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Premier Foods plc (PFD) - Financial and Strategic SWOT Analysis Review

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Premier Foods plc (Premier Foods) is the manufacturer and supplier of food and related products in the UK and Ireland. The company offers its own-label products in variety of food categories, which includes ambient grocery sectors such as soups, vegetables, stocks, gravies, spreads, home baking, cooking sauces, Asian meal solutions, pickles and beverages. The major brands of the company includes Ambrosia, Batchelor’s, Bisto, Hovis, Loyd Grossman, Mr.Kipling, Oxo and Sharwood’s among others . Premier Foods supplies its products to a broad range of customers such as major retailers, wholesalers, food service providers and other food manufacturers. It operates in 43 sites, which includes offices, factories, bakeries and mills across the UK and Ireland. The company is headquartered at St Albans, the UK. The company sold its Elephant Atta ethnic flour business to Westmill Foods, a subsidiary of Associated British Foods plc, for a cash consideration of £34m in a strategic intent to prioritise investment behind its Power Brands and divest selected non-core businesses.

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									               Premier Foods plc (PFD) - Financial and Strategic SWOT Analysis
                                            Review
        Reference Code: GDCPG32304FSA                                                                                          Publication Date: JUL 2012

          Premier House, Centrium Business
                                                             Phone              +44 1727 815850                 Revenue          1,999.50 (million GBP)
          Park
          St Albans, ENG                                     Fax                +44 1727 815982                 Net Profit       -339 (million GBP)
          AL1 2RE                                            Website            www.premierfoods.co.uk          Employees        11,720
                                                                                PFD [London Stock                                Consumer         Packaged
          United Kingdom                                     Exchange                                           Industry
                                                                                Exchange (LON)]                                  Goods

       Company Overview
       Premier Foods plc (Premier Foods) is the manufacturer and supplier of food and related products in the UK and Ireland. The
       company offers its own-label products in variety of food categories, which includes ambient grocery sectors such as soups,
       vegetables, stocks, gravies, spreads, home baking, cooking sauces, Asian meal solutions, pickles and beverages. The major
       brands of the company includes Ambrosia, Batchelor’s, Bisto, Hovis, Loyd Grossman, Mr.Kipling, Oxo and Sharwood’s among
       others . Premier Foods supplies its products to a broad range of customers such as major retailers, wholesalers, food service
       providers and other food manufacturers.
       Key Executives                                                                SWOT Analysis
                      Name                                 Title                      Premier Foods plc, SWOT Analysis
         Michael Clarke                      Chief Executive Officer                  Strengths                              Weaknesses
         Mark Moran                          Chief Financial Officer
                                                                                                                             Low Shareholder’s Confidence
         David Beever                        Director                                 Leading Market Position
                                                                                                                             and Credibility
         Louise Makin                        Director                                 Broad Product and Brand
                                                                                                                             Decreasing Operational
         Ian McHoul                          Director                                 Portfolio
                                                                                                                             Efficiency
        Source: Annual Report, Company Website, Primary and Secondary
        Research, GlobalData
                                                                                      Opportunities                          Threats
       Share Data
         Premier Foods plc                                                            Growing Chilled Food Market in Increased Consolidation
                                                                                      the UK
        Share Price (GBP) as on 23-Jul-                                  0.70                                        Government Regulations
        2012                                                                          Product Innovations
        EPS (GBP)                                                       -0.96
        Market Cap (million GBP)                                         225         Source: Annual Report, Company Website, Primary and Secondary Research,
                                                                                     GlobalData
        Enterprise Value (million GBP)                                 1,221
        Shares Outstanding (million)                                     240
       Source: Annual Report, Company Website, Primary and Secondary
       Research, GlobalData

       Financial Performance




       Source: Annual Report, Company Website, Primary and Secondary
       Research, GlobalData




Premier Foods plc (PFD) - Financial and Strategic SWOT Analysis                                                              Reference Code: GDCPG32304FSA
Review
Source : www.globalcompanyintelligence.com                                                                                                                     Page 1
© GlobalData. This report is a licensed product and is not to be copied, reproduced, shared or resold in any form
       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
          List of Figures ................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       Premier Foods plc - Key Facts ........................................................................................................................................................... 4
       Premier Foods plc - Key Employees .................................................................................................................................................. 5
       Premier Foods plc - Key Employee Biographies ................................................................................................................................ 6
       Premier Foods plc - Major Products and Services ............................................................................................................................. 7
       Premier Foods plc - History ................................................................................................................................................................ 9
       Premier Foods plc - Company Statement......................................................................................................................................... 11
       Premier Foods plc - Locations And Subsidiaries .............................................................................................................................. 13
          Head Office ................................................................................................................................................................................... 13
          Other Locations & Subsidiaries ..................................................................................................................................................... 13
       Section 2 – Company Analysis ......................................................................................................................................................... 15
       Premier Foods plc - Business Description ........................................................................................................................................ 15
       Premier Foods plc - Corporate Strategy ........................................................................................................................................... 16
       Premier Foods plc - SWOT Analysis ................................................................................................................................................ 17
          SWOT Analysis - Overview........................................................................................................................................................... 17
          Premier Foods plc - Strengths ...................................................................................................................................................... 17
             Strength - Leading Market Position ........................................................................................................................................... 17
             Strength - Broad Product and Brand Portfolio ........................................................................................................................... 17
             Strength - Agreement with Google Enterprise ........................................................................................................................... 17
          Premier Foods plc - Weaknesses ................................................................................................................................................. 17
             Weakness - Low Shareholder’s Confidence and Credibility ...................................................................................................... 17
             Weakness - Decreasing Operational Efficiency ........................................................................................................................ 18
          Premier Foods plc - Opportunities ................................................................................................................................................ 18
             Opportunity - Growing Chilled Food Market in the UK............................................................................................................... 18
             Opportunity - Product Innovations ............................................................................................................................................. 18
          Premier Foods plc - Threats ......................................................................................................................................................... 18
             Threat - Increased Consolidation .............................................................................................................................................. 18
             Threat - Government Regulations ............................................................................................................................................. 18
             Threat - Changing Consumer Preferences..................................................................................
								
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