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					DEPARTMENT
OF CULTURAL
AFFAIRS
LA
                                                                                                              DEPARTMENT
                                                                             Department of Cultural Affairs
                                                                             City of Los Angeles
                                                                                                              OF CULTURAL
                                                                                                              AFFAIRS
                                                                             Olga Garay
                                                                             Executive Director

                                                                             Senior Staff:




                                                                                                              LA
                                                                             Saul Romo                          Dear Friends:
                                                                             Assistant General Manager
                                                                                                                This brochure is designed to provide an overview of the
                                                                             Will Caperton y Montoya            Department of Cultural Affairs (DCA), our funding history, and
                                                                             Director of Marketing              our future plans. We feel this is an especially crucial time for
                                                                             and Development                    DCA to tell its story. As the City’s continuing battle with financial
                                                                                                                short-falls and systemic economic challenges affects its allocation
                                                                             Ray Beccaria                       of precious resources, DCA has experienced dwindling resources,
                                                                             Administrative Division            both human and financial. Our ability to provide services and
Antonio R. Villaraigosa                                                      Director
Mayor                                                                                                           programs in a City as geographically and culturally diverse as
City of Los Angeles                                                                                             Los Angeles is being tested. The tumultuous times have led us
                                                                             Ernest Dillihay
                                                                             Cultural Facilities Division       to re-think our Cultural Master Plan, which is now being called
Aileen Adams                                                                 Director                           a Cultural Master Framework to better describe a more flexible,
Deputy Mayor                                                                                                    adaptable set of guiding principles.
Strategic Partnerships                                                       Felicia Filer
                                                                             Public Art Division                However, DCA and its constituents are convinced that in times
                                                                             Director                           of extraordinary pressure and challenge, people need the
                                                                                                                arts more than ever. The arts remind us of our irrepressible
                                                                             Joe Smoke                          inventiveness as a species; they calm and cheer our spirits; and
Los Angeles City Council              Cultural Affairs Commission            Grants Administration Division     they assure us of the long arc of history and the deep reservoirs
                                                                             Director




                                                                                                                                                                                         — I N T RO D U C T I O N
                                                                                                                of human resilience. Even in this time of serious constriction,
Ed P. Reyes           District   1    The Mayor-appointed Cultural                                              we aspire to build a greater, more vital Los Angeles. The arts and
Paul Krekorian        District   2    Affairs Commission is an advisory      Leslie Thomas
                                                                             Community Arts Division            culture are essential to creating an even “greater city,” and to
Dennis P. Zine        District   3    board responsible for the review
                                                                             Director                           improving the quality of life for all Los Angeles residents
Tom LaBonge           District   4    and approval of all architecture and
                                                                                                                and visitors.
Paul Koretz           District   5    artwork on or over City property.
Tony Cardenas         District   6    The Commission recently updated
Richard Alarcon       District   7    its design review process and          DCA ID Brochure Production         In this document, we have synthesized the work of DCA over the
Bernard C. Parks      District   8    guidelines, and reinstated the                                            past few years and have provided glimpses of what is in store for
Jan Perry             District   9    Mayor’s Design Advisory Panel to       Will Caperton y Montoya            the current fiscal year. We hope this document provides a road
Herb J. Wesson        District   10   better assist the City in achieving    Editor and Art Director            map for where we have been and where we are going, and that
Bill Rosendahl        District   11   great civic design and public art.                                        its readers will continue to walk along this road with us.
Greig Smith           District   12                                          Andrew Kasdin
Eric Garcetti         District   13   York Chang                             Writer
                                                                                                                Sincerely,
José Huizar           District   14   President
Janice Hahn           District   15                                          Martica Caraballo Stork
                                                                             Artist Liaison                     Olga Garay
                                      Josephine Ramirez
                                                                                                                Executive Director
Carmen Trutanich                      Vice President
Los Angeles City Attorney                                                                                       City of Los Angeles Department of Cultural Affairs
                                      Celeste M. Alleyne                     Design
Wendy Greuel                          Annie Chu
Los Angeles City Controller           Richard Montoya                        Juliette Bellocq & Yuju Yeo
                                      Lee Ramer                              Handbuilt
                                      Jonathan Weedman                       handbuiltstudio.com
The Department of Cultural Affairs generates and supports high-
quality arts and cultural experiences for Los Angeles’ 4 million
residents and 25 million annual visitors. DCA advances the social
and economic impact of the arts and assures access to arts and
cultural experiences through grant making, marketing, public art,
community arts programming, arts education, and partnerships
with artists and arts and cultural organizations in neighborhoods
throughout the City of Los Angeles.

DCA’s operating budget and managed portfolio totaled $36.7
million in fiscal year 2009/10. It consisted of: $9.6 million in
Transient Occupancy Tax funds; $12.2 million in funds from
the Public Works Improvements Arts Program; $8.6 million
from the Private Arts Development Fee Program; $4.9 million
in City related and indirect cost allocations; and $1.4 million
in private and public funds raised during the year. DCA grants
approximately $3 million annually to over 280 artists and
nonprofit arts organizations through its long-established
Grants Administration Division. DCA provides arts and cultural
programming in its numerous neighborhood arts and cultural
centers, theaters, and historic sites, and manages several arts
and education programs.

The Department also administers the City’s Private Arts
Development Fee and Public Works Improvements Arts
Programs, a portfolio of approximately $20.8 million in fiscal
year 2009/10. In addition, DCA raises outside public and private
funds, over $10.5 million since fiscal year 2007/08, used to




                                                                     — G RAN T SUA D I O N I S T R AT I O N D I V I S I O N
re-grant to LA-based arts and cultural organizations for special
grant initiatives and to support DCA’s special programming
and facilities. DCA markets the City’s cultural events through
development and collaboration with strategic partners,
design and production of creative promotional materials, and




                                                                        I N T RO D C T MI N
management of the culturela.org website visited by over 2.7
million people annually.




The production of this publication was paid for with funds
donated to the Department of Cultural Affairs.
                                                                                                                                            GRANTS RECEIVED & CONTRIbUTED INCOME                                     Fy   07/08 TO         Fy   0/     TO DATE


                                                                                                                                            ITEM 	                                        Fy   07/08            Fy   08/09            Fy   09/0          Fy    0/         TO DATE          TOTAL
                                                                                                                                            Government/Foundation		
                                                                                                                                            &	Corporate/Individual	Donations	             $5,397,475		         $3,067,080		          $1,340,711	                         $759,600	
                                                                                                                                            Total	                                                        	                     	                     	                   	             $10,564,866




                                                                                                                                                                                         Between 07/08 and 10/11    Fy                               Fy              TO DATE


                                                                                                                                                                                         DCA’s Marketing and Development
                                                                                                                                                                                         Division raised:
                                                                                                                                                                                         over $10.5 million in government
                                                                                                                                                                                         and foundation grants, corporate
                                                                                                                                                                                         contributions, and individual donations
                                                                                                                                                                                         to re-grant to LA-based nonprofit arts
   TRANSIENT OCCUPANCy TAx (TOT) ALLOCATIONS TO DCA                                        Fy   06/07 TO     Fy    0/
                                                                                                                                                                                         organizations and individual artists,
  FISCAL yEAR
  TOT	Operating	Budget	Allocation	
                                                     Fy   06/07
                                                    $9,943,791		
                                                                           Fy   07/08
                                                                      $10,068,269		
                                                                                           Fy   08/09
                                                                                         $9,972,741		
                                                                                                              Fy   09/0     Fy   0/
                                                                                                                                     1
                                                                                                             $9,599,452	 	 $7,956,328	 	
                                                                                                                                                                                         and support DCA’s programming and
  City	Related	&	Indirect	Cost	Allocations	         $4,530,206		       $4,884,392		      $5,340,601		        $4,943,370	 	 $3,712,929                                                    facilities.
                                                                                                                       2
  City	Related	&	Indirect	Costs	Paid	by	DCA	        $2,162,868		       $1,360,043		      $2,631,544		          $767,857	 	 $1,999,100

                                                                                                                                            DCA STAFFING SUMMARy                  Fy   06/07 TO      Fy   0/

                                                  Between 09/10 and 10/11
                                                                      Fy                         Fy                                         ITEM 	                                              Fy   06/07                Fy   07/08            Fy   08/09          Fy   09/0            Fy   0/

                                                  DCA experienced:                                                                          Regular	Full	Time	Filled	Positions	
                                                                                                                                            Part-time	Staff	(FTE)	
                                                                                                                                                                                                              69	
                                                                                                                                                                                                              35	
                                                                                                                                                                                                                                    66	
                                                                                                                                                                                                                                    26	
                                                                                                                                                                                                                                                          60	
                                                                                                                                                                                                                                                          23	
                                                                                                                                                                                                                                                                                 63	
                                                                                                                                                                                                                                                                                 21	
                                                                                                                                                                                                                                                                                                  43
                                                                                                                                                                                                                                                                                                  23
                                                  a decreased allocation in the TOT
                                                  operating budget, the main source
                                                  of DCA’s revenue, equaling a loss of
                                                  $1.6 million, or a 17% decline




                                                                                                                                                                                                                                                                                                        — I N T RO D U C T I O N
                                                  and
                                                  an increase of $1.2 million budgeted                                                                                                   Between 09/10 and 10/11:   Fy                               Fy


                                                  for DCA reimbursements to the City’s                                                                                                   25 full time positions were eliminated;
                                                  General Fund to cover City Related                                                                                                     8 of them due to ERIP (Early Retirement
                                                  and Indirect Costs for the Department,                                                                                                 Incentive Program), 10 due to mandated
                                                  equaling a 62% increase in budgeted                                                                                                    lay-offs, and 7 due to vacant positions
                                                  reimbursements.3                                                                                                                       being eliminated, equaling a 36%
                                                                                                                                                                                         decrease in full time staff.
      	
      T
—	1	—		 his	figure	includes	$247,300	from	     —	2	 		 767,857	in	City	related	and	indirect	
                                                  —	 $                                               	
                                                                                                     E
                                                                                                —3	—		 ach	year,	the	City	pays	for	
      DCA’s	TOT	allocation	not	currently	            costs	is	the	figure	approved	in	the	            City	related	costs	(e.g.	health	
      approved	for	use	in	the	FY10/11	               City’s	FY09/10	adopted	budget.	                 insurance	and	retirement	benefits),	
      budget.	The	funds	are	restricted	and	          However,	DCA	was	required	to	pay	an	            and	indirect	costs	(e.g	utilities)	
      can	only	be	used	by	DCA	through	               additional	$908,600	in	related	costs	           on	behalf	of	DCA.	In	turn,	DCA	
      December	31,	2010	to	operate	the	              during	the	year	for	a	final	total	of	           reimburses	the	City	for	a	portion	
      art	centers	and	theaters	which	are	            $1,676,457	paid	by	DCA	to	the	City’s	           of	these	costs.	An	increase	of	over	
      being	partnered	out	through	an	RFP	            General	Fund	in	FY09/10.                        $1.2	million	has	been	budgeted	from	
      process.	However,	these	funds	require	                                                         FY09/10	and	FY10/11	figures.
      a	Council	action	before	they	can	be	
      used	for	this	purpose.
    DCA OPERATING bUDGET & MANAGED PORTFOLIO                                 Fy   09/0 &      Fy   0/

                                                                                                                                                                                                                                            	   A
                                                                                                                                                                                                                                                	 rts	Development	Fee	(ADF)	Active	
                                                                                                                                                                                                                                                D
                                                                                                                                                                                                                                            18%		 eveloper-Led	Programs
	             Corporate	/	Individual	Donations	and	
	    Grants	Received	(Federal	/	State	/	Foundation)	   4%                    bUDGETED Fy 09/0 REVENUE                                                                      bUDGETED        Fy   09/0 ExPENSES                             	    	 ublic	Works	Improvements	Arts	Program	
                                                                                                                                                                                                                                                 P
                                                                             $6.70 MILLION                                                                                                       $2.60 MILLION                            15%		Active	Projects

	                               ADF	Developer-led	12%                                                                                                                                                                                       1%	 DCA	Re-Grants	from	Grants	and	Donations
                                                                                                                                                 	          Salaries	(Full	time	and	Part-time	FTE)	 22%
                                                                                                                                                                                                                                            	   	 CA	Managed	Programs	with	Federal/State/
                                                                                                                                                                                                                                                D
                                                                                                                                                 	                 City	Related	and	Indirect	Costs	                                             Foundation	Grants	and	Corporate/Individual	
	                                      ADF	Paid-in	12%	                                       26%	 TOT                                           	                                Paid	by	the	City	 18%                                         Contributions	(e.g.	Big	Read,	Heritage	Month
                                                                                                                                                 	   City	Related	and	Indirect	Costs	Paid	by	DCA	 3%                                        4%	 Celebrations)
	                       PWIAP	Active	and	Projected	33%                                        13%	   City	Related	and	Indirect	Costs             	                          DCA	Program	Expenses	                                           	   D
                                                                                                                                                                                                                                                	 CA	Managed	Programs		
                                                                                                                                                 	                  (e.g.	Contracts,	Printing,	etc.)	 2%                                        (e.g.	Music	LA	Program,	Watts	Jazz	&	Drum
                                                                                                                                                                                                                                            5%	 Festivals,	Sony	Pictures	Media	Arts	Program)
                                                                                                                                                 	                            DCA	Grants	Awarded	 12%

                                                                                                                                                                                                                                            	    A
                                                                                                                                                                                                                                                 	 rts	Development	Fee	(ADF)	Active	
                                                                                                                                                                                                                                            15%		Developer-Led	Programs
	             Corporate	/	Individual	Donations	and	
	    Grants	Received	(Federal	/	State	/	Foundation)	   4%                    PROjECTED Fy 0/ REVENUE                                                                   PROjECTED         Fy   0/ ExPENSES
                                                                                                                                                                                                                                            	   P
                                                                                                                                                                                                                                                	 ublic	Works	Improvements	Arts	Program	
                                                                             $.96 MILLION                                                                                                       $24.2 MILLION                            32%	Active	Projects

	                               ADF	Developer-led	10%                                                                                                                                                                                       1%	 DCA	Re-Grants	from	Grants	and	Donations
                                                                                                                                                 	          Salaries	(Full	time	and	Part-time	FTE)	 15%
                                                                                              23%	 TOT                                                                                                                                      	   	 CA	Managed	Programs	with	Federal/State/
                                                                                                                                                                                                                                                D
                                                                                                                                                 	                 City	Related	and	Indirect	Costs	
	                                      ADF	Paid-in	16%	                                                                                          	                                Paid	by	the	City	 7%                                          Foundation	Grants	and	Corporate/Individual	
                                                                                                                                                                                                                                                Contributions	(e.g.	Big	Read,	Heritage	Month
                                                                                              11%	   City	Related	and	Indirect	Costs             	   City	Related	and	Indirect	Costs	Paid	by	DCA	 8%
                                                                                                                                                                                                                                            4%	 Celebrations)
	                                                 36%
                        PWIAP	Active	and	Projected	                                                                                              	                          DCA	Program	Expenses	
                                                                                                                                                 	                  (e.g.	Contracts,	Printing,	etc.)	 2%                                    	   	 CA	Managed	Programs		
                                                                                                                                                                                                                                                D
                                                                                                                                                                                                                                                (e.g.	Music	LA	Program,	Watts	Jazz	&	Drum
                                                                                                                                                 	                            DCA	Grants	Awarded	 12%                                       4%	 Festivals,	Sony	Pictures	Media	Arts	Program)


     REVENUE 	(in	Millions)                                             bUDGETED         Fy   09/0           PROjECTED         Fy   0/              ExPENSES 	(in	Millions)                                       bUDGETED         Fy   09/0                PROjECTED             Fy   0/
     Transient	Occupancy	Tax	(TOT	1%)	                                                         	$9.60	                                  $7.96	          Salaries	(Full	time	and	Part-time	FTE)	                                                  $5.10	                                      $3.67	
                                                       1	
     City	Related	and	Indirect	Cost	Allocations                                                	$4.90	                                  $3.70	          City	Related	and	Indirect	Costs	Paid	by	the	City	                                        	$4.13	                                     $1.71	
     Public	Works	Improvements	Arts	Program	(PWIAP)2	                                         	$12.20	                                 $12.20	          City	Related	and	Indirect	Costs	Paid	by	DCA	                                             	$0.77	                                     $1.99	
                                                                       3	
     Private	Arts	Development	Fee	(ADF)	Developer-Led	Programs                                 	$4.30	                                  $3.60	          DCA	Program	Expenses	(e.g.	Contracts,	Printing,	etc.)	                                   	$0.49	                                     $0.42	
     Private	Arts	Development	Fee	(ADF)	Paid-In	Programs4	                                     	$4.30	                                  $5.30	          DCA	Grants	Awarded	                                                                      	$2.90	                                     $2.90	
     Federal/State/Foundation	Grants	&	Corporate/Individual	Contributions	                     	$1.40	                                  $1.20	          DCA	Managed	Programs	(e.g.	Music	LA	Program,
     Total	                                                                                   	$36.70	                                 $33.96	          Watts	Jazz	&	Drum	Festivals,	Sony	Pictures	Media	Arts	Program)		                         	$1.10	                                     $1.00	




                                                                                                                                                                                                                                                                                                      7 — I N T RO D U C T I O N
                                                                                                                                                        DCA	Managed	Programs	with	Federal/State/Foundation
                                                —	1	—		 ity	allocation	subsidizing	DCA	
                                                      	
                                                      C                                        —	3	—		 otal	Value	of	Active	ADF		
                                                                                                     T
                                                                                                     	                                                  Grants	and	Corporate/Individual	Contributions	
                                                      staffing-related	overhead	costs		              Developer-Led	Programs.                            (e.g.	Big	Read,	Heritage	Month	Celebrations)	                                            	$0.84		                                    $1.00	
                                                      (e.g.	health	benefits	and	pensions)	         —	T
                                                                                               —	4	 		 otal	balance	of	ADF	Paid-In	
                                                                                                                                                        DCA	Managed	Re-Grants	with	Federal/State/Foundation	
                                                      and	indirect	costs	(e.g.	utilities		           Program	funding	(i.e.,	ADF	projects	
                                                      and	physical	plant	maintenance).               managed	by	DCA).	All	funds	paid	                   Grants	and	Corporate/Individual	Donations		                                              	$0.37		                                    $0.13	
                                                —	2	 		 otal	value	of	Active	and	Projected	
                                                    —	T                                              from	FY06/07	through	FY10/11		                     Public	Works	Improvements	Arts	Program	Active	Projects	                                  	$3.60		                                    $7.90	
                                                      Projects.	FY09/10	total	includes	              are	currently	active	and	managed		                 Private	Arts	Development	Fee	(ADF)	Active	Developer-Led	Programs	                        	$4.30		                                    $3.60	
                                                      the	Active	Projects	in	FY09/10	                by	DCA.
                                                                                                                                                        Private	Arts	Development	Fee	(ADF)	Active	Paid-In	Programs	                                    		                                         	
                                                      ($3,504,690)	plus	funding	allocated	
                                                      in	FY08/09	($5,360,000)	and	                                                                      Total	                                                                                  	$23.60		                                   $24.32	
                                                      FY09/10	($3,267,644)	for	new	
                                                      projects,	including	LAX	Airport	
                                                      renovations	and	voter-approved	
                                                                                                                                                        REVENUE LESS ExPENSES 	(in	Millions)                                          Fy   09/0 1                                 Fy   0/ 2
                                                      proposition-funded	projects,	that	
                                                      were	allocated	but	not	expended,	                                                                 	                                                                                       	$13.10	                                     $9.64
                                                      as	construction	had	not	yet	begun.	
                                                      FY10/11	total	includes	$7,900,000	
                                                                                                                                                           S
                                                                                                                                                           	
                                                                                                                                                     —	1	—		 urplus	balance	due	to:	PWIAP	funds	collected	for	new	           —	 S
                                                                                                                                                                                                                          —	2	 		 urplus	balance	due	to:	a	portion	of	PWIAP	funds	collected	
                                                      in	projected	Active	Projects,	and	
                                                                                                                                                           projects	that	had	not	yet	begun	construction	in	FY09/10,	            for	new	projects	(LAX	Airport	renovations	and	voter-approved	
                                                      $4,313,822	in	remaining	funding	
                                                                                                                                                           and	for	which	no	funds	been	expended;	ADF	paid-in	fees	              proposition-funded	projects)	not	planned	to	be	expended	in	
                                                      for	the	LAX	Airport	renovation	and	
                                                                                                                                                           not	expended	that	were	allocated	to	the	Department	from	             FY10/11);	ADF	paid-in	fees	not	expended	that	were	allocated	
                                                      voter-approved	proposition	funded	
                                                                                                                                                           developers;	and	a	portion	of	funds	awarded	from	government	          to	the	Department	from	developers;	and	a	portion	of	
                                                      projects	that	will	be	expended	
                                                                                                                                                           and	foundation	grants	or	corporate	and	individual	donations	         funds	awarded	from	government	and	foundation	grants	or	
                                                      beginning	FY11/12.
                                                                                                                                                           for	programs	that	will	occur	in	FY10/11.                             corporate	and	individual	donations	for	programs	that	will	
                                                                                                                                                                                                                                occur	in	FY11/12.
                                                                      GRANTS
                                                                  ADMINISTRATION
                                                                      DIVISION
PROjECTED DCA GRANTS       Fy   0/

DCA GRANTS TO ORGANIzATIONS $2,482,402

DCA INDIVIDUAL ARTIST FELLOwShIPS $280,000
                                                                                                        Providing grant support to LA’s rich and diverse arts and cultural
                                                                                                        organizations and individual artists is the core service provided by
DCA CULTURAL ExChANGE INTERNATIONAL (CEI) GRANTS $0,000                                               the Department of Cultural Affairs. The Grants Administration Division
                                                                                                        awards approximately $3 million annually to nurture and support
                                                                                                        community service providers and community artists in Los Angeles.
TOTAL PROjECTED DCA GRANTS              Fy   0/ $2,92,402 1                                         Awards are given to large, mid-size, small, and emerging organizations.
                                                                                                        Grants are available in a variety of disciplines and categories including
                                                                                                        dance, music, media, and visual arts, as well as literature, educational
                                                                                                        programs, residencies, and professional fellowships.

                                                                                                        The goal of the Grants Administration Division is to provide a diverse
                                                                                                        portfolio of high-quality free or low-cost services for residents and
                                                                                                        visitors of all ages throughout the City. Support ranges from $1,000 to
                                                                                                        $75,000 per project, based on published review criteria. DCA selects
                                                                                                        grantees through a competitive peer review process.




                                                                                                                                                                                                       9 — G RAN T S A D MI N I S T R AT I O N D I V I S I O N
                                                                  DCA GRANTS ADMINISTRATION DIVISION SUMMARy                               Fy   06/07 TO     Fy   0/

                                                                  ITEM                                   Fy   06/07        Fy   07/08            Fy   08/09        Fy   09/0         Fy   0/
                                                                  Grants	Budget	(TOT	Derived)	          $3,118,884	        $2,998,985	           $2,786,476		      $2,906,477	 	     $2,912,402	 1	
                                                                  Re-Granting
                                                                  for	Special	Initiatives	
                                                                  (raised	from	outside	funding)	2		                   		    $150,000	            $1,285,902		       	$480,650		 	      $150,000	
                                                                  Total	People	Served	
                                                                  by	Grant-Funded	Programs	3	              	550,902	         	469,561	                435,290		      	450,000	4		       	450,000	5	
                                                                  Young	People	Served
                                                                  by	Grant-Funded	Programs	                   261,502	          258,259	              221,998	          239,000	 	         239,000	


                                                                                                            	
                                                                                                            F
                                                                                                      —	1	—		 Y09/10	and	FY10/11	grants	figures	              and	international	partners	for	artist	
                                                                                                            include	the	grants	budget	plus	                   fellowships	through	DCA’s	Cultural	
                                                                                                            a	$150,000	allocation	for	DCA’s	                  Exchange	International	(CEI)	grant	
                                                                                                            Cultural	Exchange	International	                  program.
                                                                                                            (CEI)	grant	program.                              T
                                                                                                                                                        —	3	—		 otal	residents	served:	2.9	million	
                                                                                                          —R
                                                                                                      —	2	 		 e-granting	funds	include:		                     when	publications,	television,	
                                                                                                            American	Recovery	and	Reinvestment	               radio,	and	online	broadcasts	are	
                                                                                                            Act	(ARRA)	grants	to	nonprofit	                   taken	into	consideration.
                                                                                                            organizations	for	job	retention;	               —N
                                                                                                                                                        —	4	 		 umbers	for	FY09/10	&	FY10/11	Total	
                                                                                                            National	Endowment	for	the	Arts	                  People	Served	by	DCA	Grants	and	
                                                                                                            funds	re-granted	to	support	the	                  Total	Youth	Served	are	estimates.	
                                                                                                            participation	of	approximately	                   Final	figures	not	reported	at	time	of	
                         	
                         T
                   —	1	—		 otal	is	for	FY10/11	DCA	Grants	                                                  500	LA-based	individual	artists	                  publication.
                         Administration	Division.	Does	                                                     and	arts	organizations	at	the	                  —		
                                                                                                                                                        —	5	 Numbers	for	FY09/10	&	FY10/11	
                         not	include	additional	re-grants	                                                  Guadalajara	International	Book	                   Total	People	Served	and	Total	Young	
                         with	funding	from	Federal/State/                                                   Fair	in	November	2009;	re-grants	                 People	Served	by	DCA	grant-funded	
                         Foundation	Grants	and	Corporate/                                                   to	teaching	artists	for	the	Summer	               programs	are	estimates.	Final	
                         Individual	Donations.                                                              Nights	Lights	program	to	conduct	                 figures	not	available	at	time	of	
                                                                                                            classes	at	inner-city	parks;	and	                 publication.
                                                                                                            funding	from	a	number	of	national	
                                                                                                                                     DCA GRANTS ADMINISTRATION DIVISION PROjECT

                                                                                                                                     CATEGORIES        Fy   08/09

                                                                                                                                     90   Music Classes & Concerts
                                                                                                                                     85   Dance Classes & Concerts
                                                                                                                                     76   Outdoor Festivals/Parades/ Variety Arts Showcases
                                                                                                                                     70   Theater Events/Workshops
                                                                                                                                     30   Social Service Center Programs
                                                                                                                                          (Artist-in-Residence Programs composed of
                                                                                                                                          8 workshops and 1 public presentation per center)
                                                                                                                                     23   Museum/Gallery Exhibitions/Education Programs
                                                                                                                                     15   Film/Media Festivals
                                                                                                                                     14   Artist Fellowship Projects resulting in
    COMPARISON OF U.S. CITy FUNDING FOR CULTURAL GRANTS                      Fy   08/09                                                   world premieres of new work
                                              1                               2
                                                                                                                                     8    Museum Education Programs
	                              NEw yORK              SAN FRANCISCO                  CITy OF LOS ANGELES 3                            6    Traditional/Folk Arts Presentations
Grants	Budget	                   $29	million	 	                  $13	million	 	                 $3	million	                          5    Arts Business Education Programs
City	Population	                 8.3	million	 	                   .82	million	 	                3.8	million	                         4    Literary Reading Series/Publications
Per	Capita	Spending-	Grants	           $3.49	 	                       $15.85	 	                        $.79	                              (each series includes multiple events)
                                                                                                                                     2    Radio Program Series
                                                                                                                                     1    Public Television Series
                                     	
                                     N
                               —	1	—		 YC.gov,	Department	of	Cultural	
                                     Affairs	Funding	for	Cultural	
                                     Organizations,	FY08/09
                                   —	S
                               —	2	 		 an	Francisco	grants	are	provided	
                                     through	two	sources:	San	Francisco	
                                     Hotel	Tax	Fund,	Grants	for	Arts,	
                                     which	allocated	$8.8	million	in	
                                     FY08/09	(Grants	for	the	Arts	Annual	
                                     Report,	FY09/10)	and	the	San	
                                     Francisco	Arts	Commission,	which	                                                   DCA grant-funded programs
                                                                                                                      produce over 400 free or low-cost
                                     awarded	$4.4	million	in	grant	




                                                                                                                                                                                                — G RAN T S A D MI N I S T R AT I O N D I V I S I O N
                                     funding	in	FY08/09	(San	Francisco	
                                     Arts	Commission,	Agency	Report	
                                     on	District	Based	Programming,	                                                        exhibitions, classes,
                                     FY08/09).
                               —	3	—		 ity	of	Los	Angeles	Adopted	Budget	
                                     	
                                     C
                                     FY08/09.
                                                                                                                       performances, film screenings,
                                                                                                                           and festivals each year.
        The grants investments made
          by the City of Los Angeles
                  to support                                                                                          DCA grant-funded programs serve
     nonprofit arts and cultural programs                                                                      over 450,000 young people and adults each year.
            are significantly lower
           than other major cities.                                                                                       This number increases to
                                                                                                                  2,900,000 young people and adults served
                                                                                                                     when publications, television, radio,
                                                                                                                           and online broadcasts
                                                                                                                        are taken into consideration.
 DCA GRANTS TO ORGANIzATIONS                                 Fy   0/ $2,482,402
24th Street Theatre | 826LA | A La Brava Producciones Revolucionarias | A Window Between Worlds | Abbott Kinney District Association | About
Productions | Academy for New Musical Theatre | The Actor’s Gang | Afro-American Chamber Music Society Orchestra | Angel’s Gate Cultural Center,
Inc | Antaeus Company | Ark Theatre Company | Armand Hammer Museum of Art and Cultural Center Inc | Arroyo Arts Collective | Art of Elysium |
Art-In-The-Park Community Cultural Programs | The Artist Consortium | Arts and Services for Disabled, Inc | Arts for LA | ARTScorpsLA | ARTScorpsLA
(for Kermes Festival) | Association for the Advancement of Filipino Arts & Culture | Automata Arts | Autry National Center of the American West |
Benita Bike’s Dance Art, Inc | Bethune Theatredanse | Beyond Baroque Foundation | Bilingual Foundation of the Arts | The Blank Theatre Company |
Blue Palm: Art Culture Education | Body Weather Laboratory | California EAR Unit | California Institute of the Arts (REDCAT) | California Institute of
the Arts | California Traditional Music Society (for Taste of Folk Festival) | California Traditional Music Society | Celebration Theatre | The Center for
Cultural Innovation (for Business of Art workshops) | The Center for Cultural Innovation | Center For the Study of Political Graphics | Center Theatre
Group of Los Angeles | Chamber Music Palisades | Circle X Theatre Co | Collage Dance Theatre | Community Partners (fbo WriteGirl) | Community
Partners (fbo LA Commons) | Community Partners (fbo LA Commons) - for Day of the Ancestors Festival | Community Partners (fbo Outlaws &
Justice) | Company of Angels | Contra Tiempo | Cornerstone Theater Company | Create Now, Inc | Cultural Heritage Foundation of Southern CA |
Culture Shock Dance Troupe, Inc | The Da Camera Society of Mt St Mary’s College | Dance Camera West | Dance Camera West | The Dance Resource
Center | Dancessence, Inc | Deaf West Theatre Co, Inc | Diavolo Dance Theatre | Eagle Rock Cultural Association (for Eagle Rock Music Festival) |
Eagle Rock Cultural Association | East-West Players, Inc | Echo Park Film Center | EngAGE, Inc | ETM-LA, Inc | Film Independent, Inc | Filmforum, Inc |
Floricanto Dance Theatre | Ford Theater Foundation | Fountain Theatre | Fourth of July Celebration at Hansen Dam | Francisco Martinez Dancetheatre
| Friends of McGroarty Cultural Arts Center (for Celebrate Puppetry Festival) | Friends of McGroarty Cultural Arts Center | Friends of the Chinese
American Museum (for Lantern Festival) | Friends of the Chinese American Museum | Friends of the Family | Friends of the Junior Arts Center |
Friends The Foundation of the California African-American Museum | FUSION Performing Dance Academy | Gabrielino/Tongva Springs Foundation |
Gabriella Axelrad Education Foundation | Geffen Playhouse, Inc | Ghost Road Company | Granada Hills Chamber of Commerce | Grand Performances
(for COLA Fellowship presentations) | Grand Performances | Grand Vision Foundation | Grandeza Mexicana Folk Ballet | Great Leap | Greater Boyle              IMPACT OF DCA GRANTS   Fy   08/09    MOST RECENT yEAR FOR whICh COMPLETE FIGURES ARE AVAILAbLE


                                                                                                                                                             Number of Grant-Funded Projects City-Wide: 280
Heights Chamber of Commerce | Greenway Arts Alliance, Inc | The HeArt Project | Helios Dance Theater | Heroes of Life | Hollywood Arts Council
(for Children’s’ Festival of the Arts) | Hollywood Arts Council | HUC - Skirball Cultural Center | Imagination Workshop | INCA, the Peruvian Music &
Dance Ensemble | Indecent Exposure | The Independent Shakespeare Co | Indian Film Festival of Los Angeles | Inner-City Arts | Inside Out Community
Arts, Inc | Interact Theatre Company | International Documentary | International Eye Los Angeles | Israel Independence Day Festival | Japanese               Total Grants City-Wide: $2,786,476
American Cultural & Community Center | Japanese American National Museum | The Jazz Tap Ensemble | Justice by Uniting In Creative Energy (aka
JUICE) | KCET Community Television of Southern California | Keshet Chaim Dancers | Kodo Arts Sphere America | The Kwanzaa Heritage Foundation
| LA Freewaves | LA Contemporary Dance | La Danserie | LA Stage Alliance | LA Theatre Works | Latina Dance Project | Latin-American Cinemateca
                                                                                                                                                             Jobs Created by Grants City-Wide: 487.5	1
of Los Angeles | LatinArtcom | Latino Theater Company | LAXART | Live Arts Group | Los Angeles Art Association | Los Angeles Chamber Ballet |
Los Angeles Chambers Orchestra Society | Los Angeles Chamber Singers, Inc | Los Angeles Choreographers & Dancers | Los Angeles Contemporary
Exhibitions | The Los Angeles Forum for Architecture & Urban Design | Los Angeles Jazz Society | Los Angeles Jewish Symphony | Los Angeles Master
                                                                                                                                                                                                	
                                                                                                                                                                                                F
                                                                                                                                                                                          —	1	—		 igures	represent	direct	full-
Chorale Association | Los Angeles Municipal Art Gallery Associates | Los Angeles Opera Company | Los Angeles Philharmonic Association | Los
                                                                                                                                                                                                time	and	part-time	jobs	and	do	
Angeles Poverty Department | Los Angeles Women’s Theatre Festival | Lula Washington Contemporary Dance Foundation | Lummis Day Community
Foundation | Machine Project | Main Street Canoga Park | Monday Evening Concerts | Museum Associates (LACMA) | Museum of Contemporary Art                                                       not	include	fees	paid	to	artistic	
LA | Museum of Jurassic Technology | Museum of Neon Art | Museum of the San Fernando Valley | The Music Circle | National Latino Arts, Education                                                performers.
& Media Institute | Network of Ensemble Theaters, Inc | New Town Pasadena Foundation | Nisei Week Foundation | The Odyssey Theatre Foundation
| Open Fist Theater Company | The Other Side of the Hill Productions | Otis Art Institute | Outfest | Overtone Industries | PS Arts | Pacific Islander
Community Council | Pacific Serenades | Pacoima Chamber of Commerce | Pan African Film Festival | PEN Center USA West | Performing Arts Center               Number of Young People Served by Grantees City-Wide: 149,235




                                                                                                                                                                                                                                                                — G R AN T S AD M I N I S T R AT I O N D I V I S I O N
Los Angeles County | The Performing Arts for Life & Education | Piano Spheres | Piece by Piece | Polish-American Film Society | Project Harmony |
Project X Foundation for Art and Criticism | Rampart Theater Project, Inc | Rangoli Foundation for Arts & Culture | Razorcake/Gorsky Press | Red
Hen Press, Inc | Reprise Broadway’s Best in Concert | Rhapsody in Taps, Inc | Robey Theatre Company | Rogue Artists Ensemble | Rosanna Gamson
                                                                                                                                                             Adults Served by Grantees City-Wide: 286,055
World Wide Inc | Ryman-Carroll Foundation | San Fernando Valley Youth Chorus | San Pedro City Ballet | Santa Cecilia Opera & Orchestra Foundation
| Saturday Night Bath Concert Fund | Self Help Graphics & Art | Shakespeare At Play, Inc | Shakespeare Festival LA (Shakespeare Center of Los
                                                                                                                                                             Viewers/Listeners Served by Publications, Television, Radio,
Angeles) | Side Street Projects | Sinergia Theatre Group - Grupo de Teatro Sinergia | Society for the Activation of Social Space Through Art & Sound |
Son of Semele Ensemble, Inc | South Bay Chamber Music Society, Inc | South Robertson Neighborhood Council | Southern California Asian American
                                                                                                                                                                     and Online Broadcasts: 2,464,710
Studies Central (Visual Communications) | Southern California Center for Non-Profit Management | Southern California Institute of Architecture |
Southern California Public Radio (KPCC) | Southwest Chamber Music Society | Street Poets, Inc | The Symphonic Jazz Orchestra | Taikoproject | Ta’Yer         Total Local Residents/Visitors/Viewers/Listeners
| The Tazzla Institute for Cultural Diversity | TeAda Productions | Thai Community Arts and Cultural Center | The 18th Street Arts Complex | Theatre
Movement Bazaar, Inc | Theatre of Hearts, Inc | Theatre of Hope | Theatre of NOTE | Theatre West | Tia Chucha’s Centro Cultural, Inc | Tia Chucha’s                  for Grant Programs: 2.9 million
Centro Cultural, Inc (for Celebrating Words Festival) | Unusual Suspects Theatre Co | Valley Cultural Center (for July 4th Fireworks Extravaganza)
| Valley Cultural Center | Velaslavsay Panorama | Venice Arts: In Neighborhoods | Venice Chamber of Commerce | Viver Brasil Dance Company |
Vox Femina Los Angeles | Watts Summer Festival, Inc | We Tell Stories, Inc (for Haunted Harvest Storytelling Festival) | We Tell Stories, Inc | West
Coast Ensemble | West Hollywood Chorale | Will Geer Theatricum Botanicum | Will’s Players | Women in Film | Wordsville, Inc | The World Stage
Performance Gallery | The World Stage Performance Gallery (for World Stage Jazz Festival) | Yiddishkayt | Young Musicians Foundation | The Young
Storytellers Foundation


 DCA INDIVIDUAL ARTIST FELLOwShIPS                                 Fy   0/ $280,000
MaRia Bodmann | Anna Boyiazis | Gail Brown | Heather Carson | Carolyn Castaño | Ayumi Chisolm | Tony de los Reyes | Angel Figueroa | Sheetal Gandhi
| Kenneth Gonzales-Day | Sakae Ito | Michael Kearns | Soo Kim | Dzidzogbe (Beatrice) Lawluvi | Yong Soon Min | Elizabeth Monsivais | Danial Nord |
Henry Ong | Donald Taylor (Dont) Rhine | Sam Robinson | Ian Ruskin | Edward Barry Shils | Emiko Sugiyama | Don Tinling | Mark Dean Veca | Joselyn
Wilkinson | Jody Zellen


 DCA CULTURAL ExChANGE INTERNATIONAL (CEI) GRANTS                                                  Fy   0/ $0,000
Proposals will be peer-reviewed in Fall 2010. A list of artists funded in the CEI Pilot Program in FY 08/09 & FY 09/10 can be found on page 15.


TOTAL PROjECTED DCA GRANTS                              Fy   0/ $2,92,402
                                                                                      DCA CULTURAL ExChANGE INTERNATIONAL (CEI) PILOT PROGRAM GRANTS

                                                                                                                 Fy   08/09 AND    Fy   09/0 $600,000+


                                                                            Cultural Exchange International (CEI) Grants
                                                                            Created as a two-year pilot program in FY08/09, CEI is designed to enhance Los Angeles as a national and
                                                                            international center, fostering cultural understanding through the expansion of networks and exchange of
                                                                            knowledge by creative professionals. To date, 53 projects have received fellowship support ranging from
                                                                            $5,000 to $25,000. Creative professionals from Los Angeles receive support to conduct international
                                                                            residencies that range from two weeks to three months, and international creative professionals received
                                                                            support to conduct projects in Los Angeles. Residencies are typically hosted by an arts or cultural
The Grants Administration Division also                                     organization, although artist-to-artist exchanges are also allowable.
  provides grants to individual artists




                                                                                                                                                                                                      — G RAN T S A D MI N I S T R AT I O N D I V I S I O N
through the following programs, as well                                     Cultural Exchange International (CEI) Creative Professionals
                                                                            18th Street Arts Center | 24th Street Theatre | Actors Gang | Najite Agindotan | Jose Antonio Aguirre | Angels
as through special initiatives supported                                    Gate Cultural Center Inc. | Armand Hammer Museum of Art and Cultural Center, Inc. | The California E.A.R. Unit
                                                                            Foundation | California Institute of the Arts | California Institute of the Arts, REDCAT | Collage Dance Theatre |
 by additional funding secured by DCA’s                                     Sara Daleiden, Los Angeles Urban Rangers | Jamie Diamond | Michelle Dizon | Electroland | Film Independent
                                                                            Inc. (represented by David Ansen) | Janie Geiser | Lucy Griesbach (aka Lucy Hg) | International Eye Los Angeles
  Marketing and Development Division:                                       (for Marie Kellier) | Daniel Kwong | Suzanne Lacy | Candice Lin | Los Angeles Poverty Department | Barak Marshall
                                                                            | Emily Mendelsohn | Museum of Contemporary Art Los Angeles (represented by Elizabeth Jordan Greenway)
City of Los Angeles (C.O.L.A.) Individual Artist Fellowships                | Museum of Jurassic Technology | Linda O’Brien-Rothe | Outpost for Contemporary Art | Phil Ranelin | Susan
The prestigious C.O.L.A. Fellowships honor a selection of the best of       Rawcliffe | William Roper | Rosanna Gamson/Worldwide | Ova Saopeng | Sara Wookey, dba Wookey Works Studio
Los Angeles contemporary arts. These $10,000 awards allow                   | My Barbarian | Taiko Project | The Culture Catalyst | Jennifer Vanderpool | Viver Brasil Dance Company | Wende
LA-based established artists to focus on creating new work.                 Museum | Cheng-Chieh Yu
Meanwhile, the Department of Cultural Affairs collaborates with
community partners to organize a museum exhibition and a performing
arts showcase and to publish a printed and online version of a catalog      Cultural Exchange International (CEI) Residency Partners
that promotes the new work by these artists, distinguishing                 Bolivia | Brazil | Colombia | Cuba | El Salvador | France | Germany | Guatemala | Guinea | Indonesia | Iran | Ireland
Los Angeles as a major center of creative activity.                         | Israel | Japan | Kazakhstan | Kenya | Laos | Mexico | Netherlands | Nigeria | Panama | Philippines | Poland |
                                                                            Portugal | Republic of Georgia | Russia | Rwanda | South Korea | Spain | Taiwan | Tanzania | Trinidad and Tobago
                                                                            | Uganda | United Kingdom
Artists-In-Residence (AIR) Grants
The Artist-In-Residence (AIR) program offers individual artists an
opportunity to design and implement a participatory art program with a      Cultural Exchange International (CEI) Funding Partners
target audience within a community organization or site not traditionally   California Institute of the Arts (CalArts) | The Durfee Foundation, with additional support from ARCOmadrid/
focused on arts programming. These awards are intended to foster            El Matadero | French Cultural Services | National Performance Network | Netherlands Cultural Services,
new collaborations, new skills, and a new appreciation of the arts. AIR     New York, in collaboration with the Dutch Centre for International Cultural Activities (SICA); Music Center,
fellowships support the employment of artists and position the arts as a    the Netherlands; and the Netherlands Theatre Institute | Sacatar Foundation | Trust for Mutual Understanding |
vital part of neighborhood improvement and community dialogue.              University of Guadalajara, Mexico
                                                                                     PUbLIC ART
                                                                                     DIVISION
                                                                                        DCA also significantly supports artists and cultural projects through
                                                                                        four distinct types of arts programs within its Public Art Division,
                                                                                        each committed to the creation and/or maintenance of art within
                                                                                        the public realm: the Public Works Improvements Arts Program
                                                                                        (PWIAP, more commonly known as Percent-for-Public-Art or Public
                                                                                        % for Art), the Private Arts Development Fee Program (ADF), the
                                                                                        Murals Program, and the City’s Art Collection.

                                                                                        As part of the Division’s PWIAP and ADF Programs, DCA implements
                                                                                        an independent peer panel and public review process to commission
                                                                                        public artists and to approve the creation and/or presentation of
                                                                                        site-specific public art projects throughout the City of LA. Through
                                                                                        these programs, Division staff oversees a substantial portion of DCA’s
                                                                                        programming budget; in FY09/10, through these two programs alone,
                                                                                        DCA staff managed a portfolio totaling approximately $20.8 million.


                                       DCA PUbLIC ART DIVISION SUMMARy                       Fy   06/07 TO     Fy   0/
                                                                                                                                                                             1
                                       ITEM 	                                          Fy   06/07         Fy   07/08         Fy   08/09        Fy   09/0       Fy   0/
                                       Public	Works	Improvements
                                       Arts	Projects	(PWIAP	or	Public	%	for	Art)
                                       Active	Projects	                               $5,382,868		       $5,519,116		       $5,099,238		      $3,594,690	 	 $7,900,000	 	
                                                                                                                                              $3,267,644		 	 $4,313,822	 2	




                                                                                                                                                                                      7 — P U bL I C A RT D I VI S I O N
                                       New	PWIAP	Projects	                                          	                  	    $5,360,000		
                                       Private	Arts	Development	Fee	(ADF)	Projects
                                       Developer	Led	(Active)		                      	$1,442,635	       	$4,113,922	        $	5,434,574	      	$4,376,289	 		 $3,600,000	
                                       Private	Arts	Development	Fee	(ADF)	Projects

As funding for Public Art projects     Paid-In	(Fees	Received	and	Managed	by	DCA)	      $888,647		       $1,407,720		       $1,360,709		         $675,594	 3	    $950,000	


 increases, critical staffing at the
  Department of Cultural Affairs
                                                                                           	
                                                                                     —	1	—		The	PWIAP	FY10/11	amount	is	a	projected	figure.	The	active	projects	figure	
                                                                                           ($7,900,000)	includes	the	balance	of	funding	from	active	FY09/10	projects	

to manage new projects continues
                                                                                           ($4,586,178)	that	will	carrry	over	to	FY10/11,	and	half	($4,313,822)	of	the	allocated	
                                                                                           funding	for	PWIAP	new	projects	(LAX	Airport	renovations	and	voter-approved	

           to decrease.
                                                                                           proposition-funded	projects)	collected	in	FY08/09	and	FY	09/10,	anticipated	to	be	
                                                                                           expended	as	construction	begins	in	FY10/11.
                                                                                         —	
                                                                                     —	2	 		The	PWIAP	FY10/11	figure	($4,313,822)	for	New	PWIAP	Projects	(LAX	Airport	renovation	
                                                                                           and	voter-approved	proposition-funded	projects)	represents	the	anticipated	balance	
                                                                                           of	funds	allocated	in	FY08/09	($5,360,000)	and	FY09/10	($3,267,644),	totalling	
                                                                                           $8,627,644.	There	are	no	additional	funds	projected	to	be	allocated	for	new	projects	
                                                                                           in	FY10/11.	In	FY10/11,	approximately	half	($4,313,822)	of	the	$8,627,644	total	will	
                                                                                           be	allocated	for	various	active	projects	as	construction	begins,	and	half	($4,313,822)	
                                                                                           will	remain	as	funding	for	new	projects	to	be	allocated	beginning	in	FY11/12.
                                                                                           	
                                                                                     —	3	—		FY09/10	Private	Arts	Development	Fee	Projects	-	Paid-In	reflects	fees	paid	through	
                                                                                           April	2010.	Funds	for	May	and	June	of	2010	were	not	available	in	time	for	the	
                                                                                           printing	of	this	publication.
                    Public Works Improvements Arts Program                                                   Private Arts Development Fee Program (ADF)
                    (PWIAP or Public % for Art)                                                              The City requires that each owner of a private development project,
                    The City mandates that one-percent of the total cost of all construction,                valued at $500,000 or more, pay an arts fee based on the square
                    improvements, or renovation projects undertaken by the City be set                       footage of the building or one-percent of the project’s Building and
                    aside for public art projects in compliance with the PWIAP. Since its                    Safety permit valuation, whichever is lower. A private developer may
                    inception in 1989, the PWIAP has produced a total of 234 projects with                   choose either to work with DCA to oversee their own site-specific
                    a total value of nearly $13.4 million, providing contract-based work                     ADF-funded art project (“developer-led project”) or to pay the fee
                    to 1,355 professionals within the fields of art, design, engineering,                    associated with their project (“paid-in fee”). For the paid-in fees, DCA
                    fabrication, and installation. Approximately 25% of the PWIAP portfolio                  maintains a trust fund of segregated project accounts to fund future
                    has been directed to art and design fees, and the remaining 75% has                      DCA programming that benefits the users at each project address.
                    supported professionals subcontracted to provide services related to
                    the realization of public art. In FY09/10, PWIAP active projects totaled                 Since its inception in 1991, the ADF program has produced a total of
                    nearly $3.6 million, thereby allocating approximately $900,000 for                       379 developer-led projects valued at nearly $27.5 million, thereby
                    the employment of art and design professionals working in the public                     generating 1,978 jobs related to public art. Statistics to document
                    realm, as well as roughly $2.7 million to professionals subcontracted                    financial compensation among various professionals who have worked
                    for employment related to the development and realization of the City’s                  on ADF art projects are not available, as DCA does not keep separate
                    public art projects.                                                                     budget breakdown statistics for projects led by private developers.
                                                                                                             Since FY06/07, a total of $4.33 million in ADF paid-in fees has been
                    FY09/10 PWIAP Summary:                                                                   remitted to the City and placed into DCA’s trust fund.
                    → Number of Active PWIAP Art Projects: 65
                    → Value of Active PWIAP Art Projects: $3,594,690                                         FY09/10 ADF Summary:
                    → Jobs Created through Active PWIAP Art Projects: 222                                    → Number of Active Developer-Led ADF Art Projects: 29
                      (includes artists, designers, fabricators, and sub-contractors)                        → Value of Active Developer-Led ADF Art Projects: $4,376,289
                                                                                                             → Jobs Created by Active Developer-Led ADF Art Projects: 249
                                                                                                             → ADF Paid-In Program Fees Collected in FY09/10
                                                                                                               (fees paid by developers in-lieu of creating a physical public
                                                                                                               art piece): $675,589




A SELECTION OF ARTISTS COMMISSIONED by DCA’S PUbLIC ART DIVISION

 Kim Abeles | Debrah Aschheim | Nancy Braver | Michael Davis | Cheri Gaulke | Todd Gray | Lloyd Hamrol       Murals
  Victor Henderson | Hilja Keading | Karen Koblits | Mark Lere | Chip Lord | Robert Millar | Gwynn Murrill
      Nobohu Nagasawa | John O”Brien | Dennis Oppenheim | Erika Rothenberg | Terry Schoonhoven
                                                                                                             The Murals Program fosters the creation and care of artistic murals




                                                                                                                                                                                             9 — P U bL I C A RT D I VI S I O N
               Peter Shelton | Craig Stone | Caspar Stracke | Christina Ulke | Richard Wyatt                 on, or over, City property. Program staff facilitates the Cultural Affairs
                                                                                                             Commission approval process required for public murals. In order to
                                                                                                             address varied concerns from a diverse set of stakeholders, including
                                                                                                             artists, elected officials, public and private agencies, and community
                                                                                                             members, DCA staff advises and interfaces with the general public in
                                                                                                             regard to mural-related issues.

                                                                                                             As permitted through its annual budget allocation, as well as through
                                                                                                             opportunities for partnerships with other agencies and institutions, DCA
                                                                                                             staff manages restoration efforts to maintain existing murals City-wide.
                                                                                                             Additionally, DCA maintains a comprehensive murals database, serving as
                                                                                                             a resource and public testament to the City’s status as the mural capital of
                                                                                                             the world.

                                                                                                             → Number of City-Sponsored Murals City-Wide: 403




                                                                                                             City Art Collection
                                                                                                             The Division manages the City’s Art Collection of over 2,300 artworks,
                                                                                                             of which 2,000 are on active loan to public offices and facilities City-
                                                                                                             wide. DCA staff also receives art loan requests and oversees art loan
                                                                                                             agreements, as well as maintains an art collection database to track
                                                                                                             this segment of the City’s assets.
COMMUNITy
   ARTS
DIVISION
   DCA’s Neighborhood Arts and Cultural Centers,
   Theaters, Galleries, Historic Sites,
   Public/Private Partnership Arts Facilities,
   and Prop K and other Facilities in Development
   DCA’s Community Arts Division offers high-quality instruction in the
   arts; produces solo and group art exhibitions; creates outreach programs
   for underserved populations; develops special initiatives for young
   people; and promotes numerous events during the year that celebrate the
   cultural diversity of the community. The Division also engages in historic
   conservation efforts and conducts educational tours at its historical
   sites. DCA’s galleries present high-quality arts exhibitions reflective of the
   diversity of Los Angeles.

   The Division includes both DCA Managed Facilities and Public/Private
   Partnership Arts Facilities. DCA Managed Facilities are programmed and




                                                                                    2  — C O M M U N I Ty A RT S D I V I S I O N
   staffed by DCA full and part-time employees. Public/Private Partnership
   Arts Facilities are programmed and staffed by nonprofit service providers
   through lease agreements with the City and Memorandums of
   Understanding (MOUs) with DCA for program operations. In FY09/10,
   DCA managed and programmed 15 Neighborhood Arts and Cultural
   Centers, Theaters, Galleries, and Historic Sites; oversaw 11 Public/Private
   Partnership Arts Facilities; and managed 7 Prop K and other facilities
   in development.
                                                                                                                                          DEPARTMENT OF CULTURAL AFFAIRS FACILITIES                                                          Fy     09/0




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DCA COMMUNITy ARTS DIVISION SUMMARy                           Fy   06/07   TO Fy   0/                                                                          �                                                                         ���
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                                                                                                                                                            ���                                                                                                         LANKERSHIM ARTS CENTER


ITEM 	                                                      Fy   06/07     Fy   07/08      Fy   08/09      Fy   09/0      Fy   0/                               CENTER FOR FOLK MUSIC                                                     ���                            ���

Facilities	Managed	and	Programmed	by	DCA	                            17	             16	             15	             15	             7                                                                                                                                                                                                                        ���


DCA	Public/Private	Partnership	Arts	Facilities1		                     9	             10	             11	             11	            19
                                                                                                                                                                                                                         �                                                             �                                                �


Prop	K	and	Other	Facilities	in	Development	                           7	              7	              7	              7	             6                                                                                                                                                                           BARNSDALL PARK
                                                                                                                                                                                                                                                                                                                 BARNSDALL ARTS CENTER                                   EAGLE ROCK COMM. CULT. CTR.
                                                                                                                                                                                                                                                            BARNSDALL GALLERY THEATRE
People	Served	at	All	DCA	Managed	and	Partnered	Facilities		 325,650	            338,940	        447,520	        509,094	        515,000                                                                                                                           MUNICIPAL ART GALLERY
                                                                                                                                                                                                                                                                                                                 BARNSDALL JUNIOR ARTS CENTER                            HIGHLAND PARK YAC


                                                                                                                                                                                                                                                                                                                                                             ��
                                                                                                                                                                                                                                                                                                                                                                         ART IN THE PARK


                                                                                                                                                                                                                                                                                                    ��
                                                                                                                                                                                                                                                                        HOLLYHOCK HOUSE
                                                                                                                                                                                                                                                                                                                                    �                                    LINCOLN HEIGHTS YAC
                                                                                                                                                                                                                                                                                                                                                                         DOWNTOWN YOUTH ARTS CTR.

                                                                                                                                                                                                                                                                                                                 ���              �
                                                                                                                                                                                                ��
                                                                                                                                                                                                                                                        WILLIAM REAGH      L.A. PHOTOGRAPHY CENTER
                                                                                                                                                                                                                             CRAFT & FOLK ARTS MUSEUM
                                              —	1	—	Managed	and	Programmed	by	Nonprofit	Organizations.                                                                                                             ���
                                                                                                                                                                                                                                                                                                                                                                  ��




                                                                                                                                                                                                                                                                              ��
                                                                                                                                                                                                                                                                                             L.A. THEATRE CENTER
                                                                                                                                                                                                                                    NATE HOLDEN PERF. ARTS CTR.
                                                                                                                                                                                                                                  WILLIAM GRANT STILL ARTS CTR.
                                                                                                                                                                                                                                                                                                                                                             ��
                                                                                                                                                                                                                                                                                                                           ��

IMPACT OF DCA FACILITIES              Fy   09/0
                                                                                                                                                                                                                                                                                                                       �
                                                                                                                                                                                                                                                                                       �




                                                                                                                                                                                                                                                                                                                                                                                                       2  — C O M M U N I Ty A RT S D I V I S I O N
                                                                                                                                                                                                                                  MANCHESTER YOUTH ARTS CENTER

DCA Managed Facilities                                                                                                                                                        VERA DAVIS YOUTH ARTS CENTER
                                                                                                                                                                                                                                                    VISION THEATRE

                                                                                                                                                                                                                                                                                                           ���
                                                                                                                                                                                                                                                                                                                                                                  ���


— Number of Young People Served at DCA Managed Neighborhood Arts and Cultural Center Programs: 16,345
— Number of Young People served at DCA Managed Theatres: 23,330
— Number of Young People served at DCA Managed Galleries: 20,950                                                                                                                                                                                           ���



— Number of Adults Served at DCA Managed Neighborhood Arts and Cultural Centers: 6,766                                                                                                                                                                                                                                                      WATTS TOWER CONSERVATION OFFICE
                                                                                                                                                                                                                                                                                                                                            WATTS TOWERS

— Number of Adults served at DCA Managed Theatres: 53,872                                                                                                                                                                                                                              ���
                                                                                                                                                                                                                                                                                                                                            WATTS TOWERS ARTS CENTER
                                                                                                                                                                                                                                                                                                                                            CHARLES MINGUS YOUTH ARTS CENTER

— Number of Adults served at DCA Managed Art Galleries: 75,000
— Number of Adults Served by Guided Tours of Watts Towers: 5,405
— Number of Young People Served by Guided Tours of Watts Towers: 2,240
— Number of Drop-In Visitors to Watts Towers: 37,900                                                                                                                                                                                                                                                                               ��


— Number of Young People Served by Guided Hollyhock House Tours: 354
— Number of Adults Served by Guided Hollyhock House Tours: 15,672
— Number of full time and part-time staff at DCA Managed Neighborhood Arts and Cultural Centers,
  Theaters, Galleries, and Historic Sites: 75
                                                                                                                                                                                                                                                                                                                                 ���




— Number of Volunteers DCA Managed Neighborhood Arts and Cultural Centers, Theaters, Galleries,                                                                                                                                                                                                      ���                                         ���



  and Historic Sites: 168
                                                                                                                                                                                                                                                                                                                 ��
Public/Private Partnership Arts Facilities
— Number of Young People served at Public/Private Partnership Arts Center Programs: 11,783                                                                                                                                                                                                                                      BANNINGS LANDING COMMUNITY ARTS CENTER

— Number of Young People served at Public/Private Partnerships Theatres/Performances: 37,200                                                                                                                                                                                                                                    PERFORMING ARTS FIRE HOUSE
                                                                                                                                                                                                                                                                                                                                WARNER GRAND THEATRE

— Number of Young People served at Public/Private Museums and Exhibitions: 11,648                                                                                                                                                                                                                                               CROATIAN CULTURAL CENTER OF GREATER LA



— Number of Adults served at Public/Private Partnership Arts Center Programs: 15,942
— Number of Adults served at Public/Private Theaters and Festivals: 139,530
— Number of Adults served at Public/Private Museums and Exhibitions: 35,157
— Number of full time and part-time employees at Public/Private Arts Facilities: 64
— Number of volunteers at Public/Private Arts Facilities: 472
DCA’S NEIGhbORhOOD ARTS AND CULTURAL CENTERS                    Fy   09/0



 DCA Neighborhood                                        DCA Theaters                                         DCA Galleries                                           The Watts Towers, built over 34 years by Simon
                                                                                                                                                                      Rodia, are a Los Angeles icon. Built from found
 Arts and Cultural Centers                                                                                                                                            objects, including broken glass, sea shells, pottery,
                                                         Through its professional theater facilities, DCA     DCA’s Galleries serve to promote the visual arts and
                                                         serves the performing and media arts community       artists of the culturally diverse Los Angeles region.   and tile, the Towers stand as a monument to the
 DCA’s Neighborhood Arts and Cultural Centers                                                                                                                         human spirit and the persistence of a singular
 offer high-quality instruction for young people         by offering below-market theater rentals. In turn,   The Municipal Art Gallery (MAG) at Barnsdall
                                                         the arts community presents year-round dance,        Park is the City’s primary exhibition venue and         vision. The Watts Towers, listed on the National
 and adults in the performing, visual, and new                                                                                                                        Register of Historic Places, are a National Historic
 media arts. The Centers offer after-school and          music, theater, literary, and multi-disciplinary     is devoted to the exhibition of local emerging,
                                                         performances; supports the development of            mid-career, and established artists in group and        Landmark, a State of California Historic Park, and
 summer arts programs, produce solo and group                                                                                                                         Historic-Cultural Monument No. 15 as previously
 art exhibitions, create outreach programs for           emerging and established Los Angeles-based           individual presentation format.
                                                         performing and media artists; and offers                                                                     designated by the City of Los Angeles Cultural
 under-served populations, and produce a variety of                                                                                                                   Heritage Commission.
 festivals during the year that celebrate the cultural   workshops for playwrights and writers of all ages.   DCA’s Bridge Gallery at City Hall showcases the
 diversity of the community.                                                                                  work of young people, adults, and seniors enrolled
                                                         Barnsdall Gallery Theatre - CD13                     in City art programs, as well as themed exhibitions     Hollyhock House – CD 13
                                                         Barnsdall Park                                       celebrating the City’s Heritage Month Celebrations.     Barnsdall Park
 Bannings Landing Community Arts Center                                                                                                                               4800 Hollywood Boulevard
 – CD15                                                  4800 Hollywood Boulevard
                                                         Los Angeles, CA 90027                                Through an agreement with Los Angeles World             Los Angeles, CA 90027
 100 East Water Street
 Wilmington, CA 90744                                                                                         Airports, DCA also administers curated exhibitions
                                                         Madrid Theatre – CD 3                                at both LAX and Ontario World Airports, and             Watts Towers – CD 15
                                                         21622 Sherman Way                                    promotes Los Angeles as a creative and vibrant          1765 East 107th Street
 Barnsdall Arts Center                                                                                                                                                Los Angeles, CA 90002
 and Barnsdall Junior Arts Center - CD13                 Canoga Park, CA 91303                                destination to over 10 million national and
 Barnsdall Park                                                                                               international visitors annually.
                                                         Warner Grand Theatre – CD 15                                                                                 DCA Public/Private Partnership
 4800 Hollywood Boulevard                                                                                                                                             Arts Facilities — Neighborhood
 Los Angeles, CA 90027                                   478 West 6th Street                                  Municipal Art Gallery – CD 13
                                                         San Pedro, CA 90731                                  Barnsdall Park                                          Arts and Cultural Centers
 Canoga Park Youth Arts Center – CD 3                                                                         4800 Hollywood Boulevard
                                                                                                              Los Angeles, CA 90027                                   Art in the Park – CD 14
 7222 Remmet Avenue                                                                                                                                                   5568 Via Marisol
 Canoga Park, CA 91303                                                                                                                                                Los Angeles, CA 90042
                                                                                                              DCA’s Bridge Gallery at City Hall – CD 9
 Sun Valley Youth Arts Center                                                                                 200 North Spring Street
                                                                                                              Los Angeles, CA 90012                                   Center for Folk Music – CD 5
 (The Stone House) – CD 6




                                                                                                                                                                                                                              2  — C O M M U N I Ty A RT S D I V I S I O N
                                                                                                                                                                      16953 Ventura Boulevard
 8642 Sunland Boulevard
 Sun Valley, CA 91352                                                                                         DCA Historic Sites                                      Encino, CA 91316

                                                                                                              DCA provides conservation services and                  Croatian Cultural Center of Greater LA – CD 15
 Watts Towers Arts Center                                                                                                                                             510 West 7th Street
 and Charles Mingus Youth Arts Center – CD 15                                                                 educational programming and tours for two of
                                                                                                              LA’s most treasured historic sites. Conservation        San Pedro, CA 90731
 1727 East 107th Street
 Los Angeles, CA 90002                                                                                        efforts are coordinated through DCA’s Historic Site
                                                                                                              Preservation Office. DCA’s Museum Education and         Eagle Rock Community Cultural Center – CD 14
                                                                                                              Tours Program coordinates tours and interpretive        2225 Colorado Boulevard
 William Grant Still Arts Center - CD 10                                                                                                                              Los Angeles, CA 90041
 2520 South West View Street                                                                                  programs for both young people and adults.
 Los Angeles, CA 90016                                                                                                                                                Lankershim Arts Center – CD 4
                                                                                                              Hollyhock House is Frank Lloyd Wright’s first
                                                                                                              Los Angeles project. Built between 1919 and             5108 Lankershim Boulevard
                                                                                                              1921, it represents his earliest efforts to develop     North Hollywood, CA 91602
                                                                                                              a regionally appropriate style of architecture for
                                                                                                              Southern California. Barnsdall Park, including          McGroarty Arts Center – CD 2
                                                                                                              Frank Lloyd Wright’s iconic Hollyhock House, was        7570 McGroarty Terrace
                                                                                                              awarded landmark status in 2007 and listed on the       Tujunga, CA 91042
                                                                                                              National Register of Historic Places. As the nation’s
                                                                                                              highest historic landmark designation, the site has     William Reagh - LA Photography Center – CD 1
                                                                                                              been formally recognized for its role in interpreting   2332 West Fourth Street
                                                                                                              the heritage and history of the United States.          Los Angeles, CA 90057
                                                                                           DCA FACILITIES SUMMARy        Fy   09/0   AND Fy   0/   PROjECTED



                                                                                           For FY10/11, DCA has been directed to identify
DCA Public/Private Partnership               DCA Prop K and Other Facilities               qualified nonprofit organizations to assume
Arts Facilities — Theaters                   in Development                                management and programming of a number of
                                                                                           current DCA Managed Facilities as a means to
Nate Holden Performing Arts Center – CD 10   Downtown Youth Arts Center – CD 9             sustain programs and services while decreasing
4718 West Washington Boulevard               (Fire Station #23)                            staffing costs to the City.*
Los Angeles, CA 90016                        225 East 5th Street
                                             Los Angeles, CA 90013
Los Angeles Theatre Center – CD 9                                                            DCA Facilities FY 09/10                                     DCA Facilities FY 10/11 Projected
514 South Spring Street, 2nd Floor           Highland Park Youth Arts Center – CD 14
Los Angeles, CA 90013                        111 North Bridewell Street                      DCA Managed                                                 DCA Managed
                                             Los Angeles, CA 90042                           —Neighborhood Arts and Cultural Centers                     —Neighborhood Arts and Cultural Centers
DCA Public/Private Partnership                                                               Bannings Landing Community Arts Center                      Canoga Park Youth Arts Center
Arts Facilities — Museums and                Lincoln Heights Youth Arts Center – CD 1        Barnsdall Arts Center                                       Charles Mingus Youth Arts Center
Galleries                                    2911 Altura Street                              Barnsdall Junior Arts Center                                Sun Valley Youth Arts Center
                                             Los Angeles, CA 90031                           Canoga Park Youth Arts Center                               Watts Towers Arts Center
Craft and Folk Art Museum – CD 4                                                             Charles Mingus Youth Arts Center                            —Galleries
5814 Wilshire Boulevard                      Performing Arts Firehouse – CD 15               Sun Valley Youth Arts Center                                DCA’s Bridge Gallery at City Hall
Los Angeles, CA 90036                        438 North Mesa                                  Watts Towers Arts Center                                    —Historic Sites
                                             San Pedro, CA 90731                             William Grant Still Arts Center                             Hollyhock House
Los Angeles and Ontario World Airports:                                                      —Theaters                                                   Watts Towers
                                             Vera Davis Youth Arts Center (Oakwood Youth     Barnsdall Gallery Theatre
Los Angeles World Airport (LAX) – CD 11      Arts Center) – CD 11                            Madrid Theatre                                              Public/Private Partnership Arts Facilities
1 World Way                                  610 California Avenue                           Warner Grand Theatre                                        —Neighborhood Arts and Cultural Centers
Los Angeles, CA 90045                        Venice, CA 90291                                —Galleries                                                  Art in the Park
                                                                                             DCA’s Bridge Gallery at City Hall                           Center for Folk Music
Ontario World Airport – Inland Empire        Vision Theatre                                  Municipal Art Gallery                                       Croatian Cultural Center of Greater LA
2500 Terminal Way                            and Manchester Youth Arts Center                —Historic Sites                                             Eagle Rock Community Cultural Center
Ontario, CA 91761                            (at the Vision Theatre) – CD 8                  Hollyhock House                                             Lankershim Arts Center
                                             3341 West 43rd Place                            Watts Towers                                                McGroarty Arts Center
                                             Los Angeles, CA 90008                                                                                       William Reagh ‒ LA Photography Center




                                                                                                                                                                                                       2 7 — C O M M U N I Ty A RT S D I V I S I O N
                                                                                             Public/Private Partnership Arts Facilities                  Barnsdall Arts Center*
                                                                                             —Neighborhood Arts and Cultural Centers                     Barnsdall Junior Arts Center*
                                                                                             Art in the Park                                             Lincoln Heights Youth Arts Center*
                                                                                             Center for Folk Music                                       William Grant Still Arts Center*
                                                                                             Croatian Cultural Center of Greater LA                      —Theaters
                                                                                             Eagle Rock Community Cultural Center                        Los Angeles Theatre Center
                                                                                             Lankershim Arts Center                                      Nate Holden Performing Arts Center
                                                                                             McGroarty Arts Center                                       Barnsdall Gallery Theatre*
                                                                                             William Reagh ‒ LA Photography Center                       Madrid Theatre*
                                                                                             —Theaters                                                   Warner Grand Theatre*
                                                                                             Los Angeles Theatre Center                                  —Galleries/Museums
                                                                                             Nate Holden Performing Arts Center                          Craft and Folk Art Museum
                                                                                             —Galleries/Museums                                          Los Angeles World Airports (LAX, Ontario)
                                                                                             Craft and Folk Art Museum                                   Municipal Art Gallery*
                                                                                             Los Angeles World Airports (LAX, Ontario)                   —Prop K and Other Facilities in Development
                                                                                             —Prop K and Other Facilities in Development                 Downtown Youth Arts Center
                                                                                             Downtown Youth Arts Center                                  Highland Park Youth Arts Center
                                                                                             Highland Park Youth Arts Center                             Manchester Youth Arts Center
                                                                                             Lincoln Heights Youth Arts Center                           Performing Arts Firehouse
                                                                                             Manchester Youth Arts Center                                Vera Davis Youth Arts Center
                                                                                             Performing Arts Firehouse                                   Vision Theatre
                                                                                             Vera Davis Youth Arts Center
                                                                                             Vision Theatre
DCA PROGRAMS FOR yOUNG PEOPLE
                                                     Music LA Program                                       Sony Pictures Media Arts Program
DCA serves young people by providing grants                                                                 (SPMAP)
                                                     Music LA is a City-wide program that provides high-
to nonprofit arts and cultural organizations and     quality music instruction to young people in areas
individual artists focusing on arts education, as                                                           The Sony Pictures Media Arts Program is a DCA
                                                     located strategically throughout the City where few    program in partnership with the California Institute
well as through its Community Arts Division. In      or no such programs otherwise exist. Programs are
addition, DCA programs a number of city-wide                                                                of the Arts (CalArts) Community Arts Partnership
                                                     offered throughout the year, including summers         (CAP), and Sony Pictures Entertainment. This
youth education initiatives as described on the      and during the City’s Heritage Month Celebrations:
following pages. DCA’s youth programs, excluding                                                            free program offers students between the ages
                                                     Latino, American Indian, African American, and         of 11 and 14, who live in the City of Los Angeles,
the Grants Administration Division’s initiatives,    Asian and Pacific Islander American.
comprise an investment of over $1.5 million                                                                 fundamentals in animation and art technique.
annually to serve young people in many diverse and                                                          Classes are available in drawing, design, color
                                                     Students receive hands-on instrumental and             approaches, animation, and media technology.
highly impacted areas of the City.                   vocal classes based in selected curricula and also     Instruction is provided on state-of-the-art




                                                                                                                                                                   2 9 — C O M M U N I Ty A RT S D I V I S I O N
                                                     explore the music of diverse cultures. Student         computers and video equipment.
DCA coordinates with donors and the Mayor’s Office   participation includes performance training in
to program the City’s Heritage Month Celebrations,   an ensemble setting through workshops and
including the Music LA Program Heritage Month                                                               FY09/10 SPMAP Summary
                                                     rehearsals. After eight to ten weeks of instruction,   — SPMAP Program Sites City-Wide: 5
Classes, and the Creative Writing and Poster         all students take part in culminating performances
Competitions. In addition, DCA works with the                                                               — Number of Young People Served City-Wide: 202
                                                     for family and friends.                                — Jobs created by SPMAP City-Wide: 25
Mayor’s Partnership for Los Angeles Schools to
implement arts and cultural programming in           All Music LA classes are designed to celebrate
participating LAUSD schools.                         culture and foster pride and understanding of
                                                     music traditions, and are free or low-cost for young
                                                     people age 5 to 18.

                                                     FY09/10 Music LA Summary
                                                     — Music LA Program Sites City-Wide: 23
                                                     — Number of Young People Served City-Wide: 1,073
                                                     — Jobs Created by Music LA City-Wide: 138
                                                       (teaching artists and program assistants)
The National Endowment for                                                                                     DCA’s Youth Education Grants
the Arts Big Read Program in LA
                                                                                                               Approximately 30% of the projects funded through
The Big Read is a national initiative sponsored                                                                DCA’s Grants Administration Division serve young
by the National Endowment of the Arts (NEA)                                                                    people as the primary audience, providing arts-
designed to restore reading to the center of                                                                   based, in-school and after-school educational
American culture. DCA programs The Big Read                                                                    program activities.
in LA through a partnership with the Los Angeles
Public Library. Each year a selected book is read                                                              FY08/09 Youth Education Grants Summary
by students at high schools, accompanied by                                                                    (most recent grant statistics)
discussion groups, art classes, public panels, and                                                             — Grants to Organizations for Youth Education
theatrical productions coordinated by DCA and                                                                    Programs: 80
community partners. With funding support from                                                                  — Number of Young People Served City-Wide by
the NEA in FY08/09, FY09/10, and FY10/11,                                                                        Grants: 149,235
as well as matching support from Sony Pictures,
over 10,000 young people and adults will have                                                                  DCA’s Museum Education and
participated in activities celebrating the following
books: The Maltese Falcon, by Dashiell Hammett;
                                                                                                               Tours Program
Sun, Stone, and Shadows-20 Great Mexican Short
                                                                                                               The Museum Education and Tours (MET) program
Stories, a collection by famous Mexican authors;
                                                                                                               oversees public programming for the Municipal
and The Joy Luck Club, by Amy Tan.
                                                                                                               Art Gallery and Hollyhock House. The School Tour
                                                                                                               Program provides free tours to school groups
FY09/10 NEA Big Read Program in LA Summary
                                                                                                               for both the Municipal Art Gallery and Hollyhock
— Big Read Program Sites City-Wide: 24
                                                                                                               House, and provides supplemental class materials
— Number of Youth Served City-Wide: 1,682
                                                                                                               for teachers. MET also offers family workshops,
                                                                                                               and provides docent training for Hollyhock House
                                                                                                               tours. A new program in FY10/11 will consist of
                                                                                                               architecture tours for the blind at Hollyhock House,
                                                       Heritage Month Celebrations                             and will serve both young people and adults.
                                                       Creative Writing Competitions
                                                                                                               FY09/10 Museum Education and Tours
                                                       and Programs                                            Summary




                                                                                                                                                                                                                             — C O M M U N I Ty A RT S D I V I S I O N
                                                                                                               — Number of Programs/ Tours: 32                        Summer Night Lights
                                                       In celebration of Latino, American Indian, African      — Number of Young People Served: 750
                                                       American, and Asian and Pacific Islander American                                                              Summer Night Lights (SNL) is a partnership with
                                                       Heritage Months, the Office of Mayor Antonio                                                                   The Mayor’s Office of Gang Reduction and Youth
                                                       R. Villaraigosa and the Los Angeles City Council                                                               Development (GRYD), the City’s Department of
                                                       invite students to participate in creative writing                                                             Recreation and Parks, DCA, the Los Angeles Unified
                                                       competitions for students in grades 6 through                                                                  School District (LAUSD), and the Los Angeles
                                                       12 in Los Angeles, and to participate in poster                                                                Police Department (LAPD). Established in 2008,
                                                       contests for students from kindergarten through                                                                SNL offers positive opportunities for young people
                                                       high school. These contests are designed to allow                                                              living in Los Angeles’ most at-risk communities,
                                                       students from all backgrounds to express the rich                                                              located within the Mayor’s Gang Reduction and
                                                       history and culture of these Los Angeles cultural                                                              Youth Development Zones. Classes taught by
                                                       communities and what it means to them. The                                                                     DCA selected artists provide instruction in dance,
                                                       entries are judged by panels of professional artists,                                                          music, screen printing, and poetry, among others.
                                                       authors, educators, and community leaders.
                                                                                                                                                                      FY08/09, FY09/10, and FY10/11 Summer
                                                       FY09/10 Heritage Month Competitions                                                                            Night Lights Summary
                                                       Summary                                                                                                        — Through DCA’s Grants Administrative Division,
                                                       — Schools and After-School Programs Served                                                                        16 artists were selected in FY 08/09 and
                                                         in LA: 75                                                                                                       30 artists were selected in FY09/10 to
                                                       — Additional Schools and After-School Programs                                                                    teach arts and cultural classes at City
                                                         Served in LA County: 21                                                                                         recreation centers.
                                                       — Total Schools and After-School Programs                                                                      — An additional 24 artists are expected
                                                         Served: 96                                                                                                      to be selected in FY10/11.
                                                       — Number of Youth Served City-Wide: 607
MARKETING &
DEVELOPMENT
   DIVISION
  DCA’s Marketing and Development Division works with local, state,
  national, and international arts organizations to promote cultural
  awareness and increase arts education in our communities. The
  Division raises funds from foundations, corporations, government
  agencies, and individual donors to support arts and cultural
  programming. The Division also partners with the Mayor’s Office, the
  City Council, community leaders, museum directors, artists, and arts
  and cultural organizations to promote local economic development.

  The Marketing and Development Division also markets the City’s
  cultural events by creating thousands of publications, direct mail
  pieces, and promotional materials; maintaining the culturela.org
  website; and producing calendars and cultural guides for the City’s
  Latino, American Indian, African American, and Asian and Pacific
  Islander American Heritage Month Celebrations. The Division publishes




                                                                               — MARKETING & DEVELOPMENT DIVISION
  an annual Festival Guide that features over 300 festivals throughout
  Los Angeles and its neighboring cities, and exhibition materials like the
  City of Los Angeles (COLA) Individual Artist Fellowships catalog — in
  addition to producing and promoting several City-wide festivals and
  special events.
DCA Marketing
The Marketing and Development Division’s regular marketing services
include:

→Writing / Editing / Designing / Producing
   DCA Collateral Materials
→Building Brand Awareness
→Developing Website Content
→Managing Print Production Projects
→Enhancing Media Relations
→Producing Programming and Special Events
DCA Development
Since FY06/07, DCA’s Marketing and Development Division has raised
over $11.4 Million to support the arts and artists in Los Angeles.
Special initiatives funded by a portion of these funds have provided
job support for over 1,500 individuals, including artists, teachers,
and technical staff. DCA requested and received government, foundation,
corporate, and individual support for initiatives including: arts and
cultural programming; youth education activities; re-granting programs
to artists and arts and cultural organizations; historic site conservation;
festivals and special events; and upgrades to DCA facilities.

City of Los Angeles Heritage Month Celebrations




                                                                               — MARKETING & DEVELOPMENT DIVISION
Development Efforts
DCA’s Marketing and Development Division also raises funds to present
programming and special events for the Mayor’s Office and the
Los Angeles City Council during the City’s official celebrations of
Latino, American Indian, African American, and Asian and Pacific
Islander American Heritage Months. In FY09/10, the Division raised
over $700,000 from donors including: The Walt Disney Company,
ABC7, Time Warner Cable, Wells-Fargo, and the Nielsen Company.

A portion of funds raised for the Heritage Month Celebrations are
used to produce DCA’s Heritage Month Calendars and Cultural Guides,
the Music LA Heritage Month classes, and the Poster and Creative
Writing Competitions for young people. In addition, funding is used
to support the Opening Ceremonies held at City Hall at the start of
each celebration, where the City’s Hope, Spirit, and Dream Awards are
presented to honorees each year by the Mayor and the City Council.
A S E LECTION OF GRANT AwARDS RECEIVED by DCA’S MARKETING AND DEVELOPMENT DIVISION

Fy   07/08, Fy 08/09, Fy 09/0     AND Fy   0/   TO DATE




                                                              Award                                                 Award
                                                              Guest of Honor — Guadalajara International            Arts and American Recovery and Reinvestment
                                                              Book Fair                                             Act (ARRA)

                                                              Granting Agency                                       Granting Agency
                                                              The National Endowment for the Arts with              National Endowment for the Arts Federal
                                                              significant in-kind support from Feria                Stimulus Funding
                                                              Internacional del Libro de Guadalajara (FIL)
                                                                                                                    As part of the National Recovery Act, DCA was
                                                              In 2009, the City of Los Angeles was invited          one of only two municipalities in California to
                                                              to be the Guest of Honor for the Guadalajara          receive American Recovery and Reinvestment Act
     Award                                                    International Book Fair (Feria Internacional del      Federal stimulus funding to provide job support
     California Cultural and Historical Endowment             Libro de Guadalajara), the largest book festival in   to arts organizations in Los Angeles. DCA received
     (CCHE)                                                   Latin America, and second largest in the world,       its request for $250,000 to provide emergency
                                                              after Frankfurt, Germany. The event took place        funding to LA-based nonprofit arts organizations
     Granting Agency                                          in Guadalajara, Mexico from November 28 to            in order to retain 12 jobs critical to sustaining
     State of California                                      December 6, 2009.                                     operations.

     DCA wAs AwArDeD over $2.4 Million                        Through a $2.1 Million DollAr AwArD from
     in Proposition 40 CCHE funding in 2007 for               the National Endowment for the Arts (NEA), DCA        Award
     renovations to the Vision Theatre in South               programmed all Guest of Honor activities and          Pacific Standard Time
     Los Angeles. Recognizing the need for cultural and       showcased the best of LA’s cultural offerings in
     historic resource preservation, CCHE grant funding       the literary arts, visual arts, performing arts,      Granting Agency
     was acquired from voter approved bond measures,          media arts, and culinary arts. DCA presented          J. Paul Getty Foundation and Research Center
     and is awarded through competitive grants based          over 500 LA-based artists in over 100 literary
     on a site’s’ cultural significance to California’s       panels, performances, and exhibitions.                In 2009, DCA was awarded $156,000 from the




                                                                                                                                                                            7 — MARKETING & DEVELOPMENT DIVISION
     history. The Vision Theatre is a historic 1932           Highlights included a Ray Bradbury interview and      Getty Foundation to participate in Pacific Standard
     theater located in the Leimert Park community            retrospective, exhibitions of work by Ed Ruscha       Time, a unique, large-scale event that will present
     that stands as a testament to the contributions of       and Julius Shulman, an independent film festival,     thematically linked exhibitions to showcase
     African-Americans to the music, film, theater, and       and performances by Los Lobos, Ozomatli, Lula         Southern California’s profound contribution to the
     dance industries in California. The renovation will      Washington Dance Theatre, Shakti Dance Company,       international history of modern art. The project will
     preserve the iconic art-deco architecture while          and NEA Jazz Master Wayne Shorter.                    culminate in 2011 with over 15 major exhibitions.
     offering a performing arts venue and youth arts
     education center. The revitalization of the Vision
     Theatre was listed as the highest priority guiding
     principal for the Leimert Park Village Master Plan.
     The total project budget is $22 million.
Award                                                  Award                                                 Award
Mayors’ Institute on City Design 25th                  American Masterpieces Presenting Grant                Performing Arts Grant for the
Anniversary Initiative                                                                                       Awaji Puppet Theater
                                                       Granting Agency
Granting Agency                                        National Endowment for the Arts                       Granting Agency
National Endowment for the Arts (NEA)                                                                        Performing Arts Japan
                                                       In 2008, DCA was awarded a $70,000 NEA
In 2010, DCA was awarded $100,000 for                  American Masterpieces Presenting Grant, the           In 2008, DCA was awarded $30,000 from the
the NEA Mayors’ Institute on City Design 25th          second largest award in the country, to produce       Japan Foundation to present “The Awaji Puppet
Anniversary Initiative. Funding will be used for the   “The Charles Mingus - Son of Watts - Musical          Theater,” a traditional work of artistic merit and
planning and pre-development of the “Broadway          Caravan.” This program, launched as part of the       historical importance dating back more than 500
Arts Center” (BAC), envisioned as a mixed-             opening of the Watts Towers Charles Mingus            years. DCA, in partnership with the Japan Society
use affordable artists’ housing/performance/           Youth Arts Center, featured a year-long series        of New York, presented performances and a
exhibition space, educational facility, and            of concerts, festivals, and symposia celebrating      puppet workshop at the Walt Disney Concert Hall’s
creative commercial center, located in the             the life and music of jazz artist Charles Mingus      REDCAT Theater.
Historic Broadway Theater District in downtown         (1922-1979), the highly influential bass player,
Los Angeles. The project team consists of a            accomplished pianist, bandleader, and composer
public/private partnership including: DCA, the         who resided in Watts. Presentations included a        Award
Community Redevelopment Agency of                      rare west coast engagement of the Charles Mingus      Guest of Honor — ARCOmadrid International
Los Angeles (CRA-LA), the City of Los Angeles          Big Band, as well as a gala tribute to Mingus, with   Contemporary Art Fair
Planning Department, The Actors Fund, a                an orchestra featuring Buddy Collette and other
nonprofit service organization for performing          nationally recognized musicians who played with,      Granting Agency
arts professionals, ArtSpace, an organization          or were deeply influenced by, Mr. Mingus.             The Region of Madrid and the Madrid Trade Fair
dedicated to create affordable space for artists                                                             Institution (IFEMA)
and arts organizations, Councilmember Jose
Huizar’s Bringing Back Broadway Initiative, and                                                              The City of Los Angeles was invited as the Guest
the California Institute for the Arts (CalArts), an                                                          of Honor at the 2010 ARCOmadrid International
institution dedicated to training and nurturing the                                                          Contemporary Art Fair, recognizing LA as one of
next generation of professional artists. The goal                                                            the world’s great centers for contemporary art.
of the project is to utilize the arts to promote a                                                           The fair was held in Madrid, Spain from




                                                                                                                                                                     9 — MARKETING & DEVELOPMENT DIVISION
safe and vibrant community, create jobs, provide                                                             February 17 to 21, 2010.
opportunities for artists, and further enhance
community development.                                                                                       As one of Europe’s most prominent contemporary
                                                                                                             art fairs, ARCOmadrid is credited with transforming
Mayor Antonio R. Villaraigosa presented the plan                                                             Madrid into one of the main cultural capitals
for the BAC to a group of Mayors and urban design                                                            of Europe. The fair is frequented by Spain’s
professionals at the 47th Mayors’ Institute on City                                                          Royal Family, arts professionals, and hundreds
Design, held August 4 to 6, 2011 in Los Angeles.                                                             of thousands of audience members. As Guest
The Mayors’ Institute on City Design is a National                                                           of Honor, DCA showcased the dynamic and
Endowment for the Arts leadership initiative                                                                 multicultural diversity of Los Angeles while
in partnership with the American Architectural                                                               developing closer bonds between the two cities.
Foundation and the United States Conference of
Mayors, which has helped transform communities                                                               Seventeen LA-based galleries represented over 70
through design by preparing mayors to be the                                                                 visual artists at the event, and ten visual and media
chief urban designers of their cities.                                                                       arts exhibitions featuring LA artists took place at
                                                                                                             multiple sites throughout the city.
DCA CULTURAL TOURISM INITIATIVES
                                                       Art Conventions
DCA works with The Mayor’s Office, the City
                                                       DCA encourages national arts and cultural
Council, and LA INC. The Los Angeles Convention
                                                       conferences to take place in Los Angeles. For
and Visitors Bureau on a variety of cultural
                                                       example, both the American Association of
tourism initiatives designed to attract national
                                                       Museums and Opera America, a national service
and international visitors to Los Angeles and
                                                       organization dedicated to supporting the creation,
solidify the City’s position as a world-class
                                                       presentation, and enjoyment of opera, held major
cultural destination.
                                                       conferences in Los Angeles in 2010.

LA Arts Month                                          In June 2011, Los Angeles will be the host city
                                                       for the Theater Communications Group (TCG)
The City of Los Angeles has declared January of        50th Anniversary Conference. TCG, the national
each year “Los Angeles Arts Month.” Los Angeles        organization for the American theater, will convene
Arts Month encourages residents and visitors to        approximately 1,000 theater professionals and
explore the City’s vast cultural offerings and seek    performing arts presenters from across the nation
new cultural experiences — from visiting a local       and around the world to Los Angeles for meetings,
gallery or museum little known to them — to            speeches, and performances, and a chance to
catching a show at a small theater — to getting a      explore the local theater community.
taste of a multi-cultural festival.
                                                       RADAR L.A., an International Festival of New
Now entering its third year, Los Angeles Arts          Theater, will be the official pre-conference activity,
Month connects the City’s diverse residents to         and is being produced by DCA in partnership
the arts, while also showcasing LA’s vibrant arts      with REDCAT, Center Theater Group, Theatre
community to national and international visitors       Communications Group, LA Stage Alliance, and
in an ongoing effort to increase cultural tourism.     the New York Public Theater’s Under the Radar
LA Arts Month includes ticket give-aways, free         Office. Held from June 14 to June 26, RADAR L.A.
museum entries, and extensive media coverage           will be a 12-day event to include a professional
in television, print, radio, and online. Los Angeles   development symposium and performance
Arts Month is a strategic collaboration between        festival. The festival will present the work of nearly




                                                                                                                4 — MARKETING & DEVELOPMENT DIVISION
DCA and leading arts organizations, arts and civic     100 local, national, and international artists. It is
leaders, artists, philanthropists, and committed       expected to attract over 200 theater professionals
public and private partners.                           and performing arts presenters to the symposium,
                                                       and 10,000 audience members to theatrical
                                                       offerings to be held at REDCAT, the new Los
                                                       Angeles Theatre Center (LATC), and other venues
                                                       throughout Los Angeles.

                                                       All performances will be open to the public with
                                                       affordable ticket prices meant to capture new and
                                                       adventurous audiences. RADAR L.A. will present
                                                       contemporary theater, showcasing the bold
                                                       and original new work produced in LA and in its
                                                       cultural neighbors in the West, Latin America,
                                                       and Asia, reinventing the work of our time for
                                                       a global audience.
ADMINISTRATIVE
      DIVISION
    DCA’s Administrative Division encompasses Personnel, Payroll, and
    Accounting, and includes a full time staff of eight. The Division is
    responsible for processing approximately 500 contracts annually,
    positioning DCA as the second ranking City agency, below Public Works,
    in terms of the number of City contracts awarded and administered.

    Notes:

    All summary figures reported for DCA’s Public Art and Community
    Art Divisions are for FY09/10. Figures for the Grants Administration
    Division are for FY08/09, the most recent year for which complete
    figures were available at the time of the printing of this publication.
    (Grantee final reports, from which attendance figures are compiled,
    are submitted to DCA staff three months after the close of the fiscal
    year; therefore, FY09/10 statistics were not available in time for the
    printing of this publication.)




                                                                              4  — A D MI N I ST R AT I VE D I V I S I O N
    DCA’s financial information is compiled from the City’s Adopted Budget
    reports. DCA staff information is compiled from Department statistics.
    Public Art figures for PWIAP and ADF Developer-Led project funding,
    as well as ADF fees paid are compiled from Building and Safety Permit
    Reports. PWIAP and ADF figures for jobs created and data for new
    projects are compiled from DCA statistics. Grants Administration
    Division figures for total amounts awarded and number of projects
    funded are from DCA statistics based on grant award contracts, while
    audience totals and figures for jobs created are reported by grantees
    in their final reporting documents. Community Arts Division figures for
    facility attendance, employment statistics, and program information
    are reported by DCA staff and administrative staff from Public/Private
    Partnership Arts Facilities.

    Figures reported were current at the time of the production of this
    publication in September, 2010.
201 North Figueroa Street
Suite 1400
Los Angeles, California 90012

Tel 213.202.5500
Fax 213.202.5517
Web culturela.org
Image Credits

           Cover     Graphics, Juliette Bellocq
      Back Cover     Graphics, Juliette Bellocq
                     Painting, Fumiko Amano
                P2   Photograph, Bronzeville, Robey Theatre Company
                     Photograph, Friedrich Kunath Installation at the Hammer Museum, Joshua White
                     Photograph, Guadalajara International Book Fair, Aaron Paley
                P3   La Fabrika, Photograph, Nayeli Santos
                     Photograph, David Stork
                     Ink and Wash on Paper, Liu Qinghe
              P4     Painting, Fumiko Amano
            P4-5     Photograph, Sylmar High School Students, Sony Pictures Media Arts Program, Barry Shils
              P8     Watermark Image Photograph, United American Indian Involvement, Axel Koester
                     Photograph, Music LA Program: Tia Chucha’s Centro Cultural, Iris Schneider
                P9   Photograph, Yuju Yeo
                     Photograph, Mentiritas, Grand Performances, Mitch Maher
             P10     Painting, Juliette Bellocq
                     Photograph, Contra-Tiempo Dance Company, Tyrone Domingo
             P11     Photograph, Guadalajara International Book Fair, Shakti Dance
                     presented by UCLA Department of World Arts and Cultures
             P13     Photograph, Guadalajara International Book Fair, Shakti Dance Company
                     presented by UCLA Department of World Arts and Cultures
                     Mixed Media Installation, Liu Qinghe
                     Photograph, Guadalajara International Book Fair, Diavolo Dance
                     Company, Aaron Paley
         P14-15      Photograph, Music LA Program: Plaza de la Raza
            P16      Photograph, Yuju Yeo
            P17      Photograph, Metro Detention Center, Downtown Los Angeles, Sook Jin Jo
            P19      Painting, Isabel Martinez
                     Photograph, Michael Burr
                     Dolores del Rio, Mural, Alfredo de Batuc
                     Painting, Fumiko Amano
         P20-21      Photograph, California Institute of the Arts Community Arts Partnership,
                     Watts Towers Arts Center Jazz and World Music Program, Steven Gunther
                     The Load, Painting, Andres Montoya
                     Photograph, Yuju Yeo
             p22     Collage, Loralei Rose Bingamon
             P24     Watts Towers, Illustration, Mae Babitz
             P26     Painting, Andres Montoya
                     Sisters, Photograph, Debra Kinzley
             P28     Photograph, Music LA Program: Tia Chucha’s Centro Cultural, Iris Schneider
                     Photograph, Music LA Program: Scholarship Audition
                     Preparatory Academy at Tom Bradley Elementary School, Iris Schneider
                     El Gallo, Mural, Margarita Soledad
             P29     Photograph, Music LA Program: Scholarship Audition Performance
                     Preparatory Academy at Tom Bradley Elementary School, Iris Schneider
            P30      Collage, Loralei Rose Bingamon
         P30-31      Don’t Settle for Low Hangin’ Fruit, Photograph, Margarita Soledad
                     Peace, Photograph, Ann Le
             P32     Photograph, Michael Burr
                     Photograph, Music LA Program: Tia Chucha’s Centro Cultural, Iris Schneider
             P33     Photograph, Yuju Yeo
             P34     Photograph, Music LA Program: United American Indian Involvement
             P35     No Parqueo, Photograph, Margarita Soledad
                     The Thinker, Photograph, Margarita Soledad
                     El Prado, Mural, Margarita Soledad
         P36-37      Film Flamenco Series, Photographs, Margarita Soledad
         P38-39      Photograph, Music LA Program: Plaza de la Raza, Ken Kwok
                     Painting, Fumiko Amano
         P40-41      Painting, Trang T. Le
                     Photograph, Guadalajara International Book Fair, Aaron Paley
                     Photograph, Music LA Program: Gabrieleno Tongva San Gabriel Band of Mission Indians
         P42-43      Watermark Image Photograph, Music LA Program, Plaza de la Raza, Ken Kwok
                     Photograph, Deaf West Theatre, Michael Lamont
                     Photograph, Yuju Yeo
                     Photograph, Music LA Program: Search to Involve Pilipino Americans (SIPA)
     Inside Cover    Graphics, Juliette Bellocq
                     Painting, Fumiko Amano
Inside Back Cover    Graphics, Juliette Bellocq

				
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