Bachelor of Commerce
Non-local Higher and Professional Education (Regulation) Ordinance Registration No. 211123
Provides indepth knowledge and analytical skills encompassing strategic and operational
aspects of tourism businesses. Equips graduates for a professional career in the field of
tourism management across the tourism industry.
The Bachelor of Commerce (Tourism Management) degree is offered by INTERNATIONAL STUDENTS
Curtin University of Technology in partnership with The Hong Kong Information in this publication is intended for students undertaking
Management Association. The Bachelor of Commerce is a fully courses in Hong Kong and does not apply to students intending to
accredited Australian undergraduate degree and graduates undertaking undertake these courses in Australia. Separate promotional material is
this program in Hong Kong will be awarded the identical degree to the
available for students wishing to undertake courses in Australia. Please
one awarded to students at the Perth campus.
refer to www.international.curtin.edu.au or phone +61 8 9266 7331 for
The program includes management of travel agency and leisure facility further information.
environments, the impact of tourism on the local and global economy
and the development of tourism as an important invisible export. DURATION AND AVAIL ABILIT Y
Graduates may manage a tourism information centre, act as executives The program can be completed in six trimesters or 24 months in
for the local tourism committee, liaise and build close relationships with part-time mode.
the media to promote tourism issues or work as travel consultants.
Trimester 1 March to June (3 units)
Trimester 2 August to November (3 units)
Trimester 3 December to February (2 units)
1) Applicants must have qualifications equivalent to the first year of
the Curtin University of Technology Bachelor of Commerce degree,
for example a diploma in management or business studies awarded
by a recognized tertiary institution or professional qualifications of For each unit of study students will receive a total of 36 contact hours
equivalent standard. For marginal cases, applicants may be required of tuition. 12 hours of lectures will be conducted by a Curtin
to take up some conversion courses for admission to the program. University of Technology faculty member. 24 hours of lectures will be
conducted by a local academic from HKMA approved by Curtin
(2) Applicants are required to demonstrate their English competence by
University of Technology.
having achieved one of the following:
(i) "HKCEE" Grade C in English Language (Syllabus B) For each unit students are provided with a unit outline and assessment
information including information on texts and references,
(ii) TOEFL minimum score of 550
lecture/tutorial topics, due dates for all assignments and other
(iii) British Council/International English Language essential requirements of that unit. The assessment policy of Curtin
Test (IELTS): University of Technology is continuous assessment through written
Writing & Speaking 6.0 assignments, special projects, and an end of trimester examination. This
Reading & Listening 5.5 policy ensures an objective, fair and balanced monitoring of students’
progress and attainment of a level of competence acceptable for the
Alternative pathways are available for applicants not able to award of degree through the course of their study. All assignments are
demonstrate their English competence. set and graded by Curtin University of Technology lecturers.
(3) Applicants should have relevant employment experience.
COURSE STRUCTURE UNIT DETAIL S
To qualify for the award of the Bachelor of Commerce (Tourism Administrative Management 200
Management), students complete 24 units of study. Students studying A general management view of the functions of administrative and
in Hong Kong are exempt from eight units of study on the basis that office management. Areas addressed include the planning, organisation
entry requires students to already hold a qualification equivalent to year and control of office and administrative activities, systems and
one of the Curtin University of Technology Bachelor of Commerce. services, resources, equipment, facilities and work environment. Also
Therefore students must complete the remaining 16 units. addressed are communication and information management,
technology, automation, security and safety, future trends, challenges
COURSE UNITS and directions.
Business Communication 101
Index No Unit Title Credits
Develops understanding and skills of both interpersonal and written
10808 Business Communication 101 25
communication in the workplace. These major themes incorporate an
12598 Tourism Management
understanding of the impacts of cultural factors, developments in the
(Principles and Practices) 102* 25 field of information and communication technology, and other human
2644 Administrative Management 200 25 factors on business communication.
12601 Travel and Tourism Law 203 25
Events and MICE Management 304*
12599 Tourism Management
An introduction to events and MICE management, investigation of the
(Impacts and Influences) 200* 25
conceptualisation, planning and staging of events. Exploration of the
12606 Services Information Management 200 25
relationships between the tourism industry and the events and MICE
4436 Human Resource Management 200 25
12604 Hospitality Industry Management 200 25
12600 Tourism Economics 202 25 Facilities and Operations Management 300
13596 Transportation and Travel Management 204 25 Design and setting up of the workplace in compliance with federal,
304416 Services Management 305 25 state and local building and environmental regulations, together with
the planning, organisation and control of systems and services.
10808 International Management 375 25
Information and communication management, resources, facilities,
13594 Events and MICE Management 304* 25
operations, and administrative setting. Issues concerning workplace
12603 Tourism Marketing 300 25
automation, technology, ergonomics, security and safety.
3891 Facilities and Operations Management 300 25
12602 Tourism Management (Strategic Directions) 310 25 Hospitality Industry Management 200
Hospitality industry management is not simply confined to supervision
* “Events & MICE Management”, “Tourism Management (Impacts &
Influences)” and “Tourism Management (Principles & Practice)” have within the accommodation, food and beverage setting, but is closely
been included in the lists of reimbursable courses for CEF purposes. involved with all the major functions, processes and procedures that are
practiced and performed by the various areas and activities that are
Students who fail to complete a unit within a specified study period
associated within this area as a whole.
will be required to re-enrol in the unit, unless a formal withdrawal or
deferral has been granted by Curtin University of Technology (students Human Resource Management 200
should refer to the Curtin University of Technology website at Provides an introduction to the main human resource functions
http://www.curtin.edu.au for a detailed description of policies on performed in organisations. Topics include human resource strategy
assessment, withdrawal and deferral of units). and planning, job design, analysis and evaluation, staffing functions,
performance appraisal and other current human resource
International Management 375 Tourism Management (Principles and Practices) 102*
Introduction to methodologies for studying management from a Tourism Management is not simply confined to supervision within the
comparative perspective, and to highlight the emerging issues for an tourism and hospitality setting, but is closely involved with all the
international manager. The practical issues of adaptation needed in major functions, processes and procedures that are practised and
cross-cultural or cross-national managerial interfaces are also performed by the various areas associated within the tourism industry
considered extensively. as a whole. Structure, management and functions of the tourism
industry within Australia, regionally and internationally.
Services Information Management 200
The services industry has traditionally been heavily reliant on human Tourism Management (Strategic Directions) 310
resources for the delivery of a range of services. Within the tourism and Addresses the many ways of managing and promoting tourism. Brings
hospitality sectors many of these service transactions are achieved through together the relevant knowledge and skills acquired in other tourism
the global connectivity of an array of organisations for the final delivery of management units and supplements this with relevant hands on
tourism products. To this end, many industries are information intensive experiences, further exploration of key concepts already learned, and
and require dedicated systems for the communication and analysis of the application of knowledge to a variety of management problems
information. Accurate, timely information and research needs are encountered by contemporary tourism enterprises.
enhanced by the appropriate use of information and communication
technology. Investigation of the issues and complexities of communication Tourism Marketing 300
and information technology used within services industries and Designed to increase students' awareness of the role of marketing in the
examination of the ways in which technology is being applied within tourism and hospitality industries, and provide them with practical
various sectors of the industry. applications of marketing principles in a range of tourism operations.
Structured to incorporate both the views of industry practitioners and
Services Management 305
academic experts/researchers within the field.
Analysis of the characteristics that pose specific challenges or require
Transportation and Travel Management 304
special attention within the area of management of service industries.
Transportation and travel management is not simply confined to
The processes and systems required for service sector business strategies
supervision within the tourism transportation and travel work
are examined within the context of the global economy.
environment, but is closely involved with all the major functions,
Tourism Economics 202 processes and procedures that are carried out by the various areas that
Addresses socio-economic and political factors affecting tourism are associated within this sector as a whole.
demand and supply- the effects of tourism on the national income,
Travel and Tourism Law 203
balance of payments, employment, and environment- and tourism
Structured for non-lawyers and addressing issues such as avoiding
economic concepts, principles, theories and techniques, and Australian
problems in contract law, consumer rights and complaints, legal
and international policy applications.
regulation of the travel industry and criminal and civil liability of
Tourism Management (Impacts and Influences) 200* people working in the travel and tourism industry. Legal aspects of the
Focus on the various impacts and influences associated with the travel and tourism industry.
management of the tourism industry. Various management issues
concerning the social, cultural, heritage and environmental aspects of the
tourism industry are investigated at a local, destinational and regional
level. Examination of management issues relating to tourism in a global
context. Encouragement to adopt both a management perspective and a
conceptual approach when addressing the impacts and influences of
management within the tourism industry from a stakeholder perspective.
TUITION FEES CONTACT
The tuition fee per unit is A$1150. All tuition fees are to be paid in
The Hong Kong Management Association
Australian dollars by bank draft, drawn in favour of
Curtin University of Technology. Top Floor Unit M Phase III
Students who re-enrol in a unit will be required to pay the unit fee
that is applicable to the study period in which they re-enrol. 11 Hok Yuen Street
Telephone: 2774 8500/2774 8533/2774 8502
Applicants are required to attach a copy of their academic
transcripts and bring original certificates to the Information session
Information in this brochure may be subject to change, Curtin University of
Technology reserves the right to change the content and/or method of
assessment of any unit of study, to withdraw any unit of study and/or to vary
arrangements for any part of the program.
CRICOS provider code 00301J
It is a matter of discretion for individual employers to recognise any qualification to which this course may lead