BAA plc - Strategic SWOT Analysis Review by GlobalData

VIEWS: 76 PAGES: 19

More Info
									                                    BAA plc - Strategic SWOT Analysis Review

      Reference Code: GDTTL27555SA                                                                                 Publication Date: DEC 2010

      130 Wilton Road                         Phone        +44 20 87459800                      Revenue            2,263 (million GBP)
      London                                  Fax                                               Net Profit         NA
      SW1V 1LQ                                Website      www.baa.com                          Employees          13,213
      United Kingdom                          Exchange                                          Industry           Transport and Logistics

      Company Overview
      BAA Limited (BAA) is a global leading airport company. The company deals with the operations of three London airports, namely,
      Heathrow, Gatwick and Stansted. It also provides passenger services at various airports at Scotland including, Glasgow,
      Edinburgh and Aberdeen airports. It has classified its business operations as, Designated airports which include three individual
      airports, namely, Heathrow, Gatwick, and Stansted; Non-designated airports, which include Aberdeen, Edinburgh, Glasgow and
      Southampton airports; Other Airports; and Other Operations.

     Key Executives                                        SWOT Analysis
                Name                        Title           BAA plc, SWOT Analysis
      Colin Matthews             Chief Executive Officer    Strengths                                 Weaknesses

      Jose Leo                   Chief Financial Officer
                                                                                                       Disposal of Gatwick and Stansted
                                                            Alliance with OneWorld
      Carol Hui                  Director                                                              Airports
      Inigo Meiras               Chief Executive            High-Quality Service
                                 Officer Ferrovial Group                                               Decline in Passenger Traffic
      Nigel Rudd                 Chairman
      Source: Company Website, Primary and Secondary
      Research, GlobalData
                                                            Opportunities                             Threats

                                                            Global Air Freight and Logistics           Volatility in Fuel Prices
     Key Competitors
      Finavia                                               Consolidation in Airline Industry          Impact of Swine Flu
      Fraport AG
      Dart Group PLC
                                                            Source: Company Website, Primary and Secondary Research, GlobalData
      Peel Holdings p.l.c.
     HOCHTIEF
      Source: Company Website, Primary and Secondary
      Research, GlobalData




BAA plc - Strategic SWOT Analysis Review                                                                                    Reference Code: GDTTL27555SA

Source : www.globalcompanyintelligence.com                                                                                                        Page 1
      Table of Contents
      Table of Contents........................................................................................................................................................................................................... 2
      List of Tables .................................................................................................................................................................................................................. 3
      Section 1 - About the Company ..................................................................................................................................................................................... 4
      BAA plc - Key Facts ....................................................................................................................................................................................................... 4
      BAA plc - Key Employees .............................................................................................................................................................................................. 5
      BAA plc - Key Employee Biographies ............................................................................................................................................................................ 6
      BAA plc - Major Products and Services ......................................................................................................................................................................... 7
      BAA plc - History ............................................................................................................................................................................................................ 8
      BAA plc - Company Statement ...................................................................................................................................................................................... 9
      BAA plc - Locations And Subsidiaries.......................................................................................................................................................................... 12
            Head Office............................................................................................................................................................................................................ 12
            Other Locations & Subsidiaries ............................................................................................................................................................................. 12
      Section 2 – Company Analysis .................................................................................................................................................................................... 14
      BAA plc - Business Description.................................................................................................................................................................................... 14
      BAA plc - SWOT Analysis ............................................................................................................................................................................................ 15
            SWOT Analysis - Overview ................................................................................................................................................................................... 15
            BAA plc - Strengths ............................................................................................................................................................................................... 15
                  Strength - Alliance with OneWorld .................................................................................................................................................................. 15
                  Strength - High-Quality Service....................................................................................................................................................................... 15
                  Strength - Market Leadership.......................................................................................................................................................................... 15
                  Strength - Average Growth Prospects ............................................................................................................................................................ 15
            BAA plc - Weaknesses .......................................................................................................................................................................................... 16
                  Weakness - Disposal of Gatwick and Stansted Airports ................................................................................................................................. 16
                  Weakness - Decline in Passenger Traffic ....................................................................................................................................................... 16
                  Weakness - High Debt .................................................................................................................................................................................... 16
                  Weakness - Limited Liquidity Position............................................................................................................................................................. 16
            BAA plc - Opportunities ......................................................................................................................................................................................... 16
                  Opportunity - Global Air Freight and Logistics ................................................................................................................................................ 16
                  Opportunity - Consolidation in Airline Industry ................................................................................................................................................ 16
                  Opportunity - Positive Long-Term Outlook...................................................................................................................................................... 17
            BAA plc - Threats................................................................................................................................................................................................... 17
                  Threat - Volatility in Fuel Prices ...................................................................................................................................................................... 17
                  Threat - Impact of Swine Flu ........................................................................................................................................................................... 17
                  Threat - Market Competition ........................................................................................................................................................................... 17
      BAA plc - Key Competi
								
To top