Technical Specs

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                                                                Technical specifications for

                                                                       awakening                                                          AFRICA

                                     GUTTER PLAY 10mm

                                                                                                                                                             Text area                         Right-
                                                                                                                                                             half page                         hand
                                                         (T) 470mm                                                                                           (no bleed                         bleed
                                                                                                                                 (T) 235mm                     req.)

                                                                                                                                                     (TA) 237mm
                                                         (TA) 434mm                                                              (TA) 199mm                                                    page

                                                                                                                                                                                          (TA) 237mm
                                                                                                                                                                              (T) 280mm
                        (TA) 237mm

                                                                                                                    (TA) 237mm
            (T) 280mm

                                                                                                        (T) 280mm
                                                                                                                                                       (TA) 97mm
                                                                                                                                                                                 (T) 115mm
                                                                                                                                                                               (TA) 97mm

Double Page Spread                                                                              Full Page                                      Half Page Vertical
Bleed (B): 6mm required                                                                         Bleed (B): 6mm                                 Bleed (B): 6mm to the right, top
Trim (T): 280mm x 470mm                                                                         Trim (T): 280mm x 235mm                        & bottom bleed to the left if left side is desired.
Type Area (TA): 237mm x 434mm                                                                   Type Area (TA): 237mm x                        NB Arrange beforehand
                                                                                                199mm                                          Trim (T): 280mm x 115mm
                                                                                                                                               Type Area (TA): 237mm x 97mm
                                                                                                                                                                  NOTE FROM THE

                                                                                    (TA) 97mm                                     97mm                            ART DIRECTOR:
                            (TA) 199mm

                                                                                                                                                                  - Bleed required if artwork is to

                        Text area                                                                                                                                 flow off the page.
                        half page                                                                                                                                 - Trim (T) is where the edges of
                        (no bleed
                          req.)                                                                                                                                   the magazine get cut.
                                                                                                                                                                  - Type Area (TA) is the area in
                                                                                                                                                                  which text is found ie no text
                                                                                                                                                                  outside this area please,
      (T) 235mm                                                                                                                                                   unless part of the design!

      (TA) 199mm
                                                                                                                                                                  Our preferred advert sizes:
                                                                                                                                                                  Double Page Spread, Full
     bottom half
     with bleed                                                                                                                                                   Page, Half Page Verticals &
                                                                                                                                                                  Quarter Pages.

Half Page Horizontal                            Quarter Page                 Business Card (eighth                                                                If you require our in-house
Bleed (B): 6mm right, left &                    Type Area (TA): 116mm x 97mm page)                                                                                team to design an advert for
bottom bleed to the top if top half is desired.                                                                                                                   you contact Aline at:
NB Arrange beforehand
                                                                             Type Area (TA): 57mm x 97mm                                                 or
Trim (T): 131mm x 235mm                                                      These cards are placed                                                               tel: 082 391 6354 for
Type Area (TA): 116mm x 199mm                                                together at the end of the                                                           a quote. Regular studio
                                                                             magazine before directory                                                            fees apply.

Yoga Awakening Africa operates a digital workflow, so all material should be                        ·   All files must be PC compatible
supplied in a digital format using the following software & delivery methods:                       ·   All files should be supplied in CMYK process only without ICC profiles.
all files submitted should be named by the artwork reference number; your                           ·   The maximum ink density should not exceed 280% (C+M+Y+K)
reference number will be supplied to you after you have submitted the return form                   ·   No spot, RGB, lab or solid pantone colours should be used.
and payment has been made; see return form for more details.                                        ·   Images must be CMYK and 300dpi at the finished size, preferably supplied
                                                                                                        in TIFF or EPS format without compression.
FILE FORMATS                                                                                        ·   Avoid logos or images from web sites, as the resolution will be 72dpi.
PDF is our preferred format, print optimised (high resolution) composite CMYK                       ·   Fonts should be PostScript type 1. We cannot guarantee that TrueType,
made to our specifications. Must be pass4press tested which is the globally                             Opentype or Multiple Master fonts will print correctly.
acceptable PDF standard for magazine print and PC compatible.                                       ·   No Word, Powerpoint, Excel, Quark, Corel Draw, MS Publisher or PageMaker
See PDF checklist and alternative file formats on page 2. Or view                                       files can be accepted. to download further guidelines.                        ·   Text for setting should be supplied as a digital text file.

 PDF creation and checking
 A file with any of these errors will not reproduce correctly and should not be sent:
 · Version 1.2 or lower PDFs
 · Separated PDF file
 · Missing trim box
 · Missing bleeds where required
 · Fonts not subset
 · Fonts not embedded
 · Inclusion of Multiple Master fonts
 · Inclusion of transparency functions (flatten your PDFs)
 · Inclusion of RGB images (only CMYK accepted)
 · Inclusion of LAB colour (only CMYK accepted)
 · Inclusion of images with embedded ICC profiles (convert images to CMYK)
 · Inclusion of OPI comments
 · Inclusion of spot colours (convert all spot colours to CMYK)
 · Encrypted file (ie security settings applied)
 · Inclusion of transfer curves or halftone settings
 · Image resolution below 150dpi
 · Jbig compression used
 · JPEG 2000 compression used
 · Inclusion of Javascript
 · Inclusion of actions
 · Inclusion of embedded PostScript fragments
 A file giving any of these errors may not print as you expect. Only send if you are prepared to accept
 unpredictable results.
 · Inclusion of TrueType fonts
 · Image resolution between 150 and 300 dpi
 · Image resolution exceeding 450dpi
 · Ink coverage exceeding 300%
 · Inclusion of pseudo or stylised fonts
 · Resolutions of bitmap images exceeding 2400dpi
 · GTS-PDF/X version and conformance keys not set to PDF/X-1a
 · DeviceN colour used (must be grey or CMYK)
 · Output intent not set
 Please note: We cannot guarantee the correct output of adverts not submitted to these specifications.
 If you are not able to produce a repro-standard PDF, we can still accept files in these formats providing
 they adhere strictly to the following specifications.
 Freehand 10: Text should be converted to paths, 2400dpi
 Illustrator CS, CS2: Text should be converted to outlines, 2400dpi
 InDesign CS, CS2: Collected for output including screen and printer fonts, images and logos.
 Photoshop: Flatten and save as TIFF unless a clipping path is used, when EPS is the format. Delete
 alpha channels and all unused paths. No PDFs made directly from Photoshop.
 EPS: CMYK with all fonts embedded

 The preferred delivery option for all advertising is by email to:, if file does not exceed 10MB. If the file exceeds this,
 you can easily create a personal account with YouSendIt:, for free. Specify the address above and YouSendIt will email us a
 link of where we can download your artwork. We will notify you once downloaded. You can also download a YouSendIt application which allows
 you to browse and add artwork – this is an easy program to use without Internet Explorer.

 If you have any queries regarding the application form, advertising space, reference numbers,
 payments etc, contact the editor, Nina Saacks,, tel: 083 424 3889.
 For any queries regarding the artwork specs and formats, contact the design director, Aline Balayer:, tel: 082 391 6354. For further contact details, visit

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