McLaren Group - Strategic SWOT Analysis Review

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					                               McLaren Group - Strategic SWOT Analysis Review
        Reference Code: GDAUT156672SA                                                                                        Publication Date: JAN 2013

          Chertsey Road                                      Phone             +44 1483 261000                  Revenue         NA
          Woking, Surrey                                     Fax               +44 1483 261010                  Net Profit      NA
          GU21 4YH                                           Website           www.mclaren.com                  Employees       1,400 (Estimated)
          United Kingdom                                     Exchange                                           Industry        Automotive

       Company Overview
       McLaren Group (McLaren) formerly, TAG McLaren Holdings Limited is a sports cars manufacturing company. The company
       provides electronic control systems for the motorsport industry. The company is involved in the business of road cars, automotive
       electronic systems, marketing services, composite structures, catering, and race track. It operates a Formula 1 racing team. The
       company classified its operations into five divisions, namely, McLaren Electronic Systems; McLaren Applied Technologies;
       Absolute taste, McLaren Technology Centre; McLaren Racing; and. McLaren Automotive. McLaren is headquartered in Woking,
       the UK.
       Key Executives                                                             SWOT Analysis
                     Name                                Title                     McLaren Group, SWOT Analysis
         Martin Whitmarsh                  Chief Executive Officer                 Strengths                            Weaknesses
         Ron Dennis                        Chairman
                                                                                   Strong Formula One Team              Spin-off of McLaren Automotive
         Jonathan Neale                    Managing              Director,
                                           Mclaren Racing                          Long Term Partnerships
         Geoff McGrath                     Managing              Director,
                                           McLaren                Applied          Opportunities                        Threats
                                           Technologies
         Lyndy Redding                     Managing              Director,         Strategic Expansion                  Tough Competitive Market
                                           Absolute Taste
                                                                                   Strategic Agreements                 Rapid Technological Changes
        Source: Company Website, Primary and Secondary Research,
        GlobalData
                                                                                  Source: Company Website, Primary and Secondary Research, GlobalData
        Key Competitors
         Jaguar Limited
         Radical Motorsport Ltd.
         Speedway Motorsports, Inc.
         Datalogic S.p.A.
        Newport Corporation
        Source: Company Website, Primary and Secondary Research,
        GlobalData




McLaren Group - Strategic SWOT Analysis Review                                                                               Reference Code: GDAUT156672SA
Source : www.globalcompanyintelligence.com                                                                                                               Page 1
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       Table of Contents
       Table of Contents ............................................................................................................................................................................... 2
          List of Tables .................................................................................................................................................................................. 3
       Section 1 - About the Company.......................................................................................................................................................... 4
       McLaren Group - Key Facts ............................................................................................................................................................... 4
       McLaren Group - Key Employees ...................................................................................................................................................... 5
       McLaren Group - Key Employee Biographies .................................................................................................................................... 6
       McLaren Group - Major Products and Services.................................................................................................................................. 7
       McLaren Group - History .................................................................................................................................................................... 8
       McLaren Group - Locations And Subsidiaries .................................................................................................................................... 9
          Head Office ..................................................................................................................................................................................... 9
          Other Locations & Subsidiaries ....................................................................................................................................................... 9
       Section 2 – Company Analysis ......................................................................................................................................................... 10
       McLaren Group - Business Description ............................................................................................................................................ 10
       McLaren Group - SWOT Analysis .................................................................................................................................................... 11
          SWOT Analysis - Overview........................................................................................................................................................... 11
          McLaren Group - Strengths .......................................................................................................................................................... 11
             Strength - Strong Formula One Team ....................................................................................................................................... 11
             Strength - Long Term Partnerships ........................................................................................................................................... 11
             Strength - Diversified Business Operations ............................................................................................................................... 11
          McLaren Group - Weaknesses ..................................................................................................................................................... 12
             Weakness - Spin-off of McLaren Automotive ............................................................................................................................ 12
          McLaren Group - Opportunities .................................................................................................................................................... 12
             Opportunity - Strategic Expansion ............................................................................................................................................. 12
             Opportunity - Strategic Agreements .......................................................................................................................................... 12
             Opportunity - Growth in Emerging Markets ............................................................................................................................... 12
          McLaren Group - Threats.............................................................................................................................................................. 12
             Threat - Tough Competitive Market ........................................................................................................................................... 12
             Threat - Rapid Technological Changes ..................................................................................................................................... 13
             Threat - Global Economic Scenario........
				
DOCUMENT INFO
Description: McLaren Group (McLaren) formerly, TAG McLaren Holdings Limited is a sports cars manufacturing company. The company provides electronic control systems for the motorsport industry. The company is involved in the business of road cars, automotive electronic systems, marketing services, composite structures, catering, and race track. It operates a Formula 1 racing team. The company classified its operations into five divisions, namely, McLaren Electronic Systems; McLaren Applied Technologies; Absolute taste, McLaren Technology Centre; McLaren Racing; and. McLaren Automotive. McLaren is headquartered in Woking, the UK.
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