOCIATION – AS A NECESSARY TOOL IN
        INTERNATIONAL UNDERSTANDING
        Joseba Mendizabal, Police Officer Pilot, Airborne Law Enforcement Association Representative, Spain
15.15   OPEN FORUM DISCUSSION
                                              15.30 - 16.00 – REFRESHMENTS & EXHIBITION
                                              SESSION THREE: EMBRACING TECHNOLOGY
16.00   AUTOMATIC NUMBER PLATE RECOGNITION – THE PRACTICALITIES OF AIRBORNE OPERATIONS
        Sergeant Russ Woolford, Deputy Unit Executive Officer, Essex Police Air Support, UK
16.20   DIVERSITY RECEPTION
        Mr Rainer Horn, Managing Director, Broadcast Microwave Services, Germany
16.40   OPERATING ON A SMALLER SCALE - DOWNSIZING FROM NYPD TO NNJPD
        Chief Pilot Kenneth Solosky, Newark New Jersey Air Support Unit, NYPD (Retired), USA
17.00   OPEN FORUM DISCUSSION
17.15   CHAIRMAN’S CLOSING REMARKS
                                                       17.25 – DRINKS RECEPTION
            Conference Programme Day Two – Thursday 6 November 2008

                                                                                                               Programme may be subject to change

                                             08.00 - 09.00 – REFRESHMENTS & EXHIBITION
09.00   CHAIRMAN’S OPENING REMARKS
        Gareth Davies, Independent Consultant to Shephard Conferences, Broadcast Microwave Services, Germany
09.10   KEYNOTE ADDRESS: “WHO SAID IT HAD TO BE DONE THIS WAY?” – AN EXPLORATION OF ALTERNATIVE WAYS OF PROVIDING
        EMERGENCY AIR SUPPORT
        David Philpott, Chief Executive, Kent Air Ambulance Trust Chairman and Association of Air Ambulance Charities, UK
                                          SESSION FOUR: DIFFERENT ASPECTS – SAME AIM
09.30   OPERATING THE EUROCOPTER EC145 OVER LONDON IN THE SECURITY ROLE
        Sergeant Richard Brandon, Metropolitan Police, London, UK
09.50   AN OVERVIEW OF THE CROSS-BORDER ISSUES FACING THE ROYAL CANADIAN MOUNTED POLICE
        Chief Superintendent Jacques Desilets, OIC RCMP Air Services, Canada
10.10   INTER-AGENCY COOPERATION
        Chief Pilot Kenneth Solosky, Newark New Jersey Air Support Unit, USA
                                             10.30 - 11.00 – REFRESHMENTS & EXHIBITION
11.00   THINKING OUTSIDE THE BOX
        Brian Allinson, Consultant and Retired Superintendent IC Western Counties Air Support, UK
11.20   PHOTOGRAPHY - LOOKING AT ASPECTS OF THAT FORGOTTEN ART
        Mr Mark Reynolds, Business Development Manager, Fujifilm, UK
11.40   TECHNOLOGY USA: INTRODUCING AN AIRCRAFT INTO POLICE SERVICE, THE US MODEL
        Officer Pilot Bill Proberts, East Bay Regional Park Police, California, USA
12.00   OPEN FORUM DISCUSSION
                                                  12.20 - 13.50 – LUNCH & EXHIBITION
        SESSION FIVE: ALTERNATIVE TECHNOLOGY: UNMANNED AIR VEHICLES – A THREAT OR NEW STRING TO THE BOW?
13.50   FOUR-ROTOR MW UAV – IN-HALL DEMONSTRATION OF TECHNOLOGY OF THIS CLASS OF CRAFT
        Pat Mika, West Midlands Fire Service, Research and Development Branch, UK
14.10   THE CYBERFLIGHT FIXED-WING UAV IN POLICE OPERATIONS
        Inspector Ian R Andrew, Strathclyde Police Corporate Planning Development, Research and Evaluation Branch, UK and
        Sergeant Neil Owen, Systems Operator, L Division Strathclyde Police, UK
14.30   THE TOP-END UAV – AN UPDATE ON SENSE AND AVOID, HERTI, MANTIS, AND LIGHTER THAN AIR SYSTEMS
        Andrew Mellors, BAE Systems, UK
14.50   OPEN FORUM DISCUSSION
                                             15.10 - 15.40 – REFRESHMENTS & EXHIBITION
                  SESSION SIX: ACQUISITION PLANNING – WHAT TO BUY AND SOME OF THE PITFALLS OF BUYING
15.40   THE BUYING GAME - THE ANTIDOTE TO THE SALES PATTER, REDUCING THE PAIN OF BUYING AND SUPPORTING YOUR AIR ASSET
        John Osmond, Consultant, Helimetrics, UK
16.00   OPEN FORUM DISCUSSION
16.10   CHAIRMAN’S CLOSING REMARKS
                                                      16.15 – CONFERENCE CLOSE




                                                                  For more information visit www.shephard.co.uk
                                                                                                         Conference and Exhibition
                                                                                                              5-6 November 2008
                                                                                            Olympia Conference Centre, London, UK


   EXHIBITION PACKAGE                                                                                                   SHEPHARD




Police Aviation 2008 provides an ideal platform to                                         WC

showcase your products and services before a senior                                                                                                                                 27    28        29

audience with exceptional purchasing power.                                                                                                                                                                                        44


                                                                                                                                                                                                         36 37           41        45

Exhibition booth package includes:                             SHEPHARD
                                                                                                                                                                               31
                                                                                                                                                                                              32
                                                                                                                                                                                                         38 39
                                                                                                                                                                                                                    40
                                                                                                                                                                                                                         43        46

                                                                                                                                                                                                                                   47

○ Shell scheme (3m x 2m)                                                                  13
                                                                                                                                                                               48
                                                                                                                                                                                              49         55 56          61



○ Fascia ID sign
                                                                                                                                                                                          51 52               58    63 64          67
                                                                                                                                                                                                         57
                                                                                                                                                                                          53 54               60    65 66          68



○ One electrical socket                                                                   12                                                                                                                                       69

                                                                                                                                                                                                                                   70
                                                                                                                               18   19   20   21   22                                         72
                                                           1   2          3   4                         14   15   16   17                                    23     24

○ Two spotlights                                                                   5
                                                                                                                                                                                                         76 78           81        71



                                                                                                                                                                               82        83    84   85             86

○ Two complimentary delegate places
                                                                                                                                                                                                                         87   88
                                                                                                                                              25        26
                                                               6          7    8   9       10     11
                                                                                                       Main Entrance                                                           Cloakroom
                                                                                       Fire Way                          Registration


○ Technical advice and support
                                                                                                                            Desk                                  Press Area




Display Space
3m x 2m                                £2,490   €3,735         SPONSORSHIP OPPORTUNITIES
6m x 2m                                £4,860   €7,290
                                                         Sponsoring Police Aviation 2008 enables your company to
Raw Space/sq m                         £425     €638     enhance its visibility and brand awareness among the most
                                                         senior representatives from the police aviation community.
                                                         Sponsorship can open doors and create a dialogue that
                                                         conventional media simply cannot match, enabling you to
                                                         engage an industry-focussed audience in a relaxed
                                                         atmosphere of goodwill.

                                                         Sponsor one or more of these options:

                                                         ○ Gala Dinner sponsored by
                                                         ○ Delegate Folders
                                                         ○ Lunch Breaks
                                                         ○ Drinks Reception
                                                         ○ Internet Access Area
                                                         ○ Delegate Lanyard
                                                         ○ Delegate Bags sponsored by
                                                         ○ Refreshment Breaks - day 1
                                                         ○ Refreshment Breaks - day 2

                                                                              Police Aviation and Heli-Power Gala Dinner
                                                                                                                  sponsored by Boeing
                                                           The Gala Dinner will be held at the Millennium Gloucester
                                                           Hotel in London at 19:30 on Wednesday 5 November 2008
 IMAGE COURTESY OF POLICE AVIATION SERVICES




                            To book your exhibition space at this prestigious event, contact:
                         Annabelle Hanlon on +44 (0)1753 727015 or email afh@shephard.co.uk

To book your delegate place at Police Aviation 2008, please contact: Liz McLoughlin
on +44 (0)1753 727017 or email lm@shephard.co.uk
POLICE AVIATION 2008 REGISTRATION AND BOOKING FORM

            :       Online
                                            Ê          Fax this booking form
                                                       to Liz McLoughlin                       (            For enquiries call
                                                                                                            Liz McLoughlin                       7            For enquiries email
                                                                                                                                                              Liz McLoughlin
         www.shephard.co.uk                       +44 (0)1753 727002                               +44 (0)1753 727017                                  lm@shephard.co.uk
YOUR INFORMATION
Title:                              First name:                                                        Surname:
Job title:                                                                                             Organisation:
Address:
                                                                              Post/Zip Code:                                        Country:
Telephone:                                           Fax:                                              Email address:

RATES        Please indicate your selection clearly using a tick and delete where applicable. ALL rates are exclusive of local taxes.

DELEGATE RATES                 Standard                                             Early Bird (exp date 10/10/08)                             No. of delegates       TOTAL: £ / € / $
£ Industry rate                £ £899           £ €1,348.50      £ $1,798           £ £799             £ €1,198.50        £ $1,598
£ Exhibitor/Members rate       £ £699           £ €1,048.50      £ $1,398           £ £599             £ €898.50          £ $1,198
£ Military/Government rate     £ £299           £ €448.50        £ $598             £ £199             £ €298.50          £ $398
£ Visitor                      £ £60 per day – including refreshments, lunch and networking time – no access to conference
£ OF5 and above plus           £ FREE
  equivalent Civil Servants
£ I wish to attend the Gala Dinner on Wednesday 5 November 2008
EXHIBITORS                     Standard                                                                                                        TOTAL: £ / € / $
£ 3m x 2m booth                £ £2,490                          £ €3,735                              £ $4,980
£ 6m x 2m booth                £ £4,860                          £ €7,290                              £ $9,720
Booths                         Please indicate your booth number: 1st choice _______________              2nd choice ______________
Raw space                      £ £425/m²        £ €638/m²        £ $850/m²          Raw space required                     m² (min 24 m²)
PAYMENT METHOD (TICK AS APPROPRIATE)

¢ Cheque
Enclosed is my cheque for                                Please include 17.5% vat                 Cheques payable to: Shephard Conferences and Exhibitions Limited

¢ Bank Transfer
Transfer to: Shephard Conferences and Exhibitions Limited, National Westminster Bank plc, 63 High Street, Burnham, BUCKINGHAMSHIRE, SL1 7JU, UK
Sterling Account number 47820160                                                                  Swift code NWB KGB 2L                        Sort code 60-04-53




                                                                                                                                                                                                  2
EURO Account number 550-00-40199142                                                               Swift code NWB KGB 2L                        Sort code 60-04-53
US Dollar Account number 140-02-03562425                                                          Swift code NWB KGB 2L                        Sort code 60-04-53

¢ Card
Please debit my:       £ AMEX       £ Mastercard £ Visa              the sum of £ / € / $

Card number:        cccc cccc cccc cccc                                                                                     CVN:     ccc                found on reverse of card
Expiry date:             /          Start date:              /
Signature of card holder:                                                                         Date:            /          /
                                   Credit card payments for sponsorship and exhibition packages will be subject to a surcharge of 2.5%.

Please sign below to confirm you have read and agreed to the terms and conditions as stated below.
                                                                                    DELEGATE TERMS AND CONDITIONS
                                                                                    1. No delegate will be allowed into conference sessions unless full fees have been received prior to the
                                                                                    event.
Signature                                             Date       /        /         2. Registrations within 7 days of the event must be made by credit card.
                                                                                    3. Delegate places may not be shared.
DATA PROTECTION                                                                     4. Substitution of delegates is permitted, provided that the organisers are informed in advance in writing.
Your details will be held confidentially and will only be used by The Shephard      5. Once a booking form has been received by the organisers and joining instructions issued, any
                                                                                    cancellation, which must be received in writing, will be subject to the following:
Group to process your order and provide you with additional news and                  • All cancellations received more than one calendar month prior to the event will be subject to a 10%
information on Shephard products. Occasionally we may make our lists                    administration fee.
available to carefully screened third parties.                                        • No refund of delegate fees will be made for cancellations received within one calendar month of the
                                                                                        event.
£ Place a clear X in the box if you do not wish to receive information of           6. By providing your email address on this booking form, you consent to The Shephard Group using
interest from other companies approved by The Shephard Group.                       this to inform you of other products and services.
£ Place a clear X in the box if you do not wish to receive information about        7. These terms and conditions apply to delegate bookings only. Exhibitor terms and conditions can
new events and offers from The Shephard Group.                                      be obtained on request.


                      Rotorhub magazine is the leading independent                                                                                     For further information
                      publication for the rotorcraft industry. It delivers                                                                             on subscribing to any of
                      essential, in-depth and up-to-date coverage of                                                                                   the Shephard magazines,
                      news, procurement and market opportunities.                                                                                      handbooks or wallcharts,
                      All delegate registrations include a one-year subscription to                                                                    please visit:
                      Rotohub. Details to be mailed out after the event.
                                                                                                                                                       www.subscription.co.uk/
                                                                                                                                                       shephard

				
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