How To Squeeze The Maximum Amount Of SEO Juice Out Of Your Articles

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					TheBitBot Organic SEO, SMO & SEM Blog For Web Marketers - http://thebitbot.com
Search Engine Marketing Blog - Article & Press Release Directory - Article Marketing Forum




TheBitBot Organic SEO,
SMO & SEM Blog For Web
Marketers
Search Engine Marketing Blog - Article &
Press Release Directory - Article Marketing
Forum




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TheBitBot Organic SEO, SMO & SEM Blog For Web Marketers - http://thebitbot.com
Search Engine Marketing Blog - Article & Press Release Directory - Article Marketing Forum




How To Squeeze The Maximum Amount Of SEO Juice Out Of Your
Articles
by administrator - 2011-01-21 09:48:20

http://thebitbot.com/?p=2739

Just like literal real estate, virtual real estate has literal value. We live in an information age and information is
money. As an internet marketer, no doubt you realize this fact and also understand the fact that search engines
consider your content as valuable real estate too. For this reason, article marketing, as a form of advertising and
marketing is a time tested medium for self-promotion.

However, just because you can write articles doesn't mean that you know how to maximize their use so as to
benefit your efforts in terms of SEO to the greatest degree possible. For this reason, this article spells out a few
techniques that can be used so as to drive the maximum amount of traffic as possible to your site or offer.

To begin, effective and convincing copywriting will be at the core of this endeavor because any article that a person
reads has to be able to motivate them to take action. What does this entail? To begin, it entails providing value to
the reader. Articles that are entirely self-promotional are not picked up by other webmasters and they are not
syndicated widely. A quality article would give the reader something that they need and point them in the direction
of a solution or resource. Included in the article would be a strong call to action. After all, it's call article "marketing"
for a reason. You are essentially advertising through articles.

Once your article is written, one of the first things you would want to do is to post it to your own site. Being a
webmaster and running your own site these days is very easy. Additionally, with the introduction of Content
Management Systems (CMS) such as Wordpress and Joomla, websites can be setup with literally the click of a
button. Wordpress is an example of a blogging CMS and any articles you write should be posted to it.

Next you would want to begin syndicating your article. This can be done with the use of article directories. Article
directories are a great way to syndicate your article because after you post your article to a directory, they
immediately make it available for syndication in HTML form. Convenience is a factor and also the legality that
coincides with directories such as these because webmasters know that when they visit article directories, they
have permission to post articles that they find there to their site so if they find one they like, they will publish it
without hesitation. There are many directories that you can submit your article to. The more the better.

One side note about syndication. Uniqueness is an important factor is squeezing as much SEO juice out of your
articles as possible, so for this reason, it would be very beneficial to submit your article to different directories with
unique titles. This will assist your article in ranking well on multiple websites as opposed to only having one copy
show up in the search results with the rest condemned to the supplemental index.

Once you have syndicated your article to directories, bookmark the copy on your site to as many social
bookmarking services as possible such as Twitter and Facebook. There are a variety of aggregators that can help
automate this process as it can be very tedious and time consuming. An automated aggregator is highly
recommended in this case.

If you have an email list of subscribers, send it to them also. I have found that a catchy subject line, usually in the
form of a question with a small excerpt from the article and a "continue reading" link in the email works best for
getting your emails opened and the link to your site clicked. Remember, SEO is all about driving traffic and in my
opinion and email subscribers is just another form of traffic.

Finally, post a link to your article using the title into all of the signature files of the forums that you contribute on,
again, usually in the form of a question. Questions work great for generating curiosity in people and as you
comment in your forums, you will get signature clicks, provided it is relevant to the forum niche.




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TheBitBot Organic SEO, SMO & SEM Blog For Web Marketers - http://thebitbot.com
Search Engine Marketing Blog - Article & Press Release Directory - Article Marketing Forum



Article marketing is a great way to establish yourself as a resource in your field of expertise. Get the maximum
benefit from your articles by learning how to leverage article marketing from TheBitBot SEM Blog.

                            _______________________________________________


Are You Struggling To Promote Your Small Business?
Are You Struggling To Promote Your Website Or Small Business? Are you thinking about starting a business?
Have you already started a business and are looking to drive it forward? If you answered yes to either of these
questions, you will have to spend at least one of two different things to get things rolling - time or money. For most
small businesses, a large advertising budget is just something they do not have. Many small businesses,
depending on how new they are as well as their return on investment, still have budgets that are in the red. Does
your small business fit this description? If it does, then you need cheap internet advertising for your small
business and that is going to require some time.


Advertising on the internet is a great way to get noticed. If your business is not advertised on the internet
effectively, you may be losing business that is practically on your door step. It would be a shame to lose clients
to your competitors that are based further away from them than you are. Convenience only matters if potential
customers know you exist! What's that? You're listed in the phone book you say? Now-a-days, that is simply not
enough! You have to be listed online and not only do you have to be listed online, you have to have a strong
ONLINE PRESENCE!


To have an online presence means to have a website. Your website has to be relevant to your business as well
as easily found and navigated. Potential customers have to be able to find your website based on keywords that
describe your offerings. If you have a website, just because you can type your businesses name into a search
engine and find it does not mean that the normal person will find it that way. In reality, only well established
businesses receive traffic this way through branding. Are you a brand? Probably not at this point. For this reason
you need to concentrate on Search Engine Marketing (SEM).


SEM revolves around the promotion of your business using a step-by-step process that leverages information
that is freely available. All you have to do is take advantage of it! Online courses are available that teach you
every step of marketing through search engines. A solid SEM course would teach you several things as listed in the
following paragraphs.


It would teach you the steps to building and launching a website. In the old days, launching a website entailed
knowing how to code. Those days have long since passed! Now installing a website is as easy as clicking a
button! A quality course would teach you about and recommend hosting that could give you options in this regard.


Additionally, a quality SEM course would show your the steps to creating and syndicating your content based
around keywords that describe what your business does in addition to leveraging those keywords using simple
Search Engine Optimization (SEO) techniques that are very easy to do.


Finally, a quality SEM course would teach you how to capture valuable leads using your website and a few tools
of the trade that are not so secret anymore. You would thus have the ability to market to targeted prospects over
and over again!


Modern day commerce is now moderated from within the virtual world. If your small business, regardless of your
niche, is going to compete, you have to take the plunge, meaning you need to learn how to launch a website for




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TheBitBot Organic SEO, SMO & SEM Blog For Web Marketers - http://thebitbot.com
Search Engine Marketing Blog - Article & Press Release Directory - Article Marketing Forum



your business, optimize it and drive targeted traffic to it. The right Search Engine Marketing Course will help
you do that.


Sign Up For Our FREE Search Engine Marketing Course And Give Your Business The Edge!




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Search Engine Marketing Blog - Article & Press Release Directory - Article Marketing Forum



TheBitBot Organic SEO, SMO & SEM Blog For Web Marketers

Search Engine Marketing Blog - Article & Press Release Directory - Article Marketing Forum




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